Taylor Swift’s Eras Tour To Boost UK Economy By £997m | “She’s An Entire WORLD Economy”

Talk’s Mike Graham is joined by legendary record producer Steve Lillywhite and Tory MP and Taylor Swift fan Dehenna Davison.
It comes as a new report has found that Taylor Swift’s upcoming Eras tour will provide a £997 million boost to the UK economy.
Almost 1.2 million fans will spend an average of £848 on tickets, travel, accommodation, outfits and other costs to see the pop superstar at one of her 15 UK tour dates in June and August - more than 12 times the average cost of a night out, according to the Barclays Swiftonomics report.
Eras tour tickets sparked a 15.8% year-on-year increase in UK spending on entertainment when they were released last July.
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#taylorswift #swifties #erastour

[@bronwyn117]

Her appeal crosses all ages! 71 year young woman here! And it’s not just her music…it’s her kindness and her generosity, too!

[@bkm2797]

Exactly, 68 here and so proud to know that someone like Taylor is appreciated for her classic style, her genuine kindness to her fans and her philanthropy, she's exactly who you would like your children to appreciate. Taylor is a force!

[@kristiewalton3719]

69 year old here❤️

[@Sacto1654]

Swift has a visibly successful career dating back to 2006. As such, her appeal crosses generational lines. I mean, women in the middle to late teens to early 20's back in 2020 are now taking their _own_ daughters ine middle teens to early 20's to the Eras Tour shows.

[@bernadettefox6997]

I'm a 71 senior swifties too!

[@catharineerwin4007]

70 year young Swiftie here in NC, USA.

[@Sandra-A]

Love or loathe her. She has earned her keep. Can‘t knock her for that.

[@AngeliquePM]

Taylor Swift has been a Recognized Song Writer and Recording star since 2006! Her fans are from 5 yrs old to 95 years old. All ages,all ethnic groups and economic status. Taylor Swift was a child music prodigy at age 6. ! Do your research! Billions of Fans!!!

[@mjvance7956]

My niece is 3 she is crazy about Taylor swift 😍❤️ she loves dancing to all her music especially shake it off😂 and my 5 year old niece knows couple of her songs by heart - blank space and you belong with me🫶🏼 my 90 year old grandma listen to her TTPD albums and love it !!❤❤❤❤and our dog is so relaxed listening to her music😂 so she has fans from very young age to basically four legged family babies❤❤❤ she’s the MUSIC INDUSTRY!😂❤

[@Violet316]

Taylor's fan base is of all ages, but primarily they are her age, 34, I am 65, and have been listening to her since her first album. She also has male fans. When Taylor asked to buy her masters, Scott Borchetta offered her that for every new album she would get one old one back. Six albums she would have been tied to him for a very long time, Taylor turned the deal down, and when her contract ended she left Big Machine. Scott sold Big Machine with Taylor's masters to Scooter Braun, a man that Taylor despised, Scooter bragged about owning Taylor Swift. The song "My Tears Ricochet" from her folklore album is about this.

[@filippyknow]

I am a 37 year old man been a fan since 2008

[@ct5274]

I am 57 year old woman from South Africa and love her music and work ethic😊

[@jamesk8s1]

I disagree with one point that TS "wasn't really dissed" by her record label selling the rights to ALL of her music. First that guy, the record label guy was an absolute NO BODY when TS met him during a little performance of hers in a little club in Nashville. He said he wanted to produce her first record and he didn't even have a studio yet at that time, and asked her to wait. TS MADE that man a gazillion dollars, made his label a huge record company, HE KNEW she hated the guy he sold her rights to....so no, he STABBED her in the back, BUT those 2 are left holding an EMPTY bag, because everyone only buys the TS versions, so they bought nothing, she gained everything, and she is laughing all the way to the BILLION dollar girl bank!!! 👊

[@bronwyn117]

Very well stated!

[@erikahutchcraft1742]

And she begged to buy her masters from him and he sold them to scooter instead and offered her a one for one deal. I’ll give you the rights to one of your old albums for every new album you give me?! At that point in her career?!?! What a creep!! Then he sold them for like 200 million Which is a number that Taylor could afford too!! So it wasn’t about the money That was what was so hurtful to her. This man pretended to be a father figure protecting her and guiding her through the industry but he was a shark, a wolf dressed in sheep’s clothing.

[@jamesk8s1]

@@bronwyn117 🙌

[@jamesk8s1]

@@erikahutchcraft1742 thank you for this share....u know, I really put forth a lot of effort in being up and seeing the bright side, do a lo of consciousness work, but man there sure are a lot of human beings whose self serving down right cruel behavior toward others who have only done right by them....is just so.....exasperating!! HOW can someone be like that? And to of all people, a person who is described to this day - after all the cruelty sent her way - as just the sweetest, most genuine, heart centered person....well I just remind myself, where are you James ? I'm on earth, and we're dealing with humans....but geeeezzzzzz. It IS so gratifying that no matter how much crap people throw at TS, she always comes out on top, better, stronger - I am so happy to see her being the BIGGEST STAR in the world - the best pay back possible!! 🙌

[@bkm2797]

Exactly, KARMA is the breeze in her hair on the weekend,lol. Scott Borchetta and Scooter Braun are creepos that don't deserve to be in her presence.

[@weltschmertzz]

Taylor Swift is more than music. People see her as a beacon of hope in their moments of darkness. Her music has saved lives through her music, especially the bullied. They saw Taylor Swift driven to depression by a grown man who is jealous of her success and his untalented wife.

[@Sacto1654]

Swift is right now being compared to Carole King and Joni Mitchell, two _legendary_ songwriters. If Swift keeps it up for maybe another 5-7 years, she may end up being arguably the youngest person to win the Kennedy Center Honors award.

[@cusucostel4498]

she will,mark my words ,and i,ll dare to add even a nobel for literature

[@CaroleNeuburger]

She wanted to buy her recordings and the company sold them to someone else. plus she was a teenager when she got that contract.

[@erikahutchcraft1742]

Literally 14 years old

[@rubyfranklin9322]

Taylir has a variety of fans young and old....get it right

[@JewelsOfOctober]

My top 3 favorite songs, Delicate, Willow, The Albatross,...ha Tears Ricochet, Mad woman 💗... I think Delicate is my number one

[@metal-potato]

Long Live is by far her best song. So disappointed she's removed it from the setlist. I say that as a 38 year old male seeing her next month!

[@Daisy-le9tr]

Look I won’t lie Long Live is definitely one of my favorite songs but come on best song she has 11 albums maybe listen to others first.

[@charleslewis6815]

How lucky are we she came to this earth! 😊

[@shilohivy4590]

They weren’t identical. Plus she added vault tracks. Do your homework please.

[@jflowj]

Taylor’s version is not identical to the original recordings. She enhanced them improved them and put her effect on them. 😉

[@filippyknow]

The global music industry, our Taylor Swift

[@bonnieflynn4798]

Dude Im 75 have no problems and I love Taylor and her music. She speaks to me on every album. ❤

[@harryyarrow4110]

Taylor has such a wide age range of fans,and she never fails,to appreciate that. She will pull you in,like a rip-current.(Pennsylvania girl,btw).💛🧡💜

[@sue5158]

59 and a fan. Stop calling us all kids.

[@kelly4670]

And to those of us that don't think her music transcends...cheers to us!

[@rmsc9127]

I'm 42 and I've been a huge Swiftie since 2008! My uncle, who was in his late 50s then, introduced me to her music by loaning me his Fearless CD. My husband is also a fan. We all grew up consuming metal, rock, and the blues, but we all love Taylor, especially me hee hee hoo hoo hoo! PS: I personally do not like Me! and would often skip it, but I couldn't resist 😂

[@user-fk9eh7xu2f]

Her appeal is that her head is screwed on right..her costuming is elegant and she comes across as wholesome and a good role model for young women…the word is that she treats her band and dancers like gold and rewards them generously

[@digitaldorothy]

You’re 👏 welcome 👏

[@montymartell2081]

Wow I know an awful lot of us old men who left Taylor Swift's music I'm 65 and I'd say I've got about 10 good friends who are all my age and we all love Taylor Swift music her music speaks to us

[@johnmininger7472]

I'm a 56 year old girl dad, and have to say I'm a fan.

[@divarose2017]

That is not true she also has alot of women in their 60ties and 70 ties!!!!!!

[@juliehodge2831]

They love Taylor for sure!

[@Dublin1008]

Love her❤

[@bfly5990]

I couldn’t pick a favorite

[@EskimoPablo907]

This man just asked a swiftie what their favorite song is.

[@tarakhan3730]

Doing more for our and all country’s at this point than any president/prime minister is saying something

[@ArchitectingHappiness]

What an incoherent and ill-prepared mess the male guest was. There is so much valuable and accurate information he could have sourced prior to coming on to the interview to make it more impactful and informative. But instead was a rambling, stumbling mess . No excuse for such poor standards in reporting…smh 🙄

[@run2cat4run]

Lol the British anti Taylor will hate this

[@Daisy-le9tr]

Her fan base is all ages I’m really tired of the narrative she only had kid fans I grew up with Taylor!! Taylor’s Versions are also not Identical if they were she could get sued her voice has also matured and she adds 5 extra songs that were not on the stolen versions!! Here is what happened Taylor said this in a interview herself She wanted to buy back her masters her old record label manager Scott Borchetta did not let her buy back her music or even perform it and Scooter came in like a slimy thief and stole her masters Taylor found out when everybody else did that her catalog was sold I recommend watching Taylor Swift on Lover and Haters in that interview she explains what happened and how she wasn’t allowed to buy back her masters and how Scooter stole them that’s why shes re-recording everything please do better research she’s making Taylor’s Versions so no one can ever steal her art again it’s hers and hers alone that’s the deal she made! All her new albums to as well as Taylor’s Versions they are all hers I wouldn’t be surprised though as soon as the tour is over she starts her own record label like Ed Sheeran did because Universal just decided to work with Scooter again so I wouldn’t be surprised if that’s in the works either she’s also going to be directing her own film as well when the tour is over!! Taylor is very Intelligent and Diverse and it still disappoints me that not everyone sees that you cannot like her that’s fine with me as Swiftie but you have to recognize her talent! But yeah that’s another thing i wanted to debunk if she made Taylor’s Versions just like the stolen then she could get sued!! So I hope everyone understands now and if you don’t believe me actual layers and Taylor Swift have talked about this themselves!!

[@annariav]

79 gbp on merch 😂😂😂 try again

[@lindamolinari4951]

169gbp +

[@stefanor.1771]

It Is all bulls**t concerts don't create money

[@rbryanhull]

Nobody claimed that money is created. What's created is economic activity, and that's undeniable.

[@stefanor.1771]

People are going to part with money they already have to give them to Taylor Swift, I don't think it is helping anyone except a few people. Locally some businesses will benefit but at the expense of others. If you attract tourists is a different thing but I think in the UK all the tickets were bought by locals

[@silversteel8998]

Zzzzzzzzz😴

[@sillypuppy5940]

Oh come on she's hardly Mozart reborn

[@sheilabimpong1430]

She's not but she does do the job excellently. She is that good. Just accept it and appreciate her hard work.

[@Azarath_Metrion_Zinthos]

Sheer Hardwork is what made her who is now... She doesn't have to be any Mozart or Beethoven... Cus they can't be Taylor Swift.. and Taylor Swift can't be them... She's her own person who has inspired millions and saved many lives through her music & through her philanthropy. That's enough to leave her mark in history.

[@melaniaarnett1755]

I like music with words.. You can keep your classical

[@harryyarrow4110]

No,but she is probably, the biggest star,ever.💜

[@1Hopeinhim]

Jesus is returning soon! Turn to Him, worship Him today. 🙏 ********* John 14:6 6 Jesus answered, “I am the way and the truth and the life. No one comes to the Father except through me.

[@lauriecoughlan4061]

Why are you on here

[@Clint-kr8zm]

Definitely trans

[@melaniaarnett1755]

she is not. but you are a moron

[@rubyfranklin9322]

Really....are you

[@Clint-kr8zm]

@rubyfranklin9322 no but it clearly is

[@solar2607]

Who cares if she is? She's still successful

[@Clint-kr8zm]

@@solar2607 not organically

[@homealonewiththeimmortals]

Terrible stuff. Dumbing down has even taken over the UK.

[@melaniaarnett1755]

no wonder you are home alone... cavemen mentality

[@vanessalewis1023]

Then don't listen, see, its like magic. No whining or anything required.

[@lucakat9262]

Everyone is entitled to their own opinion. I don't think anyone is 'dumb' just because I don't agree with their musical choices. But you do you.

[@MSerrada1]

You probably believe I Wanna Hold Your Hand is a classic.

[@Daisy-le9tr]

Stop B’tching and Moaning We don’t care if you hate Taylor!! Taylor is the best thing that’s happened to our lives go be a miserable person and sit in the corner and think about what you did!!!

[@Elon-Reeve]

So boring

[@Daisy-le9tr]

Exactly what you are

[@elonreeve5113]

Genius response by a cult member

[@Daisy-le9tr]

@@elonreeve5113 ah yes the same typical comment from haters!! Oh no she’s a member of the cult lol 😂 you people are ridiculous! And another thing being a fan of Taylor has brought love and friendship back into my life you wouldn’t get that because you are a terrible miserable hater who is so pathetic they try to ruin other peoples fun so you have no room to talk I bet you support Trump to don’t you!!

[@Daisy-le9tr]

@@elonreeve5113 we are fans of a wonderful person who is kind, intelligent, and caring and people like you are the problem with society today trying to ruin other peoples enjoyment go be a Debbie downer somewhere else