11 Common SEO Mistakes Beginners Make

The SEO world is constantly changing, which means outdated SEO tips are still being practiced by beginners. So in this video, we want to highlight the 11 common mistakes beginners make so that you can avoid them and have a smooth sailing journey for your website or blog.
Learn More About Content AI: rankmath.com/content-ai/
Chapters (Timestamps):
00:00 - Introduction
01:07 - #1: Targeting Highly Competitive Keywords
02:55 - #2: Writing Long-Form Content
05:43 - #3: Not Writing Quality Content
07:18 - #4: Shady Link Building
08:57 - #5: Keyword Stuffing
10:48 - #6: Improper Use of Header Tags
11:52 - #7: Missing Alt Text on Images
13:11 - #8: Not Focusing on Site Structure
16:05 - #9: Improper Use of External Links
18:44 - #10: Neglecting Mobile Optimization
19:54 - #11: Neglecting Site Speed
21:28 - Outro
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We sincerely hope that by highlighting these common SEO mistakes made by beginners, you can avoid them. However, if you are making any of these mistakes, it is never too late to correct them. The best result is achieved by learning from past mistakes.
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[@ankicad2010]

Another great video would be more in depth on how to fix certain issues such as indexing issues, page redirects, canonical, etc. as I would like to learn this stuff, cause many freelancers say they are experts but just "re-index" my pages without fixing the issues really. So this would be super helpful. Thank you so much for your great videos .

[@RankMath]

Hello, and thanks for your comment. Glad you liked our video. Feel free to get in touch if you have questions.

[@andrewdowniephd]

Brilliant video. A lot of really good guidance. Many thanks.

[@RankMath]

Hello, and thanks for your comment. Glad that helped. Feel free to get in touch if you have questions.

[@WPSolver]

Great video, thanks.

[@robmawson8601]

Brilliant thank you very much so informative and practical. Will be implementing these steps.

[@RankMath]

Hello, and thanks for your comment. Glad you liked our video. Feel free to get in touch if you have questions.

[@margaretwamutegi]

thanks for sharing

[@kobinathan8163]

Every single video of yours is pure GOLD!

[@RankMath]

Hello, and thanks for your comment. Glad you liked our video. Feel free to get in touch if you have questions.

[@larryblode5571]

A great piece of advice

[@GrowWithWill]

Thank you so much for pointing out that shady link building will get you nowhere! I agree that it's a common misconception that the more links, the better. Better, higher-quality content is always the key in SEO. It will pay off in the long run, too.

[@RankMath]

Hello and thanks for your comment. Glad that helped. Feel free to get in touch if you have questions.

[@ankicad2010]

Great I found a quality video such as yours, thank you ! BTW do you have any videos that take a beginner step by step on how to optimize a blog with images and videos using rankmath? All the things that a newbie seo person would need so they dont get google console issues down the track? Thanks so much and have a great day :)

[@RankMath]

Hello, thank you for your comment. You can check our knowledgebase article about Image SEO: rankmath.com/blog/image-seo/ rankmath.com/kb/image-seo/ If you still have any questions, just reply and we will be more than happy to clarify any doubts you might have.

[@QR5-cyber-exp]

Great info. Thanks

[@RankMath]

Hello and thank you for your comment. Glad that helped. We hope that your experience with plugin excels. Please feel free to reach out to us again in case you need any other assistance.

[@Faith4Miracles111]

Very good. Thanks for this…

[@RankMath]

Hello, and thanks for your comment. We hope your experience with the plugin excels. Feel free to get in touch if you have questions.

[@lernstraat]

i like your videos so much. Very informative

[@RankMath]

Hello, and thanks for your comment. Glad you liked our video. Feel free to get in touch if you have questions.

[@UpnDown245]

Thank you❤

[@RankMath]

Hello and thank you for your comment. Glad that helped. We hope that your experience with plugin excels. Please feel free to reach out to us again in case you need any other assistance.

[@davidsongraham]

Great - best for search engine novices as enough information BUT not TOO much

[@RankMath]

Hello, and thanks for your comment. Glad that helped. Feel free to get in touch if you have questions.

[@janicecharlson]

Thanks for the video :) I also heard that it is necessary to select keywords and create some kind of semantic core. What for?

[@RankMath]

Hello, thank you for your comment, The TOC Block by Rank Math does not support toggles as of now. For TOC Toggles, you can try to Ultimate Blocks plugin. It's also fully compatible with Rank Math. Here's the link: rankmath.com/compatibility/ultimate-blocks/ Hope that helps. Let us know if you need any other assistance.

[@DavidMaciasPhoto]

Hi Jack, love your videos. Question, I don't see the status bar you talk about at the end of the video, I click on Screen Options and the box is checked but I don't see the status bar, any thoughts? Thanks.

[@RankMath]

Hello, thank you for your comment, Can you submit a support ticket here: rankmath.com/support/ so that our team can look into this closely? Looking forward to helping you.

[@Djood-rh4qk8di9e]

Good morning, Does your plugin work well with the AVADA theme? and its fusion builder? Thanks to you !

[@RankMath]

Hello, and thanks for your comment. Rank Math is not fully compatible with Avada in that respect. Please contact Avada support and share the following document for how to enable compatibility with Rank Math: rankmath.com/kb/content-analysis-api/ Many known companies have already added the compatibility, as it takes a few hours: rankmath.com/compatibility/themify-builder/ rankmath.com/compatibility/page-builder-framework/ rankmath.com/compatibility/flothemes/ Hope that helps. Please let us know if you have questions.

[@abrarahmad9682]

very nice sir

[@RankMath]

Hello, and thanks for your comment. Glad you liked our video. Feel free to get in touch if you have questions.

[@CDGMR1]

I am switching from Yoast. And I think this is all I needed to make the move. Thank you. Why only 15 AI credits though? Why not unlimited?

[@RankMath]

Hello, Thank you for your comment. While 15 AI credits may seem limited, it's important to remember that AI technology is still relatively new and resource-intensive. Even with limited credits, Content AI can still provide valuable insights and optimizations to improve your website's SEO. We have a detailed tutorial on How to use Rank Math’s Content AI here: rankmath.com/kb/how-to-use-content-ai/ Hope that helps, and please do not hesitate to open a support ticket here: rankmath.com/support

[@cptjimbob22]

Ok, so this is something new I noticed here that doesn't make sense to me... You mention in this video at 14:13 "do not link to any other pages in different categories unless necessary." This is the first and only time I have heard this advice, please elaborate on this...?

[@RankMath]

Hello, Thank you for your comment. In this video, we are encouraging our users to have a good Site structure and, more specifically, the Silo structure to improve the topical relevance. Adding links to categories that are not relevant to a Silo may dilute the link juice, and the recommendations were made for this reason. You can refer to our dedicated video on this specific Silo structure: kzbin.info/www/bejne/a3bOhJ1mo9d2psk If you run into any issues, open a support ticket, and we would love to help you sort it: rankmath.com/support/ We are here to help.

[@pausesmana5531]

Hello ! I have a question : Do the keywords matter to google ? Or is it just for US, to know that we use our keywords enough time in our page ? A guy said that google and others don't Search from our keywords, but go directly to our site. Can it be true ? Thanks for the video !

[@RankMath]

Hello, Thank you for your comment. The focus keyword is only used for content analysis and generating an SEO score. It has no direct impact on your site’s SEO performance. So if you choose not to add a focus keyword on a page, it will not have any negative effect on its SEO performance. Please refer to this knowledgebase article for more information: rankmath.com/kb/how-to-find-keywords-your-website-ranks-for/ I hope that helps. If you run into any issues, open a support ticket and we would love to help you sort it: rankmath.com/support/We are here to help.

[@Umairkhan-dt6cf]

i love your videos now please make a video on how to use long tail keyword accordingly to density suppose i have a focus keyword " how to do on page seo " now i have a article of 1000 words and density should be 1-2 now i need to stuff that keyword and if i change the use of focused keyword from how to do on page seo to on page seo benefit the keyword density doesnt change

[@RankMath]

Hello, and thank you for your comment, We have taken note of your topic suggestion. We really appreciate them.

[@Umairkhan-dt6cf]

thankyou im also looking forward to have a video on this september update which caused big drop in views for almost every blog and websites , please make a video on what is causing it and how to fight it , there is alot potential in this topic these days @@RankMath

[@Andisend]

:) there you are … an SEO video I will now fully watch ..

[@Ebaemran]

You plugin shows red if keyword use only once, how about that?

[@RankMath]

Hello, thank you for your comment. Our Content AI shows alongside the number of times a keyword is recommended to use. You can check this resource for more details: rankmath.com/kb/how-to-use-content-ai/#keywords Alternatively, If you're referring to the keyword density test in Rank Math, then it depends upon the length of your content. We recommend having a keyword density of 1% to 1.5% to clear this test. You can learn more about it here: rankmath.com/kb/score-100-in-tests/#keyword-density-primary-and-secondary-focus-keywords Hope that helps! If you run into any issues, open a support ticket, and we would love to help you sort it: rankmath.com/support/ We are here to help.

[@susanward9831]

What is a google penalty?

[@RankMath]

Hello, thank you for your comment. Based on modifications made to Google's search algorithms, a website's rankings may suffer from a "Google Penalty." An algorithm update or suspicion of using black-hat SEO strategies like questionable links or keyword stuffing might result in penalties. Learn more about the recent Google algorithm changes that may result in penalties. www.semrush.com/kb/624-what-is-a-google-penalty www.searchenginejournal.com/the-complete-list-of-google-penalties-and-how-to-recover/201510/ www.searchenginejournal.com/google-algorithm-history/ Hope that helps. Thank you.

[@lilybriggs2590]

Why has my organic traffic dropped?

[@RankMath]

Hello, thank your for your comment, Google rolled out a recent update that can hit several websites with product reviews. This update is for English-language product reviews. You can check out Google Search ranking updates here: developers.google.com/search/updates/ranking Or you can also submit a support ticket here: rankmath.com/support/ so that our team can look into this closely. Looking forward to helping you.