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A great idea isn’t enough - even the most valuable products backed with innovative technology and relentless motivation can wither and die without a strong business model. Follow René Bohnsack as he breaks down business modeling into simple patterns and demonstrates how these blocks can be harnessed for entrepreneurial innovation. René Bohnsack is a business school professor and educational entrepreneur. His mission is to revolutionize the way business models are created - based on science, technology, and values - to empower anyone realizing their entrepreneurial dreams. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at www.ted.com/tedx