Redesigning the Stop sign

Excellent parody about the client/designer relationship,

[@Bruceelzebubba]

Client: "I think..." Designer: "Don't."

[@j5356972]

This video is priceless. It's not satire - it's a dramatization of what creatives go through on a daily basis.

[@Individuo80]

It's a designer's truth. 80% of time, the customers don't know what they want.

[@rohanag108]

this is actually true in so many different aspects of product development. Its the interaction between the client and the developer

[@glyph68]

*shivers* Graphic Design in a corporate atmosphere. Been there done that. And your boss is not only younger than you, but has a skate-by degree in Transporatation Engineering. What he's doing leading the design department is beyond me. Oh wait... he's married to the VP. So, there he sits all day, tapping his pencil on his desk, screwing one of the data entry clerks at lunch, and telling the designers to make the text taller, and move it "I don't know...somewhere else."

[@photosnaper]

luckily i always able to persuade my client to pick my best design.

[@PinkLederhosen]

Micro managing talentless hacks can put you through such hell. A hell worse than climbing stairs in ten inch heels, or juggling puppies and chainsaws. Or both! Good video.

[@BestofYTChannel]

This video has been selected by the channel as one of the best Comedy videos on KZbin and was added to the channel's playlist accordingly. Thanks for sharing. Regards, bestofYTchannel

[@Ozkarguitar]

And 21 people disliked? They might be from the changes committee

[@Shakes71]

This is true with every big company. They have about 20 people providing their "input" and ends up making something very EZ into a pile of crap. Just because no one person wants to make a call on the project.

[@WinkDallas]

Advertising would be the greatest industry in the world... if it weren't for the clients.

[@unlucky17]

"I showed it to my daughter and she didn't really get it"

[@katie8282]

i was thinking the same thing as vfxman- only with the octagon- so they really feel that they could claim ownership over the design and feel that all their changes along the way were necessary in getting back to pretty much the exact same thing the designer came up with.

[@urbanpeacock]

LOL - Couldn't stop laughing - it's VERY real in today's world of Internet consensus-driven 'agile' - short-term thinking development' where everybody thinks they are a designer, yet few truly understand what that entails... hilarious! Thanks for sharing this :)

[@losunn]

Thank god there are other people alive who understand my life! Laughing at this was a better ab workout than crunches.

[@hilodaveg955]

A great "spot-on" parody of the real-life mindless twits that inhabit the marketing world; been there, got out.

[@ColinNekritz]

This is like all the other comments, funny (in a depressing way) because it's so true. Amazing that more of us designers aren't also alcoholics, and why I pine for a job like other occupations where people don't tell me how to do mine, the one they're paying me for doing. When clients get like the ones in the video, we designers should start telling the clients how to do THEIR jobs, to give them the hint. We don't tell them how to do their jobs, why do they insist on telling us how to do ours?

[@diggywiddit]

Yep, this is reality. This is what corporate America's marketers have become - a bunch of people who hide behind committees, focus group results and paint-by-numbers "strategic best practices" instead of admitting the hard truth...Sometimes the solution IS that simple and that ideas that truly make an impact one way or the other actually means putting your ass on the line. When are we gonna wake up and realize people are sick of being inundated with marketing crap?

[@theeponym]

In my experience, this type of scenario is more common with cheaper clients and smaller budgets. Oddly enough, the ones spending the big bucks are also usually the most willing to trust your judgment and make good use of the money. Cheap clients are fickle and meddling.

[@callmewing]

I'd stop....to punch the sign.

[@aceofspades1217]

Reminds me of that video where they show how microsoft would "redesign" the Ipod box with corporate branding.

[@remino]

"For internal use only. Please do not duplicate." Ha.

[@Centennialite]

This sounds almost exactly like the conference call I just transcribed. Good grief!

[@fiecz]

Man this video is as old as the internets. I think the last time I've seen it, I didn't even have pubes yet.

[@ajsa25]

excellent stuff! Great job!

[@smittyapolis]

Brand people - they live on.

[@MikeHoyles]

painfully accurate

[@crazyjeremy]

I would love to know where this video came from. This is one of my favorite videos on youtube ever. It is the SHIZNIT.

[@bencarl3652]

Good. Fast. Cheap. Pick any two.

[@Andy-Mesa]

@theeponym This is a counterintuitive element of business that a lot of people don't get. I like to say that the squeaky wheel gets replaced.

[@jcrbama]

This video isn't a joke, it's my life. Work as an in-house creative for a large company and sadly this video is a reality.

[@elginfans]

WOW! This is great! its right on target with the way that people with no training, experience, or skill in design or productions of any kind like to over produce a piece when given the power they shouldnt have you hit the nail on the head folks, it really explains why there is so much crap! getting cranked out right and left these days - NICE JOB. THANKS! I hope it sinks in to those who are guilty I doubt it though :)

[@retrodav]

This is great!

[@trylonperisphere]

As a former graphic designer, it needs some demeaning comments on how the creative guys are only good at prettying it up.

[@kazuyamochu]

this happens because people on the client side feel they should have a creative say on the design process. and the designers on the creative side fail to make it clear why they are the designers and not the other way around. some clients still are a pain in the ass.

[@phattyAxid]

MEMORIES, MEMORIES

[@Romanticideitzcoatl]

Oh god I need to show this to my dessigner friends XD

[@geerlingF]

haha, i've been there at least once and it was so frustrating. but now, seeing this video :-)

[@vfxman222]

I was waiting for the group to finally go back to the original design after wasting all the time actually creating something. That's more realistic. :)

[@naireland]

This is why i charge by the hour

[@ruziatepvp]

Hard truth, this is just my life...

[@moongander]

@LanethShadowWalker Ha! Story of my life! "Lets pass this around the office and send him a jumbled email with everybody's suggestions" Then you have no idea which one to actually carry through with. FML.

[@sollydorry]

Love it!

[@nellfallcard]

@norkhairi The briefing used for the Pepsi logo redesign is actually out there, somewhere on the internet. You have no idea of all the creepy delusional stuff you'll find there.

[@SavageJohnny]

You know I was really waiting for t he guy to come in and say "What the hell is going on here? Its red, it says STOP - END OF STORY" Where is that guy?

[@leonel1982]

@quinnmcguee At least there's a specific direction one could go to, as opposed to the vague "I dunno, make it pop!" where you're just firing wildly

[@SusanLeeLWD]

YES YES YES!!! This is fricking brilliant!!! This has been my lament for the last 15 years, at least... "decision by committee" is code for a bunch of imbeciles putting in their 2 cents worth to justify their salaries... "could you move that comma down just a smidge?" And the adding logos thing... all of it... brilliant!!!

[@DSesignD]

@theeponym On the contrary. I've seen clients spend HUNDREDS OF THOUSANDS extra on a series of irrational whims.

[@459Vortex]

You can tell that it's a government contract... same applies for web sites...

[@scomodel]

spot on.

[@garyjames365]

Of course, in satire there is truth. And the sad thing is, having been in this business for over 30 years, the lowest paid person in this is the designer.

[@TailoredFit]

Oh. My. God. Watching this video has been a clue-by-4 bashed upside my temple. I have been the client. I have annoyed the contractor to this degree. How embarrassing. :~{

[@UndercoverDigital]

On behalf of all designers everywhere I would just like to say AAAAAAAAAAUUUUUUUUUGGGGGGHHHH!!!! I think I built a website for these people...

[@bitcloud1]

KD Lang was great in this...

[@sublboyime]

i make web pages.... and can totally relate to this video. we get stupid clients like this all the time!

[@waltarrrrr]

An example of designing in the wrong direction. Roundabouts & traffic circles are better.

[@megtam]

SAD BUT TURE

[@Silverbleedy]

This is soo what I'm feeling now ._.

[@soldier2187]

He quit.

[@Pierrrrrrrrrrrrrrre]

@theeponym you'll have to define big bucks then.

[@TomekTQ]

@theeponym You must have worked for wildly different big companies than I have...

[@angiemsereno]

Hilarious!! :D

[@kred65]

Hello - DOES ANYONE KNOW THE ORGINS OF THIS VIDEO (I.E. WHO PRODUCED IT AND/OR FOR WHAT COMPANY)?

[@rushoffailure]

he got fired for not being a team player

[@dubaimisfit]

Supportive. This what you call it, is that Dixieland? I guess this might make some people offended. We should not suggest that Dixieland fans are bad drivers, should we now?

[@alilpug]

Whoever uploaded this: LEARN TO PROPERLY CATEGORIZE AND TAG YOUR ENTRY. This video should show up for searches like "client ruins design" or "client expectations", etc. FAIL!

[@Dr.Kananga]

Ah Toronto ;D

[@StarryClaud]

This is great! I hadn't considered the client/designer relationship like this before. I'm not a designer or client, but I am picky! On that note, please pick my sign and vote: www.signazon.com/?c=PZ5LL2EF

[@AnnaTesoro]

that's not parody...that's by every day sad being! :'(( :)))

[@thepyre]

or... you could just search "redesigning the stop sign"

[@Pauls-Welt]

Wahh we all know this customer comments :-)

[@tedrockwell]

This video isn't funny at all - because it's true.

[@noteon]

This isn't fiction.

[@ccarriconde]

real!

[@Pierrrrrrrrrrrrrrre]

@goatchowder and most of the time the third option was probably as bad as the first one.

[@leonel1982]

this video is ridiculous and not based on reality at all! you're completely forgetting the clients making last second changes to the final product 5 minutes before the deadline! the designer should be frantically running back and forth at the end of the video with THE LOOK in his eyes!

[@gnimiewnah]

This is why I quit the industry.

[@explosives14]

wow