My Instagram Strategy for 2025 EXPOSED

[@IMadeYouAnItinerary]

Love your tiers of "comeback mode, maintenance mode and rest mode" these are so helpful to break down the intensity of constantly creating and make it FUN again!! Which we all know is the most important part! Your "honest content creator series" sounds super intriguing; will be fun watching those videos once you start that! Happy 2025!!!

[@tarasdiary]

I really appreciate how you spoke about how breaks and rest are important as a content creator. There are times where I feel like I need a month or two for a break when it comes to my huge content and it does help a lot for me to catch up on other things in life! I really need to start using the calendar on notion more because yours just looks so clean 😍 Thank you for the awesome content as always, Katie. Hope the new year has been treating you well!

[@bluestonecottage]

I’d love to also see your podcast strategy and an email list strategy if you have one and also how you navigate all of the different platform strategies together in real time. Trying to post of even a few platforms plus and email list regularly seems pretty overwhelming

[@soymafecelis]

💯💯💯💯💯💯

[@sapherapeters]

I love how you include great examples of content that works and actionable steps to take. Great video! You’ve got me feeling inspired with my 2025 content ideas

[@melysimmonds]

You always produce quality videos! Thank you for sharing 🎉

[@hannahlindoo]

This is all exactly what I needed to hear today! I've been feeling in rut with my personal instagram and my business instagram and your insight is giving me so many new ideas to do well on instagram this year! Thank you!💙

[@shaunamurphy1855]

I could watch your social medias all day! You’re so knowledgeable thank you Katie 💖

[@GoThaliaGoThaliaGo]

Loved this video! I’d be really interested in seeing an Instagram video about what you would do if you had 2,500 followers-or even if you were starting from scratch in 2025. Would you follow the same advice shared here? Also, what tips do you have for beginner content creators, especially those who don’t have much content to post yet?

[@sabrinalandazuri6368]

I love your content, it really go to the point, and tips that we can actually implement in our strategy

[@hellogeeyo]

thank you sm for sharing this katie! i will for sure apply this 💚

[@FreewayFlippers]

You're so close to 300k! Been following you for years, cheering you on.

[@luvsarahrenee]

omg!! i was watching a bunch of your videos last night and i had seen your 2024 Instagram strategy and was super sad that the 2025 update video wasn't up! this was so helpful, thank you so unbelievably much

[@shewalkscreator]

Omg this video is full of precious information! Thank you for sharing this! It's so helpful for us small creators that are on the first growing states 🧡

[@CiegiLaPriest]

Katie, you’re out here doing the Lords work!!!!! The whole Video was just - top tier

[@TheHankaxP]

Super helpful, I manage several accounts + my account and its really overwhelming. I LOVE the idea of rest modes ! will definitely use some this year lol.

[@LeeMiaoWen]

i really love how you take care of yourself as a creator and share that principle with your audience. thank you for sharing a sustainable system with us :)

[@risuhana]

Thank you for sharing this!! Just a little rant: You know that bothers me so much? I still don't have every useful tool to make my profile more visible; for example the inspiration tab... don't have that. I recently got this "it's your turn" and "polaroid" feature, whereas so many other accounts are already onto the next thing. Thats really annoying and I do feel like thats a big disadvantage.

[@katie]

Ahh that’s frustrating! I wonder why you don’t have it yet 🤔 I know sometimes they release them in different countries at different times?

[@LiLoLiLy-M]

Thanks for sharing your knowledge , very useful tips !!!

[@JayneNicoletti]

This was very helpful and informative. Thank you!

[@blayneelizabeth2098]

Hey Katie, thank you so much for sharing all of your information with us. I truly appreciate you.!!! My issue is that I have four kids and there’s so much controversy about being a “mom blogger “but I don’t know what else to do. I’ve been posting videos, but my editing is shit I have 18K subs but I need watch time. Do you have any advice for me?

[@katrinaaldaco6154]

Great info, thanks for sharing!

[@Tchibazz-TV]

I haven't been paying attention to my Instagram...i should start now Thank you Katie

[@alexandrakovic]

girllll this was soooo helpful, thanks for making such clear & insightful videos and giving us homework 😩 my queen 🫶

[@katie]

❤️❤️❤️

[@KarineMelo20]

Melhor coisa que inventam foi a “faixa de áudio.” Estou vendo daqui do Brasil - Rio de Janeiro e ainda não sei inglês (preciso aprender) então, perdia muito tempo vendo seus vídeos lendo a legenda kkkk. Obrigada por colocar essa função.😍

[@AliceBraglia]

thank you so much for your help! you're my must watch at the start of every year ☺

[@katie]

Aw thank you! I appreciate that 🥰

[@annasobolevskaya7353]

Great content, Katie! Thank you so much! Excellent point on balancing 2x single - frame story per week with 1x multi-frame story/week. How do stories reach the audience if they're not your followers? Shall I use hashtags or tag someone? Thanks!

[@thejournalcorner]

Love the idea of one story that has a few updates within it - would you make this like a reel? Perhaps outside of IG? Thanks!

[@authorkaitlynking]

I’m really thankful for your content! Do you have any suggestions for the reel series for an author? I’m struggling to come up with something 🤷‍♀️

[@Gamra.official]

thank you so much for the quality of this information , i want to ask you what you use to write in the photos and reels ?

[@visitourgarden]

Love the tips, I need to come up with a series! Would you talk about how you got the brand deals on ig? I went from 12k to 106k on ig this year and have had such a hard time getting brand deals there.

[@belegallybalanced]

Just found your channel and I loved it! You provide great content that really helps cutting all the bluff out of your channel. Just a silly question? What calendar / app / web do you use for your content? I have some many calendar, to-do list etc that is overwhelming 😅thank you 🙏

[@katie]

the one I showed here in Notion! that's how I plan my content :)

[@Amai.Eunhacat]

HI Katie! I am an artist well on IG. I wish I could do it full time. Also this helps so much I had a come back couple months ago was posting everyday- I am going to utilize ur strategy as a content artist creator. I will keep notifications on- would love to see if you have any ideas for other content creators such as artists. Thank you so much.

[@morifeonna]

When you started talking about the periods of posting I literally said out loud “fx$& she’s so smart” Thank you putting into words what I’ve been feeling! Excellent advice!!

[@Lec2099]

I find it fascinating to know what some of the strategy is based off of ? Like talking stories being out ? Is that just opinion or is there something to back that ? I do talking stories all the time and I think people enjoy the community I create with it. I fear Instagram is becoming a soulless pit even though we are told to share more personal content

[@SheekandCici]

What an amazing video! Thank you Katie ❤

[@Parker-Green]

Thanks for the advice, Katie!

[@just_sadhana]

My problem with instagram and even youtube maybe is my primary strength is writing, not being on camera. Like you mentioned in the video, my carousels and single posts and even stories are text based. Should I be switching platforms?

[@simple_naildesigns]

I’m not on camera on either platforms as well.

[@Swizzyinsg]

super helpful!! thanks for sharing. may I ask how you edited that carousel post at minute 12? x

[@katie]

I used procreate on my ipad to do the hand drawing with my apple pencil! :)

[@OceanGanatra]

want capcut vs vn editor due to some issues capcut template not available in all the countries.

[@Heytoriaaa]

Love this! Will definitely use this on instagram !

[@NanaBauza]

Katie, this video is insane! I'm a small creator with 1k followers, and while I want to grow, I want to build a good community foundation. Usually, I'd see people recommending post reels daily to grow an audience and to go "viral". From your experience, is this necessary at some point, or is implementing a more realistic weekly schedule like the one in the video also work?

[@aleksandracierniak]

Hi Katie! Where are you looking for trending reels?

[@Mezza9co]

Thanks!!! How are you getting the text onto the carousel photos?

[@carlascalling]

katie what do you think about starting a new IG? I'm a small youtuber slowly growing a following and think it would be great to complement my videos with ig stories and posts... however I only have my personal account that i've had since 2015 and havent posted on in two years... am i better off starting a new account for my content?

[@TheSimpleEnvironmentalist]

I tried 25 days of eco christmas in December and it was my worst content all year :( I was sooo excited for this series but it flopped, why?

[@simple_naildesigns]

Such great advice!

[@sumahomes-i4i]

How many minutes per video, you recommend?

[@jessicacopeland4316]

How do you find trendy reels?

[@bythebaybagco]

Do stories only show up to your followers?

[@Lec2099]

I want to do series work but I don’t think I could get away with posting a video about it every day and neglecting the other aspects of the business I am promoting. Plus I need followers to be business not just numbers

[@boldblondfro]

I didn’t realize all those instagram features came out in 2024. I wonder what they’ll add in 2025!

[@yezvlogs]

I submitted the form for youtube editing😢but no reply😢

[@katie]

We’ve been on holiday break for two weeks and are currently working through a massive back log of applications that came in during that time. You should have a response by the end of the week! ❤

[@CattyKats]

I hope they extend the time limit for videos

[@CattyKats]

Did not find the inspiration section :-/

[@Isabella-de7kv]

Im have 10k followers and hit 2k story views pretty consistently ❤

[@LangRoyVideos]

The elephant is in room is AI slop, which will inundate Instagram along with AI avatars engaging with other AI avatars. I think Instagram will be an uphill battle unless you have a large number of followers already. 🙂

[@NasimAhmmed-o6h]

I want to learn about Instagram from you

[@claudiavargas7900]

Sterling is a star😅

[@Lauras_Views]

77k followers; views can vary from 4k to 25k; it is WILD!!!

[@angelaabenitezz]

my trial reel got 2 views lol te he he he

[@Jenniferadcock]

I get 50-100 views on my stories and I have just under 800 followers

[@Lec2099]

Do you have any insight on strategy for a business on Instagram. With the ultimate goal of sales