Lorenzo Zanni, Head of Knowledge, IABM

In this interview with Lorenzo Zanni, Head of Knowledge at IABM, at ISE 2024, we look at AV and broadcast convergence, including the following questions:
(0.12) Is AV/ broadcast convergence a single trend or is there more than one kind of convergence?
(1.47) What is business convergence and how does it differ from media tech convergence?
(3.49) How is gaming influencing other sectors of entertainment?
(5.15) Is pro AV's adoption of broadcast technologies accelerating?
(6.55) What should AV professionals and broadcast tech suppliers watch out for when working together for the first time?