Gary Vee Reveals How To Win At Social Media Marketing In 2024

[Free Download] Steal our insights to create a winning social media strategy ➡️ clickhubspot.com/gvee
Gary Vaynerchuk is challenging the traditional mindset of business and marketing.
Kipp, Kieran and guest Gary Vaynerchuk (VaynerX) dive into the importance of organic social media. Learn more Gary’s revolutionary insights on why staying ahead of market dynamics is crucial in the ever-changing landscape of business and marketing, why traditional Fortune 500 companies are falling behind, the significance of understanding micro consumer segments, and the rise of social influencers.
Preorder Gary’s book, “Day Trading Attention: How to Actually Build Brand and Sales in the New Social Media World”: a.co/d/gEmj0HX
Mentions
Gary Vaynerchuk garyvaynerchuk.com/
VaynerX vaynerx.com/
Vaynermedia vaynermedia.com/
Web 2.0 en.wikipedia.org/wiki/Web_2.0
Wine Library winelibrary.com/
Gary’s Ted Talk www.ted.com/talks/gary_vayner...
Get HubSpot's Free AI-Powered Sales Hub: enhance support, retention, and revenue all in one place clickhubspot.com/3j3
Timestamps
00:00 Successful talk, memorable moment at Web 2.0.
04:46 Wine Library, 16 years of dedication.
09:00 Standing out by being contextual in communication.
11:29 Gary, addressing strategy-hungry marketers and his book.
14:53 Raising capital is more challenging in 2024.
19:10 Adapting to change, tough luck for some.
20:06 "Change in business inevitable, embrace it."
23:51 Frustration with ecosystem, superhero syndrome, inspiring change.
26:18 Move fast, be relevant, don't please everyone.
29:24 Understanding first-second video impact, creative comments, consumer segmentation.
35:26 Targeting young males at Universities.
38:18 Create and repurpose organic content for marketing.
40:37 Viral TikTok drives marketing strategies for companies.
45:28 Marketers need AI skills for the future.
46:18 Trademark and copyright issues remain unsettled.
51:52 Seeking fame through flashy lifestyle posts is empty.
55:38 15 years of social media progress.
56:29 Hollywood executives failed to recognize Netflix's impending dominance.
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Host Links:
📲Kipp Bodnar, / kippbodnar
📲Kieran Flanagan, / searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
About the Show
Kipp Bodnar, HubSpot’s CMO and Kieran Flanagan Zapier’s CMO, lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.

[@MATGpod]

Steal our insights on creating a winning social media strategy ➡ clickhubspot.com/scs

[@KendallMatthews]

Stolen - as you asked.

[@ai5-newsletter]

I can't believe how underrated this podcast is! Definitely one of my favorites right now.

[@sigilpop]

Such a great podcast episode! Congratulations for having Gary Vaynerchuk as a guest, a legend in media and creativity.

[@PeterNooteboom]

This was easily the best content from Gary in the last few years.

[@bunburyist_online]

Thats not hard. The last few years was dominated by NFTs. I missed the old GaryVee

[@mil-speakmarketing6197]

Gary just dropped the ULTIMATE tip for fans of Marketing Against the Grain, when he detailed how many, and the types of sub-niche segments marketers need to develop and pay attention to. Followers of the show should’ve recognized the ability of AI to achieve that goal with minimal effort!

[@salt806]

This is the best interview of Gary ever. Wow, he let you talk, stayed on track and played down some new ideas 🎉

[@hellojeezai]

Fantastic episode! I really enjoyed the valuable insights, especially on AI and the new ways of marketing strategies.

[@real_bullish]

getting this book for sure

[@bahbahblacksheep6354]

Man this episode got me so pumped 😂

[@jpg_6]

Thank you Kipp and Kieran for creating these episodes. Truly amazing content!

[@dannyquiroz5777]

I see Hubspot bear hugging (in a good way) the ai industry like no other company and that makes me bullish on Hubspot

[@dannyquiroz5777]

Just finished watching the show, wow!

[@news24tesla]

USEFUL TIPS

[@content-engineering-lab]

So much gold in here. Loved Gary's point about creatives being the biggest winners with AI.

[@AgencyAnalytics]

Love hearing Gary's insights on this! How do you think smaller businesses can best apply these strategies to compete with larger corporations?

[@leadgenjay]

Wonderful content

[@courtenay100]

Great episode. 👍

[@ethansharrettofficial]

oh my god

[@Ryan.G.Spalding]

Gary needs to sell something in addition to his agency. He is a fantastic marketer, but should be a billionaire by now. It’s like level 10 skill for a level 5 opportunity, clearly a passion project. I’m glad to see him making the rounds. I still have some of his shoes from 10 years ago. 😊

[@andrewbayon]

He actually did with Resy, Empathy Wine, (both companies he exited) etc. But now VeeFriends is the mass market play

[@CaliJumper]

Woah - only 5k veiws in 1 Month!?

[@tafsir5191]

this one from 26:00

[@onlyagreeingsometimes]

I was sure you could get your emails back then on your phone 🤔 who's not in doubt

[@onlyagreeingsometimes]

An online social media career is like dog life compared to old skool media careers. I say old skool, because new school are affected by the new skool speed to broadcast

[@zzzzz_zzzzzzzz]

How, do you guys as real marketers, not scammers put up with his BS?

[@mushroomthump]

How specifically is Gary a scammer? Genuinely curious on your thoughts here

[@importyntai]

@@mushroomthump If someone posts a fake handle with a trolling comment, I put no credibility into their opinion. Haters gonna hate.

[@NoName-oy2km]

​@@mushroomthump Coffeezilla youtube channel did a feature on why

[@zzzzz_zzzzzzzz]

@@mushroomthump See below