Kelly Rowland - Black Magic (Official Music Video)

Pre-save the new EP - out this Friday: kellyrowland.ffm.to/_k__
Stream "Black Magic": kellyrowland.ffm.to/blackmagic
Directed by Mayowa & Emanuele Pica
Produced by TAP IN XR
Follow Kelly Rowland:
Instagram - / kellyrowland
Twitter - / kellyrowland
Facebook - / kellyrowland
Website - www.kellyrowland.com
Spotify - open.spotify.com/artist/3AuMN...
Directed by Mayowa & Emmanuel Pica
Produced by TAP IN XR”

[@myamiles6510]

THE MELANIN. THE VISUALS. THE LYRICS. KELLYS VOICE. UGHHHH EVERYTHING ABOUT THIS IS PERFECT!!!....Miss Kelly never disappoints!👸🏾

[@Mr.ape_01]

kzbin.info/www/bejne/oZqti4iAat6Ue6c

[@anjee.3261]

Everything!!!!

[@tygq21]

cpo9z9

[@garconswaggkingofzamunda5005]

✊🏿✊🏿✊🏿🖤🖤♥️

[@garconswaggkingofzamunda5005]

Black is beauty 🖤 melanin is magic✨💫♥️💕🖤♥️✊🏿✊🏿

[@tessagodsAsset3N21]

There is No One more Beautiful than a woman carrying Life within her womb. ❤️

[@Kinglystateof]

Kelly has found her own new sound that’s easy going with heavy Afro beats with uplifting lyrics.

[@smallz786z8]

That's exactly what I was saying, she's creating her own lane once again and the vibe is on point 🔥🔥🔥 Can't wait to hear the rest of the EP dropping this Friday 💪🏾👌🏾💯

[@Nylah-lm9os]

What? this woman has been singing for years she been sounding amazing

[@copout510]

To much of that deep bayba mess beyonce does

[@bennybrown3077]

She sample ghanaian high life music called ebo Taylor

[@KCNwokoye]

Kelly is crafting out a new genre for herself...I love the Afrobeat vibes. You can see she's truly inspired by the great Fela.

[@slx2545]

That's afro beat with some jazzy feel..

[@garnetjanuary9104]

@@slx2545 I’m glad you wrote that because I SHOLE was about to!

[@missyz.]

@@slx2545 This is soooo Fela Kuti Vibe! when you are an African is hard to like it to be honest!

[@HumblyBlessed10]

Not really... You should listen to some African music.

[@user-bt1wr8oy3x]

We Africans already know this flavour yall just biting our style as usual

[@soukeyeseck58]

Anybody else just loves being black🥺🤎🍫

[@melissathomas2590]

✊🏿

[@raymath621]

Helllll yeahh

[@UKissMyAsh]

Yesss! 🥰🥰

[@MaishaOnTop]

Yaasssuuhh!

[@UKissMyAsh]

@@dimitar297 bc maybe we love being black... seems like you mad 😂😂😂

[@BantuNautsRaydio]

Love the Ebo Taylor 🇬🇭 🇬🇭 sample!!! Greetings from Arkansas!!

[@ghnativeukslave]

MY GRAND FATHER DID THE ORIGINAL OF THIS BEAUTIFUL PEACE OF MUSIC, HIS NAME IS EBO TAYLOR. A HIGHLIFE LEGEND FROM GHANA. THIS IS THE ORIGINAL TUNE kzbin.info/www/bejne/rZqoe35jlN-ljbc

[@babyface5442]

She always delivers. Why does the industry keep sleeping on this iconic genius xx

[@Rodelbailarin]

As a Mexican I must say I love black culture so much! You guys are beautiful and amazing US LATINOS LOVE BLACK CULTURE 💞

[@mboseiyasmine3473]

Thank u

[@claudiaayesu5768]

Thank you, your so kind, you all are amazing and beautiful Latino’s and Latina’s, and gorgeous.

[@grinsekatzedecheshire7754]

What black culture? Jazz, blues, soul, kindness, wholeheartedness etc? or Rap, hip-hop, aggressiveness, gang, drugs etc?

[@grinsekatzedecheshire7754]

@La Tortuga 💚 Buena that's very sad tbh if you think so There's nothing beautiful and amazing about rap culture that promotes violence, drug use, murder, unlawfulness etc. And Gang and rap cultures are tied together.

[@ajjoyner1909]

Do the Mexicans love the black Mexicans in Mexico ?☮️

[@wilddazethemovie4649]

Kelly is a brilliant artist....and she promotes her priorities of love and kindness

[@jennysimson66]

LOVE THIS! I hear the sound of old african beats (from the 70ties), african instruments, JAZZ, R&B, Kelly love this sound. Thanks for representing all these sounds in one new sound. LOVE IT.!!!

[@choriafullj896]

Again why is nobody talking about this 🤷🏽‍♀️ Kelly, this song is amazing I just love it all these gorgeous people such a beautiful reflection of our black community 🙏🏽💖

[@Theanonymous133]

Love this and love her so much. So underrated.

[@f.aboateng6229]

Black magic, Baby!!! I can feel the Hi-life, Afro-beat tune, hitting me hard... Lovely track from my Crush 😻, Ghana 🇬🇭 🇬🇭 🇬🇭, we here ..

[@juliahelaine1435]

Much love 🤎🤎💯

[@paakowgoode1273]

this was sampled from Ebo Taylor's Odofo Nnyi Ekyir Biara song. dope stuff!

[@gregoryharvard8787]

I love how all artists are coming out with black anthems! 💙✊🏽✊🏽✊🏽

[@queenv4340]

This Queen have no bad songs, she slayin asf

[@Rujay]

Love that beat drop! 🔥 💯

[@kenyalynnharris4442]

New video up check it outt lmk what you think

[@nalongsomchanthavong362]

@@kenyalynnharris4442 stay a away from my husband

[@bockChoi]

You are TUTU CUTE KELLYYYYYYY!!

[@DiscoFrisc0]

@gilbert botwe A pure gem, he's made so many heartbreaking songs, a legend to Fela's level which apparently he met in 1962. I discovered Fela when I was 15, only discovered Evo at 35, it was about time 😅

[@philippgruebler]

​@@nalongsomchanthavong362that is weird

[@DegrassiInstantStar]

THIS is the Kelly we've been waiting YEARS for!

[@AMCW90]

Isn't it beautiful?? 😍😍

[@Nylah-lm9os]

@@TTTeyana Don't listen.

[@denalimalibu8502]

Kelly has always been one of the most beautiful melanin women in the game🤎

[@playhousestudios1177]

The sample you hear in the song purely Ghanaians sample from our old high life song. The song is High Life music inspired and not Afeobeats

[@playhousestudios1177]

If you hear highlife sounds like this, you might think it's Afrobeats because Afrobeats was created from highlife but in actual sense this is an old highlife sample from Ghana. Highlife was created in the 1920

[@proudgh3260]

Ghana 🇬🇭 is proud of you Miss Rowland for sampling a highlife song.Thank you we love u Queen Rowland!!!

[@KunleSpark]

Greetings from Lagos, Nigeria, we love you Kelly 🇳🇬

[@djari3s412]

Ghana hi-life sample! Yeeaaaahhhh. #BANGER 🔥🔥🔥

[@rabao9257]

Yup! Ebo Taylor

[@naadujones7053]

The instrumentals is out of this world,this is AFRO POP at its finest, too too warm, lyrically insane. This is beautiful Kelly, and congrats on the new baby 👶

[@sakpase365]

@@Knfucious Your actually incorrect. Both Dub Sonata and myself sampled EBO TAYLOR which is Ghanian music legend. We both were moved to use the same sample. And I am very much not ashamed of myself because this is a beautiful iteration of the amazing work and continued legacy of Ebo Taylor. Furthermore, Steve Rhythm who is an additional producer on the song actually helped me clear the sample by connecting with the estate. You should be mindful of baseless claims and accusations especially when they are false. We create art for people to consume. Its okay not to like something its you're right. But your comment is categorically not true. GOD BLESS YOU.

[@Knfucious]

@@sakpase365 yes, it is a great sample. I’m a big Jidenna fan and my beat jacking comment was impulsive and could have been articulated better. My apologies. God bless you as well.

[@wahalagh2542]

This is Highlife music from Ghana Africa🔥🔥

[@pinktaco646]

Feeling the African vibes from this song.

[@007enemona]

Wow! Beautiful! It’s amazing how she’s been able to weave Afrobeat with sounds from the African diaspora in South America. Great to see African-Americans embracing the motherland, more and more.

[@nanakwaku]

Everything about this song is perfection - from the instrumental arrangements to Miss Kelly's vocals!

[@BEAUTIINBRAVERY]

Kelly Rowland is a one of a kind BEAUTY. She's talented AF

[@Javaunchi]

lovee the horns and strong images of black unity !!!!!! ✊🏾🎶

[@Sounzgudd]

I can hear someone like Nas, Q Tip or Black Thought on this beat. So creative. Go Miss K.

[@konradhk00]

This song is amazing! Kelly remains one of my favorites.

[@nanaafia5907]

Can hear some highlife sounds from Ghana that's really nice

[@kwekubrown4708]

Yea she sampled ebo taylor "atanfo nyi ekyir " they sing the chorus at the end.. listen well

[@KellyRowland]

"K" my new EP is out this Friday!

[@guruuvy]

I only have one complaint! Why aren’t your music videos for this EP on iTunes?

[@tamyrah9124]

Downloaded on Tidal Queen 👑

[@wandamoore826]

Yes

[@Soulbirdami]

Absolutely amazing work!

[@AuthorLHollingsworth]

😍😍😍😍

[@rihannadoingtingz8245]

I luv bein' Black. Black Magic Babbbbbbyyyyyy 💗🔥🔥🔥

[@anlea]

This is one of those timeless songs that will live forever! Like decades from now, it will not go out of style. It's not meant to be a trendy song. ❤💯👑

[@EverythingFunnyCountdown]

Im glad you are black with the shade you have because you are teaching other dark beautiful girls how to love appreciate them self without changing anything

[@ghnativeukslave]

MY GRAND FATHER DID THE ORIGINAL OF THIS BEAUTIFUL PEACE OF MUSIC, HIS NAME IS EBO TAYLOR. A HIGHLIFE LEGEND FROM GHANA. THIS IS THE ORIGINAL TUNE kzbin.info/www/bejne/rZqoe35jlN-ljbc

[@brittneyelliyon2547]

You can feel the love from this song....

[@oggietv]

Absolutely amazing! New era Kelly is her best yet, every track she’s released recently has been 10s across the board!

[@dblog]

Speaking as a fan or an objective listener?

[@charlstevenjones3477]

Kelly Rowland I need you to love my comment because I loved everything you've done for the last 15 years plus I love you baby congratulations on your new born😘😘

[@ghnativeukslave]

MY GRAND FATHER DID THE ORIGINAL OF THIS BEAUTIFUL PEACE OF MUSIC, HIS NAME IS EBO TAYLOR. A HIGHLIFE LEGEND FROM GHANA. THIS IS THE ORIGINAL TUNE kzbin.info/www/bejne/rZqoe35jlN-ljbc

[@reneeedwards9109]

The horns are powerful in the song and this is just a really cool groove of music.

[@bbmonytv8877]

I hear the Twi language in this. I just love this piece. ( Ayeeee ayeeee ayeeeeee); right from Ghana🇬🇭 . More love more wins sweetheart. Forever remain blessed.

[@3MMMSIMON]

The more i listen to this song the more it i fall in love with it🔥🔥🔥

[@lauracrawford2771]

KELLY!!!! You just had a baby and then you give birth to this?! You never cease to amaze us all.

[@michaelmusarurwa9116]

Love all the way from Zimbabwe. Gotta love being black!!

[@reneeedwards9109]

I didn't know that it was Kelly and I like that Afro beat. Go Kelly!! Kudos.

[@ejspeaks]

YES MAM!!

[@davidanjuwon411]

Kelly is just giving us this african sound track back to back

[@danielbadassnanaaddo7878]

This song has a highlife blend and I love it.

[@chibulOSMOKE]

That's a sample from Ebo Taylor from Saltpond. So yeah, definitely a highlife blend

[@danielbadassnanaaddo7878]

@@chibulOSMOKE wow.. guess just check it out and it's soo fckn true.. Damn Genius vibe from Ms Rowland

[@kwawkwansah2452]

Loving the highlife extrapolations from the legendary Ebo Taylor. The stupendously delectable Kelendria Rowland is one of my favourites, hope to see her homecoming - Africa, Ghana soon

[@konstablebonbon1840]

Shout to all black lives , love for our history love for our power love for our music ...send my love from Jamaica 🇯🇲

[@mbulanzuki4126]

So much love from Kenya 🇰🇪 Kelly is just getting finer and her music more soulful - LOVE IT mama come through 💕💕💕💕

[@Smileater]

How could Kelly be more beautiful? There's no way. Her face and hair and her everything-else is just wonderful!

[@ztru4924]

I love this song and visual !! Why is this song NOT at millions of view yet ? No twerking no disrespecting their selfs just true Queens behaviours is what I see . This is a beautiful way to see are sisters shine like the QUEENS they truly are .✊🏿👑🖤💯

[@autumangelliyah8595]

This is exactly the reason that she isn't being showcased more. They don't want positive images shown to a wide range of people.

[@njc7224]

Her voice is effortless

[@queenvee9729]

I love the union of the sounds of African Diaspora

[@Elsupremo1able]

I can feel the Ghanaian High Life with a touch of RnB/PoP... Black Majic ♥♥♥♥♥

[@chocgoddess1119]

YAZZZZZ MY BEAUTIFUL MELANATED PEOPLE 👏🏾 👏🏾 👏🏾 I LOVE ALL OF THAT CHOCOLATE IN ONE SPACE 🤤 😋 ABSOLUTELY BEAUTIFUL.

[@dianneray1291]

I LOVE me some Kelly Rowland! Got this on repeat!

[@johniswinning]

This song is amazing

[@MyUnjust]

"What would their world look like without us"?! Love Love LOVE

[@olusegun.b.olofin5278]

Kelly Rowland has found the right genre that fits her brand of music . Afrobeat . She's evolving and evolving to greater heights every single day . ❤️❤️❤️

[@nnenne4]

The beat, the vocals, the visuals and the lyrics 🥰 all spectacular

[@ghnativeukslave]

MY GRAND FATHER DID THE ORIGINAL OF THIS BEAUTIFUL PEACE OF MUSIC, HIS NAME IS EBO TAYLOR. A HIGHLIFE LEGEND FROM GHANA. THIS IS THE ORIGINAL TUNE kzbin.info/www/bejne/rZqoe35jlN-ljbc

[@jadeanders3071]

This woman ages fine as wine goodbye.

[@KaiKailuv]

Black don't crack hon

[@funnywithconnie6631]

We all know that Kelly Rowland proudly being black she doesn't bleach her skin to be light skin girl (COFFEE)🇿🇼🇿🇼

[@Willmillion1]

Can’t imagine the world without a black color 🖤

[@kybeatz7407]

Black history month and sending a message at the same time 💕

[@derrickfalconer3951]

Just amazing black magic baby!!

[@KappaVonDeeStudios]

No musician celebrates blackness better than this girl

[@chukasonazuka1231]

God bless fela kuti the king of Afrobeat and God bless kelly Rowland for remembering Afrobeat 🙏🙏

[@leahlattimore9771]

Her new music she been been dropping has been fire

[@KeyannaDjalo]

It's already on my play list , it's incredible how this song makes me so happy . GO KELLY ROWLAND 👏🙌🥰

[@alessandrawilliams8602]

Everything about this video from the director producers the visuals, words, music is pure genius.... black magic is awesome and powerful... we need more..... and still I rise!

[@mariahgunn7101]

Beautiful impactful video and song

[@msnady]

I can't stop listening to this song. So beautiful and powerful.

[@eccentriclullaby1357]

Absolutely beautiful video! ♥️💖💖🙌🏿🙌🏿🙌🏿🙌🏿💯

[@defobenjamin]

When you hear the Ebo Taylor vibe in the song , you will be proud as a Ghanaian 🇬🇭🇬🇭

[@kakuamoahboateng1948]

Yess! I'm not the only one who heard Ebo Taylor's influence in Kelly's song.🇬🇭🇬🇭🇬🇭

[@kwawkwansah2452]

Black eyed peas used the same Ebo Taylor song a few years ago

[@trich346]

Yaaaaaaaasssssssssss...Black Magic indeed. Another one Ms. Kelly. I love it!

[@juanyamoss2453]

Love these kinds of songs about Black prosperity, pride, magic and love. It fills me with so much hope for the future as a Black man. Thank you Kelly for gracing us with this beautiful record and video. Happy Black History Month!

[@ngoziobidiegwu2687]

Black magic starts with supporting our sickle cell warriors + fighters who are been misunderstood and mistreated. Thanks Kelly♥️

[@kianicole2327]

All that Melanin come through Black Magic 🤎✊🏾🖤

[@mufasasdaughter4831]

She's one REAL woman. Black n proud 👊🏿

[@LucyLugano]

Wow this is EVERYTHING!!!! Art, Love, Life, Heart, Spirit. 🔥 Kelly you're an amazing person.

[@MM-fv7hi]

Effortlessly perfect. Her voice is art

[@louiseyeah6454]

Definitely 🎶❤️

[@Navaura]

I absolutely love her and to hear the growth in her voice is amazing. Im so proud of her.

[@Everythingfreshandsassy]

Kelly don't never miss! Thank you for the MELANIN! BEAUTIFUL! The way we make the sun glow upon our skin!

[@ifym5455]

The horns playing are giving me hi-life vibes from West Africa. I absolutely love it 🔥 ❤️!

[@okuomose1]

Hip'Life

[@benji.B-side]

This is some tune I must say! Great production!

[@sabamakedah7910]

Afrobeat! Nigerian should be proud! You'll are influencing music hard!!! Fela kuti would be happy

[@loveworld9912]

Can't stop playing this song 🔥 🔥 Queen this Energy Feels like Garden of Eden, so peaceful and full of LIFE.

[@marineallo8920]

I’m white and a fucking love this song , the video clip is just a pure beauty of melanin 😍. To all the black people that read this know that you are smart , talented , unique and capable don’t let racist people say otherwise ♥️.

[@benitacolmus4571]

Thank you 🙌🏾Mad respect

[@okuomose1]

You white folks speak with forked tongue..

[@MrTDMiles]

Thank you so much.

[@roxercita]

@@thefloweroflove2709 is racist to say that the other person is racist for saying something that feels in its heart, but whatever.. all the human kind is beautiful.. am i racist or am i saying something that you don't want to hear, or what the heck can white people to say that could sound true and not racist towards black people? and this is just a QUESTION, don't overthink too much. what about interracial mixed couples? Racism is in every person, just the fact of divide us between colours, black towards white, white towards arabs, arabs towards white (these are just examples) is stupid as long as we all came from the very same primal human. So tell a white that showing love is racist.. it's the exact thing ..

[@sexylove3326]

Thanks

[@datscorpiosheilae2998]

Love this 🥰🥰🥰

[@Girlies78]

It’s the melanin for me!!🥰😍😍😍

[@kassypele4662]

Shout out to Mayowa 🇳🇬🇳🇬🇳🇬 and Congrats Kelly.

[@mfundomkhize2337]

Goosebumps

[@lilmissladyx4471]

Thank you for this, Kelly! 🤎👩🏾‍🦱

[@Clymiedallen]

This woman is AMAZING 🤩 CONCERT PLEASE

[@musiclover-cn7tb]

A whole queen !!! Wear your crown Kelly.

[@Lisa-jr5xh]

This is so beautiful...Id definitely let my granchilren listen to this very uplifting and powerful song!!!

[@alidz9885]

Iconic! Greetings from France :) love you Kelly!

[@warriorprincess4126]

Speaking straight to the soul. Black Magic! ❤️👍🏽🎶🎼

[@iashengelia4043]

Love this woman ♒ vibes, I can bounce to this all day 🥳 love ❤ from Georgia 🇬🇪