How to Use LinkedIn for Deals & Sales - Module 2 - Lesson 1 - LinkedIn Unlocked

[@amronsilva-digitalmarketin2844]

Super powerful video neil. Thank you ;)

[@neilpatel]

Glad you liked it! :)

[@ayoubbenali5780]

This whole LinkedIn thing is making sense now thank you Neil!

[@neilpatel]

No problem :)

[@AnuragKumar-mh7ov]

Thankyou so much Neil

[@neilpatel]

You're welcome!

[@RITABENJAMINTV]

Another amazing content from Neil

[@neilpatel]

Glad you think so!

[@EshDeveloperMindedSEO]

Thanks for explaining about the super power of strategic alliance. 100% worth doing so.

[@neilpatel]

You're welcome! :)

[@1.5Koreans0.5American]

“LinkedIn is no longer an online resume. It’s your digital reputation.” -Jill Rowley

[@neilpatel]

Great saying :)

[@anirbandas8307]

Jade choi can you help me?

[@crushitwithkris]

Thanks again Neil

[@neilpatel]

Very welcome

[@doreencramos]

Very informative and a learn a lot from your videos... I follow you in LinkIn too.

[@neilpatel]

Awesome, thank you!

[@YouAndImpact]

Great video 👍.

[@neilpatel]

Thanks 👍

[@joaodaniel110]

Thanks Neil

[@neilpatel]

You're welcome!

[@topwritingservicesinc.390]

Thanks again for sharing valuable advice Neil

[@neilpatel]

No worries!

[@ManojAgadi]

Very Good Information Sir.

[@neilpatel]

So nice of you

[@sophiallewellyn6183]

Thanks Neil for these great insights. We really admire your transparency and the value you provide! LinkedIn has definitely been an effective tool for us in building our network and meeting like-minded people :)

[@neilpatel]

My pleasure! LinkedIn is a great option :)

[@mariomogollon9998]

Hi Neil, great video. Thank you. I wonder where I can find more information on the type of alliances you're mentioning. Can you show me some of your sources for that?

[@neilpatel]

Your partnerships will depend on your niche :)

[@munamohamed470]

Hi Neil can you help me how to starting business online especially for affiliate marketing

[@neilpatel]

I can help answer any questions you may have in starting an online business :)

[@munamohamed470]

@@neilpatel, please help

[@attaurrehmanakbar6850]

Hi Neil, Thanks for this wonderful LinkedIn Free Course. I have question in this video. What is SM1, SM2, SM3 in xls file. That you provided in resources.

[@neilpatel]

Which PDF are you specifically referring to?

[@fesfhhgfgsgte5734]

Sir iam your big fan afsan

[@neilpatel]

🙂

[@24SevenMarketing]

I like alliances because of all the factors that you have listed. But one of the MOST important that you did not mention is especially important for new and growing businesses. When you set up an alliance, you have to establish what the sales from that alliance will cost you. In the early days of operating a company, it is very easy to underestimate the TRUE cost of your sales. In many cases, you will be dealing with self-generated sales or sales generated by initial social media activities. These early sales often have little to no cost of sales associated with them. Many of the people on Shark Tank are in this position. They think they can continue to grow their business without having any cost of sales. But when you create an alliance you have to pay your alliance partner enough to make doing the sales process worth it to them. These alliance partners are not going to do this for you out of the goodness of their hearts. They are going to join with you and represent your products for you because they expect to make a profit for themselves. Once you understand that there is actually a real COST of sales...and you know what others are want to do YOUR sales process for you, you have a true appreciation for what it will take longterm to build a major business. This gives you a solid foundation for figuring out what you can afford to spend in setting up your own internal sales staff. Building alliances is a powerful strategy for accelerating the sales of new businesses. It is an important growth phase for companies that have developed an innovative and useful product or service. For well-established businesses like the ones you mentioned it is just as important for testing and launching new products. If you structure alliances with other businesses to promote a new product (or service of course), and that product does not work out, you just terminate the project and you have not cost associated with the then unnecessary sales staff. One thing I did not hear you mention is that one of the best places to build alliances is at industrial tradeshows. In a matter of several days, a company can have the opportunity to talk with many possible alliance partners about them taking on the company's product. It is unfortunate today that these tradeshows have been all but closed down by the pandemic. But hopefully, in the next couple of years, things will get back to being more normal and we can once again leverage the value of attending industrial tradeshows. These tradeshows have helped launch many very powerful companies like Apple, whose booth at their first tradeshow was literally bigger than the garage that was their manufacturing facility.

[@neilpatel]

True and very well said!

[@sherwindavoudi]

Why did the site link go from page 3 of Google one day to page 9?

[@neilpatel]

Give it some time to settle in the SERPs. Fluctuations happen from time to time.

[@amanullakhan1116]

Hiii Neil Sir 😃

[@neilpatel]

Hello there :)

[@BiswajitSenguptaranaruby]

What about blogs? My blog is mainly on travel. I want a lesson which shows how to increase my organic traffic.

[@neilpatel]

I have an SEO course here :) neilpatel.com/training

[@vinodtrivedi8079]

I think blogging return on investment is very low because waiting for 6 to 12 months to see just a result is not advisable. Plus there are too much work and little return compared to programming or coding.

[@24SevenMarketing]

Vinod ... you are correct that blogging takes time to develop. Many people fail because they get started and when they don't see the instant success they expected, they give up. However, for those that stick to their plans and continue working at their business, they can be rewarded very very well. The difference between blogging or content marketing, in general, is that once you do start having success, that success will continue with little additional work. On the other hand, if your income is from doing programming unless you own the product you create, your income will stop the moment you stop writing code. Try to look at things from BOTH the immediate and the long-term view.

[@neilpatel]

Waiting months to see results is advisable :) It's hard work but well worth it in the long run

[@sherwindavoudi]

👌🏻👌🏻👌🏻👌🏻

[@anirbandas8307]

Hey, Neil the best and no. 1 digital marketer i am launching a digital marketing agency in india but i am unable to find clients how can i get clients? Please tell? And as an Indian origin human you know the characteristics of citizen right? They want more work in less i am thinking to give service for free for 6 months am i in right direction? Kindly tell how to find clients please? Rather this civil engineer have to do a job...here is no creativity only job job and job... kindly help?

[@neilpatel]

I'd run some ad campaigns to build brand awareness, as well as making sure your SEO is great! I get the majority of my leads through my blog :)

[@24SevenMarketing]

Anirban...I have made a lifetime of creating a business where the core of my business is giving SOMETHING away for free. I use this strategy to get the opportunity to make money for my business. For example, while I was studying at university, I started a project to produce a telephone book for my fellow students so they could connect with each other. (this was in the early 1970s before we had personal computers, smart phones, or even the internet.) I offered to produce the phonebook for colleges and universities for free in return for being able to sell advertising in the classified section of the books and on covers, etc. All the school needed to do was to provide me with the data on a magnetic tape (I did say I was doing this in the 1970s?) and to agree to distribute the books when I delivered them soon after the new school year started. The students had an easy way of tracking down their classmates to work on projects, the school had a free service that they could use to include a section on-campus activities, etc. And I had access to a very important classification of customers for many of the merchants around the campus. The advertising fully covered my cost of operation. In fact, since I started selling advertising space in the books during the summer (several months BEFORE the books were published(, I had enough upfront cashflow from deposits to pay for the entire cost of sales AND producing the phonebooks. My profit came from collecting the balance owed by the advertisers once the books were delivered. You do not want to give away your CORE product for free for ANY amount of time. Find something of clear value to your potential customer that you can comfortably afford to give them for free and use that as leverage to build relationships that grow into full PAYING relationships for your core services. Hope my story helps you understand how to move forward a bit better.

[@anirbandas8307]

@@24SevenMarketing thank you man you story is so inspiring,could we connect in LinkedIn? My name in LinkedIn is Anirban Das. Love😊 From india

[@motivationcompilation4156]

Hello

[@neilpatel]

Hello :)

[@vinodtrivedi8079]

I've never seen a bloggers who make fortune from blogging I've seen so, much struggling stories but where are the success stories?

[@neilpatel]

There are tons of blogging success stories! Blogging has helped make my business a success :)

[@ruthl2ess]

Bro you have to know the last name of Satya Nadela, Don't forget your roots. We are Indians

[@neilpatel]

Yes I am Indian!

[@vinodtrivedi8079]

What if Bill gates or Mark Zuckerberg chose blogging instead of programming we would have never seen a Microsoft or Facebook. We, would seen a two more struggling bloggers.

[@neilpatel]

That's two completely different paths. There are different jobs for different people, friend