O2 Christmas Advert | Snowing SIMs

[@MrMeezoid]

Around 2 million households are living in data poverty, because O2 and other mobile operators decided to monetise data allowances even though it makes absolutely no difference to them how much data people use. Amazing that you make an advert trying to appear virtuous for soliving a problem that you caused yourselves, and which wouldn't exist if you weren't trying to monetise something that is neither a resource nor a product nor a service.

[@PamelaGrow]

This!

[@gemmi1]

People relying on food banks and struggling to pay rent are in poverty. Not those who run out of data. Shame on you.

[@chrissykinsella7231]

I think you completely underestimate how impossible it is for those people to exist in a data / smart phone driven world, too.

[@TomCat-j7y]

thats exactly what i thought when i saw this advert, what a sad and desperate depth to stoop to for some publicity over christmas. kids now probably think its data that pumps through the human body to keep it going

[@russellmoxham5625]

You could make the same point about fuel poverty and so on. On your smartphone or laptop. Because it's not your problem to underestimate. I hadn't really thought about data poverty before either, but clearly it does constitute a form of marginalisation and social exclusion. Which most of us are fortunate enough not to experience on a regular basis.

[@leoq4498]

Ok.... I guess. So why don't you tell us all what the charity you're running is about?

[@MegaJane1981]

Yes people are relying on food banks which are run by charities and donations hence why most supermarkets have a trolly cage for people to drop off any donations, there’s also charity songs released every year by different people for example ladbaby with the sausage roll songs.. however have you thought of the people who are on their own for the holidays? Have you contemplated the isolation they may feel? Theres a reason why self delete is higher at this time of year!! And I like the way all the comments are saying about younger generations as if people 60+ don’t use electrical devices that need data?!!

[@TheMansfieldlad]

Well they haven't got any data this Christmas, they're going to have to walk up to their grans, knock upon the door and sit there being bored cos they only got a brand new bike this year 🎼🎶🎵🎶😭

[@TheMansfieldlad]

It's high time Africa had a benefit gig for us 😂

[@lizzydixon1005]

Anyone know who sings this

[@TimoTurner]

The film is set to the song 'Snowfall' by Ingrid Michaelson.

[@rachelhume1674]

Great song

[@UkZzMIKEJAMES]

No, I’ve ran out of data can’t Shazam it 😩 hate being in Data poverty

[@Meloettadg2]

Ingrid michaelsons such a great singer.

[@JoshuaDrinkall-y5l]

Who performs this song??

[@TimoTurner]

The film is set to the song 'Snowfall' by Ingrid Michaelson.

[@sandrabissington7859]

Love the song ❤

[@JoshuaDrinkall-y5l]

@@TimoTurner yea I know I finally found it on this site I use but cheers for your help

[@Spyker85]

Curious, in Spain we see Spanish people on the national TV, in Japan we see Japanese, in China we see Chinese. What country is this supposed to be?

[@meatiest1989]

You people find anything to be angry about bro

[@Spyker85]

@@meatiest1989 can you please clarify what you mean by 'you people'?

[@meatiest1989]

@@Spyker85 BROOOOOOOO u just proved my point AGAIN 😭😭😭 You people” = people who bring race into everything

[@meatiest1989]

@@Spyker85 people who bring r4ce into anything. Get your mind out of the gutter

[@meatiest1989]

@@Spyker85 my replies are being deleted I meant people who bring ethnicity into everything

[@CarsandtheirParts]

Get a grip, oh no people have to live their real lives not through a screen how cruel 😢

[@DIY-DaddyO]

You know you can just call? Data isn't needed for a phone call. If your service provider doesn't give unlimited calls, you need to change providers.

[@catrionamackenzie4933]

I kinda find this Ad insulting though. The visual representations, the downbeat mood. I've just had to move home as I've lost everything and yes I run out of data all the time. But I feel very uncomfortable watching this advert

[@thomasmacdonald4335]

You're not alone, it annoys me too 😅. I hope you get back on your feet and feel happy again as soon possible 🙏. Just remember you're not alone 😊.

[@TET2005]

Use your data wisely... no mindless scrolling and binge video...

[@AndrewTheThomasGuy]

Pretty Cool AD Huh???

[@TheMansfieldlad]

Well it made me laugh 🤣

[@MeerkatFan]

Nice advert

[@AlexisGamerGirll]

10 hours and 3 comments?

[@Love_Is_My_Religion_xxx]

TikTok has took over from KZbin

[@stephenroberts8964]

Data poverty, is this some kind of joke? I find it in very poor taste. A girl standing outside a shop looking so sad, is supposed to be representing someone who's down and out, whilst a sad song plays in the background, all because she has no data on her phone, wow that's not poverty, she's lucky to afford a phone. What an embarrassment.

[@charlotteh2179]

What is this advert? There are people out there in REAL poverty! People who are homeless, starving and don't get me started on the people suffering from the wars going on. That is suffering and poverty. This ad is a joke and disgusting. 😡

[@daydreamingprincess]

Ultimate first world problems.

[@bambeedl]

Possibly the most offensive advert ive ever seen. There trying to make the new generatiin think different on poverty, they know that the new generation is mobile obsessed. Shame on you o2 and shame on you UK government Labour

[@bambeedl]

And another one If you dont write cheques out then the prime minister says you should worry Haha Mr lardy di dar

[@Zaman730]

You don’t need data to pay with contactless. It uses the same technology as your card NFC. Why mislead the public especially people who are ignorant???

[@Zaman730]

@ I just said it. NFC

[@G-Star-Raw]

Just get a contract sim for a few quid...from EE

[@karlarobin]

More socialist giveaways..for the enemy