Lessons Learned And Tips From Pilgrimage, My First Kickstarter Campaign

My Kickstarter campaign for my travel memoir, Pilgrimage, funded within minutes and raised over £26,000 (over US$31,000) for a niche book in a new market. In this episode, I share my lessons learned and tips for a successful campaign.
In the intro, I mention the 6 Figure Author Podcast, The Writers Well Podcast, and Reid Hoffman's new Possible podcast.
Today's show is sponsored by ProWritingAid, writing and editing software that goes way beyond just grammar and typo checking. With its detailed reports on how to improve your writing and integration with Scrivener, ProWritingAid will help you improve your book before you send it to an editor, agent or publisher. Check it out for free or get 25% off the premium edition at www.ProWriting...
Joanna Penn writes non-fiction for authors and is an award-nominated, New York Times and USA Today bestselling thriller and dark fantasy author as J.F. Penn. She’s also an award-winning podcaster, creative entrepreneur, and international professional speaker. Her latest book is Pilgrimage: Lessons Learned from Solo Walking Three Ancient Ways - www.jfpenn.com...
Overview of the Pilgrimage campaign including rewards, add-ons, and the result
Why Kickstarter for this project, and why now for me
Tips for success: Learn about the platform beforehand. It is a new ecosystem for authors and different from those we are used to
Prepare to face your fears
The importance of getting your costs right in terms of production and international shipping
Set aside more time than you need
How did I market the campaign?
Was it worth it? Will I do another Kickstarter campaign?
What happens to Pilgrimage now?
You can find Pilgrimage and all my books at: creativepennbo...
This episode has an extensive transcript with links and images if you want to explore further. You can always find the show notes and links at: www.thecreativ...
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[@lizzieleigh]

Thank you. Undoubtedly it's saving me hassle being overwhelmed and yet also provided lots of encouragement!

[@opaltreepress]

Thanks Joanna, it was great to hear your lessons learned and make notes on your advice. I ran a KS campaign last year (funded! woot!) and have been meaning to design another one for 2023. This video from you have given me the oomph I need to get on with it!

[@thecreativepenn]

Glad it was helpful!

[@writeyourbookyes]

Well done for sharing your journey on Kickstarter and how you faced your fears and asked for help. I liked the final advice tips you share that came from others. Also the mistakes to avoid.

[@thecreativepenn]

Glad you enjoyed it!

[@DavidKnote-23]

Thank you God this podcast Joanna. Been listening to you since before you had on Michael LaRonn. Got a lot of great tips from you. I started Kickstarter in May and a Go Fund Me page. So thanks for this info. Also, I'm working on a non fiction book about overcoming Doubt when doing your first novel and to go ahead and get it published. After I'm finished, could I be on your podcast? What are the requirements? Thanks in advance.

[@thecreativepenn]

Glad you found this useful and all the best for the campaign!

[@AdiKanda]

Thank you, wonderful information as always. I am disappointed that I can't seem to find Get Your Book Published on Kickstarter in print format, only Kindle. If anyone has a source, I'd be grateful.

[@thecreativepenn]

Monica has confirmed that it's on the list :)

[@AdiKanda]

@@thecreativepenn lol forgive me.. which list?