Make-A-Wish: The Digital Journey to Grant Even More Wishes

When Make-A-Wish Arizona began their journey with Salesforce three years ago, they were hoping to build a one-stop shop where volunteers and wish managers could easily track and process all of the information required to fulfill a wish. Fast forward to today and all of this data is centralized and visible, making it easier to anticipate the needs of the child and provide them with a truly personalized journey.
The next phase of the journey will introduce the system Make-A-Wish Arizona has pioneered to the 60 U.S. Make-A-Wish chapters. By connecting all chapters through Salesforce, they will be able to work together to better serve Make-A-Wish kids across the U.S.. That means making every journey as unique as possible while increasing the number of wishes granted.
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