Machine Learning and Generative AI for Marketing

Start transforming your data-driven marketing strategies and increasing customer engagement. Learn how to create compelling marketing content using advanced gen AI techniques and stay in touch with the future AI ML landscape.

In this session, learn about the following things:
1. How do you see the role of generative AI evolving in the next five years within marketing, and what emerging trends should marketers be aware of?

2. Can you share an example where a company effectively integrated the techniques discussed in the book to achieve significant results?

3. What are some common pitfalls marketers should avoid when applying AI and machine learning in their strategies?

4. How do you balance the need for personalization with the ethical considerations surrounding data privacy and AI in marketing?

5. What advice would you give to marketing professionals with limited programming experience who want to start incorporating AI and ML into their campaigns?

During the live event, you can ask more questions! We will try to get all the questions answered live, during the event.

We will also giveaway Ecopies to 2 lucky winners during the session. Comment with hashtag#packt to enter the raffle.