So you want sponsors? Find out what they want!

So you want sponsors? Well then maybe we should ask them what they want and give it to them! Racing used to be all about results inside the car, and now it is all about results on social media metrics. What does it all mean? I invited Zach from ECU Master USA to tell you what his company wants out of their sponsorships. He clearly defines how to approach him for a sponsorship, so just pay attention!
The basics of this video should be transferable to other sponsorship possibilities, and give you an understanding of how a business benefits from the relationship. If you can provide enough of a benefit to a company, you should be able to form a relationship that lasts forever.

[@lobuk516]

The man said it. It's more about media presence than driving talent. You're almost better off getting sponsors and going the non- competition route.

[@richardculbertson8027]

I love the honest truth that lone star drift always brings to each and every video they produce thanks for sharing Aaron

[@apmaquina]

these are the videos that matter most

[@Wildchildinc]

Perfect marketing advice. The market environment in general is constantly changing with social media as the main medium.

[@elliott9999999]

Damn Aaron you know how to ask great and thoughtful, informed questions. Love this channel!

[@killa90899]

You are one of the most valuable people in the car community today man. Good video.

[@LoneStarDrift]

That is a very sweet thing for you to say, thanks!

[@killa90899]

It's true man. You (and DeNofa) show people that have dreams of participating in Motorsports what its really like and what it takes to get to that level.

[@theresaoakes9387]

his subs should be up there with chelsea and taylor ray. I've never felt like either him or Aaron mislead or sugar coat. lonestardrift might not upload daily like a program but the content is always progressively better and better along with the sport.

[@kanelaunder8206]

Really liking these videos! Not helping just your driving but drivers across the world 👍 Thanks man!

[@girlluchifer]

Thank you so much Aaron and Zach! This is a perfect video to showcase what sponsors think, Alltho i think you'll need to bring a smaller company that tries to evolve so we can learn the basic's of a sponsorship i.e "Discounts 10%" on all parts, Those partners are more interested of stickers at local events and to really push their brand, This felt more of an established company. Best of both worlds! (Future video idea). Agian thank you so much for this great content. Best Regards!

[@lordperezident]

I enjoyed this highly. Thanks for the video losey. Inspiring me to create more content with my over half a million mile Mercedes and get it out there!

[@Proxy.regisnexx]

This is high quality content. More whenever possible.

[@HunterCash]

this is probably one of your best videos yet! good job Aaron and Zach!

[@MF_Sage]

This is awesome. Great inside to the other side. Thanks lone star for giving the little guy a idea on what the hell is going on

[@SaleenDrift]

Invaluable info 😎

[@TheKomar924]

Nice insight from Zach. See you next week in Houston

[@chaosthedj]

Thank you for all your awesome videos!

[@michaelwhitehead7590]

Wish I had seen this sooner, this video deserves so much more attention!

[@dustinbowls7292]

Dude! Thanks for the content! This video was super helpful.

[@SChassisTuning]

Mats Baribeau is my Bae, I found out about ECU Master through him years ago, and love their products. It's the only ECU I recommend!! Much love

[@brandonmarty167]

i really like this video you did. this was a great idea to do. i will do to more of the parts i do to my cars and truck.

[@CamPayneCam]

This is pure gold as I am in the middle of writing my 2018 proposal.

[@halojonssan]

As a smaller KZbinr trying to get some sponsors this video was super helpful! Thanks! :D

[@Rustyforty]

Great video! A lot of good info in here that can help out drivers! It's not about getting free stuff but more so what you can do to help drive sales towards that business.

[@LoneStarDrift]

I just think it is informative and I like doing informative stuff.

[@Rustyforty]

Lone Star Drift your videos are definitely informative👍I really enjoy watching them, looking forward to the next one!

[@charlieclarkeboxall9746]

Great work keep it up

[@RetrosLofiMusic]

Funny thing is I offered media exposure to the thousands and still got turned down lol

[@franka3487]

Like the info. Can’t wait to try the product.

[@JakeSams]

Perfect advise for any person looking for a sponsorship

[@ntgbuilds]

You are definitely teaching the new generation I really appreciated it DOODS !

[@Leviathani1]

Well damn. Ecu master is one of the companies I’ve been working on my social media and KZbin videos to try to partner with in the future. Now I’m going to have a bunch of competition now that everyone will see that social media presence is what’s important 😂😂

[@kevlinpagington5982]

ECU masters should sponsor Adam lz so he can go standalone!! Would be a massive opportunity for the brand as Adam is massive same as Trevor and Taylor ray

[@LoneStarDrift]

They already did! You can see that soon.

[@kevlinpagington5982]

For the 2jz s15 right? Hope round 1 went well today!!

[@carculturesweden2668]

Perfect video Aaron! Ecumaster is a product im very happy with in my car!

[@LoneStarDrift]

What car is it in?

[@carculturesweden2668]

Lone Star Drift its in a Ford Sierra with a PnP solution on e85 standard power is 100bhp now 262hp 382nm stock bottom and head 1.1bar boost :)

[@Dirkadin]

Thanks for chatting Zach.

[@xyoungyx]

good information to know.very helpful video this is another reason we subscribe.support and come back for more 👌🏻

[@nissanpacific9793]

#TeamLosey

[@RevereMason]

deff a video i feel can feed to the drift community

[@lordperezident]

Kinda shitty though that you can be one of the worst drivers in the world but if your media presence is enourmous and have a lot of followers then they would love you since you would be able to sell plenty of product for them. Now in days social media presence matters x100 more then how good of a driver you are. That's the only downside I see is having insane driving skills but nope we can't sponsor you since you can't sell product for us. :( I'm a great driver so I guess I got to get my insta and KZbin numbers up

[@LoneStarDrift]

Driving skill is going to be completely irrelevant from here on out, super realistic racing simulators have seen to that, it has made the cost of learning to be one of the worlds best drivers negligible. Being able to promote a product for a company effectively is far more rare and useful and matters far more in the grand scheme of things.

[@lordperezident]

Lone Star Drift definitely. Glad I wasn't talking out my ass and you agreed to it as well that social presence and how many followers/media attention you have matters more now in days.

[@NissanR33Ztune]

like number 269 , great support vid

[@justinlamport9805]

how do i start drift events where im at?...... there is a lot of people just no direction

[@LoneStarDrift]

Where are you located?

[@vwdarrin]

Excellent video ,

[@LoneStarDrift]

Thanks!

[@warnug7380]

IRACEAUTO is the shit !!!!!!!!!!! Mats is an awesome dude, great guy to get parts from!

[@michiajb]

Do one with a small local business.

[@MatheusSartor23]

Best video!

[@LoneStarDrift]

Thanks!

[@MatheusSartor23]

Lone Star Drift thanks for all the awesome content, Drifter from Brazil 🇧🇷over here , i’m going for ebisu august matsuri for the first time this year, hope to see u guys there 😅

[@eforsblom]

Very interesting video. How do sponsors evaluate the numbers? It's easy to get a lot of subscribers/likes short-term and ofc it will show eventually. Is boosting numbers/faking the amount of viewers common and is it possible to figure it out immediately?

[@LoneStarDrift]

Faking the numbers won't work, and will kill a channel extremely quickly due to algorithm stuff. The computers know they are being faked, that will kill a business FB account for example instantly nowadays. Don't do fake followers for your own good!

[@creativeexperience6388]

this is good for big guy racing im just trying to get a tuff truck and demo derby sponsor dont help alot at all

[@SideshowLuke]

Thank you crazy fucks for doing this video!! Cant get realer than this...

[@LoneStarDrift]

Glad you enjoyed it. It isn't something you would conventionally see online.

[@SideshowLuke]

Definitely not man i appreciate how you put so much useful info in your videos

[@basedpony866]

love you A A ron

[@ragnadoleguesmi3544]

i didn't find the guy he talkig about any one know him ?

[@FujiShiina]

do people really ask for stickers as a sponsorship? why tho

[@clutchkickpj693]

Ricer Shiina he didn't say they ask for them. He said that the person he sponsors can't just be handing out stickers to try and promote the sponsorship

[@jeremyvoels3466]

Do you ever go to guys and offer?

[@LoneStarDrift]

What is guys and offer? Sounds kinky.

[@Jesse_sdwys]

I buy all my stuff off Matt from irace also buying an ecu masters off him

[@deadm00n40]

So that’s the reason TJ Hunt has so many sponsors.🤔

[@Julian-Vlogs]

You know what I lot big Instagram people don’t do is Instagram love that’s probably your best bet for advertising for example your enstaling some BC racing coils on your car because it’s live I feel like people would actually be interested in the product because they might like what they post and they love what they post than they might tell there selfs this guys using bc racing coils and I love his car let me throw them on my car

[@cxbra]

Once Leonardo DiCaprio starts drifting, its over...

[@lIIl_lIl_lIIl]

its no different from any other investor, they want an ROI. plain and simple.

[@mikesteele115]

If the KZbin sponsorship trend keeps going another 10 years everyone will be fighting for followers. How many drivers are going to follow another driver to help their program? It’s going to be based off fan views only. A view doesn’t equate to an order from a new customer.

[@greenthumb858]

ecu masters should sponsor orion haggard garage

[@klax0421]

He talked in the video about wanting people who will actually use the product and install it correctly. That rules out haggard unless he wants it raffled off or sold on craigslist a week later.

[@SpaceRanger187]

There's no money in drifting unless u are pro and sponsored and willing to 😘 azz and play politics