Neir’s Tavern x Monopoly: American Classic meets American Classic

For Woodhaven’s Neir’s Tavern (@neirstavern), the release of Monopoly: Queens Edition coincided with a special milestone: the iconic bar’s 195th anniversary.
On Saturday, Oct. 5, the tavern hosted a block party to celebrate both its inclusion in one of the most classic American board games and nearly two centuries of service to the Queens community. As one of the oldest taverns in the country, Neir’s has survived Prohibition, closures, the COVID-19 pandemic, and even a near-shutdown while continuing to welcome regulars from Woodhaven and beyond daily. With its rich history, including serving as the set for Martin Scorsese’s Goodfellas and Ben Stiller’s Tower Heist, as well as being the ballroom where Mae West first danced as a child, Neir’s has cemented its place as a beloved Queens landmark.
Loycent Gordon, a former Fire Department lieutenant, purchased Neir’s in 2009 and led its restoration, which included refinishing the iconic mahogany bar and renaming the tavern in honor of its previous owners, the Neir family.
Gordon sold sixty owner-signed copies of the board game at Saturday’s event.
“Neir’s Tavern wouldn’t have existed if it wasn’t for the ability to stay close with the changing neighborhood through its 195 years,” Gordon said. “The tavern reflects a microcosm of Woodhaven and the diversity of Queens, and as long as we continue to honor that and reflect and connect with it, Neir’s has a great chance of lasting another 195 years.”
Gordon believes initiatives like Queens Monopoly will encourage more people to pay attention to small businesses in their communities.
“The Monopoly game is an iconic piece of American history, just like Neir’s Tavern is,” he said. “And so, they belong together - this was inevitable.”
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