SEO Basics: What is SEO and Why is it Important? [SEO Course by Ahrefs]

[@SethLight-m9z]

🎯 Key points for quick navigation: 00:00 *📚 Introduction to SEO fundamentals* - Introduction to SEO basics and course structure, - Overview of SEO's importance for organic traffic and business growth. 01:47 *🔍 Three reasons why SEO is crucial* - Free organic traffic as a sustainable source, - Consistent traffic compared to other marketing channels, - Access to a global audience through search engines. 03:35 *🌐 How Google's search engine works* - Explanation of crawling and indexation, - Overview of Google's ranking algorithm and its importance, - Key factors affecting search rankings such as backlinks, search intent, and content depth. Made with HARPA AI

[@swissbang123]

Hi, i'm very new to SEO. But I think probably this is what I wanted to do my whole life. A quite interested and joyful work station.

[@nori_tutor]

Wow, the video itself seemed a little bit complicated in some parts for me in the beginning, but for all of you who don't know anything about this subject and are just getting started, don't freak out, I took the time to take as many notes as I needed on my laptop, organizing everything and looking for some words I didn't understand the meaning, for example: "query", "Index", "Search intent", and so on. And I understood everything! really really well, so have patience, search outside of the video, take notes, and you will nail it :)

[@AhrefsCom]

👍

[@xander4536]

It’s motivating to hear success like this. I’ve just started out and am ironically trying to make a blogging website about SEO. I’ve had frustrations! But I feel that it’s starting to make sense.

[@Growmap]

Well, it is often best to write about what you know. However, it could be useful to write about SEO from a beginner's perspective because, often, those who know the topic too well will not explain the fundamentals sufficiently for beginners to understand what they're teaching.

[@Vuzyhs]

I must say, these videos are authentic and informative

[@AhrefsCom]

Thanks! 🙌 -Helen

[@gazalkalra7295]

Very informative and decent way to explain. deserves millions of subscribers

[@AhrefsCom]

Thanks! We're working on it :) -Helen

[@tharunbathula9170]

Massive Course 😍😍😍🤩🤩🤩🤩

[@AhrefsCom]

🔥

[@henrythomas7112]

Thanks for all the detailed information you have provided in this video. I like your way of explaining every point. Keep sharing such great videos in the future also.

[@AhrefsCom]

Thanks a ton and stay tuned for more videos! -Helen

[@elianasmith6330]

A decent enlightening post that you have shared and appreciate your work for sharing the data. I value your endeavours and all the best. Praise your work and continue sharing your data.

[@AhrefsCom]

Thanks! Glad it was helpful! -Helen

[@auftragjetzt]

Very good Tutorial! Thanks

[@AhrefsCom]

You are welcome :) -Helen

[@muhammadmusa-lm2yf]

I AM GOING TO IMPROVE MY WEBSITE SEO AFTER DOING THIS COURSE IS VERY INFORMATIVE, THANK YOU FOR MAKING THE MASSIVE CONTENT FOR US AND HELPING US TO IMPROVE WEBSITE SEO

[@AhrefsCom]

You're welcome!

[@xander4536]

How is your website doing this far? 🤔

[@digitalfarhanbajrai]

Thanks Sam, great content. Highly valuable.

[@AhrefsCom]

Glad it helps! -Helen

[@ashish1584]

absolutely fabulous introduction. Loved it. I am excited to complete the complete play list.

[@AhrefsCom]

Enjoy! -Helen

[@samarkhalil4441]

Many thanx that is sooo useful &easy to under stand .🙏

[@AhrefsCom]

UR welcome! -Helen

[@Lolikuki-g3]

Wow amazing information I am completely new to this concept but you explained it so well it makes so much sense. Thank you 😊

[@AhrefsCom]

You're so welcome! :) -Helen

[@BecomingNormalish]

Thank you so much for the amazing value Ahref's !!

[@AhrefsCom]

You're welcome!

[@muhilarasan4534]

Nice video, especially the library example❤, in past, I have no idea how to explain seo to others, now I would use this example for explaining 'what is seo?' to my family and friends. Great job sir.

[@AhrefsCom]

Glad it was helpful! :) -Helen

[@UttamKumar-tk3sl]

Thanks for giving SEO beginners tutorial 🙏

[@AhrefsCom]

You're welcome!

[@onlinehelp247]

Love from Bangladesh ❤❤

[@AhrefsCom]

🙏

[@alhajtalukdar]

I was waiting for this course

[@AhrefsCom]

👍

[@arsalanahmed9295]

Very informative. Thanks for creating such amazing content for SEOs.

[@AhrefsCom]

You're welcome!

[@joshuawash6719]

great teacher. always respect him. Love from Pakistan

[@AhrefsCom]

Thanks!

[@puitamarinica8651]

@@AhrefsCom ĺl78pĺppĺ ĺlllplp

[@arieldavidflores5453]

Uuiuuuty

[@thezyreick4289]

It says a lot about someone marketing themselves for search engine optimization, when they are the first result in the search for search engine optimization

[@cadetsparklez3300]

LOVE FROM MY COUNTRY. IM A BOT

[@meryamle6270]

Right on time! I really needed this 😍 Thank youuuuu 🙏

[@AhrefsCom]

You're welcome!

[@maandhammratnajadhav]

Thanks for insights.

[@ইসলামেরবাণী-ঘ৬জ]

very impotant info based, and I want to learn from your YT. I am from Bangladesh

[@AhrefsCom]

👍

[@AnwarAli-mn4ur]

Very excited

[@AhrefsCom]

👍

[@shubham_butola]

A new series... hope it will teach us a lot.... generally peoples ignores fundaments and focus on the advanced things and they fails

[@AhrefsCom]

👍

[@ايمانالدنديطي]

@

[@Zahra.7697]

Thank you from Iran

[@AhrefsCom]

You're welcome!

[@georgierosevillanueva2392]

Thank you for sharing! well explained and educational.

[@AhrefsCom]

Glad it was helpful!

[@shakilkhansujon6404]

Thanks for this valuable content.

[@AhrefsCom]

Glad it was helpful!

[@glenntellier8491]

awesome vid, thanks for the info

[@AhrefsCom]

You're welcome!

[@СергейИванов-о6б5ш]

Thanks for sharing

[@AhrefsCom]

Thanks for watching! -Helen

[@mhrruhan_18]

Many many Thank you so much!

[@AhrefsCom]

You are welcome! :) -Helen

[@wmafendi]

Greta playlist to follow and watch

[@AhrefsCom]

👍

[@fildyb]

I found those videos through your SEO training course, would you mind very much adding a written version of each video in your course? I much prefer to read than to watch videos, so for now I've stuck to reading articles on your site instead.

[@AhrefsCom]

Thanks for watching our course! We didn't plan to create a written version of the course, but we have subtitles for each video - maybe they can help you in this case? -Helen

[@devendersingh6120]

I am unable to increase refering domain at one point of time site get repeated increase only no of backlink with static referring domain

[@AhrefsCom]

Watch our link building tutorials: kzbin.info/aero/PLvJ_dXFSpd2tjUTuAHpHidz5e2hAedP_m - SQ

[@tahseenzahida]

Thanks for the informative video. I am new to your channel, I really like the way you explain. Lets hope my digital marketing career work out well after learning from your videos.

[@AhrefsCom]

Good luck!

[@English-4-Iraq]

Hello teacher...How can get certified in SEO ? What are the best free and paid tools of SEO ?

[@clubsmartiptv]

very good content

[@AhrefsCom]

Thanks :) -Helen

[@arpit39agarwal]

Hi , I wanted to learn SEO first as a freelancer , I don't own any website or blog of my own . But how do I practice those keywords research or teachings and apply to someone else's website ? Please help m e

[@jbomb838]

How are things going for you as of now I’ve been meaning to get some insight on things

[@arpit39agarwal]

@@jbomb838 Not great

[@merafi3064]

Please continue!

[@AhrefsCom]

The other videos will be released over the course of the month. - SQ

[@merafi3064]

@@AhrefsCom all the best!

[@GautamsChannel]

I'm First here 😊😁😁

[@farooqazamjee1625]

very informative brother, topics like these are very hard to describe in one sentence.

[@AhrefsCom]

Glad it was helpful!

[@Joker-ie8ys]

🔥🎉🎉🔥🔥🔥🔥🔥

[@Joker-vl7qr]

Great ! How to Practice Seo ?

[@joshuawash6719]

Love you sir!

[@idaea8gf8gu5j]

are you provide complete course ? or only basic

[@AhrefsCom]

Here's the playlist for the course: kzbin.info/www/bejne/mKXadGewosqqqdU Or a complete course in one video if you prefer: kzbin.info/www/bejne/rqS5haSwp8anhtU -Helen

[@charlainecai8910]

im a new subsriber.thank for the info.

[@AhrefsCom]

You're welcome!

[@jekaabarca3857]

Hola, yo estoy comenzando en SEO y me gustaría saber como debo interpretar cada métricas en Ahrefs, por ejemplo porque mi UR es mas bajo que hace un año o porque mi DR bajo solo un punto si mi UR bajo como 30. Tienen algún video relacionado a este tipo de preguntas?

[@AhrefsCom]

Hi! You may check our ES channel: kzbin.info/door/efBdNQ4Koc2HxO0g87Yr6A Maybe you'll find some answers there :) We have a Spanish blog as well: ahrefs.com/blog/es -Helen

[@jekaabarca3857]

@@AhrefsCom Muchísimas gracias! 🤩

[@evancruz4058]

One question: Could you give an explicit definition for "content depth?" You talk about it in the primary ranking factors, but there wasn't an explicit definition like the ones you gave for backlinks and searcher intent.

[@AhrefsCom]

This is actually the first lesson of the course entire. Sam talks more about it in the following lessons. kzbin.info/aero/PLvJ_dXFSpd2vk6rQ4Rta5MhDIRmakFbp6 - SQ

[@merij451]

Where is the book where can i find it

[@AhrefsCom]

You're talking abut this book I believe: ahrefs.com/seo/book -Helen

[@amjadjudeh3948]

Correlation doesn't equal causation! Just because a top ranking page has many backlinks, it doesn't mean that it ranked because of the links. I never built links, and I have many pages on different sites that ranked, and then, acquired links as a result. Backlinks still matter and might help with competitive keywords, but they are not crucial for other keywords. You try to make it sound as if backlinks are always necessary, while the truth is that their importance rise with the difficulty of the keyword, and they become really a waste of time and effort as the difficulty goes lower to the extent that your time is better invested in doing something else.

[@rockersmedia1377]

Agree with you... i think content matters the most with internal links and frequent high qulity content posting.... is it?

[@muhammadsuhail252]

Hello Sir are your this SEO course available in other languages?

[@AhrefsCom]

It's not currently available in other languages. But we'll slowly add them :) - SQ

[@angchanel10]

Xin chào chúc bạn ngày mơi vui vẻ. 👍👍👍🌹🌹

[@preeti_gupta_]

How can I learn more about search intent ?

[@AhrefsCom]

Here you go: ahrefs.com/blog/search-intent/ - SQ

[@siddharthpandey500]

HEY AHREFs , Hope you will be reading this comment . Just started this fascinating journey of digital marketing and SEO . Guess have a long way to go.

[@taxhidinkadiri7876]

Which tool to use for free to find the most used keyword

[@AhrefsCom]

Not sure what you mean by "most used keyword"? - SQ

[@taxhidinkadiri7876]

@@AhrefsCom, I mean which website to use that is free , to find keyword

[@nori_tutor]

google planner

[@tanvir1fair]

❤❤❤

[@rubengodoyislas7765]

Lineamientos de la historia

[@DAknows]

Is this lesson still relevant with so many AI-driven results starting to populate search queries? Look at 6:53

[@AhrefsCom]

What do you mean by AI-driven results in search queries? -Helen

[@Shafi3113]

Sir now a days SEO is important I wanna learn SEO but in digital marketing this videos series for me plz guide me

[@AhrefsCom]

Watch the course :) - SQ

[@mohammedsabeel7668]

Why certificate is not provided after completion of 2hr long "seo course for beginners"

[@AhrefsCom]

It's not a certification course, sorry. We are working on an Ahrefs certification course which is currently in beta here: ahrefs.com/academy But certification is not yet available 🙏 -Helen

[@sunger9793]

🤗Danke

[@AhrefsCom]

You're welcome!

[@funny-wl1gj]

sir i have spent my20hours on seo but know only seo and its type defonitipn help me dear

[@AhrefsCom]

You're on the first video of our course. Continue watching and you'll learn how to do SEO. - SQ

[@funny-wl1gj]

@@AhrefsCom sir where can l apply seo i donot have web

[@AMXTech1]

How can I make my channel discover

[@AhrefsCom]

Check out our KZbin marketing playlist: kzbin.info/aero/PLvJ_dXFSpd2tsn8vwEmhFM0McBH4PhEty - SQ

[@zest01]

We really need an explanation on what is SEO in 2021, huh 🤔 What I really hate about SEO, is that the web doesn’t strive to give a clear and comprehensive answer to the searcher. People compete and duplicate the same content infinite amounts of time to get some crumbs of traffic, producing a ton of wastes instead of systematized and valuable content for humans, not the google bot. Ahrefs is super useful, don’t wanna hurt you guys! It’s just that stupid system, when you have to repeat the topic that has been totally covered before by so many people.

[@AhrefsCom]

No worries, happy to help more people understand and get into SEO. - SQ

[@xander4536]

Yes I agree 100 percent. I couldn’t help but notice that it gets too repetitive when one website doesn’t answer my question and I scroll down the SERP. But at least that gives us an opportunity to stand out from the duplications!

[@UttomRoyy]

thanks

[@AhrefsCom]

You're welcome! :) -Helen

[@arjunrichhariya]

Good

[@AhrefsCom]

Thanks🙌 -Helen

[@joelcebrero9429]

i faken love you!!!!

[@AhrefsCom]

👍

[@tharunbathula3267]

Waiting for the In-depth SEO Course in the Future Sam Oh

[@AhrefsCom]

The lessons are being slowly released right now. - SQ

[@sohaibiftikharvlogs]

I am 2nd here

[@TechSuryansh]

Hey ahref you have 209k subscriber but you view are about 2k 3k or 4k why make a dedicated video on this topic from this new youtubers can learn about it

[@AhrefsCom]

Not sure what you're referring to exactly. Could you clarify? - SQ

[@babsake]

Hi, is this course still relevant in 2023?

[@AhrefsCom]

SEO basics haven't changed much over the years. -Helen

[@babsake]

Okay, thanks for the reply @@AhrefsCom

[@Ronish_Dhakal]

Imagine getting backlinks for hrefs😅😅

[@theblog8173]

I want that hoodie

[@AhrefsCom]

It's currently for Ahrefs employees only. - SQ

[@okaz1x]

Just spam tags intil you get 50/50 score and your done no need to pay money

[@AhrefsCom]

Tags? What tags? - SQ

[@villagelifeeveryday]

Second commenter

[@unicornshampoo]

I hope this course some how involves that nefarious Sam 2.0.

[@AhrefsCom]

😉

[@Filtai]

Im new

[@AhrefsCom]

Welcome!

[@gerbatamaeducationtv3421]

SEO is not important. Goole ads talks much

[@AhrefsCom]

Why do you think SEO is not important? :) - SQ

[@christopherwakefield9537]

888!

[@nicholasmanning4307]

“Neverthelest”

[@ZeeshanAli-zz2xi]

SEO is dead

[@AhrefsCom]

Why? - SQ