Local SEO - 6 GROWTH HACKING TIPS to Rank Your Business Higher on Google in 2022

Want more clients? Learn how I help my clients rank higher on Google fast in this 60-minute workshop, designed to help you outsmart your local competitors:
👉 luc-s-site-bfe1.thinkific.com...
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Local SEO or, local search engine optimisation is by far the most effective way of attracting new customers to your business as it helps you rank higher in search engines.
But since 87% of all searches are conducted on Google, your best chance of driving more leads is to focus your local SEO efforts on Google alone.
In this video, I reveal 6 proven growth hacking tips that will help rank Your Business Higher on Google in 2022.
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📑TABLE OF CONTENT
0:00 intro
0:42 Get your business name right
3:04 Optimise your content pages
5:22 Easy content creation
8:01 Add external links to your site
9:10 Create pages for specific services
10:36 Create city pages
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🙏 Special thanks to excelelectrician.co.uk/ for letting me use their website
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#localseo #SEO #GOOGLESEO
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DISCLOSURE: Some of the links on this page are affiliate links, meaning, at no additional cost to you, I may earn a commission if you click through and make a purchase and/or subscribe. Affiliate commissions help fund videos like this one.

[@TexasWatchman]

I've said it before and I'll say it again... this is probably the best channel on YT for actionable, well-presented, and information-packed content for local SEO. I'm amazed that the subscriber count isn't 10X higher! But that's okay. We'll just outrank those who don't know yet. Thanks Luc.

[@rankingacademy]

😊 Thank you so much for your continued support. Much appreciated

[@certtechwebsolutions]

You're my go to guy for all things SEO! Thank you for always pumping out the valuable content!

[@rankingacademy]

Thank you

[@slimshady2774]

I must use all these techniques. Good stuff

[@rankingacademy]

Yes you must, thanks

[@VICKKKKKKKKKKKK]

Good information! Thank you for the content 🔥🔥🔥

[@rankingacademy]

My pleasure! Thanks for watching Victor

[@HowtoLearnDigitalMarketing]

Awesome information

[@rankingacademy]

Glad you think so! Thanks for watching

[@muzahidihsan]

You are a really awesome brother! I am very happy.

[@rankingacademy]

Thank you so much Muzahid 😀

[@andrew.schaeffer4032]

Great stuff thank you

[@rankingacademy]

Glad you enjoyed it. Thanks Andrew

[@kev008ify]

Very helpful thanks 👍

[@rankingacademy]

Glad it helped

[@andrewdowniephd]

Hi Luc, watching this yet again... Great advice. I wondered whether including a Services page to act as a hub to individual services pages was something your recommend? I have a client with offices in a few towns with some being a couple of hours drive away from the main office, would it be advantageous to have pages dedicated to each office location? I presume using different content as well as mentioning something unique (what I have no idea) to each location would also serve well?

[@bradyessman434]

Thanks!

[@rankingacademy]

Thanks so much Brady 👍

[@MichaelWilliams-lo3ix]

You're the best

[@rankingacademy]

Thanks Michael

[@icelandsjfvilla]

like it :)

[@rankingacademy]

I'm glad

[@m.z1536]

one of the best channels. Thanks. but can you give me the online tool that rank according to the Geolocation

[@rankingacademy]

Thanks. The tool is Brightlocal

[@stevemedeiros2307]

Is there a plugin you would recommend for WP where we can embed clickable reviews? Thanks for this video :)

[@rankingacademy]

search for "Widgets for Google Reviews" in the wordpress plugin library

[@BlueBass2]

Love all of the information! I am a wedding photographer trying to attract local and non-local business. I also don’t have a storefront as I travel for most of my sessions. Any advice for businesses like myself?

[@rankingacademy]

Make sure you have your google business profile set as a service area business. List all the areas you work in. Created content pages on your website to target each location separately. Add unique content to each page. This should be easy since you are a photographer. Include recognisable landmarks photo on each page, testimonials of the bride and groom etc....

[@kunalmatani]

Hello sir thanks for great information If we use keywords which are our taglines in business title then what suspension of Google

[@rankingacademy]

If it’s legitimate and you can prove it (with photos for example) you should be ok.

[@MeganBennettAUS]

thanks Luc. Tip 1, if we add acceptable keywords into the business name on a GBP, that would affect other NAP (name, address, phone) listings right that don’t contain the added keywords? So all major citations should also be updated to match GBP?

[@rankingacademy]

I would suggest you do update your NAP accordingly as well

[@sonusaha9052]

Sir, Can you tell me when I will prepare a Blog content strategy How many Targeted Keywords I can keep in my content along with related keywords?

[@rankingacademy]

There isn't a number as such. It just needs to sound and read natural

[@acstechnology9996]

Make a video for Linked In Business Page

[@rankingacademy]

I'll add that to my list

[@asheressien]

Brooo this was great, thanks a lot!! You just got a new subscriber!

[@rankingacademy]

Awesome, thank you Asher

[@enrico9203]

Which tool do you use to see how well you rank per location? Thanks a lot

[@rankingacademy]

Brightlocal

[@johntrifo9069]

Should i begin creating citations for a business before the GMB confirmation??

[@rankingacademy]

You can do. Citations are not for Google's benefit.

[@samiulhaq318]

What plugin do you suggest for Google reviews to add in the website??

[@rankingacademy]

Have you tried these: richplugins.com/ wpreviewslider.com/ wordpress.org/plugins/wp-google-my-business-auto-publish/

[@andrewdowniephd]

I wondered which SEO Tools would you recommend, low cost or even free. I have opened an ahrefs account but would need clients onboard before subscribing to their monthly fees. Thanks.

[@rankingacademy]

It depends on what you want to achieve. There are so many tools out there. Ubbersugest could be a good cheap option to start with

[@GrowWithWill]

Awesome tip #2! When you optimize your content, it's like opening up a whole new world on Google and other search engines! Your voice will be heard loud & clear. Best way to make sure everyone understands what you're saying? Optimize 'em all day long!!! :)

[@rankingacademy]

So true! Thanks for your comment

[@janr.dewilde9072]

Excellent video. Short and full of content! I will implement all the tips

[@rankingacademy]

Thanks Jan. You won't be disappointed

[@JohannesFaupel]

Thank you, Luc. I like your videos and I already implemented some of your strategies.

[@rankingacademy]

Great to hear Johannes

[@honeyhivefarms5739]

How large does a sign have to be for each of my locations to satisfy Google? Please and thank you.

[@rankingacademy]

It's not a question of size. It's more about whether it looks legitimate or not.

[@honeyhivefarms5739]

@@rankingacademy Thank you Sir

[@mattnicholson4116]

Most searches are for Samsung, if I put Samsung in my business name, that is not allowed right ? Like Samsung galaxy cell phone store for example

[@rankingacademy]

Remember, your business name MUST BE a true reflection of your business in real life. If it has Samsung in it then the answer is yes. If not, it is against Google's guidelines

[@outrightjoe]

Great video and info

[@rankingacademy]

Glad you liked it. Thanks

[@williamgoddard7145]

Off topic, are you based in Dartford? Only because I think I saw you going around in a prosche😂

[@rankingacademy]

What?? Not sure I understand what you mean

[@watchdaride]

i have a business with a shop location with a 10 mile radius i am marketing. But its all in the same city. I want to make location pages. Can you make location pages for neighborhoods or zip codes .

[@rankingacademy]

Yes you can but it will be harder to lure customers in as you don't travel to them

[@darndarn99]

Great video 👍 when you spoke about the plumber website and having dedicated pages for the valiant boiler repair , would that page not be a menu item as well ? I hear Seo’s talking about creating supporting pages so would this be one of those ? Would these support pages or silos as I hear them being called , be in the menu ?

[@rankingacademy]

You can add them to your menu too if you feel they are important enough

[@darndarn99]

@@rankingacademy no I do prefer the sound of the supporting content linking up to the money pages. I was just trying to understand a bit more. So these are actual pages not posts like in blog posts . Thank you for the fast reply really do appreciate it and really appreciate all your videos as they are helping big time .

[@TomHallOnline]

Luc, have you ever determined if people tend to add a city name before or after a service? Such as "reno auto mechanic" vs. "auto mechanic reno"? If so, does optimization for one or the other matter?

[@rankingacademy]

There is indeed a difference in the volume of search for key phrases based on the ordering of the words. For example, according to Ahrefs, "electrician London" is searched 1400/month while "london electrician" is searched 200/month. Based on my experience, I'd say that most of the time people tend to search for a service first then add the location second. This should be reflected in the way you optimise your pages. I would suggest you do some keyword research and competitor analysis first

[@TomHallOnline]

@@rankingacademy You are a true asset for those of us aspiring to your level of SEO acumen. Thank you

[@TomHallOnline]

What do you recommend as length of meta title / description?

[@rankingacademy]

Try making your title under or approximately 60 characters. Make your description between 150 and 160 characters for optimal length

[@cruiseplanners-lesliemarsh1346]

Appreciate you sharing your knowledge! Question: I've had clients submit reviews to to my Google Business Profile but they don't get posted..any advice on how to fix this?

[@rankingacademy]

Just watch this: kzbin.info/www/bejne/oXTIY6qPZpuJoM0

[@cruiseplanners-lesliemarsh1346]

Thank you!

[@unmiss-com]

Local SEO is a strategy that has been around for a while but has gained momentum over the past few years. In my opinion, this is one of the most effective ways to increase traffic and sales for your business.

[@rankingacademy]

Agreed Anatollii

[@raheelabbasi8172]

Great video as always Luc i have problem in verifying business based in Pakistan Google always says they will mail to given address but it never arrived also there's no other option of verifying what should i do.

[@rankingacademy]

Have you tried getting in touch with them?

[@raheelabbasi8172]

@@rankingacademy with Google nope

[@ryanlewisyoutube]

Thank you for this. On tip number 3 you recommend copying and pasting reviews to your site and then show the sample from the electricians website that shows a google image with 5 stars as well. How are you achieving this look? Is there a plug in that you are using? Or could you be more specific about how you are doing this?

[@rankingacademy]

Hi Ryan. the website is built on WordPress and I use a page builder to achieve the look. You don't necessarily need a page builder and can easily achieve this by using images and HTML

[@ryanlewisyoutube]

@@rankingacademy Thank you.

[@justopeners]

Awesome as always. How did you get the information to highlight then copy? I was able to search for keyword. When I found the greatest one. I couldn't get it to highlight the review.🤔

[@jameshailwood007]

Hey Luc, I've just started my tiling company and I have 12 past clients waiting to give me a review. I've started my GMB and they rated me but they still haven't shown up 7 days later. Why would this be?

[@jameshailwood007]

I've only received 3 of the 12 so far

[@rankingacademy]

It sounds like some of them are being filtered. I would suggest you raise the issue here: support.google.com/business/

[@bradyessman434]

Thanks!

[@rankingacademy]

So generous of you Brady. Much appreciated 👍

[@brady.essman]

@@rankingacademy Luc, you are truly an amazing source of information. I'm glad I found you. Your content is so succinct, videography impeccable, and ease of understanding cuts through the fluff. Thank you for all you do. It's easy to see why you have 216k followers. :)