Set It Off - Projector (Official Music Video)

[@WinkyDink]

I just want the whole album right now. Please?

[@matthewmcdowell7786]

No fucking way, Winky Dink is a SIO fan

[@lilakibler2762]

Same 😭💞

[@gravityfallsismyreligion361]

March 11th

[@PikachuLover0927]

We have to wait 49 days

[@kristenashley2755]

sameeeee

[@underthependulum3484]

So, theory time: From a lore perspective, this seems to be the part of the story where they realize how much control they've given up. At first it's just on stage, but then their real life begins to be invaded and disturbed, only to find out their own physical actions are even being hijacked by the faceless higher ups. They're trying to enjoy their new life of fame but find they can't because it's no longer under their control. The image they give off publicly is nothing more than a "projected" image that you're wanted to see. My personal take on this song is that it makes me think about somebody who projects their own version of you onto you instead of getting to know who you really are and isn't willing to properly talk out their problems with you so they choose to be angry and hateful instead.

[@TheLastJack]

I mean within the lore and the ARG, the Midnight Society did say something about subjects possibly gaining sentience, and that appeared to be happening once in a while in here, as well as the fact that it connected back to Skeleton.

[@akratelikos67]

@@TheLastJack They're realizing there not in control and that somebody else is.

[@sylphsong1343]

It continues the theme of Artist Vs Industry that Skeleton started. Skeleton, at least my take on it, was about them having to choose whether to hold onto their morals and values, the things that make them unique, and stay exactly where they are or merely become empty shells for people to paint into something new and popular: skeletons to be built on. It's about keeping individuality or gaining success, and I think they've done a pretty good job of portraying it both through the new style of music and the brighter costume choices, something that heavily contrasts every other point in their career

[@Pluvillion]

This can also be linked all the way back to Hypnotized with Cody standing in front of the mirror. What stands in front of the mirror is what *_we_* see; however the one Cody sees is *_himself_* trapped into a fabricated vessel (think of it as himself trapped in the upside down). We can also connect Hourglass into this with Cody being trapped in the hourglass and scared for he knows time is running out (no control over himself means things can go wrong from there). Furthermore, those two music videos have the same grim look to them whilst both Skeleton and Projector (and the entirety of Elsewhere I presume) are bathed with ludicrous colours of neon. Agreeing with Oran, it indeed contrasts to the vibe they had since, I don't know, Horrible Kids? Not just that, if we were to go back with "Cody seeing himself differently in the mirror", "Killer in the Mirror" enters the chat. Having no sense of self-identity even after looking at yourself at the mirror is *_indeed_* deadly because you're forcing yourself to look like someone you're not to the general public. Sure, the reception is positive but are you really feeling it? Are you happy with it? I'm very curious to see what type of lore they'll come up with Elsewhere because from the looks of it, with the "multiple universes getting mashed together", their old works might make a cameo (or even to the point where they're part of the story but that's just me reaching too far lol).

[@TheLastJack]

@@Pluvillion there are also actually a few frames in Hypnotized where the hourglass flashes onscreen, even though this was a song released on Upside Down, BEFORE Midnight

[@nich4097]

It might be a problem when you can sing all the lyrics even before the song releases but here we are. Absolutely love this and cannot wait for the full album! 💙

[@CodFishOfficial]

Exactly 😂 I was on the concert yesterday and I think I was the only one who sung the lyrics to Projector

[@huzzalnut]

The last songs you've released taste kind of different from what we're used to hear from you yet they're so amazing!! This new era really excites me, the absolute change in the theme, how much dedication you put on every scenario, video, song and the fact that you're creating a whole backstory for the new album. I'm so proud of how far you've come I've been a fan since 2016 so being able to see you guys grow, evolve and get more recognized is just awe-inspiring Love from Mexico

[@theoutsiderjess1869]

Same I found them and became a fan in 2016 as well 16 year old me needed set it off I'm so excited for the rest of the projects

[@dixiethealien1221]

I liked their old music

[@cinder7258]

@@dixiethealien1221 I like both.

[@cinder7258]

@@dixiethealien1221 you don’t like their old music anymore? I think you meant to say *I like their old music*

[@Koopacake]

SIO have always been a pretty diverse band when it comes to their sound tbh, I don't think this album is a departure as much as it is a natural progression of their already constantly-shifting style

[@theyahikoo]

I have never clicked on a video so fast, I cannot wait to see what you have in store for us! I love your music!

[@theyahikoo]

Update, that was one of the best songs I've heard, this band never ceases to amaze me

[@frostfire1550]

U and me both @gabe !!!🤯😍

[@winchestersdoitbetter2330]

@@theyahikoo same lol

[@damoonkuwu]

@@theyahikoo RIGHT

[@Cherryyy604]

SAME

[@kx4826]

I never thought it could get better than midnight, then there was after midnight, skeleton, and now this. You guys are literal geniuses. I never imagined something could sound so good and I just know that the rest of the album is going to be just as wonderful and catchy

[@faythw.8995]

I don’t regret staying up for this, it was amazing. 100% worth it. Set it off is and will always be my very favorite band😩✨

[@lilplayfulfandomgirl6193]

Same 😩

[@aleyha_]

The lyrics has Hypnotized feels. Love it

[@Foxy-Mask_Menace]

It also feels like a reference to Jem and the Holograms.

[@theoutsiderjess1869]

I was getting a bit of an nysnc vibe with the one songs where they're dancing puppets

[@sebastian40082]

i’m literally buzzing with excitement i can’t wait for this album. this song is so fucking good

[@cas3899]

This shit bumps harder than Skeleton! I already can't wait for the next song! Love you guys! 😁

[@theoutsiderjess1869]

I like skeleton more but this was such a fun song to listen too

[@alex_likes_tigers]

@@theoutsiderjess1869 i agree

[@lemurofchaos9672]

Pretty much all Set it Off songs hit hard. All are catchy in their own right

[@AllHailTheRamenEmperor]

@@lemurofchaos9672 Skeleton hits harder though in this case

[@igorPatritrov]

well not every song is good. Almost every song of upside down is pretty bad in my opinion, but the other albums are amazing

[@genye.524]

As a fan who's been here since Horrible Kids please keep the new music coming 💙🖤 I love it

[@caetrs]

factual

[@ilovepersona3]

Ayyyy Horrible Kids gang

[@yvesification1123]

So u play osu?

[@caetrs]

@@yvesification1123 who doesnt

[@Kit42069]

hell yeah

[@Ax3lotol777]

I…i….SPEECHLESS……. I LOVE when artists just conect everything together…..this is….AHHHHHHHH

[@petalpielily6740]

Not only catchy, but also a coherent story that I can actually understand. Additionally, you rely on lyrics, rather than background, which is something I really enjoy. The makeup and acting were also fantastic and the camera work is amazing!

[@upsidedownsteph]

THIS IS AMAZING CAN'T WAIT FOR THE NEW ALBUM IN MARCH ***UPDATE*** LOOKED AT THE ALBUM & MERCH AND IT'S SO COOL

[@underthependulum3484]

The riff, the rapping, the melody, wow! Set It Off has been unbeatable lately. I got my pre-order for the CD already put in.

[@evyn_kw7652]

I'm literally so obsessed with the color it's almost sensory overload every time I watch these but it's so amazing also I love that it's looking like the albums gonna be chronological that's pretty sick

[@citlallimorales-rivas9462]

Bruuuh- Set It Off never disappoints!!😩✨

[@aleyha_]

i almost missed the orchestral vibes from the synth and bass. This new era is still the old one I loved

[@bev9969]

living for this new era’s VIBES AF

[@anza3007]

This feels like a don't hug me I'm scared episode and I am all for it

[@saddio228]

ANOTHER HIT FROM THE BOYS I LOVE THIS !!!

[@senritsujumpsuit6021]

Would be a blast if their was someday a video where they meet CG versions of their older styles and duet all their eras together

[@Deadflower019]

I'd love a Horrible Kids+Midnight+Elsewhere song.

[@theoutsiderjess1869]

@Lillian Eve i would love a cinematics, duality, and elsewhere crossover

[@Deadflower019]

@@theoutsiderjess1869 I'm not a big fan of Duality tbh. NME is pretty good but that's about it.

[@mackenziehardy7697]

this is shaping up to be my favorite set it off album yet (although to be fair, my favorite sio album is typically the one i’ve listened to most recently)

[@viproductions2410]

This album really blew them up. I hear the songs everywhere rn

[@sp00ky_specters78]

seeing this song live at the elsewhere tour and now hearing it officially is such a satisfying feeling

[@shwiny_ariel]

Hacen arte... Demasiada, tanto que mis oídos están bendecidos. Amo su música y mi novio es su fan! Gracias a él pude conocerlos, me siento realmente bien de ahora escucharlos. 🌼✨

[@kevinmurrillo7029]

Están geniales ✌️👍

[@ludmilaarce5738]

Mal. Son buenardos.

[@IIKire]

Son GOD

[@acezerftm]

My favorite band has changed throughout my life but Set It Off is the one band I always come back to. I end up listening to them for hours. Keep up the incredible work guys!

[@dacringeyfangirl]

As a fan since Hush Hush it’s great to see that you’re all still slaying it with amazing music 💙💙

[@henrymars6626]

The way he says "Shut The Fuck Up, Please" is both satisfying and polite and I feel utter bliss relistening to the song each time

[@yaboinoel5825]

Lyrics: So light me up my little Projector, And eat me up like Hannibal Lector, Then turn us from a friend into strangers, Cause you'll never admit that you're wrong, Enough's enough, Projector, So sit us down and give a new lecture, Then wear us out like ugly old sweaters, You bummed me out till I wrote a song. Enough's enough, Projector. Shut the fuck up please, You flap your gums until I wanna pull my teeth, You may invade their brain, And wear them down into insane to say, "Oh wow!", "Oh word!?", "That's wild, I agree." But that cannot be me, I see through every smile like twenty thread count sheets, Apologize or die, you'd choose the latter not the right to be a decent human being just for once. I'm talking to a wall again, Why do I even try? So light me up my little Projector, And eat me up like Hannibal Lector, Then turn us from a friend into strangers, Cause you'll never admit that you're wrong, Enough's enough, Projector, So sit us down and give a new lecture, Then wear us out like ugly old sweaters, You bummed me out till I wrote a song. Enough's enough, Projector. Shh, listen more talk less, I've seen the film before and I know how this ends, You tell me how you're right to light relationships on fire, And try to lock us all inside because you're wrong. Look at your success, You shit on all your friends and blamed 'em for the mess, But I don't need to believe everything that I read, I can see there's a demon that's stealing my peace, a disease that never leaves until I sing through gritted teeth. I'm talking to a wall again, Why do I even try? So light me up my little Projector, And eat me up like Hannibal Lector, Then turn us from a friend into strangers, Cause you'll never admit that you're wrong, Enough's enough, Projector, So sit us down and give a new lecture, Then wear us out like ugly old sweaters, You bummed me out till I wrote a song. Enough's enough, Projector. (Projector, Projector, Projector) If stubborn is as stubborn does, You've done enough tonight, I'm talking to a wall again, Why do I even try? So light me up my little Projector, And eat me up like Hannibal Lector, Then turn us from a friend into strangers, Cause you'll never admit that you're wrong, Enough's enough, Projector, So sit us down and give a new lecture, Then wear us out like ugly old sweaters, You bummed me out till I wrote a song. Enough's enough, Projector. Shut the fuck up please (Projector, Projector) Shut the fuck up please (Projector) So light me up my little Projector

[@bootsycorsaro8002]

Thank you for doing this for us all sweetheart :)

[@abigailrankin-hicks6839]

to be fair this is not what i was expecting at all, but this.. this is brilliant. everything about this song and music video is brilliant. amazing work boys, i cannot wait for the new album.

[@ilovepersona3]

I haven't been more hyped for an album since Midnight and Midnight is my favorite album of all time. I got a special kinda feeling this time too

[@hyper-revenge-sio]

This is so rad!! The music, the outfits, everything is so cool

[@pierowentz]

LO MEJOR DE LO MEJOR SET IT OFF DESDE 2010 ESCUCHO SU MUSICA NO PUEDO ESPERAR PARA EL NUEVO ALBUM

[@bdandalbff]

These guys are so creative with these new chapters and just reinventing themselves. Love this. So good. Can't wait for ELSEWHERE!

[@YuukiPerumi]

This slaps so hard! Will we get an 8-bit version as well? The slowed and reverb for skeleton has me hoping for a special version!

[@moth0-0]

oh, steven universe on the profile picture, cool)

[@curemay]

I hope they upload the 8-bit version of Skeleton and Projector I love them so much 💯❤

[@getintheflask__]

Skeleton sends me to a different universe, the slowed reverb will end me 😵

[@jampektbh7250]

Bangers after bangers with this band

[@TheDimensionDweller]

I just saw you sing this last night in Atlanta, and then I wake up to see you've released this music video? Absolutely fantastic! The song is great and I love how chaotic the music video is. Oh, to be in a conga line with a camera head person...

[@addy8585]

I am obsessed with the styling in this video -- wardrobe, hair & makeup did right by you guys

[@medusa3601]

I’m so obsessed with you, guys! Thank you for making amazing music!

[@scape.ghost..]

This is the best thing to wake up to.

[@stunnashades117]

Saw this song performed live in Dallas and I was stoaked for the video to come out and it did not disappoint! Good job guys!

[@BugLivestreams]

Same!! Can’t believe I got called out by Cody towards the end of the show lmao.

[@kimberlycallaghan7775]

I was there too!

[@squidney6267]

i just saw them live in Orlando!!!

[@kimberlycallaghan7775]

@@squidney6267 weren’t they awesome!

[@squidney6267]

@@kimberlycallaghan7775 girl yessss. i nearly cried cause i've been following them since i was like 12

[@deleteriousss]

zach looks so good with the yellow hair.. like.. he rocks it so well :3

[@Quietnotsilent_Nights]

I've never know a whole lot of bands that still sound good after a long time. But these guys...these guys do

[@furrycandycorn1874]

I just had the worst panic attack I think I've ever had and you guys were the only thing that calmed me down. This band had been my comfort band for years, and seeing you live was a dream come true. (Hearts on fire was AMAZING). Thank you, for just existing and being you. You have no idea how much it means to me, and so many other people.

[@Carafeathers]

been following you guys since duality and im so happy to watch yall grow

[@sayspooky]

THEY SAID ANOTHER DAY ANOTHER SLAY

[@cassandra_cassowary]

DROPPED EVERYTHING FOR THIS

[@marianagomezborrero2961]

esto es hermoso :"D, me alegran mis dias con su musica los amo y porfa sigan asi

[@portiadevorak]

Literal, I feel u

[@soydrome.5819]

Me encanta esta canción, el ritmo es un poco diferente al resto de canciones, esta increíble!.

[@thegreatunknown8075]

Ok I recently found set it off and at first kept skipping them but after a few times of them coming up I left it and it grew on me... now yall are one of my top 5 bands firmly sitting at number 3 next to falling in reverse and a day to remember

[@M.A.G_studios_90]

E L S E W H E R E -love your music and this type of history (ARG type) that you did, can’t wait for the full album to come out

[@ax8893]

So surprised my KZbin didn’t tell me about their new album till recently!! Love set it off so much and I’m so happy to see a new album yet again!! :D

[@toxichasa]

I would love them to have a song with Yungblud. Oml these artists together would be SO GOOD!!!

[@DAFAWK]

I was like 'Set It Off...New Song?! *Clicks*' it did not disappoint. Love SIO.

[@mrfrogmusic]

When you first hear that this music is 'catchy', you think "Yeah right that's what they all say". BUT this music here is gonna be stuck in my head for quite a while.

[@rihanaviktoriafaepalos2390]

I'm glad I found this band, all the songs are bop too. They deserve more recognition tbh.

[@ArcherA]

Me: Time to sleep *Set It Off drops a new song* Me: Sleep can wait

[@ryanonmars666]

Loving this era's aesthetic!! So excited for the full album

[@angelicfruitloops3664]

I absolutely adore the music and the aesthetics of this video, can’t wait for the new album😭🍰

[@ArremTea]

It truly does make me happy that theyre still making music. Love this band so much

[@jearenisramirez1384]

Obra de arte como siempre 💕💕💕💕

[@lilwill8800]

Never been so excited for an album. This bops

[@creature_of_the_dark7487]

I adore this, I adore y'all, I adore this music, all of it is just wonderful

[@cassandralynnreads]

Set it Off never misses!

[@skydancer171]

I love this era

[@ronandrawz39]

I LOVE IT SO MUCHHHHH

[@bdog0201]

huge fan, been listening since i was in freshmen year of highschool. your music has gotten me through hard times and im so glad that a new album is new coming out. it was funny since the last album came out exactly on my bday and now this came out a week before. love these little birthday gifts. love you guys and cant wait to listen to the full album

[@theoutsiderjess1869]

I found them in my junior year of high school 6 years ago I found the song partners in crime and wolf in sheep's clothing but quickly became obsessed with Bleak December, I'll sleep when I'm dead, nightmare and plastic promises

[@zvezdavan]

@@theoutsiderjess1869 when I first found them I used to think bleak December sounded bad but now 7 years later it’s lowkey my fav

[@alyssam.9462]

SIO coming back strong! So happy we are finally getting new music.

[@clairehird1102]

I’m so excited for the album! This era is going to be amazing! The are underrated here in Australia but this album will put them on the map!!!

[@kimberlycallaghan7775]

Cody rapping will always be one of my favorite things

[@densechocoholic678]

I normally don't like official music videos, but this is awesome!! You guys got super creative, the vibrant colors and strangeness is really, really cool!! You guys nailed it, you're so underrated... This song is one of my favs from you guys!! Keep up the amazing work!!! ❤

[@0x0panda]

...WHAT. IS. THIS. *Exploding heart* times a million.

[@raintellix]

So gonna loop this till the album is out I'm absolutely in love with the song 💜

[@yuishishido8780]

This is honestly the best kind of music video. Where you can tell they are just having a blast filming it.

[@fernybuns]

Hell yeah amazing as always guys. Love you so much

[@satanschildxx9505]

I love you guys so much. The friendship, the chemistry, the everything it’s amazing about you guys. I’m so glad to be a fan for so long and see how much you’ve grown so I’m proud of all of you.❤️🖤

[@neon_shroomy7844]

YESSSSS I LOVE YOU GUYS SO MUCH IM LOVING THE NEW MUSIC

[@guitar-gamer]

Dude they never stop making amazing hits.

[@jcs6135]

OMG a new song to learn, I know you guys since 2016 I'm happy your back! ❤

[@haikuhaikyuu8124]

OH MY GOD SO AWESOME. IM SO EXCITED FOR THE REST OF THE ALBUM

[@thegaygrandpachannel1204]

This is my favorite band of all time!

[@alyssaotero8032]

This is my favorite song. I LOVE this band.

[@kajsam734]

SO GOOD!!!!! looks like I have one more song to listen on repeat :)))

[@alondrarivera6219]

Projector is on repeat until further notice

[@darkpanda7050]

Amazing as always!! There's a reason you're my favorite band😊

[@skydancer171]

YES

[@AtypicalDal]

This came out awesome! I saw you guys perform this live last week and Im so happy its finally out! Keep up the amazing work!

[@Lowtiergecko]

I love the visuals for this album

[@yuishishido8780]

I love the fact with each new album lately they keep going bigger with hair and make up.

[@havanafowler1379]

Started listening to you guys at 14 years old. I'm now 25 and can proudly say I still jam to your music, and it's incredibly nostalgic for me. Thank you for continuing to make music 💕 So proud of the growth. I remember the first time I saw you guys at the Orpheum!

[@Hopes91]

While the UK tour has been postponed, this is a good replacement! And with the new album having a release date too! Can't be much happier than that.

[@banjito2931]

Is it postponed in Utrecht as well? Do you know? Because my ticket site is acting up haha

[@thebonescast5780]

YESSSS

[@keybladewielder9425]

I met this band with Wolf in sheep's clothing, still here listening to good music

[@notleftay6559]

I love the projectorheads!

[@nomerav4273]

VAMONOOOOS OTRA CANCION, LPTM QUE EMOCION!

[@cardenasnavarroericemmanue913]

Que bien que hay fans de Latinoamérica

[@cardenasnavarroericemmanue913]

Pensé que era el único

[@nomerav4273]

@@cardenasnavarroericemmanue913 igual pensaba que era el unico, es genial ver que hay mas fans de latam :D

[@juancarlosgaravitohiguera6151]

@@nomerav4273somos varios!!!! En skeleton slowed down + reverb hubo un comentario donde nos reportamos los fans de latam! Es increíble jajaja

[@amethystspeaker6919]

Ahhh I only found set it off a few days ago on a playlist, seeing that some of the music was from like 10 years ago I was enjoying it but thinking it’s such a shame there’s no more recent songs like that. FINDING OUT THIS IS ONLY 4 MONTHS OLD MAKES ME SO HAPPY! I’ve had it on repeat for an hour it’s insane XD

[@meatfrog]

Gotta be one of my top bands ❤️

[@Theoneandonlysay]

They have 3,000,000 monthly listeners on Spotify now 🤧

[@Foxy-Mask_Menace]

The colorful hair adds so much to the video.

[@flame_tailuwu]

Me on my bed right now: 🦟🦗🦟🦗🦟🦗🦟🦗 This is so catchy! Love it!

[@guilhermecenciknochenhauer7064]

Deserves much more success