SETH GODIN ON AGENCY PRICING, VALUE, NICHES, & CONTENT CREATION

[@jamilgotcher5456]

Seth Godin is the marketer's marketer.

[@Jasonswenk]

He really is :) What piece of the interview did you like most?

[@beardedbeauty3288]

My god Godin is a legend. What he said about the super bowl and being specific on the Internet because it’s all micro media and how you shouldn’t spend extra money on reaching the people you don’t want to reach and actually on the people you do want to reach was so true but still flying underneath so many’s Radar.

[@jamiecheng6932]

Change doesn't happen without tension. Holy crap... Thank you so much for sharing this!

[@Jasonswenk]

so profound

[@chickenkm]

wow. this fixed me. the fog has cleared. this was insane value. thank you for this. might have saved me years of misery

[@Jasonswenk]

Agree - there's so much you can learn from this man.

[@manavsingh7378]

I actually pre ordered Seth's book--This Is Marketing. It was an amazing read...I also read his blog daily. He's an inspiration. The Real Marketer. Thanks for doing this interview man!

[@Jasonswenk]

Seth is an easy person to interview. He rocks.

[@kamanuvidiluis3952]

iT WAS THE BEST INTERVIEW SOMEBODY DID TO SETH GODIN. I was expecting something like the others, but looks like you really understand the concept of Marketing (permission Marketing)

[@Jasonswenk]

Glad you thought that. He is the best and was an honor to interview him

[@malavikasharma1313]

So insightful !

[@Jasonswenk]

I agree. Seth has amazing perspective and insight for agency owners. I loved having him on the show.

[@charobarnes2215]

Fantastic interview. And, I watch every interview he does. I’m impressed!

[@Jasonswenk]

Thanks, I loved interviewing Seth. Complete gold.

[@Trunk874]

Thanks Jason for sharing

[@Jasonswenk]

Glad you like it... really one of my all-time favorite interviews.

[@artieshell9205]

“Your goal should not be ‘more’, it should be ‘better’.” Genius.

[@Jasonswenk]

He really is.

[@StarlynsAgency]

Seth keeps all interviews professional. Never shares how much he charges, or about his personal life. That is something to be learn to

[@Trunk874]

For sure

[@miloseveggies8064]

13:29 gold

[@BrianLandis]

WOWWWWWW--that was incredible all the knowledge bombs Seth dropped! Thanks for this interview, Jason! WOW!

[@Jasonswenk]

This was definitely one of my favorites.

[@MilanModiLifts]

All the questions I had, you asked and answered Swenk. Thank you for a great interview!

[@tottedo]

Thanks for that interview it was amazing. It really reminded me to niche down further with the strengths I have today and not what I think I should improve upon.

[@Jasonswenk]

Just like Seth's Walmart example, you can't "out-Amazon" Amazon :) Focus on your strengths and dominate.

[@ashome7622]

Love this Jason 😻😻😻

[@Jasonswenk]

Thanks Ash

[@william8049]

This was a great interview, nice job ... And keep it up

[@Jasonswenk]

Thanks, it was one of my favorite interviews of all time. What was your biggest take away?

[@PabloKillian]

I don´t recall leaving a message on youtube before and I´ve seen a lot of Seth´s videos, talks and interviews. This was a very clear and very to the point interview Jason. Congrats! ...and you also got a new subscriber today ;)

[@Jasonswenk]

Thanks Pablo. What was your biggest take away?

[@danielgallegly5321]

great interview and valuable information.

[@Jasonswenk]

Thanks

[@childwelfarenews6400]

If it's a systematic problem then I believe this really needs to focus and cover brand strategy. Look into that and that will help a lot... A lot of people.

[@jamiecheng6932]

Can you explain more about the status part?

[@Jasonswenk]

You can search more from Seth on that, but basically, he's saying that people make decisions to preserve or improve their status. So your brand needs to help them toward that goal.

[@edum.6353]

the logo I had in mind: Nike, I freaking love Nike.

[@LukeAvedon]

Wow this is good.

[@Jasonswenk]

one of my favorite interviews of all time

[@blueowlmedia2873]

I chose Starbucks as a logo...what a trip

[@blueowlmedia2873]

and I'm South African, and don't like Starbucks. I'm done

[@Jasonswenk]

@@blueowlmedia2873 Ha. Seth nailed it, right?

[@blueowlmedia2873]

@@Jasonswenk he did indeed. Maybe he used Starbucks as the example in his book. Seth the magician

[@AurelGergey]

you should charge for this video (only those who watched it will understand the joke here:-)

[@DESPICKLEBALLME24]

This really helps!!!!!! Thank you to the both of you. Amazing work. I will now apply.

[@Jasonswenk]

I'm glad to help and really like that you're ready to take action.

[@DESPICKLEBALLME24]

@@Jasonswenk everytime I watch it. I learn more things. Very good stuff.

[@Jasonswenk]

@@DESPICKLEBALLME24 Seth Godin has a ton of amazing insight.