How to Launch a New Product on Amazon Using PPC Ads

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About Nomadz:
Nomadz is a leading Amazon PPC agency, specializing in optimizing and maximizing sales and profitability for established Amazon sellers.
We act as your dedicated in-house experts, employing proven methods to organize, optimize, and scale Amazon PPC campaigns.
Our advanced Amazon PPC videos stem from 8 years of diving through data and learning everything there is to know about hundreds of different brands on Amazon.
By being transparent with our strategies and tactics our goal is to further educate the Amazon Ads community.
Videos include case studies, new Amazon PPC features, beginner tutorials, advanced strategies, and seasonal strategies.
We help scale large brands stuck at sales plateaus by building strong relationships with them and developing customized PPC and DSP plans.
Get in touch at www.nomadz.com/ to learn how we can help your brand achieve its full potential on Amazon.

[@Nomadzppc]

Free Amazon PPC Audit (Limited to 5 Calls/Month) bit.ly/3I8ANyK

[@freshfare2004]

Hi Stephano, You are amazing. You are sharing true strategies and insights. I want to look at your channel at 1 million subscribers because your content is worth it. The best thing about you is you always share free tools and sheets. Please create a video on how to record KPIs of ppc and automated recording of KPIs. I think that's a point where everyone finds confusion. I have seen in a video that you have an amazing sheet of results tracking. Best wishes for you man. Keep growing ❤❤

[@FelipeMcraven]

Thanks Stefano. Very helpful video. Clear explanation. After trying other strategies, I'm launching with this PPC strategy now, we'll see! One question though, do you bid with the suggested bid or do you put a higher bid? If it's higher, by how much?

[@kmander]

Promotion to CEO, Stefano? Congrats!

[@Mary-bh9le]

For the phrase match...would you nagate the KWs in exact match campaigns?

[@Nomadzppc]

No we don't do that Mary!

[@joedelmare5505]

​@@NomadzppcHi Stefano, thank you for the good content! Could you please expand on why one should not negative target exact match keywords in phrase match campaigns?

[@skate1]

Helpful

[@ahsanmehdinaqvi]

are you putting negative phrases in phrase campaigns from start ? example if you are selling genuine leather products you may put phrases like "vegan" "faux" "pu" as negative phrases before start of launching campaign and also competitor's brand names as negative in phrase match campaign. thanks in advance for your suggestions.

[@ahsanmehdinaqvi]

i am about to start ppc of newly launch brand selling leather work gloves, FR resistant shirts, pants and coveralls.

[@Nomadzppc]

Yes this is a good strategy, but only do this is you are 100% sure you do not want to show up for these. Good luck with your PPC!

[@ahsanmehdinaqvi]

@@Nomadzppc thanks

[@jeskillzzz6443]

I see a lot of people online recommending putting only max 5 keywords per campaign. Some keywords will not be showed alot, while others take all the spending. What do you think about this?

[@Nomadzppc]

This depends on your strategy and the search volume of the keywords. If the search volumes are fairly similar, all targets are likely to get clicks. But if the SV varies, the clicks will usually go to the higher-volume keywords, and the lower-volume ones may not get any traffic.

[@ZombieSS77]

You need a proper mic!

[@impostervt]

Please get a new mic!

[@skate1]

😂