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Vodafone has launched its #ReBoxingDay campaign, fronted by radio host and TV presenter Roman Kemp. The campaign encourages the UK to donate its old tech and return Boxing Day to its original purpose, a day of giving. Members of the public can visit a special interactive #ReBoxingDay experience on the Southbank where they can pledge to donate an old devices from 3-5 December 2021.
They will be sent a pre-paid donation bag which they can drop into any Vodafone store or pop in the post. For every device donated, Vodafone will donate the data, calls and texts to those in need.
www.vodafone.c...
Vodafone Research polling 2,000 UK adults, 72Point, November 2021. Full research available upon request.