Rapid Idea Validation | New Business Opportunities

How do you decide on an idea? At first, ideas might come slowly. With training, ideas come in floods. Ideas come on command. How do you choose?
Which of these business ideas are actionable? We look at a number of factors when evaluating an idea.
1. Does the team have the right skills?
2. Do they have a deep understanding of customer problems?
3. Does the idea have a market with competition?
With opportunity recognition, I am not as concerned about the theoretical merit of an idea as the feasibility of a team building product and building a business to capitalize on that product development. Use customer discovery to understand the customer and honest self-assessment to determine how customer problem can be solved (by the real team not by a fantasy team).
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