Should You Start A Real Estate Photography Business in 2023? | 5 Things To Consider

Should you start a real estate photography company in 2021? In this video I go over 5 things to consider before you get started!
If you are currently running a real estate photography business and LOOKING TO GROW IT, make sure you check out my 52 week email template (truly a game changer!) realestatemedia.pro/products/...
Here is the list of equipment I currently use:
- Sony A7iv | amzn.to/3OnknTT
- Sigma 14-24mm F2.8 | amzn.to/3zktgsb
- Rode Wireless Go II | amzn.to/3RMBSQu
- Manfrotto 502 Series | amzn.to/2NGOlci​​
- DJI Mavic 3 | amzn.to/3BirCcO
- DJI Ronis RS2 | amzn.to/3v7Drir
- 128GB SD Memory Card - amzn.to/3r9I4nn​​​
- 128GB Micro SD Memory Card - amzn.to/30ZIRwe​​​
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Follow me on IG: @AlexMSerrao

[@MsSoulita]

I love how transparent and straight to the point you are. It give people like us hopes.

[@thebookwaswaybetter2827]

Dude your channel is awesome man. When you talked about your ADHD brain moving on from thing to thing, and how we only have one life man I FELT that. I sail, make music, make videos, do photography, and work as an electrician and I still feel like I haven't found what i'm really good at.

[@bazzarcreation4557]

I’m 30 and this is the biggest struggle of my life, always good at everything I do but not GREAT at any of them. Lol

[@adamovard5329]

That’s exactly how I feel. I’m a realtor, home inspector, and outdoor Adventure Guide.

[@granitestatepropertyinspec1096]

Well I guess I’ll add to it, 35, paramedic, new home inspection business, got my part 107 and here I am now. Your channel has helped put my brain at ease. Appreciate your content bro, and thanks for sharing all your thoughts.

[@immortaltechnique6382]

No one is great at something from the start. Pro tip: Pick one of those hustles that you enjoy the most and just perfect your skill. Think of a pro boxer. They didn’t become great by boxing while also rapping or doing another hustle they stuck to one thing and put in their work. I wish you all the best everyone has a different journey at a different time don’t be discouraged

[@arvinluis3568]

Value packed! Great advice in this video. I am planning to start my Real Estate Photography business in 2023. It took me a couple years to buy the equipment at my own pace, so now I'm ready to start. I'll be subscribing to your channel!

[@mitchellrobbins5073]

Love your channel bro, you touch on subjects that I can’t seem to find addressed anywhere else. Keep up the good work. 💪🏼

[@AlexSerrao]

I appreciate that!

[@flyboyphotomedia15]

Nice work, we started much the same! I worked 12 hour shifts in public safety (mostly nights) so I would do houses during the day, catch a 3 hour nap then work all night! Went full time back at the beginning of 2016 and never looked back. Glad to see it's working out well for you and many others, keep killing it!

[@AlexSerrao]

Nice work! That's amazing!

[@itztormented]

Hey I’m currently in law enforcement and doing the same shift as what you did. How did you get into the business? I do crime scene photography currently and want to do this on the side! Super cool!

[@formykingandhiskingdom1016]

Love this. I’ve always been an entrepreneur at heart. I’ve always started companies just to realize that I hated what I did. I’m currently in the 9-5 grind in the Manufactured Home Industry (Sales and Transportation). A passion of mine is video and photo editing, but what if I can outsource that and dive into Real Estate Photography and Videography. You’ve inspired me to do so!!! Thank you so much!

[@ayesbee168]

How’s it going for you!?

[@IsaacEllison]

VALUE PACKED! Seriously, the best point of this video, to me, was "do you want to do it" and I couldn't help but smile when the reasons you mentioned lined up!

[@axeffektt]

Value Packed! I'm watching a bunch of your content. Looking forward to getting into this and learning a ton. Keep up the good work! Thanks.

[@AlexSerrao]

You made it to the end! Appreciate you 🙏🏼

[@nphotodotorg2690]

You are awesome! You sound, act and talk like a very honest, genuine and happy person! Loved your video! I work in IT and doing wildlife photography on the side. Thinking about leaving the IT and go for real estate photography to make a living. There is money in wildlife photography :)

[@frameitdavid251]

Wow. This is basically how Im doing it right now, I guess I'm on the right track. Value Packed!

[@kyra9855]

You had very good points that hit my concerns. Like worrying bout competitors. Also, mentioning just your stories or how others might not have equipment. Because I do have enough equipment to get started & just going & i have much more time then you did with a full time job so, it goes down to if i really wanted to. & few other things but, your video is inspiring. Appreciate your content

[@ColinBroadwaterRealtor]

Value packed! Well done sir!

[@campbellscreations901]

Most definitely value packed! Great content and as I’m starting this out as a side hustle and your experience is priceless!

[@Sarahlee52106]

Man this was so helpful and I really appreciate your honesty and transparency! I'm passionate about audio & video and I'm gathering equipment, studying, training and practicing in preparation for a business launch in January. Your video was refreshing and reassuring! Just liked and subscribed to your channel! This was definitely value packed!

[@AlexSerrao]

Glad I could help!! Good luck launching your business

[@Sarahlee52106]

@@AlexSerrao thanks man, I really appreciate it

[@thedronemediacomvancouver4976]

Value packed! Love your channel. Different from most.

[@gideonsiler641]

Value packed. Awesome video and I appreciate the honesty. I been trying to get into this business in the DC area.

[@user-zr4km5ns8t]

Value Packed. Thanks for not wasting my time with superfluous nonsense & getting right to the point.

[@bryanmurphy909]

Great video Alex...thanks for keeping it real! Only thing I'd add is since you're talking to newbies in the industry you might want to mention the Part 107 license if they're going to be doing their own aerial shots! The FAA is starting to crack down. Just a thought.

[@lingerseason]

Awesome stuff sir. Im ramping up to launch my business on the side as my day job gets super slow and I’m remote. Really cool perspective that you were in my same boat.

[@cesarxcreator]

this video really motivated me man, i genuinely connected and felt what you said in those last two minutes! great video man!

[@AlexSerrao]

I appreciate that!!!

[@danzellcrowell9200]

STRAIGHT HONEST VALUE DUDE THANK YOU

[@Godis.Photos]

Value Packed!

[@thesithfather4609]

VALUE PACKED! Getting started😉

[@jshotsss5027]

Great video, do you think the rebel t7 it’s good enough to start with

[@adrianoguedes7970]

Awesome, Alex !! I have almost all of the necessary gear and getting ready to explore this amazing market. Thanks a lot... kudos.

[@AlexSerrao]

Get it!! Wishing you all the success

[@iglass_photo]

Value Packed for sure! Thanks a lot man.

[@AlexSerrao]

Happy to help!

[@homeruntrott]

Value packed!

[@Justmeallday7]

Great video and tips ...im a newbie who wants to get in to the real estate photography but in the back of my head im wondering if the market for photographers get saturated. So would this be a source of part time side gig work rather than fulltime would you say??

[@Qiubenjamin]

As a RE photographer, got to say these are some good tips!

[@kevaljoshi7594]

Awesome video i want to start real estate photography business but don’t know how to get started

[@pedror2895]

Value Packed! I could relate this video to my situation right now. I work full-time, but I really want to start a real estate business. I have all the gear for video, drone, photos and even a matterport pro2. My website is pretty much done, but I'm kind of afraid to try to get clients and not be able to be available to them due to my full-time work. Also, I can't make a jump of faith because my financial situation is a mess right now and I can't afford to make less than I make at my full-time job. But as you said, I can do it after shift and weekends, before the summer ends, here gets dark 4:30 in winter. Thanks for this video! I'll keep going slowly and plan a smooth transition.=)

[@AlexSerrao]

That was me all the way man! Just know that it’s truly truly possible. Keep going!

[@RealEstateTorontoPhotography]

Thank you for your honesty ! Great info

[@AlexSerrao]

Thanks!

[@ErinLAnderson]

Your background and light is sharp!

[@MrShihTzuchoco]

Super valuable I’m going to watch all your videos now🎉

[@AlexSerrao]

Awesome! Thank you!

[@amatimproduction]

Value packed 🎉

[@deepdivetrading]

I really enjoyed your video and I have been getting started in real estate photography.

[@AlexSerrao]

Awesome! I hope business is going well for you!

[@photopete16]

For a photographer considering a move into real estate this was Value Packed :) Thanks!

[@AlexSerrao]

Glad it was helpful!

[@pedrocruz8127]

Nice info!

[@erichaggard9288]

Great video, really hit home. I'm attempting to start a full time real estate photography business, had my first (free) shoot a few weeks ago, since then...nothing! But content like this helps me keep focus and not give in.

[@AlexSerrao]

Dude you absolutely got this! Write down a checklist of 5 things you’re going to do today to grow your business and then do them! Cold emails, cold calls, social media post, door knocking and dropping off cards, looking for cell phone picture listings and offer them an inexpensive photoshoot, etc

[@erichaggard9288]

@@AlexSerrao Thanks so much for the tips and advice, I'm 100% focused and will take them to heart and it's greatly appreciated!!!!. I'm a professional concert photographer ( or was before the pandemic) and the transition has been tough, but I know how rewarding it can be. Thanks again!

[@alexismoray2018]

Love your vids... Been a Realtor for 10 years and am now getting into Real Estate Photography. One thing I didn't factor in when buying my camera equipment was having to apparently also buy a new computer that has the capable RAM necessary for editing with Photoshop and Lightroom without getting bogged down. What would you recommend?.. I'm hearing 16GB minimum, someone else said 64GB is best and almost necessary... After spending almost $4000 in cam equipment I want to get something good but not overkill because this is getting expensive fast. Thanks in advance.

[@NUhuru-ed7sn]

Great vid! Where’d you get your t-shirt?

[@emmanueldouge6425]

Value packed 👍🏾

[@SteveDab317]

Wow! Absolutely amazing content. I'm glad I stumbled across your channel! If I may add a slightly different viewpoint as far as our services being needed during such a hot seller's market... In one of the presentations that I give during broker's sales meetings I mention how photos/videos/tours/etc don't sell houses, rather they are a very important component of the process. What they do, however, is sell the agent. When someone is looking to list a home they are going to look an agent's recent listings. All other things being near similar, if Billy Bob has cell phone photos and John Doe has amazing professional photos on their listings, they are probably going to go with John Doe. So helping highlight the beauty of the home is part of it, but helping home owners realize an agent goes the extra mile to get them the most for their home is an additional component (btw - it's much more polished when I present 🤣)

[@SteveDab317]

oh yeah, value packed video!

[@AlexSerrao]

It’s a great point and it’s actually something I bring up to agents when they ask how they would use the content to sell the home. My biggest clients gets every single thing for every single listing. They are the biggest in my area. Everyone knows that they will invest in their home if they sell with them. It’s all about brand. The home will sell regardless.

[@ScottOwens28]

Great video, thanks. How about pricing? Any tips or video on how you charge or bill? It's my weak area currently... TIA. 👍👌💪😊

[@ondrejv416]

thx bro!

[@1texasbubba]

Great content.

[@sash2803]

Value Packed

[@kyra9855]

Value packed

[@awillingvessel238]

How can I get the start to do this full-time? How did you get your foot in the door?

[@howardmcmillian5764]

God this help me so much. Thanks man

[@AlexSerrao]

Glad I could help!!

[@DangLeProject92]

Hi Alex. I’m about getting in real estate photo & video. I have sigma 1424 and I seen lots of people recommended to use cpl for RE photo & video. Are you recommended to sell the 14-24 & get 16-35 instead ? Also are you recommended to use flash or brackets hdr ? I’m mostly shoot wedding so I don’t have much idea on RE photography 😂

[@AlexSerrao]

You don’t need a polarizer to start with. A 16-35 is fantastic. If you want the 14-24 that’s great too. I don’t ever use a flash. They can be great but I’ve built a workflow that’s very efficient without flash.

[@genxtechguy]

Value packed!! Very helpful. How much can one generally expect to make successfully doing real estate photo and videography? I want go the path you did (slowly transition from a high paying corporate job that is robbing me of my soul).

[@AlexSerrao]

Going to gross around 130k this year. Hoping to be around 200k next year

[@fantiflames3809]

I searched "how to start a photography business" and it lead me to this video. I'm a complete beginner regarding photography. I'm mainly interested in sports but after watching your video it got me interested in RE photography aswel. How would you recommend me to start and what would be essential or at least be very helpful to start learning first? I believe Photoshop would be needed. And ofcourse value packed!

[@AlexSerrao]

I have quite a few videos that you will probably find helpful. There's also some great other channels as well. Taylor Brown as well as Inside Real Estate Photography are both awesome channels!

[@wbuttry1]

I am about to start doing real estate photography I am a certificated portrait photographer and I got a friend doing real estate sales and he mentioned to me about getting into this and shooting houses besides people. I am a techy got a good tripod and I got an external 7 in monitor on my camera to frame my shots with and different equipment from my portrait business to work I got drones but not 107 certified and not really intrested in doing so.

[@joshuaharmening7750]

Hey Alex. I am so similar to you!!! Just left full time job to run my marketing agency and I'm pivoting to Real Estate Photography. First shoot Friday. Wish me luck!

[@AlexSerrao]

How did it go!?

[@joshuaharmening7750]

@@AlexSerrao Cancelled... Seller got cold feet. Oh well, on to the next!

[@werito82]

Market here in nj is crazy but I’ve been struggling getting clients. I got your email template, no hits yet but staying hopeful. I have a couple clients right now but they only call me once in a while, most of the time they use horrible phone photos instead of my services because they don’t like to spend the money even though they sell multi million dollar homes.

[@AlexSerrao]

You can do it man. Just takes time. Whats awesome though is once you get a client, they can be recurring revenue for you with multiple shoots in a year. It only takes a few great realtors to make a full time income

[@dustindrake1257]

Do you know any professional outsourcing company? I'm working with edithere, it looks like they only specialize in regular photo editing. I am in dire need of an outsourcing company with a full range of services related to real estate.

[@nicolasbotia8405]

I have absolutely no experience in photography or editing but interested in giving it a try as a side hustle at least. Would you recommend a course or just searching KZbin videos? Great advice and quality videos! 💪🏼

[@AlexSerrao]

I've never taken a real estate photography course myself. I've just learned from youtube and experience. You got this!

[@PsalmSunday]

Is insurance necessary to have or will we not often get played? A question I would love briefly answered

[@AlexSerrao]

I don't think it's crucial in the beginning at all

[@johannes1498]

Great video!

[@woodtool2882]

Value Packed? . . . umm . . . Yeah!

[@emilymorgan6371]

I love this job, but I don't like post-production. I am outsourcing and I feel very right. Now I can shoot 3 houses in one day. edithere if anyone needs it. I don't want to advertise but they are very good at post-production.

[@lumosnina]

How you was able to speak about 2023 REP 2 years ago? 😅 Just updated the title but no relevant info to this year.

[@youmarc11]

You NEED a drone or could I start without one?

[@yalelop428]

You do not need

[@AlexSerrao]

You don’t need one but it definitely helps. I would say 80%+ of my shoots require aerial photos

[@The_Life_of_KingT]

Do you really need a camera that cost thousands to start

[@AlexSerrao]

Nope. Definitely not. I started with a Sony a6000 and it was a great starter

[@Sanchezshootz]

Value pack 😂

[@sweet_it_is]

most agents are cheap!!

[@AlexSerrao]

Gotta find the ones that are making money

[@sweet_it_is]

@@AlexSerrao yeah! your photos are amazing!

[@realestatephotovideoshawns1177]

I don’t like it…

[@AlexSerrao]

You don’t like what?

[@kayinrolland]

I cannot find you on IG

[@kevinschwebs1404]

Value Packed! Hi Alex, great videos....this one has got me thinking. I do photography as a hobby as I am retired and now looking to expand something I love doing. I sent you a message on IG and hoping you can comment. Thanx again

[@TakingFlightVids]

Value packed!

[@pereze75]

Value packed

[@daneayres9996]

Value Packed

[@alextorres9277]

Value packed

[@AlexSerrao]

Thanks man!