Keyword Research Tips for Affiliate Marketing Sites

In this tutorial, you'll learn how to do keyword research for your affiliate site and find revenue-generating topics.
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Not all traffic to your website will lead to affiliate commissions. And you shouldn't forcefully plug products just for the sake of getting an affiliate commission either.
People won't click a link just because it's there.
You need to find topics that a) get searched in Google, KZbin or whatever search engine you're optimizing for and b) topics where it's natural to plug product recommendations.
If you're new as an affiliate marketer, you'll need to understand search intent. And in the video, you'll learn what that is and why that is important to affiliate marketing.
Once you understand the concept of search intent, you'll learn about the 4 different types of affiliate marketing keywords.
They are:
► General comparisons
► Branded comparisons
► Product reviews
► T&A
The first type of keywords are general comparisons.
These are your typical "Best [product name]" keywords. And these types of affiliate keywords are super easy to recommend products because that's essentially what the post is about. The keyword, "best" implies that there are comparisons that need to be made.
On top of that, people searching for these "best product name" keywords are likely in the market to purchase something in the near future.
The second type of keywords are branded comparisons. These are keywords where a searcher wants to compare the differences between two branded products.
These types of keywords usually have lower search demand, but they convert well because the searcher has likely narrowed down their purchase decision to a few products.
The third type of keywords are detailed product reviews.
Searchers that are looking for reviews on these topics are probably close to making a purchase. They've researched multiple products, and now they want a more in-depth review on one of the products.
The last type of keywords are Trust & Authority keywords, aka T & A.
They don't directly contribute to your affiliate revenue, but they serve an important purpose. You need backlinks to rank your pages, but most of your pages are commercial in nature, which makes it tough to get links.
So, you'll need these topics to acquire links and build up your page-level and website authority.
And in this tutorial, you'll learn how to find all four types of keywords in any affiliate niche.
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#keywordresearchforaffiliatemarketing #keywordresearch #affiliatemarketing

[@MasudurRashid]

Undoubtedly this is the best keyword research tutorial for product affiliate marketing. Keep sharing your marketing expertise. Thank you Sam.

[@AhrefsCom]

Thank you!

[@digitalmarketinglane]

Wow, awesome video. I do have a hard time gaining backlinks for the commercial content. For sure, I will focus on T&A keywords and create informative content. Thanks a ton

[@AhrefsCom]

Glad it was helpful!

[@letslearn8813]

Super super amazing video, Sam. Just loved itttt!😘

[@AhrefsCom]

Thank you!

[@marexibinsa2915]

Thank you a lot for this video. This is very interesting and informative. Keep posting like those amazing videos, this is awesome.

[@j_yh]

T&A.. I hadn’t considered these this way.. great framework. Thx!

[@AhrefsCom]

Glad it was helpful!

[@umarfaizan2211]

It's a great keyword/micro niche research guide. Amazing!

[@AhrefsCom]

Glad it was helpful!

[@raydolltours5912]

Thanks for sharing. Saw sth like this on Niche Site Vault and this is a gold mine.

[@AhrefsCom]

Glad you like it! And stay tuned :) -Helen

[@iUmarFarooqi]

I'm just starting out in affiliate sites, and this is a great video that'd me out as well as people who are at the same stage.

[@AhrefsCom]

Glad it's helpful!

[@Adeel547]

I'm keeping an eye on you 🤣

[@HOWLADARJAKIR]

Hello

[@mdahai7111]

Thanks

[@afenton32]

This was really helpful. Thank you, Sam!

[@AhrefsCom]

You're welcome!

[@mcqexplorer]

awesome content as always...Thanks Sam !!

[@AhrefsCom]

Glad you enjoyed it!

[@selvaganams5666]

Hey, First, I would like to thank you for these valuable videos. I have a suggestion related to the Ahrefs product. I think Ahrefs should offer a beginner friendly plan in a price range of 25-30$ per month, because beginners from developing countries can't really afford the current lite plan. I'm from India and here average monthly salary of IT employees are just 250$ and I believe most of the other developing countries also pay similarly. So it is impossible for us to purchase Ahrefs and, I think this move would really increase your revenue as well. You can reduce the number of projects, search quota, data retention, etc to make it more affordable. Sir, please consider this request. If such a plan is introduced, it'll be highly appreciated. Thanks

[@AhrefsCom]

Thanks for the feedback! 🙂

[@cuteandfunnypets6527]

Thank you for the great information.

[@AhrefsCom]

You're welcome!

[@Adrian.Danila]

Great video Sam. Thanks!

[@AhrefsCom]

Glad you liked it!

[@tayyabrehmanofficial]

Wow, Great Tips and explanation, Thanks for Sir sharing useful Knowledge. Love from Pak ❤️

[@AhrefsCom]

You're welcome!

[@aqsaqayyum4827]

Great. ! I am your fan * thanks you for this

[@AhrefsCom]

You're welcome!

[@dmktshahid3543]

thank you, bro. This video helps me a lot. I can't thank you enough.

[@AhrefsCom]

You're welcome!

[@alinamariyam9178]

Thanks for these videos so helpful

[@AhrefsCom]

You're welcome!

[@md.habibeazam6617]

Great tips. Tnx for sharing.

[@AhrefsCom]

You're welcome!

[@snappy3984]

Ahrefs and the tutorials are love

[@AhrefsCom]

Thanks!

[@ritwik20011]

Really a great tutorial... Thank you!!

[@AhrefsCom]

You're welcome!

[@statura3887]

Thank you for the valuable material in a laconic form.

[@AhrefsCom]

👍

[@mohammadchowdhury6388]

hey Sam, its like gold for me. I was eagerly waiting like this. want you to make an affiliate site step by step (especially Word press site).

[@AhrefsCom]

More to come 🙂 - SQ

[@muhammedmuktharjavid3269]

So I have to stuff T&A contents (once I find searcher intent) regardless of competitor's high-level backlink profile?

[@sujiiii78]

This trick will save my time and keyword search too

[@AhrefsCom]

Glad it helped!

[@CromaCampusOfficial]

Thanks for sharing this video really helpful for affiliate marketers.

[@AhrefsCom]

Glad it was helpful!

[@rubenibarra3260]

This is priceless!! Thank you for the video Sam.. About this topic i always wondered: ¿Why Ahrefs does not have an affiliate program? :(

[@AhrefsCom]

You're welcome! As for your question, we'd rather have people organically/honestly promote our products rather than to promote it just for the purpose of an affiliate commission. In my opinion, it creates a more trustworthy product. -Sam

[@cuteandfunnypets6527]

Great Video Tutorial.

[@AhrefsCom]

Glad it was helpful!

[@DrAFib]

Another quality video sam!

[@AhrefsCom]

Glad you enjoyed it!

[@seomaster7780]

oh sam, I can't thank you enough. you are so awesome.

[@AhrefsCom]

You're welcome!

[@shakibahmed5401]

Sam is always great. Thanks Sam.

[@AhrefsCom]

Happy to help! -Helen

[@ripangod5536]

Man ❤️!!!!! Revenue generating like hell ❤️ thanks ❤️❤️❤️❤️

[@AhrefsCom]

You're welcome!

[@alhajtalukdar]

Great information sir

[@AhrefsCom]

Thanks!

[@basicbread_in]

Great Video, And You Should Post More Often About Affiliate Marketing as many of us use your tools for affiliate sites and not everyone is a SaaS or Business Owner. Many Of Us are Simply Bloggers & Want Tips About Affiliate Marketing More Often. Hope That Add's Value to your Content.

[@AhrefsCom]

Our current videos aren't targeted at SaaS. Bloggers/affiliate marketers are business owners too :) But we hope to publish more on affiliate marketing in the future. -Sam

[@basicbread_in]

@@AhrefsCom Great. Let The Great Stuff Come In

[@TravelTrained]

Hi Sam, when you check for keywords and it says "we estimate you need XX backlinks to rank top 10", are they dofollow, nofollow, a mix or it matters in any way ? We all know contextual dofollow coming from high DR websites are better but how does these links affect in this scenario ? If it says you need 10 backlinks and you bring 10 nofollow obviously you are behind than someone who gets 10 dofollow so you better improve the understanding please because I'm a bit confused. thanks

[@AhrefsCom]

It's just an estimate based on how many backlinks are pointing at the top 10 pages. It's impossible to accurately say how many of what kind of backlinks you need. - SQ

[@hassan_ateeq]

Very well explained

[@AhrefsCom]

Thanks!

[@hellocourage]

Awesome. Do you video on commercial KW research for ecommerce sites ? If not, hope you can create one.

[@AhrefsCom]

We have a video on ecommerce SEO: kzbin.info/www/bejne/qnXEn3RjbtycbLM - SQ

[@MrZeeshanakram]

Great explaination ❤️👍👋

[@AhrefsCom]

Glad you liked it

[@AHMEDMUKULplus]

just awesome your technique

[@AhrefsCom]

Thank you! Cheers!

[@akshayyaravalli641]

Thanks for the knowledge sharing, Sam. I have a doubt and I couldn't find the perfect answer, could you help? Actually, I'm trying youtube ads where I'm using discovery ads to place ads to specific youtube channels and videos. So, can I know any max. or min. CPV / CPC of that particular video or channel like we get for a keyword? Thanks in advance.

[@AhrefsCom]

It differs from niche to niche, video to video. Just because we get a certain result doesn't mean you'll need to get that result, or it necessarily works the same way in your industry, etc. That said, Sam tweeted about his experience with YT ads here: twitter.com/samsgoh/status/1295086793008853003 - SQ

[@robertbogie3300]

I was thinking of looking into my Community College for courses on Affiliate Marketing to get a clearer picture from an academic view point.

[@AhrefsCom]

Nice! -Helen

[@ohee83]

Mind-blowing TIPS again, Sam!! Sam, you are referring to T&A Section that, it is not good practice to get backlinks on commercial/affiliate pages rather have backlinks on Info content, but while analyzing the SERP of competitors it has been observed that many of them have backlinks in commercial content pages. Is there any risk from google on it to have backlinks on affiliate content? Otherwise, how could new competitors beat the same existing competitors without having minimum levels of backlinks (say 2 0r 3 Backlinks)? In that case, Do new competitors need to grow their DR and grow their authority?

[@AhrefsCom]

I don't believe Sam said it's not good practice to get links on commercial pages. It's just harder. - SQ

[@mohdirfan6298]

Thanks Sam for this video

[@AhrefsCom]

My pleasure!

[@rounakbaheti7091]

Damn, what a powerful tool!

[@AhrefsCom]

👍

[@ChandanNayak-jh7yd]

Hi Sam... thanks for the video... Now please make a video on making backlinks for affiliate marketing articles.

[@AhrefsCom]

This video touches on it :)

[@mrfactvenger6570]

Your doing awesome job Team Ahrefs It's will be helpful for all

[@AhrefsCom]

Thanks!

[@bestrongtuhin8423]

hey in product reviews if I include review", nothing appears but when I include review , keywords showing. if my product is banjo , the brands phrase match with review include, no result. There I given banjo review instead review , and the results come. it's ok?

[@AhrefsCom]

When searching for "banjo" as the seed and using the "include" function with "review" set as the modifier, I'm seeing over 840 keywords. Try again or contact support if you need help. -Sam

[@gauravdhande8525]

Hi, Hope you are doing great. My question is: Can I use same headings as that of my competitor's page? For example my competitor's page heading is "Free Keto Diet for Weight Loss" Can I use the same heading and write a brief content and get more quality backlinks to outrank them?

[@AhrefsCom]

Backlinks are important but aren't the only factor in ranking. So, you still need to create great content - not just simply copy some H1 tag and write some random content and hope to rank just because you have more backlinks. Stop trying to game the system and focus on creating good content to serve your customers. - SQ

[@GajeshSNaik]

I love your tutorial because their unique content Thanks Sam Sir

[@AhrefsCom]

Glad you like them!

[@letslearn8813]

@@AhrefsCom Unique and amazing content :)

[@syedraiyan9114]

I have a question. Shall I write product review on a separate page? Or lets say I want to write a content "best x for y" and review all the products related to "y" niche. So which is better for me? 1st or 2nd one? Please answer

[@AhrefsCom]

We've just published the entire course for affiliate website marketing. You can find answers here: kzbin.info/www/bejne/mmalf3pooa5-epY and feel free to browse other lessons :) -Helen

[@davidporter2959]

This is gold

[@AhrefsCom]

Thanks!

[@intertwinedmpz8679]

I have interest in building a website that reffered and promote other websites that would primarily use external links or links from my site to these other sites just need your advice can I do this ?

[@AhrefsCom]

Not exactly sure what you're referring to, but we have tons of information on SEO and marketing on our channel. Feel free to take a look. - SQ

[@amazingproducts-sahilview3916]

love you, sir.

[@AhrefsCom]

👍

[@mmdigital1669]

Yes exactly, I think we (75% of us) always go for the high volume subconsciously rather than high-quality traffic.

[@AhrefsCom]

👍

[@ariewillemmarkus3607]

This is really high value content defently worth the 100 euros a month thank you

[@HOWLADARJAKIR]

Hiii

[@AhrefsCom]

Thanks!

[@danielrichardson6435]

nice mug, i've got the same one actually as it happens

[@AhrefsCom]

😉

[@PintoMurphy]

I need serious help as I am not able to find out the solution. I am using shared hosting and currently, 2 WordPress websites are hosted. I have noticed that the traffic spike will go down and go up for both of the websites at once., I.E. if site 1 has fewer visits as compared to last day, surprisingly site 2 will also show the traffic drop. Simultaneously if site 1 gets more visitors co0mpared to last day, then site 2 will also show spikes in traffic,. I checked for a downtime of the server but found it to be normal. Also, Google console won't show any coverage error. I have noticed several other websites in my niche have more traffic ever they are having poor DA PA and poor content. I am using the same set of theme and plugins on both websites. They have a different niche and 100+ posts each. All I barely get is 150 visits a day each. both websites are 1+ year old(DA 30+) with quality content and well researched using Ahref and KGR. I AM CONFUSED !!! ANY SUGGESTIONS!! THANKS IN ADVANCE

[@rahulmurarka940]

According to me, searchers who uses "Branded comparision" keywords are probably more close to purchase than the searchers who uses "product reviews" keywords. Agree?????

[@AhrefsCom]

👍

[@almahmud9508]

great

[@tarekjahan]

Hi, sam, It would be very helpful to make a video on how to come to Google snippet features. Thanks...

[@AhrefsCom]

We have a blog post on that: ahrefs.com/blog/find-featured-snippets/ - SQ

[@tarekjahan]

@@AhrefsCom thanks But it would be best to make a video please try to do

[@donx2010]

Hi, would you guys be able to make a video for finding and removing bad backlinks to a website using Ahrefs please? Thank you in advance. Don

[@AhrefsCom]

We'll add it to our list of topics. Thanks for suggesting! - SQ

[@PiyushTech]

How to find content rich keyword which I can make a site which is very low difficulty

[@AhrefsCom]

I believe this tutorial teaches a couple of ways to do that. - SQ

[@TechNeebula]

Thanks ❤

[@AhrefsCom]

You're welcome!

[@deromoona4352]

Sam the amazing dude already read your blog ☺️ it's professional article and we'll explained . I just have another question about KD if it' easy keyword to rank For and write a topic About it Of course if some of my competitor's has a low Domain authority under 25 it's okAY to go that keyword even the search volume is quite high especially if i have new site because I Heard people say always try to choose keywords with low search volume under 100

[@AhrefsCom]

kzbin.info/www/bejne/p5TTemRtiq6Sj6M

[@jkramabel]

Is there a course I can sign up to, or a standalone product I can buy for your contents on digital marketing?

[@AhrefsCom]

We don't have any courses for sale right now, but we have free (and awesome) one called "Blogging for Business" here - kzbin.info/www/bejne/oH2qdIZ5ZqhlhbM -Sam

[@DigitalUK07]

thank u so much sir

[@AhrefsCom]

You're welcome!

[@DigitalUK07]

@@AhrefsCom thank u.. ahrefs tools this is amazing tools. and i already use this tools

[@vasusamnotra8622]

god level info

[@AhrefsCom]

Thanks!

[@arghya1392]

Great explanations, one question, when I am searching keyword difficulty, some are showing in color and some are greyed out, why is that?

[@AhrefsCom]

Greyed out numbers are cached numbers. - SQ

[@arghya1392]

@@AhrefsCom Means there are more recent data out which is not updated yet ?

[@ashishsingh-mj1nm]

Hello sir , does ahrefs tool have any affiliate program for us ?

[@AhrefsCom]

We don't have an affiliate program 🙂 - SQ

[@satisfyingvideos8573]

You are love

[@websolution7423]

That is great video, one thing more can you explain LSi keyword and how can we use it in our content, this will be really helpful

[@AhrefsCom]

We have a blog post on that: ahrefs.com/blog/lsi-keywords/ - SQ

[@websolution7423]

@@AhrefsCom thank you that was great article sir 👍

[@wardvangasteren]

Haha Sam - stay focused! One moment we're talking about baby supplies and the next moment you switch to sharpening knives... 😳

[@AhrefsCom]

😂

[@Adrian.Danila]

:))

[@ajaykumar3601]

What criteria should i observe while using keyword research tool?

[@AhrefsCom]

We have a perfect guide for you: ahrefs.com/blog/keyword-research/ - SQ

[@ajaykumar3601]

@@AhrefsCom a lot tnx provide valuable information.

[@theimagineering2628]

Next level seo keywords research tool ......ahrefs

[@ajaykumar3601]

How to decide that keyword is best for creating content for ranking?

[@AhrefsCom]

This article should help: ahrefs.com/blog/long-tail-keywords/ - SQ

[@nikhilchoudhary9258]

Hello Sir, "Best Formal shoe Brands" do you think it is a good keyword or will generate any commission.

[@AhrefsCom]

Have to try it to find out :) More importantly, you need to rank. -Sam

[@nikhilchoudhary9258]

@@AhrefsCom I already ranks on the first position, sir, but don't know whether it will convert or not. Just seeking your opinion

[@user-jn3ld8vj2p]

thanks

[@AhrefsCom]

You're welcome!

[@tharunbathula9170]

Is this process is good for beginners

[@AhrefsCom]

Why not? - SQ

[@mdimrannazir3285]

Make more on Affiliate Marketing Please Please Please

[@AhrefsCom]

We hope to. Stay tuned :)

[@HOWLADARJAKIR]

Hello

[@ztech3861]

How I find AdSense niche reated keyword

[@AhrefsCom]

We'll add this to our list of topic ideas 🙂 - SQ

[@takenow2550]

Sam Please Make a tutorial How Create Affiliate Site Using Wordpress Step-By-Step

[@AhrefsCom]

We will add that to our list of topic ideas. Thanks! - SQ

[@paramrajpal1741]

My 23 th comment Horrrayyy !!! Yes!!!!

[@AhrefsCom]

👍

[@employmentnews8990]

How ahref knows these tactics? Tie-up with Google? 🤔

[@AhrefsCom]

Years of experience in SEO and building websites of our own. - SQ

[@Kar-yj2zz]

Please make video hindi keyword research 👍

[@AhrefsCom]

The principles and process of keyword research are the same. It doesn't matter which language you use :) - SQ

[@LetsBeTechy]

Writing affiliate articles or review articles. Waiting for video Please.

[@AhrefsCom]

Will add to our list of topics 🙂 - SQ

[@LetsBeTechy]

@@AhrefsCom Thank you so much!

[@syedali5005]

1:05 oh you mean to say 'whey' out the pros and cons?

[@AhrefsCom]

😂

[@GajeshSNaik]

I am waiting for a new video

[@AhrefsCom]

Coming soon! - SQ

[@majidallahbandah5629]

i dont why my friend sam oh looking down and less energetic

[@AhrefsCom]

Is he? - SQ

[@majidallahbandah5629]

@@AhrefsCom yes, indeed

[@tulioquestao8505]

Good afternoon. I would like to know how to make a website with an after effects project editor to sell animated logos where the client does the editing of the project with his own logo. Could you help me with this, giving me this tip or, indicating a channel that talks about it? I'm waiting for you. Thank you

[@AhrefsCom]

I'm afraid we don't know any such channel, or have any experience to share any tips. - SQ

[@tulioquestao8505]

@@AhrefsCom Thank you

[@user-nf1nc7vy4b]

Hello, I am a Chinese media company. Want to get the copyright of your work published in China! The profit generated every month will be shared with you, and I hope you can add your contact information. Let's talk about cooperation in detail. 你好，我是中国的传媒公司。想要拿到你作品在中国发布的版权！每个月产生的盈利都会与你分成，希望可以加上你的联系方式。我们具体聊聊合作~~