She Turned a Farm to a Multi Million Dollar Destination in Nigeria

[@stamebi9883]

Steven thanks for this video...as a Nigerian woman striving in business,this is really an inspiration. Her story isn't the stereotype we see in Nigeria but look at how successful she is and she hasn't reached so called middle age where most people expect the success to flow.I am happy this video came my way. She was just saying alot of things I have been thinking. Hearing her is liberating & giving me permission to go after all of my dreams as a female in Nigeria. Thank you to her for sharing. More blessings to her & her endeavors.

[@fistandpen2505]

Good luck my sister and you certainly need no one's permission. I'm a man from the South South/SE, I have personally seen women (in my family and otherwise) be bankers, doctors and lawyers for generations. And if not that then traders extraordinaire. I know that Southwest women do the same as well. And now, we see this example in the North. We have our gender issues in terms of some customs, but our society has always had big respect for what women can achieve! In Nigeria a grown man can call a woman, sometimes even much younger than him, "madam" with full respect.

[@irenemark9219]

You took the words right out of my mouth! ☺

[@niranjaninaicker1801]

Omnamasivaya.

[@niranjaninaicker1801]

Beautiful and spiritual.

[@sana4u02]

What her name pls?

[@smallqwaro]

'I love money and the comfort it provides' no beating around the bush, straight to the point.

[@azibawagiradogu7310]

Lolz honestly she said the truth

[@abdulrazakkabir9411]

Period!

[@marencruickshank]

This is a key

[@clementinaorakpor6583]

She is working for the money. It’s different from waiting for a man to provide it for you

[@canesugar911]

​@@clementinaorakpor6583she also isn't being held back by constraints of domestic and "wife" duties. And she is also not having to deal with dusties. There is no limit to what women can achieve if they let go of "dead weight".

[@nombusodlamini7298]

She not has a business, she has a whole ecosystem that is operating and generating income for the farm!! Brilliant entrepreneur.

[@InternationaLChefSue]

💯💯💯

[@allaware]

She's the reason i registered my business and started my farming business in 2017 she's been doing so well for herself and people that listing, reads or watching her. She usually say with persistent and patience you will get to your dream land. I remember in one of her interview she said for a whole year she only managed to sell a set of furniture but she still believe in herself and her dream, now the results of hardworking is coming in for her gradually. I am super proud of her and I wish her more success in every areas of life. She's a blessing to Nigeria and Africa at large

[@azibawagiradogu7310]

Wow ❤

[@monochrome.flourish]

What's her name

[@allaware]

Dr. Lailah uthman Ali

[@nasiimajulian]

What’s her page name dear

[@so9487]

This woman is a national treasure. We need more people like that in Nigeria.

[@denniskcobi3470]

Will you allow her to bring this system on the table instead of corruption

[@Winifredbulus]

Amazing. She just got married this week. I follow her on Facebook. She’s downplaying her Sucess. She’s a remarkable woman.

[@InternationaLChefSue]

😮🔥🔥🔥🔥🔥🔥🔥🔥🔥

[@dipoajax]

Lucky husband. She is so driven and very enterprising. Wishing her marital bliss.

[@AtreasuredLife]

Please, what's her social media handle?

[@limanmh]

Typical of most northerners

[@enochonouha9903]

What's her name please?

[@khayasontsele8984]

She is very impressive indeed. She has done really well. Even more impressive that she has achieved all this without being married, and not inherited anything to give her a head start. And she is under 40 years of age. I think she is a great candidate for Fortune Africa magazine’s Top Africans under 40 category of recognition.

[@dimegi1558]

One thing for sure about the intelligent Hausas “there English is very clear & well spoken, it’s impressive

[@jephta3730]

They usually school abroad or travel a lot. Rich northerners have generational wealth.

[@abubakarabdulrasheed4799]

No, she’s a graduate of University of Maiduguri, bro

[@ayatullah744]

That's not true bro ​@jephta3730

[@abakargordi7002]

@@abubakarabdulrasheed4799 true her name laylah@othman

[@Tefera-hf8fw]

'Their' or 'The'

[@so9487]

People must recognize that agriculture should be a country's economic backbone. Manufacturing should come after that.

[@efemzyekun900]

Well, if we can get God to call people like Bill Snakes to the next realm, agriculture will have a global fresh air than what is available now. The ediot literally wants to shove Genetically Modified Organism (GMO) foods down our throats, when we have unlimited land, fertile to feed the whole world at our behest. That man is a demon in human casing.

[@AmanimIwok]

This is nothing short of inspiring. Beautiful Nigeria.

[@fati_bint]

I appreciate the fact that you are showing this side of Northern Nigeria and a Northern woman that people don't get to see. Laila is brilliant and there are so many like her. I do hope you find them and showcase them too for more inspiration. Thank you

[@erickacole3818]

Hi. I'm checking in from the U.S. This video was amazing. This farm is a masterpiece and I am very inspired by this woman, as an entrepreneur and "back" woman. Major kudos to Layla and her co-founders! My favorite part was when she spoke about the impact. I love that she didn't cause the people to relocate but built them better housing and a school. Wow!

[@softdoc631]

I have been following Laila on IG for long but didn't know she is behind Almat farms. Now I am not surprised at the exceptional work she is done at the farms. Such an inspiring woman, definitely a role model for young ladies in Nigeria

[@timstims2639]

What's her IG handle please

[@SefadjiJosee]

Good 🇳🇬

[@AdventuresoftheHeart-rw2sj]

What’s her instagram handle please

[@jennya6628]

Me too. Didn't know she was a co-owner. She's exceptional!

[@proclaimgumbo4244]

What's her IG handle

[@twingonetworktv2041]

This woman is so adorable, beautiful, admirable and so amazingly inspiring. 👏🏿

[@ibrahimgarba1705]

One of my vision. I attentively listened with no regret. She's a visionary lady and knows what she's doing. I applaud her.

[@DukeOfTroy]

It's at kuje, I spent 3 days here in one of their studio huts with my girlfriend last year, she had her birthday here. We are getting married soon and we are looking forward to coming here for our honeymoon.

[@rukeeyabdullah5497]

Congratulations 🎉

[@thankful2233]

Congratulations

[@nm_robert]

I'm not Nigerian but as a Congolese this woman is such an inspiration, not only for women but for all people out there who are striving and struggling for a way out. Every efforts pay!

[@idy386]

Are there Nigerians in Congo ?

[@nm_robert]

@@idy386 Yep, I have many co-workers who are from Nigeria

[@idy386]

@@nm_robert okay, I’m interested in the country. But I guess they speak French ? And is it Congo Brazzaville or Kinshasa that you’re from?

[@nm_robert]

@@idy386 It's Congo Kinshasa. I'm from Goma, a town located in the east part of the DR Congo, Swahili is the spoken language in the area but English can be also understood because it's taught long side with Swahili. French is only used as an official language, so it doesn't mean people can't speak other languages. If you think you're interested, you better get to know furthermore about the place and people who are here are mainly part of big companies and have acquaintances who helped them finding such jobs

[@idy386]

@@nm_robert thanks for the insight

[@_eneji]

There’s just something about people who know themselves, wealth and social experience. Layla has a comforting demeanor

[@zaydanasadam6031]

I love it when she said she loves money, she's being straight forward.

[@sadiqabubakar7508]

You are best Nigerian KZbinr currently I like your neutrality

[@cmartin5903]

I also like Tayo. He is the first I saw from Nigeria and still love. Then I fell in love with this guy but I still have a first love.

[@victorakinola9871]

​​​​@@cmartin5903I was first introduced to Tayo too but he is sometimes bias or just plane negative. That guy is complicated. But Steve on the other hand tries to be neutral and doesn't put too much of his personal feelings into his content

[@BigzakMedia]

This guy and Tayo Aina are great guys

[@faithdede7476]

She's so amazing, honest. I was clicked in when she said she wasn't from a rich home, she hustled up. So inspiring. Thank you

[@belganigsolidairty2898]

Wow! I can’t believe this is happening in Naija. I’m blown away by this entrepreneur, her visionary and pragmatic approach. Please how can I book for my next summer holidays ?

[@davyslanguages]

This is why I love Nigeria ❤

[@vincentohuwuh2351]

This is a revolution! Africans-notably Nigerians-are embracing a western type farming. Long live Africa! Long live Nigeria!

[@thecliniconlinetv5396]

I love the vision. I love the execution. I love the lady's accent and persona

[@olusolaemmanuel5596]

I’m awed by this video and always inspired to see Nigerians going far and beyond to birth value. Japa doesn’t solve problems unless it’s necessary so I say, no place like Nigeria on earth

[@davidolujinmi1919]

Japa will solve a lot of Nigerian problems... Cos most of the people who are bringing solutions to the Nigerian economy are japa returnees

[@Willow-cw9te]

@@davidolujinmi1919but it is them returning, that is bringing solutions

[@lilacer6841]

❤she already had money before venturing into this business

[@lilacer6841]

​@@Willow-cw9tewhat does japa mean?

[@Willow-cw9te]

@@lilacer6841 japa means to run away or to travel.

[@anitabaker342]

This is so surreal....back in 2019 during my siwes, I had the opportunity to not just visit the farm but to be part of the construction company that built some structures in the farm. It's truly a sight to behold.... it's amazing to see how much the farm has changed since then. Consistency really pays off. Seeing her up here, it's a reassurance to start little if that's all you can do at the moment, but keeping going!!!!

[@etekambaasanansi900]

Been following her for many years on IG and seen her grow her businesses. She takes care and sponsors so many kids as well. Kudos to her. And kudos to you too Steve. You really do an amazing job

[@peterpetram]

What's her IG name?

[@ogbemudiafavour]

Hi sir/madam, pls can you share her instagram handle

[@momodumuti6414]

​@@peterpetrampls her handle

[@Tina-bb2dd]

What is her social media platform l, I mean her name. Thanks in advance.

[@uchegbudivine6885]

I love how she followed her carpentry dream

[@obohphilips5371]

Very inspiring. I love your her passion and visions. Thanks for sharing.

[@emmanuelbinfel5813]

This is a real Nigeria woman, with a real idea. God blessed you guys business amen and amen

[@helloaveh]

Omg. Our story is so similar. I recently began a furniture production business and have dreams of owning a resort some day. Makes me feel seen.

[@hlengiwemasondo2858]

South Africa approves This is a stunning farm. I've been wondering if Nigeria has this kind of places. This is awesome. Well done lady

[@idy386]

lol this is why you should educate yourselves and travel. Nigeria has even better places and they are all black owned. You and your countrymen think your country is the whole world

[@Loveevefoundation]

@@idy386but we both know this isn’t shown in the media. I’m Nigerian myself but I never see this kind of representation. It’s no one’s fault that all we see are the bad sides of the country

[@WAFFENBANK]

@@idy386 proudly nigeria 💯fact, educat him lmao🤣🤣😆☺☺😝😝😜

[@chuckmadumelu2029]

This lady is amazing. I will check her out when i visit nigeria

[@luqmann7204]

Two lessons learned here from this vibrant lady is. 1. If you want to be something start learning of being that first getting the education. 2. Believe in yourself and have the passion of what you want to do, take action.

[@emmanueljoseph5443]

The story of this lady is very inspiring and for such a person to achieve this kind of success most especially the combined mode of farming is very rear in this part of Nigeria. Thanks for sharing.

[@ejehnnamdiejeh9126]

My bro she's part of Nigeria's elite from birth. She's hardworking no doubt but we shouldn't forget that she's well privileged. I try not to listen to not just what people say but who they are; I run checks on their background so I can relate well with their stories.

[@blockishdev2400]

How do you know? I listened to her tell her story, and it’s way different to what you claim

[@donaldezeobi1421]

The story of the lady is inspiring. I love her story and progress she has made over the years. I see focus, integrity, passion, good taste and luxury in play at the farm. She goes for the best. Her agricultural farm is purely organic hence encouraging healthy foods and life styles. That's a good point to note.

[@winniezack936]

Any Kenyan here🇰🇪, am Loving this.

[@dungchris1929]

Laila, I am proud of you and your accomplishments. Your personality, your ambitions, your dreams are templates for others.

[@silviaokoye8472]

I'm very very super proud of this lady. A lesson for we women, she is an inspiration.

[@johnonyemenam1814]

I love her closing statements and it is a catalyst for me - Success for her is empowering people with jobs, have passion for what you to do and keep pushing and be practical about it, dont listen to what people say, and believing in yourself. Quality content, keep it up Steven, you will also be interviewed one day, in her words, keep doing what you doing. Shallom.

[@rosylilynonso]

Nigerian women are one of the strongest and most enterprising women

[@oscarjackson9826]

I'm proud of this beautiful lady, she is amazing, keep it up sister, thank you brother for the lovely video, l so much enjoy it

[@Storylimitx]

So some talented people are already building my dream farm house somewhere within Nigeria 🇳🇬. Genius

[@godwinbakopi9597]

Am really proud of her, she is a star, you keep my spirit high and faith alive.

[@Keesha]

Ok Ms Layla aka Superwoman. I was so impressed by all she’s accomplished… may God continue to bless her hustle ❤

[@bryantaragon2922]

Greeting from Mexico. Hopefully one day I can visit nigeria.

[@uzoejekwumadu7731]

This is inspiring and I wish her more success in the business. How I wish we could have more of this being replicated all over the country to create real wealth and bring sustainable development. More publicity should be given to enterprenurship leadership like this one rather than political predators and parasite plunging the country into predictable paralysis.

[@antnam4406]

Well done Steven, I always love Nigerian contents, keep it up. More power to Layla and her colleagues for their excellent project and providing employment, housing and educations to our people. GOD BLESS NIGERIA!!!

[@oscarjackson9826]

l will love to visit this beautiful place when l come back to Nigeria

[@SSMZA]

Wow thank you sis.May God continue to build and strengthen you.🙏🏽🙏🏽🙏🏽🇿🇦💕❤️🇿🇦

[@FrancisAtteh-t9q]

Congratulations ma, you really an inspiration to younger generations… a lot of people like me wants to tour this kind of success path, but thank God for people like you who has made us believed that it is possible. I love you and your adventurous spirit. Nigeria need people like you, this is a land of possibility. God bless Nigeria and Africa ❤

[@livelife462]

This is so so so impressive, and I'm not just talking about the impression but also about the impact, especially of the agriculture!! 🚀

[@dangregory8321]

Some people think Nigeria is ONLY LAGOS…. But forget we have cities in Nigeria which are more beautiful than Lagos and Abuja that you have Never heard about.

[@startingoverbygrace]

This is people’s small minded way of thinking all over the world. Just like some people think Jamaica is only Kingston, or Nassau is just The Bahamas etc. The populated areas gets the limelight while the heart of the unexplored gems in that country gets no mention that they even exist. Like so many of the diasporas is flocking to Ghana when there is a vast of other African countries to choose from.

[@nmg1909]

@@startingoverbygrace You will not blame them for taking off for Ghana. It is the same way they were lied to-the same way they were told their ancestors were from Ghana. In fact, this shouldn't bother other African countries. All we should be focusing on is the development of African countries.

[@themark7948]

Yinmu. Does your city have metro rail transportation system? *runs away*

[@ikemmanuel7859]

Shut up mumu. Which yeye city

[@aneneemeka7931]

Lagos is a commercial hub that's it

[@ChurchTestimonies]

Please, also visit CSS Integrated Farms Resort at Keffi-Abuja way. It is a 1200 hectares farm resort that is absolutely organic, and nothing is wasted. You will enjoy your stay there

[@StevenNdukwu]

Okay

[@fatfarmers7360]

They are so many farms like this all over nothern Nigeria. Its their thing. I really give kudos to them.

[@babalwacezu5583]

I love, love, love this woman 🤗, oh my goodness!! All the way from 🇿🇦

[@rubiksworld2170]

I have a question and I don’t mean to be offensive? Would it be ok for a Nigerian to go on holiday in South Africa (considering all the animosity recently)

[@annabelkeisha1157]

​@@rubiksworld2170have some self respect🤦‍♀️why go to a place where dey don't want you,you must be from SW or SE,keep fooling yourself

[@rubiksworld2170]

@@annabelkeisha1157 so you’re telling me Nigerians should stop travelling bc of a few foolish ppl. There’s racist ppl everywhere should we all just stay at home then 🤔🤔

[@Mkym365]

This is soo Beautiful🇳🇬🇳🇬 I LOve the Serenity & all the Greenery💚🍀🌲🌴🌿🍃🌺🌸💐🌷🌻🥀🌼🪷❤️💕❤️💕❤️💕

[@asherchukwurah]

I thank God I came across this video , I’m inspired!

[@CharlesOkolo_Productions]

Look at that butterfly perching on her, that’s lovely

[@princeugochukwu]

This is amazing as much as it inspiring. There are so many possibilities in Nigeria.

[@emekavisavisa7883]

Steven can you give me the hotel address I want direction

[@betodruid4422]

This are the african stories I love to watch. Good job people, lift up your land to the sky!

[@JeremiahEyram]

This is soooo inspiring ❤❤ Love this woman

[@NitaZeng]

I love this. This is beautiful. Strong African woman. Proud of you Sister. From Zimbabwe

[@akaims1738]

That’s why we need more kenyan women in Nigeria Way to go sis❤👏🏿

[@eniolakeshinro]

I absolutely loved watching and learning from this video. Thank you Steven for bringing Layla’s story to us. 👏🏾👏🏾👏🏾

[@Osazzdgreat]

Thanks for this video. I think this is your best work so far. It transcends luxury lifestyle and it gives back to the community and truly helps the Nigerian economy.

[@therealist2866]

Nothing wrong with so-called “luxury lifestyle”. We cannot all follow the same path - and Africans shouldn’t make any apologies for enjoying luxury lifestyles. We are not a people (or continent/nation) of a single narrative.

[@LS-pk3lh]

What an incredible woman! Very inspired by her success.

[@alimtanta2934]

Bro I am a real estate investor, but I also invest in other areas as well. I am originally from East Africa Ethiopia, and was born and raised here in the Netherlands. Because of your channel, I have learned more things about Africa, and that really gave me a sense of hope and security about investing in Africa as a young entrepreneur. Heads down for you and your beautiful work. I always comment and keep giving you some improvement ideas. But I have known you since your beginning, and you have improved so much. I see that you are really becoming a world-wide KZbinr who is recognized. Sure, I am going to visit Nigeria soon. I would definitely let you know. You might show me what Nigeria is like.

[@fredefosa]

Je bent welkom bro. Waar woon je in Nederland ?

[@alimtanta2934]

@@fredefosa Rotterdam

[@lilmos100]

lekker bezig heren btw kom ook uit Rotterdam

[@alimtanta2934]

@@lilmos100 Thanks, ja de wereld is klein zeggen ze

[@lilmos100]

@@alimtanta2934 true, heb je toevalig insta of iets?

[@ifeomaookoli]

Mama we dey hail o!!! This is really inspiring. Thanks for covering this story

[@Shrapnel001]

Thank You Steve. Laila Ali Othman is indeed a role model and a shining beacon to many (I wont mention women). She has been shattering so many glass ceilings to set a pace leading to her present state of success.

[@ejehnnamdiejeh9126]

My bro, Laylah is a part of Nigeria's elite from birth. She's hardworking no doubt but we shouldn't forget that she's well privileged. I try not to listen to not just what people say but who they are; I run checks on their background so I can relate well with their stories.

[@Shrapnel001]

@@ejehnnamdiejeh9126. I am aware of that but nevertheless, I can tell you with all certainty that 80% of those silver-spoon feds either grow up into unproductive life of drugs or redundancy. They don't engage in anything at all. At least she's doing something, working to create wealth and employ others. She would have chose to remain in the UK, stay in a lavish apartment and just spend "dad's" money but no, she's here, getting her hands dirty to employ others

[@ChuObii]

Remarkable lady... And operations look effortlessly elegant! 🔥🔥🔥👏🏾👏🏾👏🏾🔥🔥🔥

[@raymondetsenumhejohn4317]

This is so inspiring even for a 8 to 4pm worker like me. I do hope that some day you are able to replicate this in many other cities in Nigeria. I. So proud of you and your team, a place I would love to visit, and you are someone I also would love to meet. Thank for all you do, and the crew that brought this video our way, this nation is blessed, we can, and we will. Cheers

[@tobiadisa2050]

I subscribed just because of this video...this woman is so awe inspiring

[@GHANAFUNTUBE]

Videos like this gives me hope that anything is possible. Very inspiring and well edited. Thumb up bro!!!

[@ibarao8340]

Thank You Sister Layla and Steven continue Blessings to you and the Land of Our forefathers.

[@EstherAivinhenyi]

Lesson learnt " just have the passion and keep pushing." Wellsaid African Queen 🌍👊😊🇳🇬

[@henryigienekpemhe7727]

She's such a bundle of many things. I know her so well. her simplicity is second to none. I think she's married now to one Plateau politician yet she's very humble and simple. you need to see the way those northern kids from the village have access to her.

[@StevenNdukwu]

Oh really! That's good to hear

[@jimjelbitrus8383]

Those vegetables also grow well in Jos

[@briggsmaleakah]

I can't wait to visit! Sending love from the US. 🖤🤑

[@segunfamoriyo]

ALMAT FARMS MOTIVATES ME TO BE A VET Since last year, I admired Almat Farms from afar and always wonder "Who owns it?" I aspire, to have something like this in Jos Thank you for sharing this Mr. Steven!! Please can we have her handle, so we can follow. I could really need a mentor 🥺

[@barakatabioye8545]

It's not just about watching content but watching quality content. Thanks for this, I had to subscribe to your channel.👍

[@chiefs5822]

Beautiful, inspiring! please show this to our girls, so much more to achieve than shaking nyash and beauty for attention! this is project that will give purpose

[@Damianpatrickeze]

OMG! Why does watching this woman makes me happy, dang! Like she's good man❤

[@m.o.jinclusiveshows9241]

I am blown away knowing a woman like me can redefine a woman can do better what a man can do. Well done ma'am !

[@SoundofVictory]

There are actually many of these farms scattered around the country

[@nafisaisa1976]

After watching this, I just love Laila more. Sense of responsibility. Her love for giving back to the community. And I am definitely subscribing to this channel.

[@poscar22]

Mr with another inspiration video, thanks bro

[@AhmadDalhatu-p3q]

This woman is exceptional in the north. I just love her way. all the best to you and her.

[@sammybalogun6543]

The fact that this woman has built a huge farm is not simply inspiring, but super inspiring. Thanks for showing us a Nigerian woman who is giving us a good name 🔥❤ I love your content, especially because it inspires me to grow. So one day I will be featured on countless KZbin channels like yours ❤ God bless you Steven Looking forward to your next video

[@deborahehigiator1146]

Waow! Dis is wonderful. She is really a good inspiration to our youths who are thinking seriously abt their future. Great example. Bless her.

[@PetrosFarms]

Fantastic story. It's very inspiring. Thank you for sharing. Sometimes, we forget that success in any endeavor comes with years of commitment, determination, and persistence. Let's not forget that imagination is a powerful weapon.

[@abdurrahmanabdussalam9865]

hooooooooo layla ive watched your videos, and i must say , this is very creative and impressive, you have a very powerfull mind. i will like to visit somedays

[@stellafamutimi8347]

Steven your videos are always amazing and inspiring, she is every thing I have always wanted, her determination and courage, having like mindset around her, if I ever visit Abuja, Almart farm will be one of my top place to see , thanks for this interview very helpful

[@prosperelohogodfrey2939]

You're so brave and adorable. I wish I would meet you some day soon, but till then, keep on shinning...🎉

[@muheezayinde5736]

God will bless you for this video. Up until this time, I had always thought foreigners owned Almat farms. She is so enterprising.

[@naijapropagator9244]

Lol. I thought they were foreigners also

[@fortunatebabygirl8812]

I thoroughly enjoyed this episode. Kudos to the lady. Thanks for sharing Stevens

[@jasonoludemi2726]

Absolutely beautiful. What an awe inspiring project. I will surely visit in the non too distant future. A word also for Mr Stephen Ndukwu. Well done 👍🏾

[@parralelife]

She is a real Nigerian hero! ❤ Thank you for such an amazing show. Great job!

[@spider8760]

Hajiya Laila you are such an inspiration to African women and Nigerians in particular. You have shown capacity and guts. You are the type that suppose to be the role models or true definition of African women. 😂😂😂😂your love for money and the comfort that comes with it is the word for me no need beating around the bush. Thank you for employing pple and providing for ur host communities

[@ejehnnamdiejeh9126]

My bro Laylah is a part of Nigeria's elite from birth. She's hardworking no doubt but we shouldn't forget that she's well privileged. I try not to listen to not just what people say but who they are; I run checks on their background so I can relate well with their stories.

[@aishabakari3215]

So how much did she inherit from her grandma

[@fsdxfsd11]

WoW!!!!! WoW!!!!! WoW!!!!! This has been my dream for so long and I've always wondered where the funds would come from. I am truly inspired and in awe. Please help me Lord (YHWH) to fufill this vision.