Sustainable Competitive Advantages: Customer Excellence, How Your Customers Keep You Ahead

Sustainable competitive advantages help firms stay ahead of their competition and one of the most important ways firms can develop sustainable competitive advantages is to work on developing loyal customers through customer excellence.
Filmed in Savannah, Georgia
Copyright Mark Wolters 2020
#marketing #principlesofmarketing
Topic 2: Strategic Marketing
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[@AisleorWindow]

I've actually never been to a Culver's. Apparently, I am missing out? How do I find a brand that is uncool, bland, and uncomfortable so that it fits me well :D Great video, Mark! And I'm a huge fan of Clark's shoes .... they are cool and comfortable and they've always had great service for me.

[@ProfessorWolters]

😁

[@abdirahmankosar723]

Hello professor. Which is the most durable competitive advantage?

[@abdulbahrein6618]

@@abdirahmankosar723 it depends

[@abdirahmankosar723]

@@abdulbahrein6618 It depends with?...