TESOL Pop S9E11 | Build Your Teaching Brand by Creating Videos with Basma Abd Elhamied

Basma Abd Elhamied (أبلة بسمة), founder of TEFLship, talks about the importance of having a personal brand, how teachers can start, and how video can help in the process. Basma also shares practical tips so you can start creating videos.
KEY TALKING POINTS
1. What is Personal Branding?
Branding is like the story people know about you. Basma emphasises how teachers can enhance their visibility and access more opportunities by building their professional brand.
2. Role of Social Media
Social media is a powerful tool for personal branding. It allows teachers to connect beyond their local network and gain wider recognition. Creating videos that you can post on social platforms can help create a strong professional image.
3. Starting with Video Creation
Begin with what you have; you don’t need expensive equipment. If videos seem intimidating initially, write articles or blog posts and transition to video content as confidence grows.
4. Practical Tips for Video Creation
Simplify the process to avoid feeling overwhelmed. Basma recommends using familiar tools and collaborating with others to ease the workload. Embracing mistakes is part of the learning journey.
Learn more about Basma's work
KZbin ‪@TEFLship‬
Facebook / teflship
Say thanks with coffee
ko-fi.com/teso...
Upcoming lives and workshops
tesolpop.com/l...
Learn how to podcast and more.
communicating-...
CREDITS
Producer Laura Wilkes
Editor Haven Tsang
Thanks to our inspiring guest, Basma Abd Elhamied.
TIMESTAMPS
DISCLAIMER: This video description contains affiliate links, meaning we'll receive a small commission if you click on one of the product links. This helps support the channel and the work we do. We appreciate your support! Everything in this video is based on our own experience and research. Please do your own research before making any decisions. You and only you are responsible for the decisions you make. Thanks for watching!

[@TEFLship]

Thank you so much Laura and your wonderful team for the effort made to make this episode. Wish you the best in your journey. Basma AbdEl-hamied

[@tesolpop]

It was a delight working with you in planning and recording this episode. Thank you so much for accepting our invitation and for the inspiring chat.

[@ebnel7alal1]

I watched full video Great work 🎉

[@tesolpop]

Thanks so much for watching and for your kind comment. We are delighted that you enjoyed this interview. Has this inspired you to start recording your own videos?