Natives - Jason Roman & the Leica SL3

"The SL system is the most important camera system of my career and as an artist. The scope of the SL3 camera is even broader than I could have imagined and with that it has become a source of inspiration in addition to my strongest tool. A motivating force, with this camera in hand, I recently began photographing something completely out of my wheelhouse; an exhilarating and terrifying space to be in as an artist. Since picking up my first camera, I have always been drawn to the streets of New York City - the people, the architecture and buildings, the crumbs littering the pavement. But through this viewfinder, I saw something new one day and felt the birth of a new photography project. A tool that helps you evolve and challenge yourself as an artist is priceless and the SL3 not only matches my drive and curiosity, but it encourages me as I push my boundaries. Taking portraits of pigeons is a photographic challenge but the resolution and autofocus of the SL3 expands the possibilities. I’ve been able to experiment and explore without testing the camera's boundaries, just my own." -Jason Roman
Learn more about the Leica SL3: leica-camera.c...
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[@GajanBalan]

This is such an amazing departure from the typical launch video. The story, the images, the pacing, the mixed media, the edit! Incredible work by the entire team.

[@BrandonTalbot]

This is far and away the best video I’ve seen Leica put out

[@johnavanthomas8566]

The Jason Roman content the world needed

[@BadFlashes]

Jason is such a good dude and super inspirational. 🎉

[@Vonieify]

Very enjoyable amazing images.

[@AlexOnStreets]

Yes! So proud to see my boy on here. Jason is immeasurably passionate and talented!

[@thesoulauthority3226]

Fire! Thanks, Leica and JR!

[@shoyebfarooqui]

Soo soo proud to see you man! Amazing work ✨🤍

[@PhotoYipy]

Great pictures, great capture 👍👌

[@ShawnPBruce]

This was a fantastic film. I definitely understand the appeal of pigeons. I started photographing the birds around New York shortly after moving here. They're fascinating. I probably have more photos of pigeons than anything else nowadays. haha

[@blakeleica]

Great video everyone

[@fellowcitizen]

I think Jason should make a photo-essay interview with pigeon-enthusiasts Ernie & Burt!

[@MarcAdesso]

Great commercial! Would love to know what ad agency put this together, really impressive!

[@fellowcitizen]

Stockezy! To me, it says: "Don't pigeon-hole me"

[@bngr_bngr]

Getting jumped for one’s gears in NY while filming a Leica commercial is priceless.

[@walkingmeditation61]

Keep in mind bird watching goes both ways

[@Shephard1978]

Pigeons…

[@Bollywoodhollywood2023]

Most dull shots and nothing which is exceptional.

[@teagueshoup]

Alright Jason, you convinced me, I’ll get an SL🫡🫡