Spending habits at the airport

Alex Avery, CEO of Pragma, together with Simon Forster, former CEO of Selfridges, and Peter Farmer, Director of Aviation, of Benoy, the international firm of architects, present the results of Pragma's latest passenger survey and share their insights and experience from their work at many of the world's top airports.
The webinar covers:
The evolving purchase motivations for airport retail
The role of digital retail in the airport purchase journey
The latest preferences in F&B and experiential services
Stakeholder views on future category opportunities
Key learnings and insights from the way in which leading downtown retailers and brands are adapting their strategies to react to new trends
Insights and ideas for creating and planning the commercial offer of the future