Jeremy Allen White in Calvin Klein Underwear | Spring 2024 Campaign

Jeremy Allen White is stripped back in Calvin Klein.
Directed by Mert Alas in downtown New York City.
Shop the campaign: calvin.re/Jeremy-YT
Discover more from the world of CK:
IG: / calvinklein
PN: / calvinklein
FB: / calvinklein
TW: / calvinklein

[@hulu]

every second counts

[@vfloo6665]

😭

[@mimmyyyyyy]

😭😭😭😭

[@Brook167]

Wow Hulu

[@Brook167]

Wow Hulu

[@THEDOORIZCLOSED]

Now Hulu..😂😂😂😂

[@noplace3571]

Whoever did the lighting for this ad deserves an award

[@liamvandenberk]

a few geld 18ks bounced for that natural look, they smoked it !

[@sk-rz8qr]

the sun

[@xhoglinam9517]

it's outdoors, it's all about the right lenses to capture that perfect natural light

[@louvretreekay12_]

90’s look. Unsinkable.

[@angelinavaldez8992]

Sun

[@lisamclean4609]

I try to watch this at least twice a day. It's very good for my mental health.

[@ajmakesvideos]

Definitely puts me in a good place😁

[@Iyasugi]

😂😂😂😂😂😂

[@kyrak.4143]

Yeah those 🍑 shots

[@zeunnamitsoy6214]

Love yoy

[@CoachingHigher]

Hahahahaha

[@H0es.luv.m3]

the only ad I would never skip.

[@yullygabriellyaraujo4720]

Nunca irei pular

[@bungalowintransition9112]

Well…this and the “hands free shoe commercial”…watching that man get slapped around is sooooo satisfying.😂 This one….and entirely different kind of smacking comes to mind.😂

[@joannatuu]

this deserves an oscar honestly

[@christinemcdonald2726]

Amen.

[@mirandavdberge]

Ohhhhhhhh yeah❤

[@melaniemaynard1529]

He's been my number one Hall Pass since S1E1!!!!!

[@StephenBekker]

Cinematographer and video editor? Also costume designer 😂

[@leilanilove3911]

real.

[@ciri_riannon235]

He looks like a Greek God, that sculpted body and his hair...a modern David of Michelangelo

[@HollyGolightly078]

His face looks like the butt of a Greek God.

[@Susan-lp9rn]

He looks just like that perfectly said. Ooh La La.❤

[@manifoldseditor9801]

I JUST SAID THAT OUT LOUD WHILE WATCHING

[@p0312y]

And his profile

[@pouetpouetdaddy5]

with the Dustin Hoffman youth face

[@thatgirl_ryleigh]

ITS CRAZY THAT HULU COMMENTED AND SAID “every second counts” 💀😭😭

[@whereart]

#LOL

[@keyzanajla3450]

The fact that the Hulu comment is bellow this 😂

[@noellebailey7376]

How many times have you watched this? Yes

[@user-zo7ic5sd2u]

Twice a day everyday for the last month when I discovered it. Love him in the bear and he was amazing in The Iron Claw.

[@thyop89]

I think this might be the most powerful use of male sexuality in advertising since Brad Pitt and Levis. Jeremy Allen White has got IT. I legitimately want to buy my husband Calvin Klein underwear after watching. This campaign feels like a true classic.

[@ktnxbye1]

When was Brad Pitt in Diet Coke ad?

[@flySUPERNOVAfly]

Truthfully. Like “Julian, babe. If Jeremy’s rocking them, you have too as well” 😅🥰

[@KG-by7lk]

I came here to say the same ! Finally, really powerful one after all the woke rubbish that only pushes people away from a brand

[@clairegordon8765]

@@dafaeriequeene😂😂😂😂

[@yellabone94]

It wasn't Brad Pitt in that commercial... but agreed.

[@imcherbitch943]

Without being creepy, what a lovely advert. Purely for the lighting, cinematography and the appreciation of the male form that hasn’t been done well on an advert in a long time. feels like a classic Calvin Klien advert!

[@onecutesweetypie]

Say advert more.

[@Becizzle]

Love this post. Yes. Amazing cinematography.

[@EstbXCIII]

​@@alejandromolinac You know what she meant..

[@whateverbabe]

Why you say that? I mean men have been sexualising women since the beginning of time! Women don't need permission to express their attraction and appreciation for the masculine body.

[@lilypadlane7492]

Fr and with the way they frame his body it’s more graceful and not like overly sexual

[@atulyapathak6204]

Im not ashamed to admit i come back to this when life is sad

[@yocelindelatorre1739]

Definitely.

[@DisneyUpBoilerUp]

I probably wouldn't get my feelings hurt if somebody made a 1-hour loop of this commercial🤷‍♀️

[@babynyxe4784]

The eye contact and the final touch of the birds flying...my God, this might be art

[@jannykrystelgonzalez5156]

Oraaaa y la nariz tambien

[@JakeMazurski]

This is very far away from art

[@maratesfaye]

@@JakeMazurskihow so? enlighten everybody.

[@Kaguraaaplays]

why is it kinda giving adrien…. from mlb

[@babynyxe4784]

@@JakeMazurski womp womp

[@AwesomenessTV]

Suddenly I want to be stairs, or a ladder, or a big red comfy sofa...

[@SlimReaper-rw5xy]

Bruh I wish I was the underwear

[@Anyone-MTs]

@@SlimReaper-rw5xy💀💀💀💀

[@AwesomenessTV]

@@SlimReaper-rw5xy WILD

[@culsud]

@@SlimReaper-rw5xy word

[@JustMiranda08]

@@SlimReaper-rw5xyGURL 😭

[@willmenalove]

Everyone say thank you CK for this gift

[@littlecora47]

who knew 50 seconds could be so amazing

[@SuburbanPrncess]

So CRAZY so INNOVATIVE a 10 hour campaign is PERFECT I watch this everyday for research purposes

[@ckotcher1]

10 hours? and yeah…. research 🫦

[@sple3ns]

GIRL SAME

[@lun4r.h4ze]

I’m just watching on repeat for research as well 💀

[@cori_bri]

we can compare notes 😍

[@breadsrights6824]

LITERALLY

[@niki.sk167]

Everyday I wake up, I eat breakfast, I watch Jeremy Allen White's ad, I go to sleep. Repeat

[@annaandreeva24]

Yees… my life never be the same again

[@shoop5959]

First and last thought of the day. Game changer.

[@kyrak.4143]

I'm a simple woman

[@yocelindelatorre1739]

My life will be better watching it for at least once a day.

[@dead4424]

This is GENIUS marketing! I didn't even know that an ad would make me this invested tbh.

[@slowandsomaticyoga6555]

I'm studying this ad for academic reasons.....it's true, hand on heart! Housework is a breeze after a few seconds of watching this clip. That was my academic research topic!

[@jisookomblackpinkkru256]

Not me low-key rolling my eyes seeing people fangirling over this all over my fyp and then coming here to check what all the fuss is about and finally getting it 🤣

[@peepoteep365]

Fr! Just got here to watch this 10 minute ad, revolutionary 😂

[@tessacecil1791]

🤣 my 13 year old told me about it as I was watching shameless, he said everyone was losing their mind over Lip 😅

[@Michaelabeauty96]

Girl I had to myself and I hadn’t seen this one and my mouth was hanging open I watched him on Shameless too and I’m like I don’t remember him looking like this the glow up I have a new celeb crush all at once🤣🤣

[@emankhurram]

literally what im doing to haha

[@fioleal8774]

I'm getting my degree in marketing and there's solely no better excuse for watching this ad over and over again for hours for "research purposes"

[@Colors2000]

lol I do my final year research on Neuromarketing. So I'm also here for 'research purposes'😅

[@17honhathong56]

​@@bunga4354 ok bunga

[@KennetG]

Why a degree? 😂

[@incursionlee7987]

marketing ??? lol dis is just art... oversexuality, overblow art that overly pompus art. LOL

[@marsaaas]

I am a teacher. So I cant come out with excuse 😂 Except for that it's a stressful work so I deserve to watch it over for like 100 times a day if I want to

[@nadineneu]

My husband: what are you watching? Me: 👁️👄👁️ .. commercials

[@AmethystUnicorn]

Right 😭

[@AnastasiiaBriukhanova]

This situation had just happened lol 🤣🤣

[@charisselovelymaebasilio5167]

the music,lighting,his physique and face plays so well❤️❤️❤️

[@katyshannon1890]

No one is mentioning how PERFECT the song is in helping create the vibe! Bravo also to the camera/lighting and JAW’s… physical presence…

[@sawyer011]

using this song is crazy considering its message.

[@pandagal9805]

@@sawyer011loll i was thinking the same thing 💀

[@kalliope7499]

Was thinking the exact same thing, only in my head it went something like “oh, but I do kind of want to be owned by this guy for a few minutes… or hours… omg” drool

[@user-zt8wf5kt8f]

This song is perfect almost in every case, when it was used, from "first wives club" to this ad)

[@Janaina-gm5jb]

Quem canta?

[@lexi6693]

thank you calvin klein for a steamy start of the year. perfect casting of Jeremy Allen White

[@Kat-Parada]

This is the definition of “iconic”, literally after this I hear this Lesley Gore song I associate it with this beautiful, spectacular, AD campaign.

[@emerald_butterfly]

Это единственная реклама в мире, которая НЕ раздражает и которую хочется пересмотреть ещё раз

[@ramdhanmeena1998]

Who came here after seeing haleeyybaleyy's short ?😅

[@KatyVLOGS12]

Women of culture unite 🫡

[@areaofapplauses2258]

Nooow i see what she meant

[@meii3116]

😂we all here taking attendance

[@snisoo7954]

yes LOL

[@sec2no153]

He is beautiful

[@YRodriguesM]

Just because he took off those pants without taking off his sneakers, he would deserve an award.

[@kimmorris6001]

Did he sneakers on? I didn't notice.

[@merlinhoek8060]

What a fantastic day to have eyes

[@ajmakesvideos]

Everything about this ad is utter perfection. How can this be topped?!😍😍😍

[@pamelagrossman3638]

I am getting over the flu. This is the first thing in days that has reminded me life is beautiful.

[@imcherbitch943]

aw 💓 hope ur feeling better

[@ghiaoutar4593]

what a treat… repeated it like 30 times, ain’t even mad about it 😂

[@AndrewAlvarado.]

preach

[@anam0253]

Slowing down the video makes me appreciate it so much more.

[@augijyotbali2131]

How many times have you watched this? Yes.

[@lgrillo]

The birds flying off at the end after the couch flop. Perfection.

[@maryl.2787]

I have to say that the first time I watched it-completely missed the birds. I was very much fixated somewhere else...

[@TY-gj6fb]

@@maryl.2787on a different bird perhaps?

[@Ode_notOde]

​@@maryl.2787 Well it's hard to not get distracted😂

[@ckotcher1]

we’re there birds? i didn’t notice

[@sniitzel]

This is the only ad I search on KZbin to watch continuously. There's something about this man, that is so fascinating, and it's not only his body, I can assure you, because I don't watch other ads with ripped dudes as often as this ad with him.

[@Stargazer9900]

Agreed.

[@bassavino]

those eyes

[@shoop5959]

Everything about him is magic.

[@toweringdaddy-qy7if]

whoever chose this song is genius

[@ShinbiBelldandy]

The amount of times I've watched this ad is criminal! XD

[@kym.impossible655]

Now that's an advert that works. I immediately want to buy the product and appreciate the cinematography at the same time. Also, can we appreciate how natural this feels and seems less edited. While Jeremy does have a great physique he also isn't so far above looking like the average guy which as far as realism and inclusivity go, is just perfect. Well done Calvin Klein.

[@serg918]

whilst i understand where you’re coming from in regard to being average (jeremy is short, long unkept hair and average facial features) his physique is something you could spend your whole life working for and never reach. that isn’t just a slightly above average physique it’s a full time job to maintain that.

[@anaishetu3473]

There is something so pure and simple in this add. It’s just a man running to a roof top of a building but it feels like so much more. Watched it like 5 times. Cameraman did an exquisite work too. C’est magnifique!

[@shoop5959]

Happy Birthday, Jeremy!!! Have a wonderful day! Every second counts!

[@heheheyourreadingmyname7735]

This has changed me in ways you could never imagine

[@missmissyphotography]

This has me flustered and I keep coming back! The whole thing is stunning! 🎉👏

[@A.Rose.G]

This guy really knows how to move. That walk is mesmerizing, almost magic somehow... So is that stretch.

[@alyssalane3442]

Baby, that strut!!!

[@manreetsangha]

I’m convinced he won the Emmy based off of this performance honestly

[@chikabolong]

i’ve lost count of how many times i’ve watched this video honestly

[@444_Kahnleigh]

Whoever’s idea this was…thank you so so sooo much🙏🏾

[@theronaldophotography4971]

From Lip Gallagher to Chef Carmy.. The acting magic of this guy is phenomenal! J.A.W has gone a very long way and he's definitely one of Hollywood's shining stars right now.

[@kuzyakl]

От мальчика в Movie 43))

[@graceeg5212]

i literally got goosebumps 😭😭😩

[@LightGE]

I'm really glad Jeremy Allen White is getting more widespread notoriety. He was so great on Shameless, but it's quite a niche audience. Now he's got Calvin Klein recognition? So happy for him. He deserves it.

[@ki0_o605]

this is gonna break girl internet

[@megan.kortum]

I watch this AT LEAST once a day.

[@zydratehore]

We need more ads like this, whoever thought of this needs a raise

[@verneicecallands-lovelace400]

I'm ve viewed this numerous time and still can ' t get enough

[@lstarr5040]

This is just the best thing I've seen all week.

[@adelinadzhalelova5933]

- How many times you watched that? - Yes

[@shoop5959]

Calvin Klein should run this beautiful ad during the superbowl this week. The world needs to see him in this. He is phenomenal! They would definitely sell a lot of underwear!

[@chasinggreatness6390]

You do own me Jeremy.😂

[@romanastana8538]

thank you calvin klein for this masterpiece 🙏🏻

[@kewlchik3194]

I knew he was going to be a big star after watching Shameless. He definitely has that star quality and I knew it before he was truly recognized. Well deserved!

[@urfavv_.0]

Jeremy Allen white is everything. That ad had my jaw on the floor.

[@n0tic333]

I’ve confidently watched this over 100 times.

[@13ees.]

Literally i keep coming back to watch this omfg it’s now a new guilty pleasure😭

[@naichalamet]

i lost count of how many times i’ve rewatched this ad in the last 24 hours…

[@shravani4911]

went without blinking for 51 seconds straight

[@maridefazio4848]

Dear God, yes I’m here again, I won’t apologize for something I know I will do again…

[@carmenneumann9479]

This is more attention grabbing than if it was a nude ad. Beautiful 😊

[@john94114]

maybe

[@alexander2685]

What's the difference really.🙄

[@manosthessalonikA]

idk. they have to make a nude one to decide.....😆😆

[@alexander2685]

@@manosthessalonikA dirty 🐦.

[@horimiya84]

@@manosthessalonikAhahahahahaha i love you

[@polskolg]

I rewatch it every day from now on

[@jemmy1124]

I JUST WATCHED IT!! IM CRYING RN😭💀✋🏼

[@alyssalane3442]

The directing, cinematography, choreography, lighting editing....omfg! Yall deserve accolades!🎉🎉

[@MikeHoncho610]

Thank you Calvin Klein for making me question my sexuality. I thought I was a straight dude for the last 33 years.

[@sandezw66]

😂❤

[@slaysan]

​@@okboomer7840so?

[@kristinavicenova3437]

This add made me question my sexuality too..I am a woman

[@kelsiemcveety999]

Look I think we need to acknowledge we're all a little more bisexual than we thought

[@user-kn5mz9ky3o]

Honestly this deserves a Nobel peace prize

[@ckotcher1]

Nobel peace prize 🤣🤣🤣🤣 Yes Jeremy save the world with your sexiness.

[@TadanGirl]

How can people say that the male body is ugly? This is absolutely beautiful.

[@Rianasx]

i just watched this 20 times in a row and i love it

[@softroo522]

This was on insta, and someone said they are now pregnant. I couldn't stop laughing 😂

[@joceylarae4630]

This popping up on my tv wasn't enough! Now I can watch it here on repeat?!?! Lord yes ❤🥵😍😩🥲👌🫠

[@mishacoins7361]

He hypnotized me through his ads first and then I heard the hype through vague TikTok’s. I was like who. Is Jeremy white??

[@Methne777]

What a time to be alive!

[@jaymalave8377]

this is redefining the standards of beauty in a way that is so encapsulating

[@UnencumberedWords]

This man hasn’t worn a shirt since his divorce

[@novellaciceri2531]

Aaaand we don't want him to, do we

[@user-bf3yh6ue7p]

god bless the divorce

[@nadiaprettyaussie8898]

Hope he never wears a shirt again 😘

[@THEDOORIZCLOSED]

He was naked several times on Shameless lol

[@fruitnoodle1]

I mean, if I put that kind of work in, I would probably stop wearing a shirt as well!

[@jaejar0106]

I was scrolling through Shorts and was told by a friend to watch this. I have no words. Literally

[@linochka-nu3vg]

This should get a prize for the best ad of all time.

[@lizoder7046]

This ad is perfection and a new classic for modern history !

[@laura19861]

This advert is 100% aimed at women buying pants for their partners isn’t it 😂😂

[@stephanieanne5311]

Pants?

[@laura19861]

@@stephanieanne5311 yes pants - the thing he’s wearing 😅

[@user-ex3nl8k0l]

​@@laura19861that's a Bikini

[@ckotcher1]

That’s funny because it didn’t make me buy anything for someone it just made me take them off someone. 🫢….So yeah.. opposite effect.

[@theyregreat]

@@ckotcher1WHAT

[@st4ryy1]

My mom: how many times have you watched this? Me:..you don't own me..I'm not just one of your many toys..

[@HaitianBlackGinger11]

The bird flying at the end of the advert. Chef kiss!

[@brokenragamuffin]

YESSSS CHEF! Perfect way to ring in the New Year ❤❤❤❤ Great casting and Jeremy and Calvin THANK YOU!

[@celinepraveeni2706]

Now THIS, is a very artistic ad i will be watching without skippinh a beat! Honestly and not in a creepy way, the cinematography, the angles, the lighting is wonderful! Perfectly capturing the beauty of male physique! Its like watching Michaelangelos David moving around! The music choice is excellent and honestly, im just glad someone made an effort to make a quality ad thats pure art!

[@syakhairi1225]

**how many times have you watched this?** me: yes

[@user-ix4rv3kb8c]

Every time I turn on this song, my girlfriend immediately starts dancing towards me. Thank you Calvin Klein.

[@user-vh4cx7ck3z]

Song name?

[@kendra6000]

​you don't own me ​@@user-vh4cx7ck3z

[@If_You_Seek_Amy]

2024 is going to be a great year, i feel it

[@dennyii5292]

The *Bulge* at the 00:35 mark just made my heart skip a beat.

[@Christie_Love]

Exactly!!! I was wondering when I would finally see a comment about that monster bulge at the end. 😇

[@themysticwarriorgal9465]

Ew

[@keepitsecret-dl1pr]

It’s like mini lol

[@seek-an-orbit6388]

@@keepitsecret-dl1prwhat do you MEAN mini 😭😭😭 that is far too big pls and thank you

[@heartss4.m1ls]

literally never skipping this.

[@juvinino]

Solely for the cinematography, lighting and directing this is a masterpiece. This is what MichaelAngelo envisioned carving David. The absolute perfection of every detail that makes up artistry.

[@kimberlyowens9337]

Amazing physique, and those blue eyes, totally gorgeous

[@Tee526]

The parts where he looked straight into the camera made me blush like he was looking at me 😂😂😂 deluluuuu

[@francesca8122]

Watching it at least twice a day to not forget how iconic it is.

[@trishabidesi8604]

Tripping in my mind body and soul over this man Rn 😂