Google Business Profile Audit Tutorial! My Secrets to 10x More Clients in 2023 revealed

Want more clients? Learn how I help my clients rank higher on Google fast in this 60-minute workshop, designed to help you outsmart your local competitors:
👉 luc-s-site-bfe1.thinkific.com...
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Learn my secrets to conducting a successful Google Business Profile audit and attract 10x more clients in 2023! In this tutorial, I'll provide actionable tips to optimize your Google Business Profile for maximum visibility and engagement. Perfect if you're a small business owner or a marketer looking to boost your clients' online presence in Google search and Google Maps
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WANT TO RANK HIGHER ON GOOGLE MAPS & GOOGLE SEARCH?:
👨‍💼↔️👨‍💼 Book a Tailored 1-on-1 session with me
○ rankingacademy.co.uk/live-ses...
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🛠️ TOOLS MENTIONED IN THE VIDEO
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📥 GMB EVERYWHERE EXTENSION
○ bit.ly/3h8NyMU
⚙️ BRIGHTLOCAL 14-DAY FREE TRIAL (no card required)
○ bit.ly/2UNhCFu
⚙️ GOOGLE KEYWORD PLANNER TOOL
○ ads.google.com/home/tools/key...
📥 PLEPER EXTENSION
○ bit.ly/3tj0i8B
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🎥 TOOLS AND SOFTWARE I USE FOR MAKING MY VIDEOS
○ Graphic design software - canva.7eqqol.net/DG0bG
○ Screen Recorder and Video Editor - bit.ly/2P5SljN
○ KZbin keyword research - vidiq.com/?afmc=4bs
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📑TABLE OF CONTENT
0:00 Intro
1:12 STEP 1 - Check the Accuracy of your listing information
2:15 STEP 2 - Knowing Which Keywords to Target
5:21 STEP 3 - Check your Google Maps Rankings
10:01 STEP 4 - Optimise your Google Listing for better rankings
19:55 STEP 5 - Google Business Profile Converting Factors
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[@therealmichaelmarquez]

WOW....what great value! Thank you! I need to watch it again and take detailed notes!

[@rankingacademy]

You're so welcome! Thanks for watching Michael

[@kostasziliaskopoulos4091]

Incredibly important informations that helps me step by step. You are the best teacher Luc and thank you very much!

[@rankingacademy]

😊 Thank you so much Kostas

[@rfsj7461]

Thanks for the wealth of current and usable information, Luc. Greatly appreciated!

[@rankingacademy]

My pleasure!

[@mdpolashislam8101]

Just awesome, keep up man. We need more exciting videos like that. Please make more specially on the key topics in details.

[@rankingacademy]

Thanks! Will do!

[@NrityashriCS]

Thank you for your crucial information! 🥰 Helped a lot. Genuinely !!

[@rankingacademy]

You are so welcome!

[@CoreyHinde]

Nice video - you are clearly a high level pro!!

[@rankingacademy]

Wow, thanks Corey, much appreciated

[@groundsurvivalstudygracieg4034]

I'm here because I decided to start my first business optimizing GBPs for local businesses as a side hustle while working a full-time job supporting a wife and child, and disabled father. I have to say, so far your content has been some of the most well put together videos I've ever seen, not just as pertaining to the GBPs. I don't like the sheer number of extensions you've provided and recommended, but I have to say that an all in one solution would likely have a huge cost and a matching barrier to entry, so you've made this entire endeavor seem approachable to anyone willing to put in the work. Thanks!

[@adeyemimathew6647]

Hi, have you finally launched the business? Also looking to do same. Mind we connect?

[@MilenaKoncar]

You have a great channel! ❤️

[@rankingacademy]

Thank you so much!

[@HowtoLearnDigitalMarketing]

Thank you so much for the amazing information.

[@rankingacademy]

Any time!

[@sivaguru6318]

Such a valuable information about GMB. Thank you!

[@rankingacademy]

Glad you think so!

[@SeamusMartin1]

Brilliant. Thank you.

[@rankingacademy]

You're very welcome!

[@hightouchrestoration4198]

Thank you! Very helpful

[@rankingacademy]

My pleasure

[@user-ez3bd4fu4k]

thank you!! it helped me a lot

[@rankingacademy]

You're welcome!

[@Vivdas-uy6lu]

Super helpful, very genuine

[@rankingacademy]

Glad you think so!

[@nishantmaniktala1221]

Thank you so much for this detailed information

[@rankingacademy]

My pleasure

[@whitehatlegend]

Excellent guide - I would also like to hear your thoughts on optimizing service descriptions and what specific steps you take.

[@rankingacademy]

Make sure you keep the user in mind. Write what would be the most valuable description for them.

[@peternakmaggot]

Excellent, thank you.

[@rankingacademy]

You are welcome!

[@seanraymwangi8287]

Hey Thanks for the videos, they have helped me a bunch in getting started

[@rankingacademy]

Glad to hear it!

[@libra1458]

Great tutorials! Thank you

[@rankingacademy]

My pleasure

[@ShohagChowdhurelocalseo]

I've been following your content closely, and I must say, your tips on optimizing Google My Business listings have been incredibly helpful for my own clients. Keep up the fantastic work!

[@rankingacademy]

Many thanks

[@ShohagChowdhurelocalseo]

@@rankingacademy you are most welcome .

[@harrykekgmail]

Great!

[@rankingacademy]

Thanks

[@pooja1070]

Excellent video..❤❤❤

[@rankingacademy]

Many many thanks

[@Nailsoupmedia]

Great insights thanks

[@rankingacademy]

My pleasure!

[@kindstakepool8185]

Awesome video

[@rankingacademy]

Glad you enjoyed it

[@mithunbiswas9228]

Thanks.

[@rankingacademy]

You're welcome

[@indilota3457]

Top man

[@rankingacademy]

Thank you

[@MichaelWilliams-lo3ix]

Awesome

[@rankingacademy]

Thanks Michael

[@user-gr5xq9nx8n]

Nice 🎉

[@rankingacademy]

Thanks

[@jaymoney4265]

Luc, the peoples champion. 🥇🏆

[@rankingacademy]

😊thanks

[@s.b.1713]

HI Luc, my business provides on-site training in 3 provinces in Canada, this of course includes cities and towns, I suspect this feature is not recommended when using BL unless BL settings can be adjusted to reflect the search location (in this case provinces vs. cities).

[@rankingacademy]

You can definitely adjust the settings on the grid for example however, if you don't have a listing in the province you are targeting I doubt very much you will be ranking for any keywords.

[@AlphaLifeMastery1]

@@rankingacademy please can i know why when search and login on my google my business account i can't see performance as an option or profile strength and other options please help me sir thank u a lot

[@bearysh]

Thank you for making this video, it has helped me prioritize what to do and how to do it. When I was going through the GMB Everywhere Audit I noticed that my competitor has recently started paying for fake reviews. Is there a way to notify Google and get them to stop the fake reviews?

[@rankingacademy]

If you're able to prove it Yes. If not it will be very hard

[@Simon_Portillo]

Another great video thanks Luc. Does Bright Local grid search allow you to place the pins where you need them opposed to the location where the GMB is registered? I have a GMB where the business is right on the edge of the city. Cheers 🥂

[@rankingacademy]

mant thanks Simon. Yes you can readjust the pin wherever you want

[@Simon_Portillo]

@@rankingacademy thanks for taking the time to reply. That's great news. I need to check it out

[@user-sk7vb9rp6d]

This is excellent training!! Do you have advice on how to use the keywords to boost our GBP? Do we just use the keywords as hashtags on our update posts? What is the best way to integrate the keywords?

[@rankingacademy]

The only area where keywords make a difference is in your business name.

[@ajaykaushik9293]

Thank-you very much sir for sharing this valuable information. Will it work in India

[@rankingacademy]

Hi Ajay. Thanks for watching. Unfortunately brightlocal doesn't work in India. You might want to try this toll as an alternative: www.localfalcon.com/

[@judyhoward465]

Excellent, as always! I’m a realtor in a tiwn that draws lots of tourists and near an area with tons of vacation condos, and I’m always surprised to see that about 50% of my GMB views are from desktops. Does that seem like a normal percentage?

[@rankingacademy]

Thanks Judy. There is no rule as such. Some businesses get 80% of their views from mobile others only 30%. It very much depends on your industry.

[@devinfink8694]

I would think, and just my opinion of course, in a tourist area most people will be doing more "research" when determining where to go, where to stay, what to do, etc...vs someone looking for a "restaurant near me" while they are driving around. Maybe that's why?

[@judyhoward465]

@@devinfink8694 you may be right!

[@salemoregonliving]

Hi Luc - incredibly helpful video! I am also wondering if you have a video on how to manually change the location Pin on the map? I work from home so do not have a location listed in my profile, but now when I type my name into the Google Search bar it come up with my name, then Realtor and then Monmouth, OR which is incorrect. I am located in Salem, OR. How do I change this? Everything was fine with my location for a while and then all of a suddent it started showing as this. Frustrating.

[@rankingacademy]

Many thanks. I don't have a video on this topic but you can find the instructions here: support.google.com/business/answer/6279343?hl=en-GB

[@stevenfaehrmann1088]

Hi Love your tips. You mention having photos are important. I work from home and pictures are not possible. What pictures should I be posting. I am a travel agent with thousands of pictures from my travels. Thank you

[@rankingacademy]

ask your customers to add pictures of their travel experience or post reviews that include pictures, they will automatically be added to your listings and their reviews will really pop

[@sorinciprian7579]

Hi, after i find out what kws i should target what should i do next? add post updates? edit service pages with those keywords?

[@rankingacademy]

Create relevant content on your website. If you have pages that exist already talking about the same topic make sure you add those keywords on the page themselves

[@SuriyaWetzler]

Great video....very professional video making and content.....thanks for sharing your knowledge 🙏🙏🙏......I added SEO minion, but in Analyst on page SEO, says: is now only available to customers with a legacy, ...plan.pls enter your keywords Everywhere API key in the setting page and validate it.....anyway it is not free! :(

[@rankingacademy]

Yes i know they just changed their business model 2 weeks ago 😒 Try the ahrefs extension, it does very much the same

[@david_fitzmaurice]

What can you do with GMBs that are located way outside a city area? Can you rank them to appear in the top 3 or are they too far out to rank?

[@rankingacademy]

Proximity is key so the further out your listing is from your desired target location the less likely it will rank.

[@jamestilly1748]

Good video but the only things is why you have some many chrome extensions which one is best to cover most of your listings performance

[@rankingacademy]

They all do different things but if I had to choose one it would be this one: bit.ly/3h8NyMU

[@jamestilly1748]

@@rankingacademy ok thanks by the way love your videos been watching you for years

[@stephenstrydom1]

Thank again for a great video Luc. I have a high ranking GBP which I created years ago when I still had a physical location. For the last year I have moved my business to my home and work remotely 99% of the time (I do not want to have my home address listed online. Is there any way I can change my GBP listing so that I don't lose my rankings? I hope my question makes sense.

[@rankingacademy]

Hi Stephen. If you change the location of your GBP it will definitely affect your existing rankings.

[@stephenstrydom1]

@@rankingacademy Thanks Luc thats what I thought, guess I am just going to keep it as is. Just worried about creating a misleading perception. Any suggestions as to how I can overcome this?

[@rankingacademy]

I think at some point you'll have to bite the bullet and make the change if you don't want o misrepresent your business

[@stephenstrydom1]

@@rankingacademy Thanks again Luc.

[@kianaanderson4400]

❤❤

[@rankingacademy]

thank you ❤️

[@circlesdigital]

Top notch! thank you. I need help: I created a GMB listing for a business but even before verification, Google suspended the profile for noncompliance. I didn't think I did anything wrong and the only suspicion I have is that for a Fashion designing business, I chose a service area business instead of brick and mortar with an address. Could that be a reason why the account was suspended?

[@rankingacademy]

Do you have a brick and mortar location or visit customers at their home?

[@circlesdigital]

@@rankingacademy visit customers at their home

[@WeddingbyLeo]

Man you have a lot of videos but I cant find the answer to fix this, my buisness profile manager has a red dot with a google update but I cant fid the update

[@sky-seb]

Bright Local is better than Surfer Local? What do you think about it?

[@rankingacademy]

I personally prefer Brightlocal

[@sky-seb]

​@@rankingacademy so I'll try brightlocal and compare :D

[@sureshn5396]

00:00 Audit your Google Business profile to improve visibility 03:36 Prioritize high volume, low competition keywords using Google Keyword Planner 07:10 Track priority keywords for your business on Google Maps 10:29 Optimizing Google Maps listing with correct business name and primary category 00:31 Improve your Google Maps ranking by optimizing your categories, website link, and Google reviews. 17:08 Use Chrome extensions Pleapper and GMB Everywhere to analyze Google Maps reviews and competition 20:19 Enhance your Google Business Profile with photos and videos 23:32 Optimize your Google My Business listing with products, services.

[@rankingacademy]

thanks for doing this

[@draganasmiljanic4649]

Hi Luc. The Brightlocal tool doesn't work in Serbia as I know. Can you please suggest some alternatives?

[@rankingacademy]

you can try this bit.ly/3YKMF0J or this www.localfalcon.com/

[@draganasmiljanic4649]

@@rankingacademy Thank you, Luc, for your response. I will check out this tool you suggested, hardly wait. By the way, your channel helps me a lot. You get to the point of problems with lots of helpful tips and tools on how we can manage them. Continue your excellent work. Respects.🙌

[@SivaGopi]

Great fan of every videos. I just got a client who is a dermatologist. When I google their brand name it shows the category along with the location as "Dermatologist in Hyderabad, Telangana" But I am focusing on my client location "Jubilee Hills" which is a suburb of Hyderabad. How do I need to optimize the content. Should I consider "Jubilee Hills" or Hyderabad

[@rankingacademy]

Thansk 👌

[@SivaGopi]

Any recommendations or tips how how I can proceed Luc@@rankingacademy

[@attractdirect]

Hey Ranking, are you based in England or somewhere in the UK? Just curiosity. You have acquired a sort of British accent.

[@rankingacademy]

😂 Been living in London for almost 30 years

[@mattwilson6271]

Question. One of my competitors is using a location that is never open and a second location that is seldom open. Should I report that as well?

[@rankingacademy]

Are they legitimate locations?

[@truepreaching6798]

If you find you want to target a keyword with a prefix "near me" (i.e, electricians near me) . How do you action on that to rank higher for that organically?

[@rankingacademy]

check this: www.sterlingsky.ca/near-me-optimization/

[@vssinternational4477]

Bright local does have service in India, can you suggest me a tool which can be used for India.

[@rankingacademy]

Try this: bit.ly/3YKMF0J

[@vidhyadharsansare7278]

Brother please make service Areas video for online travel agency provide services 100 km to 1,000 km OR anywhere in the country??

[@rankingacademy]

That is very specific :-) I'll add it to my list

[@vidhyadharsansare7278]

@@rankingacademy What about online service providers they can sale there products online Any where in the London or any country???? Thea time which types of sco we do fir rank in Major City's?????

[@vidhyadharsansare7278]

@@rankingacademy Thanks for Support a Travel agency in India, make video below mention question:- If I am living in "Bournemouth" & I want to rank my online travel Agency business in Bournemouth as well as Dorset and hole UK if possible? So what will be the strategy, I will use to rank in my main city & hole state. ???? Explain step by step?

[@redbirdmke]

How can we add the keywords found on keyword planner to our google maps listing?

[@rankingacademy]

You can't really

[@RakeshKumarPathak]

Hi Sir, Bright local is not available in India, please let me know any other tool.

[@rankingacademy]

Try local falcon or whitespark

[@cherryinstitute6316]

youtube videos which software u using ??

[@rankingacademy]

Screen Recorder and Video Editor - bit.ly/2P5SljN

[@vernonmoody1747]

Is it possible to over optimize your gmb by adding too many services ?

[@rankingacademy]

See my previous response

[@civicimadman]

Hi all slightly off topic from the video but has anybody noticed images/profile pictures starting to be introduced on Google Maps as Location markers for your business location? If so does anybody know how to implement this on your profile?

[@iuchongmapheo]

They run Google Ads

[@ludolfremington8801]

Unfortunately it says that brightlocal is only available in US, Can, UK, Australia :(

[@rankingacademy]

Hi Ludolf. Try local falcon as an alternative: www.localfalcon.com/

[@imthemaximus]

Bright local App is not available in india can you suggest some other app

[@rankingacademy]

yes, try local falcon bit.ly/3sipUGz

[@buildbrightideas]

Whats the best way to fill in all the green dots with advanced targeting

[@rankingacademy]

Not sure what you mean by advanced targeting

[@buildbrightideas]

how does google know to make those grid dots from yellow to green. basically how do you show google you service specific areas around your business location? @@rankingacademy

[@fugaa]

How does one change the profile picture of the business? Can seem to find it anywhere!!

[@fugaa]

Also the small "about" text that appears on the google card/google maps? Is that generated or Its not the same as the one that is on the about that we input.

[@rankingacademy]

watch these: kzbin.info/www/bejne/l2m0qWOlqLKKe5Y kzbin.info/www/bejne/Y3qbhqmwZrqog80

[@MK-di1uh]

👋🏿 I have a big issue with GMB when I create a page GMB ask me to put my postal address . I don't have one so I put something like that but the real problems is that I can't claimed that I'm the owner of the page I'm editing. Google propose to send me code by call or SMS but I don't work. I never received anything from Google. So I can't activate the page. Please help me. By the way you do a great job I love your videos very useful. Sadly I can't profit to due to all issues I mentioned

[@rankingacademy]

Why hasn't your business got an address?

[@MK-di1uh]

@@rankingacademy what I'm calling address there is the PO BOX. I haven't one. The legislation in my country allow us to. So a this place can I put for example the street name or something like that ? Thx

[@ArturoCruzrealtor]

How do keywords are added to the Google Listing?

[@rankingacademy]

Hi Arturo. Not sure what you mean

[@CruzGroupHomes]

Your information is fantastic but my information specifically relates to after all the research about "right or better" KEYWORDS or keywords with high ranking in researching other listings/competitors, how/where do I update my own listing in Google Business Profile to implement these changes? @@rankingacademy

[@aswa4070]

pleper chrome extension not working

[@rankingacademy]

Have you tried downloading it from their website?

[@neerajrajpoot4432]

Dear sir Hindi mai bhi video banaya kari

[@rankingacademy]

mujhe pasand hai

[@tofus.5604]

:( These tools never work for Czech Republic.

[@rankingacademy]

Sorry to hear, which tool in particular

[@Juicy_881]

Am still having issues from verification

[@rankingacademy]

What kind of issue?

[@Juicy_881]

The call 📞 aspect n then no other options

[@TDiller419]

SEO Minion wants you to purchase a subscription to Keywords Everywhere? Is this legit?

[@rankingacademy]

Unfortunately SEO minion is now charging for a subscription. I have been using the ALLINONESO extension instead. Does mor or less the same job and it's free

[@neerajrajpoot4432]

Dear sir where are you from

[@rankingacademy]

Who wants to know? 😂

[@neerajrajpoot4432]

@@rankingacademy dear sir. We wants to know

[@neerajrajpoot4432]

I need Google business

[@rankingacademy]

@@neerajrajpoot4432 tell me why and i’ll tell you 😉

[@neerajrajpoot4432]

Dear sir I little English but not very well

[@leonardoicandelariojr9090]

Apparently, the Google ads you just showed is not free.

[@rankingacademy]

Incorrect. It is free. You'll need to enter credit card details to open an account but It won't be charged

[@leonardoicandelariojr9090]

@@rankingacademy thanks for clarifying that.

[@mre3000]

Perfiles sin palabras clave en s nombre, pocas reseñas, sin acyualizaciones.. estan por encima del mio que tiene todo eso.. asi que estos tips no son determinantes

[@ashvintripathi6546]

looks more of promotion video for brightlocal rather than genuine help video!

[@rankingacademy]

If you think so.

[@richardevans9061]

Dont mention GOOGLE CATEGORIES, google don't mention anything close to my business, its emails and passwords are stupid

[@rankingacademy]

What kind of business are you in?

[@CaptainDar]

You underestimate how dumb people are. I have photos on my Google listing and FB page, but I still get people asking if I have any photos they can see. Like it's right there, how can you miss it? Or one who said my phone number wasn't working when she was trying to call, but completely missed where she could instant message or email me OR fill out the form on my Google page. 🙃

[@rankingacademy]

Maybe you overestimate what people should be able to do based on your knowledge and experience 😉