Skoda Kylaq Launched | Pricing And Market Strategy | NDTV Auto

[@chetanyadav]

Rear wiper is such a luxury these days that one has to buy a top model to get it.

[@NaveenBanyal]

Rear camera also

[@chetanyadav]

@@NaveenBanyal As an experienced driver, i can reverse car without a camera but I can't clean my rear windshield while driving in heavy rains. Rear wiper should actually be counted as a safety feature rather than a convenience to pay extra. Rear camera can still be fitted aftermarket even as a genuine accessory. But getting rear wiper washer as an accessory is a headache

[@NaveenBanyal]

@@chetanyadav I agree to some extent but this is not suzuki, hyundai ,tata and mahindra.. this is Skoda and they easily void the warranty if you do aftermarket upgrades! And rear camera is also counted as safety feature!

[@chetanyadav]

@@NaveenBanyal thanks for your perspective.

[@chetanyadav]

OEMs need to understand that I can manually turn on the lights when it gets dark, i can manually turn on front wiper when it rains. I can connect my phone with wires, but I can't get down and clean my rear windshield while driving. What is the logic of such variant distribution across OEMs is beyond my understanding.

[@MindsetMastery797]

Prestige Automatic is nearly equal to two classic kylaq.... What a pricing!!!

[@sanjayvarun1442]

I have waited for kylaq for 3 months but after seeing price I have booked XUV 3XO AX5

[@General_Li_Shin]

why so poor, can't even book top model

[@prateekmishra6308]

with no boot space and cheap platform.. wow

[@sanjayvarun1442]

@ only city drive

[@sanjayvarun1442]

@ overpriced at launching after a year company gives discount. Worst strategy Why not launched aggressively to grasp market when many models waiting for facelift.

[@prateekmishra6308]

@ Agree. I feel it is 50-60k more priced apart from base model. But you are getting a european car with global turbo engine (1.0tsi), best in class space, best in class platform (from segment above) - Its 2 disc brakes are > competition 4 disc brakes.. best in class high speed stability, best in class mileage on highways. If you look at this it’s OK Price. 3X0, nexon brezza nothing can compete with Skoda on driving quality.

[@rajoosolanky780]

After 1 year they would definitely start offering Discounts surely as there will certainly Sales nos declining.

[@abdulgafoor156]

Im waiting for that

[@rohit1071]

will be not able to sell more than 1000/month, failed product, i was waiting since 3-4 months ab 3xo A5L lena parega

[@parthkulkarni1126]

This looks 1000x better than that child designed box 🤡

[@sachanamit3234]

Me to itne me diesel automatic le lunga tata ya mahindra ka average bhi sahi milega

[@rohit1071]

@ Car is good but extremely overpriced

[@Jaibajrang-y7i]

For a engine what they are offering its vfm no other cars gives this engine under around 10 l and what german driving dynamics u get base 2 models.. are def vfm ...for sure base model waiting is 2 year ...top models are lil bit priced high 50k to 70k but base 2 models worth 😂...u don't worry about 1000/month 😂

[@narasimhakamath8476]

Mileage kam he usme

[@sandipanghosh82]

wrong pricing decision ... disappointed

[@graghunath2106]

I dropped the idea for kylaq, too costly 2nd line varient onwards

[@sudhirpatil242]

Let Petr janeba know that we want 360 degree camera as genuine Škoda accessory at least

[@ALIYYILA]

It is available as dealer level fitment.

[@sudhirpatil242]

@ ❤️. Thank you for this information.

[@vivekk3231]

I was about to cancel my 3xo booking and book this car but this car is priced very high, also I come to know that base variant is only 10% of the production plan. I really wished they priced upper variants less.

[@kavenseth]

I actually cancelled my 3XO AX5 booking after calculating the price, the Kylaq Signature+ variant is coming only 50K above on-road coast in Ahmedabad, made more sense to me bigger boot, more powerful engine, Did i miss anything ? can you share your reason for the decision please ?

[@clicksatyabrat]

Absolutely correct decision,no match for the driving dynamics & safety with a gr8 value for such a powerful engine,still 40-50 k shld be less in top models

[@kraazzykid]

Same here. Booked kylaq. Gonna cancel my 3x'0 booking which I'm still waiting since june🎉

[@narasimhakamath8476]

They show you Kylaq and sell kushaq...... Wait and watch its a German technology of selling 😂

[@prabhatchandra3669]

Will skoda provide bigger touchscreen and reverse camera as accessories in lower variant ?

[@sravank7105]

No i guess

[@SidVinx]

Skoda Kylaq 1 litre manual or automatic, which is better, please reply?

[@fazilmohamed86]

Guys direct turbo petrol in other brands price entry level 14L.... Understand about tsi engines and driving dynamics dont expect features in european cars... They ll slash prices and huge discounts ll be soon in 3months wait and watch..

[@pearlsofecstasy]

Oh please. Turbo xuv 3xo is much more powerful . All disc. 5 star safety. And in features kylaq is no where close. They have hit final nail in skoda india coffin. They are for sure leaving India. Not serious about the market

[@fazilmohamed86]

Check direct turbo price frst

[@Samconery]

@@pearlsofecstasy sure but you also don't get the same level robustness in its features as you would get in a vw/skoda

[@nitinagrawal2922]

Over priced.......they making fool everybody 😡😡😡😡

[@graghunath2106]

Too costly, the same products are in India with less price tag

[@VivekRW]

Was eagerly waiting for this day of launch. Disappointed with price vs features offered.

[@ALIYYILA]

Most of the features are available as dealer level fitment.

[@sonuram9603]

Booked @ Prestige -Automatic, Deep Black, 14.40 Lakh. Missing Subwoofer on spare wheel like kushaq prestige.

[@deepakdpatidar]

What is the booking amount?

[@santosh8ghy]

Same here. Black is best!

[@aravindkumar5059]

​@@deepakdpatidar11k

[@ShivaKumar-mh8yh]

Which state did you book? here bangalore thats the price of signature plus

[@SubodhSinghRathore]

@@deepakdpatidar10k

[@rajkumarbalasubramanian6086]

Pricing is ok to my understanding for the turbo engine they are offering right from base variant, Hyundai venue or Kia sonet turbo engine price starts only from 14.5 L and 13.5L and above.. Mahindra turbo AX5 starts from 13.7L .. idk why people are not taking about that..drive review is yet to come, if people want all the variants below 10L, then they have to remove Skoda turbo engine and replace with Maruti Alto NA engines 😂😂, removing safety and driving dynamics features like electronic slip differential, multi collision braking, brake disc wiping, motor slip regulation and replace with unreliable 50K worth ADAS feature, 25K worth infotainment system, 90% of the days unusable panaromic sunroof and zero watt LED festival lights in the name of ambient lighting 😂😂 ..

[@bmnihaal]

I don't understand y no paddle shifters in automatic variant of sig n sig+

[@Harishm1000]

If Suzuki struggles to sell the Jimny due to overpricing in India, it's hard to imagine Skoda succeeding with the Kylaq.

[@rish90s]

Please tell Signature+ AT alternative. Requirement: Higher ground clearance. Compulsory: Rear camera, Keyless entry, touch/button start, temperature auto cooling, rear vents, 6 air bags, wireless Carplay/Android auto and wireless charger. Rest features can be up down. Budget can be slightly up. Car variant should be value for money. Sun roof not preferred, rest features good to have like 360 degree camera, automatic light, automatic viper, adas, not compulsory.

[@MindsetMastery797]

Nexon 1.2 Creative Automatic

[@abhishekanand5070]

Citroen C3 Automatic. some features are not there like touch button start, rear ac. rest all are great.

[@amitkrmmmec]

There shud have been two variant above Signature Plus with Signature Plus being the mid and VFM variant with Ex Showroom < 10 Lac for MT like for Sonet, Nexon etc and additional Lac for AT. Currently Signature Plus and Prestige model are too highly priced while mid variant like Signature model is missing some key features like Auto AC, Hill Hold etc They have messed the opportunity again 😐

[@abinash2008bubun]

Very disappointed over the price compared to the feature on the top model...even the signature + don't have sunroof.. 3XO and Nexon offers lots of features with the same price.

[@ankysohil]

good luck 👍with the after-sales experience with those two brands, first have a hands-on driving experience rather than pseudo features of cars like Tata and Mahindra which you are not even going to use after 6 months.

[@edwinl423]

@@ankysohilI have booked Signature+, is that a good option over Signature?

[@SivaKumar-fh9ly]

@@ankysohil yeah good luck with Skoda/VW after sales as well, i own a VW Ameo TDI DSG and i can 100% say the maintenance is not cheaper and the quality of interior materials are also not good.

[@pearlsofecstasy]

@ankysohil they have messed up the opportunity. They could have priced it competitive for starting 1 year and increased prices slowly but greed takes them out of India

[@abinash2008bubun]

@pearlsofecstasy yes I was thinking the topend would fall under 14 considering the feature thay are offering and I was thinking to book, but with this price 14.4 I can book curvv creative s model

[@SubodhSinghRathore]

In my family book two one manual signature and antother automatic signature+ ❤

[@EditStudiosOfficial]

I have booked Signature plus manual varient

[@beastmaster15]

That’s gonna be a flop with this pricing range. Sub 4 meter car with almost 15L top model can work but only if you have 9 options in between.

[@siddharthasamuel7259]

Go buy a Maruti 😂 When a German brand is offering a european spec car with global turbo charged engine and best in class space and mechanical tech from a segment above, and with all the necessary features which us of daily use of a user and definitely best in class space, best in class engine power & torque, best in class high speed stability, good mileage, best in class torsional rigidity and global platform and chassis. It's well priced. If someone cannot afford it, they can buy Maruti

[@A2ZcLIp]

@siddharthasamuel7259 your pus sy brand skoda will offer discounts just wait and watch

[@pearlsofecstasy]

Sidharth Samuel. Wait for 8 months and they will be offering discounts they are stupid with their strategy. Highly unlikely that this products sells more than 3000 units per month

[@siddharthasamuel7259]

@pearlsofecstasy Haha tell me a brand which doesn't give discounts 😂 also, a person with lacs of rupees in hand wants to invest wisely, and still they are choosing Virtus/Slavia over Verna and City combined so much so they are doing numbers more than double the sales numbers of Verna and City. 😂 That's how good these cars are and people are adopting those. Kylaq will do the same because no other car in that segment is providing engine and performance and built and driving dynamics of a German car like Kylaq. You can't afford it, that's your problem, you should stick to tincan Maruti 😂😂 let smart educated people with money buy European cars. You don't have the money to buy it that's your problem 😂

[@ravichandra6144]

​@@siddharthasamuel7259 if I was rich I'd maybe buy Skoda kylaq top model without much worry, but I'm not and now even at 11.5L I won't even get a rear view camera and rear wiper... Is it really so hard to give such inexpensive features?

[@mohitmalhotra7905]

Great car with a very good value for money...tsi engine is gem to drive

[@rajoosolanky780]

Would rather Base Variant with Auto than pay ₹1.5 lacs for Signature MT variant

[@akshaygaikwad814]

Considering the tsi technology, I think Kylaq’s pricing is decent. I hope they re-launch Kushaq 1.5 manual 🤞

[@Hr11rock]

top end is 2 times to base varient 16 lac mai etne choti si car laiga kya koe

[@Jaibajrang-y7i]

🤣🤣 see the price of other cars undem 4m category u will know 😂

[@brajeshggoswami]

Kylaq will become next kushaq in sales side... Next end of year same car they will sale with 1-2Lac discount.

[@shaileshmishra2334]

Signature does not have a hill hold, that's surprising. It's a basic feature given by other carmakers

[@narasimhakamath8476]

I thought it will hit a six in a last ball, but now its a clean bold😅

[@Ali-ok3lb]

You could have kept base AT model under 10 lakh and i would have bought.

[@MotorMaverick7]

Can someone share here, what is the claimed mileage of kylaq in MT & AT?

[@binayakthakur5122]

skoda you only had to give all the essentials measures in base model like back camera , rear wiper and luxury on top end like the magnite did and this would have been hot cake to sell , but no why are guys comprising essentials

[@saisubrahmanyam541]

Signature can have hill hold assist, and few other features Price is competitive.

[@dinsdxb5214]

I think signature amt would have have that option

[@MindsetMastery797]

Kushaq Sportline and Signature price difference is 50k but in Kylaq Signature and Signature + price difference is 2Lakh.......Wow!!!

[@babayagami]

Skoda should be prepared to shell out 80 % of just Classic variants from its plant.

[@RijuJ14]

Seems better to go for the kushaq 1.0, it looks better (imo) and they will be offering discounts on it. If anyone wants a 1.0L turbo sub 4m, fronx has a 6 year 160,000km warranty or the 3x0 since its safer ans the engine is a 1.2L turbo, with a great suspension setup

[@ryanpereira9665]

@ 11:11 her reactions after hearding about GDP

[@web3.educator]

Overpriced

[@simha17]

Pricing wise, it's obviously double edged sword game for them!, They can't kill Kushaq pricing Kyaq low. At the same time they want to capture market share and increase presense. They definitely do not have interest in selling higher variants of Kylaq, They are for sure targeting market of

[@pearlsofecstasy]

Bad pricing

[@Lakshyakapila]

Excellent pricing this will be hit base and 2nd base though 😅

[@mayurjagtap5773]

Booked signature plus

[@AshokKumar-xd1hw]

What’s On Road price for Signature Plus you booked ? I’m also planning to book prestige. Which location are you?

[@shadabsiddiqui1778]

Me too

[@lalitlipu2212]

Congratulations ❤

[@AshokKumar-xd1hw]

@@shadabsiddiqui1778 Which location are you Sir ?? What’s on road price comes for Signature Plus including everything.

[@Coding_with_Prasher]

​@@AshokKumar-xd1hw ex showroom price + rto + insurance usually around 1L+

[@nikigeared]

As usual vw things in india.Only the base model will offer good value... They lack a market penetration strategy.

[@sachingrover8722]

Ridiculous pricing Škoda should fire there marketing team all of them are idiots they don’t understand Indian market at all Škoda you call urself simply clever you are simply stupid

[@R1996s]

They were talking about cannibalising kushaq’s sales, they are promoting it now

[@shaileshmishra2334]

I think they are overcharging by 100000/-

[@rajoosolanky780]

Was expecting Auto Gearbox from the Base variant to offer knock out punch to the competition. Alongwith many more variants offerings to suit our Indian buyers Pocket & personal Requirements. Skoda has repeated the same Kushaq mistake again. They are yet learn from Established Competitors Offerings & buyers requirements. Like Honda ELEVATE they have one Engine & 2 Gearbox to offer unlike competitions 3 Engines & 4 Gearbox. After few months there would be decline in Sales nos. Now they will have blame themselves for their mistakes & Skoda cannot blame the Gov & Tax Structure for poor Sales Nos.

[@ARUN_HENCHINAMANE]

The differenc between classic to signature to signature + is too much. It's not VFM. Better to get base variant and customize it as per our needs. Otherwise skip this and get the 3xo/fronx/brezza/nexon

[@saisubrahmanyam541]

What will happen if we book post 33000

[@A2ZcLIp]

That won't happen till 2 years 😂😂 Don't be afraid

[@saisubrahmanyam541]

@A2ZcLIp no bro...I think it will reach that

[@pearlsofecstasy]

After 33000 they will offer discounts😂😂

[@Jaibajrang-y7i]

​@@saisubrahmanyam541they will increase price

[@Jaibajrang-y7i]

​@@A2ZcLIpu don't worry 2 year waiting on base variant 😂😂

[@nitinagrawal2922]

Ye skoda wale public ko hutiya bna rhe h....7.89 dikha kar ....over priced. Now i hate skoda...maine lene ki soch rha tha but ...ab nhi...😂😂😂😂😂😂😂😂 Skoda tu to gaya beta😂😂😂😂😂

[@rupkatharoychoudhuri7822]

Kylaq AT 11 L -11.5L on road expect kar raha tha..classic hi chalega kebal..baki sab fus😜..baad mai Kushaq k mafik discount dena parega.. price na kam karega,to Ford ho jayega Skoda..😁

[@Pankajkop]

Tax over 10lac model will kill car numbers… it’s another Kushaq kind of product 😊

[@NaveenKumar-ei3vg]

Could have priced at least 3 trims under 10 lakh!

[@kevinleema3819]

Nice video

[@siddharthasamuel7259]

Amazing pricing & value for money 🔥 World class German Turbo Charged Engine block right from base model also offered in cars of a segment above ✅❤️‍🔥 and the price increment only because of added features and European build quality ✅, Superb High Speed stability ✅, safety tech from a segment above ✅, mechanically sorted global platform & chassis ✅, best in class torsional rigidity ✅, Best in class interior space management ✅, best in class driving dynamics and safety of a european car ✅ BEST VALUE FOR MONEY TBH. No other car offers these quality and engine at this price point. ❤️

[@pearlsofecstasy]

PR agency can't save this product 😂😂.

[@siddharthasamuel7259]

@pearlsofecstasy Haha. Just like Virtus is selling double the cars as Verna and City combined that too with just 180 showrooms vs Hyundai's 1500 😂 People who value German technology, global award winning TSI turbo charged direct injection engine, German driving dynamics and safety and built will buy Kylaq like hotcakes. 👌

[@arthas7]

This guy is awesome.. Answers properly, no BS no ego no gyaan

[@Kartikeya_M_007]

After 1-1.5 year ye 1 lakh-1.5lakh discount offer karenge 😅😂

[@samuelchrist9865]

Even signature plus don’t have rear wiper😂😂😂😂

[@ankurjain6881]

7.9 lakhs starting price was just a marketing gimmick. and 2 lakh increment on each higher variant without offering any justifiable features is highly disappointing.for a sub compact suv segment offering , top model with automatic should not go beyond 12-13 lakhs max onroad price.

[@anilkumarsharma1998]

Base to next 2 lakh hike... 😮

[@Jack-fb3pw]

Pricing is not competitive.huge price difference between variants

[@TamilMusicVibe]

Prestige AT is equal to 2 Classic....NOT GOOD PRICING strategy!

[@suraj041046]

Prices are dissapointing....waited more than a month for booking..after seeing prices plan dropped for skoda.

[@graghunath2106]

I too

[@appaiahbelliappa3901]

Indian dream and design but you didnt get the pricing correctly too expensive good features only in top end models sir u have got it wrong i am thinking 10 times as u have got your selling stratergy all wrong

[@neru4557]

Ah overpriced Signature AT should be below 10 lac 😅

[@ashishjagani6330]

Online digital booking platform is not reliable, as amount deducted at 2.05 pm but no confirmation has been received and also called customer care - they dont know anything and even no response in email. Don't know whether booked or not

[@harshasgowda-b4f]

Same here

[@deepakraghuwanshi8601]

Same with me

[@pushparaj3908]

Worst pricing skoda better you leave this country just like ford 2 decades here still don't know the indian market core we are not price but definitely value sensitive

[@Tourforu56]

Bro can you please share me the details to my email id so that I can book

[@thippeswamyas102]

Ultimate car for the Indians finally

[@Chaitanya_CM]

Worst planning on pricing front. Base model is just a crap. I was waiting for the price to be revealed. It’s waste of time.

[@narendrashetty7981]

German’s don’t seem to understand Indian automobile customers fully,as yet

[@gauravsahani3761]

Rear wiper washer only in top end and no 360 camera 😅😅😅😅😅😅 good bye skoda

[@VishuKumarM]

Yaar sab logon ko maruti wagon R hi chlani hai tih Skoda k sapne kyu dekhte hai. Better to buy those Tin boxes than to blame the Skoda pricing. Yeah.. some tweaking in pricing may be done in top variants to balance the sales, but overall its still better than every other brands product.

[@simha17]

Maruti is up in game, Dzire 5 star.. You cant call them Dabba any more :D

[@sumantsenapaty1929]

I booked signature AT

[@MotorMaverick7]

Me too, hope it gonna be VFM in AT transmission

[@RAVISINGH-yi6hb]

Bro do you tiptronic

[@Newbutold]

@@MotorMaverick7AT used to be 1.5-1.7L higher in Kushaq and taigun variants, this 1L difference is actually amazing

[@deathrain1832]

But signature at doesn’t have hill hold is it manageable? Im a new driver need vehicle for weekend trips

[@Newbutold]

@@deathrain1832 Go with the hill hold variant, it’s worth it. You can manage but it’s additional hassle in our already chaotic traffic conditions

[@Wuantum]

Great product, pathetic pricing. Skoda/VW should start packing their bags already.

[@Drive_and_Dividend]

Bakwass price . Failed product

[@siddharthasamuel7259]

Buy a Maruti. You only deserve that 😂

[@nitinagrawal2922]

​@@siddharthasamuel7259aur tu aise hi hutiya banta rahiyo.....teri aukat car to choro...cycle ki bhi nhi h ...tu bus dekh dekh ke khus hota rahiyo😂😂😂😂😂😂😂chapri

[@dinsdxb5214]

Nahi to tu le leta na.

[@Lakshyakapila]

Bhai tu maruti kharid 😂

[@Mopeina]

What car do you drive ?

[@narayanannandakumar6837]

Utterly disappointed. Pricing Very high. Doubt if this will take-off

[@Heyzoro_]

No 360 no adas no rare wiper and and outdated interiors till signature which costs 9.59 and they wanna compete with hyundai mahindra and tata.

[@himanshugova5524]

There is no Variant which is value for money. We waited for quite some time, but the pricing is disappointing. This is not at all competitive, others know better to position there cars what Skoda should learn. Its not the base variant price which matters its the variant's price whcih is value for money and sadly, NOT EVEN A SINGLE variant is value for money. Time to move on to other brands.

[@coolmesh84]

Such nonsense pricing. I’ll go book nexon

[@vishnusayekar1485]

Within 1 and half year skoda is going to windup its business in India. Very very poor pricing. They have already lost most of the customer after this price reveal.

[@souravsingharoy7547]

Again it will flop

[@abhimanyuchauhan1014]

Teri aukat se bahar hai beta

[@FaizKhan-nq7xe]

Go get ur baleno

[@familytime-kb5my]

Hahaha. ..maruti lele bhai ...sasta maal aur ghatiya maal

[@rsoumyadeep1224]

Good job or good joke :-)

[@ankitprajapati390]

Booked signature automatic

[@lovehate4608]

3 month wait disappointment, Fuck so bad priced. Volkswagen is on the way to disappear

[@ingloriouslit9855]

R16 for signature, is a joke for the potential buyers. Nor sunroof for signature+, bill sheet

[@Orca_techie]

Fantastic prices

[@pradeepdubey1827]

Safety Safety Safety chilla rhe the..aur ek besic features which is Hill hold control diya hi nai 2nd base me bhi ...bakwas😢😢

[@susovendu]

Such bad pricing.

[@desertdevils]

Hadd ho gyi skoda comoare mahindra tata😂😂

[@nitheeshreddy6863]

Waste I expected prestige at 11.5 lak

[@amitabhshrma6162]

will regret later

[@vikrampatel5700]

Wrong price

[@gauravsahani3761]

Complete disaster to give rear wiper only in top variant. Who wll buy this for 17+ on road 🤔 next year 2 lakhs price cut for sure

[@jayinho]

Pricing is stupid

[@neru4557]

Don't buy there Cars skoda fucked up with pricing again 😢

[@RajasthanRajkiyaSamachar]

Bakwas price

[@siddharthasamuel7259]

Stop commenting when you cannot afford a well priced and value for money car 😂

[@prateekmishra6308]

Tin ka dabba khareedo jaakar.

[@Heyzoro_]

@@siddharthasamuel7259if u think car with outdated interiors , no adas no 360 cam, no rare wipers no wireless infotainment and that too 7inches is worth it at 9.59 exsh ,god help u.

[@SurajSingh25906]

Superb flop again 😂

[@vaibhavghadge1529]

overpriced

[@mohdabdul3329]

Pakka flip no one believes german in India we live tata..