Redesign for Higher Conversion: Examples

[@Adriana.Gabriela]

Finally someone who's aware of some things being industry-specific. There are too many web designers and marketeers out there ignoring the industry specifics

[@MalewiczHype]

Many try to use a one size fits all blueprint. This never works.

[@adam_moucka]

More case studies like this!

[@deividaskaciusis1339]

I agree!

[@MalewiczHype]

more to come 🫡

[@hiperaktive]

The vid is a masterclass for a non-designer but a wordpress manipulator like me. I will definately apply what you have told for my website. Proud to be a sub!

[@MalewiczHype]

Conversion is the most important metric and there are multiple ways of achieving that in web design , all worth it!

[@SkArifHossain]

We need more of them and have an awesome day, Michal💞💖

[@MalewiczHype]

Thanks!

[@SkArifHossain]

@@MalewiczHype You are welcome 🤩

[@suzanneshea520]

Completely makes sense that you would need to add a lot of information and details based upon who the startup is targeting. But it was done in such a beautiful way. The tabs and categories within the page is such a nice way to add the information without overloading content and text. Very interesting I love hearing about your approach to these!

[@MalewiczHype]

It shows depth of information - all our initial surveys led to this :)

[@adhamhmad91]

Thank you bro! Really rich information and awaiting more for web design techniques!

[@Dhiiraj0408]

Indeed we need more case studies like this, more UX 🎯

[@MalewiczHype]

That's the goal for this year

[@hseindesigns]

So good it feels illegal 💥

[@MalewiczHype]

Thank you!

[@muhamadsaeedd]

Absolutely, wants more videos ❤ 💯

[@lech.dutkiewicz]

I'm really thankful you show how to redesignin for conversion. As someone else said - more case studies like this, please :D

[@MalewiczHype]

More to come, we convinced most of our clients to give us greenlight :)

[@yasemintopuz]

I have been designing a health platform lately, and I felt happy when I saw some resemblance with yours, which means I have also learned a lot from you and your courses.

[@MalewiczHype]

happy to hear, I share a lot of my methods in the courses :)

[@bhawanarajesh1543]

Absolutely seamless flow of solid content to the audience! Your videos are just 👌🏻🫡 Such detailed info of real projects with thought process elucidated in simple terms.

[@MalewiczHype]

much appreciated 🫡

[@JohnXionidis]

Awesome video and the fact that website is built using the Bricks builders say a lot! 💪💪💪💪

[@MalewiczHype]

We didn't code it, so there are some small bugs in the way it's coded ;)

[@ZenonFrankster]

👍Super filmik... i w dodatku rodzima produkcja!! Konkret, konkret i jeszcze raz konkret. Wielkie dzięki :)

[@MalewiczHype]

Bardzo mi miło :)

[@GermanLazarev]

Fresh Redesign

[@MalewiczHype]

Fresh and converting :)

[@natalie-taylor]

This is gold - thank you! I worked in the medical industry for years and know first hand how complex a redesign can be. I'll be rewatching this for sure. Curious, is there a link to preview the design and/or case study for more info? I looked in the description (but maybe overlooked it). These vids are not only educational for your audience, they are a sales tool too --- and a good one.

[@MalewiczHype]

the site has a .com address - one thing to note is we didn’t code the frontend and it slightly changed since then. And yeah it serves multiple purposes :)

[@DannyOne-g2q]

Wow, this is another eye-opener and it just goes to emphasize that research is just as important as the design. The decisions that are being made should be more objective than subjective. I would have been a part of your hype4acdemy community but I don't have the money to pay for it, I'm really eager to learn a lot from you. Please can you make a thorough video of each step you take in your research? There was a time I was watching one of your videos and you mentioned something about typeframing, and I applied that to my process.Honestly, I'm just hoping I'm able to afford to join your hype4academy community anytime soon. But until then, a video detailing how you do annotations, the questions you ask clients and those things you do that makes your research as powerful and as efficient as possible would really go a long way.

[@MalewiczHype]

I plan to do small parts of our process as free videos yes :)

[@deividaskaciusis1339]

Very cool video! I have few questions: 1. Did you test only the hero section copy or everything? 2. Wouldn't it be a problem of SEO having tabs on a website? 3. So webdesigners don't need as much testing, user interviews and so on when doing web design? Heuristics is enough? Thank you for the video and great content!

[@MalewiczHype]

Thanks! 1. The main test was on the hero, smaller tests on subsections too + surveys on how easy to understand subsections are. 2. It can be done in a way where it gets parsed by the bots 3. Heuristics combined with user testing is a superpower. In some cases you start with heuristics and then add more.

[@alexeytretina]

Love the end result. Very subtle and clean redesign, not like those 'look I can animate!' websites from Awwwards...

[@MalewiczHype]

Thanks, the coding was done by an external company so it's not perfect, but the goal of conversion update was there.

[@kevyn.patrick]

Wow! The redesign looks superb, Michal! You don't seem to use Figma, do you? I loved the new design, and I was mesmerize by your whole process. The questions that you made, the doubts that you solved, everything was so on point, really! I hope that I can learn stuff like that soon, bcs the result is so valid. Congrats.

[@MalewiczHype]

No we don't use figma for professional work. It has security issues and it's a clunky web app that doesn't work with our workflow. Stuff like that mostly comes through doing lots of stuff - keep going :)

[@aj-lan284]

sir request you to please in next video teach us design thinking and problem solving practically. (NO short video, a LONGGG Video only) 🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏 pleaseee

[@svenvd3790]

What will be an indication for a website for personalized insoles? Need: blog/information, kind of webshop (when adding it needs to fill in and add a personalized form). Those are most important. Thank you in advance.

[@nubreakz1]

Why do u use 1160 px container instead of modern responsive fill-width container?

[@denniszenanywhere]

How does the sub navigation menus look on mobile?

[@MalewiczHype]

Good question: the majority pf decisions here happens on desktop - in meetings but we do show all scrollable tabs on mobile too.

[@patolorde]

Is this more marketing or web design? Sometimes it feels im doing marketing and usualy the client has their own marketing team

[@bruh-qi7ue]

What about a website where graphic designers are the main clients? Will less = more, or will going all out and being fancy convert better?

[@MalewiczHype]

You'd be surprised by how often graphic designers love minimalism and not being over the top. One example that can be "fancy" is a media studio (like a company that makes video ads and others things there you can have an impressive video showreel right in front of the eyes0

[@Sponsi_PL]

The initial feeling is "wow, it's so nice" (the first redesign)... but then you start wondering and apart from being wonderful for Dribbble, yeah - it doesn't have to work in terms of conversion. So many people present stuff on Linkedin that is "wow" at first sight but then you see how bad the grid is or that there are mistakes in substantial ideas of the design. EDIT: I like that you defend more info on the website. Have you seen P. Lenart's latest video about cutting out stuff from an e-commerce page? kzbin.info/www/bejne/lYOth2yvraqVbZI

[@MalewiczHype]

I don't watch design youtube :) Only videos on how to kill a bear with your bare hands and start a fire. And other "get ready for an apocalypse" kinda stuff.

[@yishayshalev3571]

Let’s gooooo

[@MalewiczHype]

here we are! 🫡

[@DariusDrsProdukcja]

Gdzie ty mi się przyjacielu ukrywałeś!?

[@MalewiczHype]

W południowej Francji 🤷‍♂️

[@DariusDrsProdukcja]

@@MalewiczHype Szkoda że tak późno wpadłem na twój kanał ;/ Nigdzie się nie promujesz na PL? czy algorytm mnie nie lubi po prostu i ukrywał to złoto? :)

[@MalewiczHype]

Ja unikam polskiego swiatka "designu" wiec ogolnie sie staram nie promowac w PL - mam fajne community na calym swiecie za to :) A z algorytmami to jest roznie, ja czesto robie cos tak jak ja chce a nie tak żeby koniecznie "żarło" na YT ;)

[@DariusDrsProdukcja]

@@MalewiczHype Fajnie widzieć kogoś ze zdrowym podejściem bez zabetonowanej głowy :) U nas z "designem" jak z polityką czyli na ogół powielanie trendów bez jakiejś szerszej wizji. W weekend będę nadrabiał materiał na twoim kanale :)