Reflecting God's Upside-Down World (Luke

The parable of the Rich Man and Lazarus inverts the ways of the world, naming the poor man and leaving the rich man anonymous. The parable also tells us very little about either man, nothing to indicate that Lazarus is particularly good or the the rich man is particularly bad. So are we to conclude that the poor are rewarded while the rich are punished? Or is there something more going on here?