New Pinterest growth strategy for artists in 2024

[@joyousjoyness]

I've been putting my foil peel videos for over a year as idea pins, and I've seen engagement on stuff that is super old. I love the evergreen nature of it. My best pin is over a year old and still is getting a ton of views. No other platform has this much shelf life.

[@EasySundayClub]

agreed!

[@janetm8902]

Thank you for sharing your research here - no artist wants to take the time for this. I have NEVER understood Pinterest but I'm now willing to give it a try with your encouragement. May you be blessed with huge success & sales!

[@LynsArt]

Really appreciate you taking the time to lay everything out in an easy-to-digest manner. Lovely work!

[@courtneyholderart]

Thanks so much! I've been wanting to explore pinterest more for marketing and this was a good overview! Best, Courtney

[@susanfield2444]

Excellent advice. Thank you

[@CherieRoeDirksen]

Thank you. This was really informative.

[@EasySundayClub]

you’re welcome!

[@somegreenlife249]

Thank you for the video. I used Pinterest a lot in 2016 / 2017. Through Pinterest, I've had really a lot of traffic on my blog. But then Pinterest changed and didn't bring me so much anymore. But I'll give it a try for my small business. I shoot the videos anyway. Then I can upload them there again.

[@EasySundayClub]

Sorry to hear that! Yes maybe it’s time to give it another go. It’s changed quite a bit since then and it needs to stay competitive with the other social platforms.

[@sabinamakes]

so helpful!! thanks Cathy! I find pinterest really confusing but I find all platforms confusing lately with all the similar features like shorts, idea pins, etc. Question for you: how do you cross-post content if it's a reel you made to a specific song? do you just then choose another song to use instead (on tiktok for example)?

[@EasySundayClub]

I haven’t downloaded a reel from IG in a while but remember they won’t let you download the audio anyway? As for others, yes I usually choose another song. I know w Tiktok there are trending songs that can help your algo but I’m not aware that’s the case with Pinterest.

[@teamhurstrealtygroup6555]

It's so awesome and cool that you share this with other creatives. Masses of good karma coming your way!

[@EasySundayClub]

Def trying to build karma points :). Thank you!

[@yaoseesthepath]

Thank you very much. It is very helpful.

[@EasySundayClub]

You’re very welcome :)

[@sarahjoystreet_]

Thanks for this video and the helpful tips!

[@EasySundayClub]

You’re welcome, hope Idea Pins work out for you!

[@miaforte8536]

Thanks for the video. Would love to see how you grow on Pinterest

[@tenderoni21]

Thank you for this video! I would love the hear the interview with Sylvia Lopez, but I can't seem to find the link. Could you please share?

[@EasySundayClub]

Just added to the video description under time stamps!

[@tenderoni21]

@@EasySundayClub thank you!

[@kalirally]

I’d love to see how Pinterest can increase sales. Not a lot of info out there on this

[@tylerbhumphries]

I think over time it will. I have an account for my Black owned handmade candle and wax melt shop. I’ve been a verified merchant on Pinterest since January 2022 and I only had about 15 pins plus my products on Pinterest. I had a monthly impression rate of 2000. Then Juneteenth happened. My impressions jumped up to 10,000 and I got a sale. I don’t advertise that my company is Black owned on Pinterest (although I’m really starting to consider it) but I do have pictures of myself on my website. All it took was one or two people pinning my content to “Black owned” boards and my traffic exploded. Since then I have been regularly making pins and although my impressions have dipped since the Juneteenth spike, I’m still at around 6,000 over a month later. When Fall starts, candle season starts, and I’m anticipating Pinterest will bring a lot of traffic to my website. Like she said, Pinterest is a long game. I can see my Fall and Winter impressions hitting 50,000+ As of right now I only have a 4 person following that I gained during the Juneteenth spike and I’m still getting 6,000 impressions.

[@kalirally]

@@tylerbhumphries cool Tyler thanks for sharing. Just subscribed to your candle shop newsletter 👍 wishing you continued success on and off Pinterest :)

[@tylerbhumphries]

@@kalirally oh wow, thank you so much.

[@vivien_s_w9307]

Can I post fanart on instagram or Pinterest?

[@leannemoss7002]

If you switch your personal Pinterest to Business, does it save your boards and pins that you already had?

[@EasySundayClub]

yes it does!

[@smooth111012]

Great video, thank u. Your are a beautiful woman 😊

[@brennakohlhase4194]

As an old Pinterest user, this is great info! Thank you for the Pinterest update! @willawhim

[@EasySundayClub]

Old Pinterest user here too and I was surprised to learn how different it is now!