Shopify: Ultimate Google Analytics 4 & Google Tag Manager Setup

The ultimate guide to setting up Google Analytics 4 (GA4) and Google Tag Manager (GTM) on Shopify in 2023.
I will show you everything from A-Z, including setting up conversion tracking and importing the conversions into your Google Ads account.
Get Shopify here (my affiliate link): dominatemarketing.io/shopify
LEARN HOW TO BUILD PROFITABLE GOOGLE ADS CAMPAIGNS FOR JUST $49 PER MONTH: www.learndominatemarketing.com/
Want us to get you GUARANTEED results with Google Ads? Book a call here: www.dominatemarketing.io/

[@YonePepe]

Great tutorial but damn, why the hell Google has to make it so complicated? Extremely confusing

[@AllAboutSkinDoha]

why you are doing all this so fast

[@noamshmil4842]

hello thanks for your video, i did everything but I don't see purchase events at the youtube shorts campaign

[@briantan2963]

I'm not familiar with analytics. Why do you need to do GTM manually when we can just add the GA4 code into Shopify and gets tracking? what difference is GTM vs GA4 in this use-case that GA4 couldn't do/track already?

[@alexcorpse666]

Why is it necessary to add GA4 tag in the GTM if we then connect GA4 to the shop via Google & KZbin app? I thought it does the job for us.

[@gennarociotola_]

Hi Friend, I watched your video because I'm having trouble tracking the purchase event. I followed the step by step guide but when I carry out the various steps in Debug View I don't see the event names like ADD TO CART etc.

[@jamesh3687]

When you add ATC/Initiate Checkout as conversions, will those conversions populate under the conversion tab on Google shopping, or will it only show the conversions you are optimizing for?

[@ZayLaVee]

If we use GTM for GA4 for Shopify AND we use the native Shopify integration with GA4, doesn't that duplicate data?

[@ruanholsteyns7047]

Great video, was almost there. Everything is firing except the purchase event 😞 Can you help me out? I've followed instructions but no luck...

[@adityananda5575]

When i click debug view i get a message saying internal error

[@saurabhnair9377]

Finally!! I have been going across so much content and google documentation to set up clear conversion tracking on google ads from my shopify website. There are so many ways that it confuses you, and some ways have become old. Somewhere in between I setup Google merchant centre also, currently i dont know whats its exact use. But you solved the conversion tracking part for me!! ThanksMan, Liked and Subscribed 👍

[@BeforeTheAsteroids]

I love clear and straight to the point videos. Helped me alot

[@inotelif]

Thank you for an easy and fast tutorial man

[@user-xh3wl1uq6z]

Hello mate. I want to send a heartfelt thank you to you for this video! I've had campaigns set up since 2020 and my performance has been good, but I'm now convinced I had conversion tracking set up incorrectly the whole time. Since tracking conversions via Analytics I'm seeing more accurate and quicker data in my ads account which actually matches up with sales I'm seeing through my Shopify stores. It's very early days but my campaigns have all of a sudden got more profitable and volume is picking up - I'll report back in 30 days! Thanks again

[@Storytime2941]

You are the best. So simple and straightforward

[@Entrepreneur0100]

I'm really thankful for this video. Thanks a lot!

[@aundrayvee9733]

Dude, you rule. Thank you for this!

[@loeloeba]

Damn what a killer tutorial! Saved it for all future stores I will be setting up.

[@Harry_ams]

Full video of high quality content. Thanks for sharing!!

[@VedikaKannanDesigns]

Thanks so much! that was so helpful.