Рет қаралды 101
Artists, writers and musicians can benefit from thinking like a brand. As an artist, it is really hard to get noticed but you can use the same techniques that companies use to get their products noticed and followed. Branding is just a mechanism to make your work easily recognized. This video shows why self-branding for artists is important and 3 things you can do to start promoting your brand image.
In the video, I talk about how Charles Saatchi launched Damien Hirst's brand.
How branding affects every purchase decision we make.
How you can define your brand.
How to develop a social media schedule to spread your brand message.
The importance of an email list.
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