[Masterclass] 10/10 Enterprise Account Planning

To win deals in 2024 it’s not enough to just show up on calls, go through the motions, and expect to win. Rigorous planning & deal strategy on every account is the key to tilting the odds in your favor.
When it comes to 10/10 Account Planning, we’re talking deep research on company priorities, detailed stakeholder mapping, strong executive alignment, and creative plays to set your team up for success!
In this masterclass, we’ll walk through how you can build account plans that arm your teams with the right information on their target accounts. We’ll dive into what the account plans should cover, where you can research, and why your account plans should be a living document.