Rebranding a product package saved the company

David Simnick, co-founder of Soapbox, had a product that was failing. Watch his story about a customer interaction inspiring a rebrand that saved his business. Explore more lessons on branding: www.linkedin.com/learning/bra...
Create a Brand Strategy
www.linkedin.com/learning/cre...
Brand Design Foundations
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Brand Strategy: Management of Your Brand Reputation
www.linkedin.com/learning/bra...
0:00 - Introduction
0:21 - Where’s the hygiene?
2:05 - An eye-opening Target trip
5:01 - Conclusion
6:37 - Credits
#branding
#careerstory
#linkedin

[@famliy60]

That was beautiful. It makes me feel important as a designer. Some people don't take advice when bringing logos and signs for me to design. Like just last month, a school came to me to put together a sign for them. They came with a paragraph, phone number, and their logo. All of that is supposed to fit on a 4 by 8 roadside sign. I told them the none important stuff have to be removed. How were people going to be able to read it? It was simply going to be noise to people traveling by foot and a blur to the motorists. Surprisingly, they took my advice, and their sign is brilliant.

[@garrettcal1812]

Congrats!!!!

[@mariaodiuzaandrade7444]

É importante ouvir a orientação do profissional!