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Pepsiman is based on Pepsi's mascot of the same name, which was created for Pepsi's Japanese branch.
The character, whose fictional backstory says he used to be a scientist who transformed into a superhero after coming into contact with "Holy Pepsi", was featured in Japanese Pepsi commercials and in the Japanese version of the video game Fighting Vipers; he became popular in Japan, spawning related characters such as Lemon Pepsiman and Pepsiwoman, and Pepsi decided to promote the character with a video game.
Audio used: • Pepsi TV Commercial Ja...