🚀 Take the 1st step in Product Management with our Live Program - pmschool.io/course/ 🔔 Subscribe to our KZbin channel - tinyurl.com/ne4jc2dc 💼 Follow us on LinkedIn - www.linkedin.com/school/pmschoolx/ 🎧 Follow us on Spotify - lnkd.in/daQNHBGq 👊 Participate in our Live Challenges - lnkd.in/dh24a76q
@Tanyapaperbacks Жыл бұрын
Internal: 1. Is the data Analytics tool working fine? 2. Happening often at a specific time or day? Product: 1. Check user journey - New users or old users? Is it specific to a geography? 2. Changes - We did any updates -UI improvements ? Check the conversion funnel: sign-up/login, home page, category page, detail pages, etc Drop off is happening where? To understand technical issues Changes in buttons? Any company strategy changes or marketing changes? 3. External factors: Any industry trends? Any government guidelines? Competitor: any new competitors, any new campaigns from their end User trends: any user trends - app install numbers, reviews, uninstalls, updates
@saurabhk9763 жыл бұрын
This is really interesting. Thanks PM school, Piyush and Khanjan for this. I just wanted to add a couple of points. 1. We should ask the Tech and Analytics if the coupon codes weren't working and if people were trying multiple coupon codes which plays a pivotal role in pricing. 2. Since it's a c2c service, the prices are not regulated by the company so we should find out if the prices have been changed by the vendors/service providers 3. Since the supply side compromises of the service providers, are there protest or strikes that they're going for in the news ? 4. If it's the external factor like, restrictions of visiting helpers in the society, users might not even open the app and the funnel might not even start. But it's just the last stage where there's a drop, so we can rule out this variable. Hope this makes sense. Thanks Best Saurabh Kalokhe
@shubhammeshram29443 жыл бұрын
That's a great catch, Saurabh.
@shubhamsingla70483 жыл бұрын
Awesome interview, learned a lot. A small thing that I feel is missed during analysis is - Piyush didn't consider the particular services, there maybe a case, that DA are declining only because of a salon service and all others are performing pretty well, which leads to declining in the DA.
@vishal.shetty Жыл бұрын
valid point.
@umangjain35923 жыл бұрын
Initially when asked were there any changes recently done, she said no, there were only cosmetic changes but at 12.20 something, she said we have recently added reviews and long description of the type of the service (either they can themselves add it or we can provide service to them). This is a big change in the app and not just a cosmetic change.
@pmschoolx3 жыл бұрын
We will definitely take the feedback into consideration for future content. Thanks a lot for sharing your feedback.
@khanjandesai24672 жыл бұрын
Good catch Umang, the initial cosmetic change bit was for the recent update released. However the review and long answers changes were in general what was new on the app. Hope that clarifies the flow :)
@fruyament2 жыл бұрын
May that's the point. When trying to find root cause, you need to put up same questions again in slight different ways just to extract the right information as the person might not respond to the question correctly at first attempt.
@meghnasoni2 жыл бұрын
Yeah, that happens a lot during interview s as well, they just make up these scenarios on the fly as the candidate elaborates their structure. It reflects poorly on the interviewer
@sanjana3218 Жыл бұрын
This is simulating a real - world scenario. Everytime the pm or TPM tries to rca all the developer teams say they didn't make any change. And a lot of hustle is required to reach out to every team , read multiple scorecarssa etc. to get to the bottom of it, especially if the orgs are different. For example this discussion might be happening in the revenue team, and they will need to reach out to various teams - ux, cloud, algo, pricing etc. It would be good to follow up the first question by mentioning the different teams that come to ur mind . Even the pricing in this case could have made some communication or app documentation related changes that can impact this.
@abhishekpattjoshi71303 жыл бұрын
Really interesting mock interview. Thanks Piyush and Khanjan for providing such a detailed analysis. I think after finding out that the issue might be because the "pay" button was moved to a different location, we should still go ahead and check if there were any technical issues with the "Payment Gateways" we support. And let's assume a particular UPI is offering heavy discounts over last week and we don't support that UPI in our app and our competitor product does it, then that can also be one of the reasons why we have seen a 6-7 % drop. Regards, Abhishek Pattjoshi.
@reetikagupta2142 жыл бұрын
Thats an interesting point
@yatharthhadke14002 жыл бұрын
that make sense
@harshitasingh23462 жыл бұрын
This is one of the best video available for RCA! Thanks a lot team
@bhavyashandilya1864 Жыл бұрын
Amazing explaination. I liked the fact that after catching the problem he checked for other alternative issues also.
@doorveshsantbakshsing96072 жыл бұрын
Amazing breakdown of RCA. Loved the style, loved the responses from the interviewer as well to push the interviewee in a corner to give better responses.
@kritisingh96413 жыл бұрын
This is the best RCA till date I've come across on your channel khanjan, really appreciate the efforts put by both of you guys thanks a lot
@pmschoolx3 жыл бұрын
Our pleasure!
@khanjandesai24672 жыл бұрын
Thanks a lot Kriti for the kind words :)
@hastrixofficial Жыл бұрын
well explained. Doing a great job guys.
@kratikasaraswat56702 жыл бұрын
This was beautifully explained! Thanks Piyush for such a detailed explanation.
@surbhibhatia76293 жыл бұрын
Interesting session
@navneetmittal60222 жыл бұрын
One of the best mock interview
@ThanosDaVinci3 жыл бұрын
In one of my interview, the interviewer said assume everything as per your convenience. At few points he didn't agree then I also said "theek theek laga lo" he started laughing and kicked me out
@shankarlingam47022 жыл бұрын
Awesome rendition bro.
@srijanagarwal52952 жыл бұрын
hey great solution, learned a lot, and I felt there was scope firstly on getting to know more about the geography of operations, and if there is a decline in any specific demographic so that we can go layer by layer and eliminate things completely and be sure of it, before we deeply dive into it
@snehapatil5415 Жыл бұрын
Great, actually very interested and detailed, loved it, Thanks alott.
@chaitanyaathukuri62092 жыл бұрын
Amazing analysis of urban company
@shubhammeshram29443 жыл бұрын
This is really nice, the way the Interviewer asked the questions and kept providing data. The interviewee also covered almost all the aspects. One small thing that could have further narrowed down is - If it is an application, then which application got impacted - Android or iOS? but again that a minor thing but helpful in terms of narrowing down the possibilities.
@pmschoolx3 жыл бұрын
We will definitely take the feedback into consideration for future content. Thanks a lot for sharing your feedback.
@onyewuchionyeaghala25093 жыл бұрын
Very interesting. I'm breaking into the PM field and this is insightful. Thank you
@khanjandesai24672 жыл бұрын
Wish you the best
@stevenspellberg3 жыл бұрын
Very thorough
@lokeshrathi55003 жыл бұрын
Great Interview, Thank you for this!
@pmschoolx3 жыл бұрын
Glad you enjoyed it!
@khanjandesai24672 жыл бұрын
Thanks a lot Lokesh for the kind words
@kameranuthankumar22602 жыл бұрын
Very helpful, plz do videos on product sense scenarios also.
@Yog4All3 жыл бұрын
If societies are not allowing then the customers won't be even searching for the services and go till the detailed page.
@khanjandesai24672 жыл бұрын
True Pooja, however sometimes the user in unawares that society security agents are not allowing anyone to enter. Especially during that time, it was all fluid.
@nitinrao76373 жыл бұрын
This is really really awesome initiative. Thank you very much. Question # I am SENIOR BA, is it mandatory to have technical skills for product manager role??
@nitinrao76373 жыл бұрын
Kindly advise on a question
@khanjandesai24672 жыл бұрын
Hey Nitin, technical skills are dependent on the product you join. Let's say you own a banking website as a PM then you might find it helpful to have an understanding of the tech stack for websites, elements of the platform, user data nuances and banking use cases. Similarly it depends on how much ownership do you have of the technical aspects of your product.
@najmussaquebsiddiqui83872 жыл бұрын
What should be the marketing strategies for domestic services product?
@ArifHussain-ml2gn2 жыл бұрын
Is this like a random interview like where question is posed to the candidate randomly or is it a pre practiced interview?
@aakashr49749 ай бұрын
Why can't the free flow text be used to put their numbers
@chikkikumar89083 жыл бұрын
this dude speaks fast!!
@khanjandesai24672 жыл бұрын
Haha we actually fast forwarded this a little to shorten the video length
@vishal.shetty Жыл бұрын
Is it okay to call it a framework or calling it a structure would be more beneficial?
@AdhipWali2 жыл бұрын
I think the sequence of what was checked is not ideal. Two things which weren’t checked initially were the traffic and service providers itself. This should have been the starting point, Drop in ordering customers is also related to the number of visits you get. 1. Did Organic Vs Non Organic traffic remain the same? 2. Did we change anything related to our marketing spends? This would clearly help understand we have the same number of people coming to the app but they are not transacting. If this were stable, it would clearly indicate people aren’t able to find what they want or they are able to find but not able to book. We should then check: 1. Have we checked that the number of service providers have remained the same in each category? 2. Have the prices remained the same? 3. Have the discounts and benefits remained the same? This could also lead to drop in conversion as the discovery or universe of service providers and the cost at which it’s coming has changed. After we have clearly checked the above and all this checks out then going to the funnel and checking each step in the journey would make much more sense.
@ivanleon61643 жыл бұрын
tried to understand their english but could not get much. would be good if there could be captions for non indians.