The Apple Car: An Embarrassing Disaster

Secure your privacy with Surfshark! Enter coupon code KNOWLEDGEHUSK for an extra 3 months free at surfshark.deals/knowledgehusk
Apple is well known for making its fancy phones, its fancy tablets, and even its fancy glasses.
But what’s it’s less known for, or not known at all for, is making cars.
Which is why it’s weird that Apple is making a car.
Join me today as I go through the history of this ill fated project, the ups, the downs, and the wheels that spin around.
But mostly I just plan on making fun of Apple.

[@knowledgehusk]

Secure your privacy with Surfshark! Enter coupon code KNOWLEDGEHUSK for an extra 3 months free at surfshark.deals/knowledgehusk

[@ArchieMcGeoch]

Lidar is sonar but with light so its faster. Nice video by the way.

[@rocko7711]

🍎🚗

[@rocko7711]

Thank you for reminding everyone that Steve Jobs was not a good person

[@JmKrokY]

Cool

[@scholarlyreader383]

Why do you have to be an asshole and racist? You could have gotten a lot more subscribers simply by being funny, smart and respectful..

[@TheWhiteDragon3]

I got into the rabbit hole of car engineering after leaning about and buying a classic Citroen, and I gotta say, a lot of people _reeeeaaaallly_ underestimate how incredibly difficult it is to not only design a car from the ground up, but to also establish a reliable manufacturing process for the _thousands_ of precision parts that make up a car. Even the big boys in car manufacturing usually outsource manufacturing of parts from facilities that are dedicated to manufacturing one specific kind of part and all the tooling it requires. The only moron who could glance at that monumental task and say "Nah, I'd win" is a tech bro.

[@elbalalaw1781]

Citroen is such an underappreciated brand, did some really inovative stuff back in the days glad you took interest in it

[@unprolifictoad6899]

Ofc, because every tech bro wants to be the Tony Stark of the real world. I would not be surprise if these millionaire tech bros are all creating caves underneath their mansions just to see if they can do a Tony Stark moment and build a freaking mini nuclear reactor with a few scraps, a missile, and a freaking soldering iron.

[@woecel]

Profits in the auto industry are razor thin. Literally a few extra pennies for one specific part can bankrupt a company and that’s for the major players too

[@jaymzx0]

Tech bros typically think just throwing money at a problem will 'fix' it. Whether 'fixing' means creating the Next Big Thing or actually fixing a problem - usually the failing Next Big Thing they tried last time. So they look at something immensely complicated with over 100 years of real-world experience including labor and supply shortages, lawsuits, recalls, cocaine, regulation, banking, etc and think, "Hey let's just throw money at it". Time after time these concepts fail because nobody has the financial fortitude to keep dumping money into a hole with no expected time to earn a profit. Investors get cold feet and walk away leaving the people with the big ideas to play with their full-scale model cars in parking lots. Tesla was mentioned and the only reason it worked to some extent is because the richest guy in the whole damn world made it his personal mission. Nobody relying on investors or cost centers can compete with that.

[@erika002]

Apple tried to copy Google, but the incomplete self-driving domain prevented them to even sure-hit make the proper technique to create the perfect self-driving car...for years. the Apple Car is basically the Potential Car and will be delayed at the potential state forever. (Sorry, saw that Nah I'd Win, can't help it.)

[@gabo7395]

Hurr hurr no “windows”

[@catgodswim]

i told myself i would click off of the video immediately if i heard that joke from him, surprisingly i didnt until i went down to the comments which has this as the first one

[@nomms]

As a Linux user I support this

[@Fuckthis0341]

21, straight up

[@MK-of7qw]

Don't fart in the car.

[@mRahman92]

Sounds like baby music.

[@toasterbathboi6298]

My take from all this is: There's a reason Apple assumed the Google car would only work with Google phones And that's because, apple's approach to making their own car would most certainly be: make it only work with Apple phones

[@alex.g7317]

Classic apple

[@jaspervanheycop9722]

They'd make the charging cable proprietary and shit (seriously half the charging cables I sell are lightnings, because the android ones last about as long as the phone)

[@EBFilmsMan]

I kind of love the idea that Apple thought Google would be their competitor in the car market instead of established automotive companies.

[@MrMadvillan]

tech visionary we’re very stupid back then. this was before none of their companies made money and most of the went away.

[@gerardsotxoa]

They were right. Google has the upper hand for autonomous driving, no motor company can stand a rund against Google or Microsoft on that point. But they need big data of real driving to develop the tech faster. Hence Tesla started his plan by putting many cars on the road

[@Planeet-Long]

It's like Microsoft seeing Google as their competition in the video gaming market rather than Sony and Nintendo.

[@fawkewe]

Tbh its kind of accurate. Tesla is byfar the furthest long with self driving, which will be the new thing. And thats ignoring that electric is also on its way in and Telsa is also way ahead in that. If apple released a car that did both, they would be miles ahead of the legacys

[@TheBlackAztec3]

⁠@@fawkeweTeslas Full Self Driving is far from “Full Self Driving” lmao. It’s not any different than GMs or every other car manufacturer version of FSD. Musk has been saying it’s gonna come out every year since 2014 and it hasn’t come out; It really is just a glorified lane keep assist so tell me how is Tesla “way ahead” with “Self Driving” technology? Im intrigued because all the videos of the self driving we see show that it’s not as advanced as you would think and is like I said, the same as every other car manufacturers version of lane keep assist.

[@kingvinoda3896]

Only KnowledgeHusk can talk about things that happened like 5 years ago and make it sound like its ancient history.

[@hobog]

5 years is ancient bro

[@Nahan_Boker94]

In term of technology 5 years is ancient. Like how we all still make fun of AI 5 years ago and today artists and creative workers are actively against it like judgment day lmao. 5 years is enough time to call something ancient and decade enough to categorize something as retro.

[@kingvinoda3896]

​@@hobogyou're young that's why you feel that way. 5 years is nothing for us old folks. (I'm 32)

[@unprolifictoad6899]

@@kingvinoda3896 he said, stroking his long and beautiful white beard with a long tobacco pipe dangling at the side of his mouth. The sad thing is that it is true. Do you all remember covid? That was 4 years ago.

[@DruidEnjoyer]

@@Nahan_Boker94 in AI even a year is prehistory. LLMs like ChatGPT that in early 2023 took a warehouse's worth of server racks to run now have better performing open source alternatives of them that can be locally ran on a gaming PC. Every few months there is some new model that outperforms the last exponentially while taking fraction the processing power. AI is going through what microprocessors did in the early 70s where a state of the art model would lose +95% of its value in a year.

[@raduchichi621]

11 days after this video gets published, the car project gets scrapped completely haha

[@darkclownKellen]

Thanks for the update

[@cadekachelmeier7251]

I appreciate that you consistently got Tim Apple's name correct in the video.

[@henryglennon3864]

I hope the Apple car is a literal apple car like the one that Lowly Worm drives in Richard Scarry's Busy Town.

[@Lucas_CYT]

Loved those books as a kid, and the tv show too

[@thememeteam858]

My childhood lives again, I’m just glad that it’s busy town and not pig will and pig won’t

[@orlandosalazar8318]

They cancelled it today lol

[@Lucas_CYT]

@@orlandosalazar8318 yeah I heard 😢

[@flashbarry6838]

And literally less than 2 weeks after this video came out Apple officially cancels the project 😂😂.

[@baoquoc3710]

Never underestimate KnowledgeHusk's foreshadowing superpower😂😂😂

[@EdyAlbertoMSGT3]

Remember that one post about the Apple Car 2 releasing and every Apple Car's performance being limited as a result, which causes chaos to ensue

[@ItsJoKeZ]

I remember talking with people about this and people being so excited 💀

[@nieznajomy4398]

I even took one of those "who would hit" test that were made to "improve" cars' ai.

[@aturchomicz821]

Car brain truly is a kind of disease eh, if youre not American just take the trolley man...

[@ABa-os6wm]

Why? It was such a clear mismatch....

[@plantain.1739]

​@@ABa-os6wmBecause I guess some people wanna live in the future scene from Back to the Future 2, but with less personality.

[@RadiatingRedstone]

This video aged remarkably well

[@hesmycat]

I hear these new horse things are low emissions and drive themself.

[@nomadMik]

They poo everywhere, though.

[@SireRose]

@@nomadMik free fuel for the campfire.

[@jmjedi923]

​@@SireRoseyeah but then everything you cook on it will taste like shit

[@crackedemerald4930]

18th century conversation

[@ryujin9568]

Yet here in Aus you can still get arrested for drunk driving them :(

[@Marbo12f]

I remember when I was a kid, watching some news short about self driving cars and my mother telling me that this would be a thing by the time I was a adult. And this relieved me as I had been in several accidents up to this point and the thought driving scared me. Unfortunately here I am, driving myself, with the future of fully self driving cars perpetually near and far like Tantalus in Tartarus.

[@RockyPeroxide]

What if, we had like, 1 really good driver to drive people from place to place? And what if they'd have a regular schedule and stops, so people would know what to expect? Just a utopian sci-fi fantasy of mine :P

[@haruhirogrimgar6047]

​@@RockyPeroxide We could even have them on something like rails to make sure they are really consistent and can move a lot of people quickly & safely... Dang, sci-fi is so far off.

[@koowuu]

@@haruhirogrimgar6047nah I think we should have them on roads and could have designated “stop houses” Nah way too futuristic

[@Marbo12f]

Replies of spoiled urbanites.

[@Vaeldarg]

@@RockyPeroxide tbh, with VR teleoperation and camera tech being where it is today, could probably combine the two: remote-piloted cars. Gives work-from-home jobs to humans instead of automating with A.I (until that is ready to do so, anyway). This way have human knowledge of the area, better understanding of road conditions, and protects the driver from unruly customers.

[@salsamancer]

Google and Apple got so huge because the profit margins on software is huge. You don't need to buy factories and machines and materials and keep it all running. What made these CEOs want to go into the "low tech" world of car manufacturing.

[@madisons2117]

as an ex truck driver in living in Michigan, I can tell you that these manufacturers do not seem to take account of winter driving conditions.

[@captainchewbacca1407]

Li-DAR shoots light out and the light bounces and returns to the sensor to put it as simply as possible. These returns come at different times depending on how far the light traveled before hitting something and returning. using this you can map an area by using the light returns as points and how long it took for each to return to determine depth. You can get very accurate visualizations using this, especially with higher end Li-DAR sensors. This way the car can "see" better than when using normal cameras as the light bounces around most obstacles that would hinder a normal camera. We recently did tests using a Li-DAR sensor for a grant proposal and made a very detailed map of our lab, even showing everyone sitting at their desks working. We got a 3d image made by only points.

[@mrshmuga9]

So the car has ray-tracing? Wow…

[@captainchewbacca1407]

@@mrshmuga9 Unironically, yeah. Similar process.

[@captainchewbacca1407]

@@zogwort1522The wavelength is low (IR like the average TV remote if I recall) so it doesn't hurt you eyes. Modern cars have been using a version of it to detect if you're getting too close to the car in front of you so if any adverse effects on people were to emerge, it would have happened by now. Not sure how well it detects glass or plastic shards as I'm not working in the auto sector with their systems and focuses. We use Li-DAR for biology to map the landscape and vegetation in our study area; I just noted what we learned while using it since not much detail on how it works was in the video.

[@mitchell6679]

LIDAR is expensive and you still need AI to properly detect your surroundings. It's not more reliable than cameras, both have plenty of false positives, but with cameras at least human drivers would make similar mistakes, making adoption easier (e.g. handling accidents / lawsuits).

[@TheOnlyBloke]

Was doomed from the start - Apple can't run with Windows.

[@se7en910]

About 15 years to late.

[@stephenelder3162]

Hurrrrrr

[@kaneriseley3124]

Hurrrr durrrr no windows xdxdxdxdxd

[@michwashington]

😂😂😂 I see what you did there!😂

[@javierpaz7954]

"Wait until the technology improves and costs go down". That doesn't work like that. Technology doesn't improve itself, someone has to do. And if you "wait until it does", you are just waiting until someone else does the job. And that other someone is who will get the patent.

[@craftbox9276]

Lidar is actually worse in bad weather than cameras. Lidar is a bit like radar, but with lasers, so it sends out a laser and awaits for its return, but water in the air (i.e. bad weather) disrupts the light of a laser so it either doesn't return or is too messed up to be useful. Cameras on the other hand only receive visuals, so there is no problem with that as humans already proved that it's possible to drive with only that much. With cameras you get the same information that a human driver, but with lidar you only get the shape of the environment. If human can drive a car, then a car with the same capabilities should too (i.e. vision, acceleration, mind), no need to over engineer things.

[@nomadMik]

But… lasers!

[@Jimbobfrey]

Yes but the lasers will be much more effective when we're all on Mars in 2025

[@sauron1427]

Yes and no, humans do have depth perception even though it's not as precise as a lidar. Binocular vision with computers is a nightmare so self driving cars need a mix of cameras and lidar, as well as other depth perception sensors that are less sensitive to things like weather, like radar (which is already used in normal cars for collision avoidance systems and parking sensors). it may not seem like it, but human vision is actually pretty good and hard to match with technology.

[@craftbox9276]

​@@sauron1427 Binocular vision is pretty easy, you know everything about the cameras and their placement, you just find the same point on their views and do some math to get distance from it. The hard part is interpreting the image, that's where ai comes in as it's the easiest way to do this stuff (making hand made algorithm that could handle pretty much any situation would be unrealistic). Pretty much what Tesla is doing with the FSD. Though I do think that radar (and sonic sensors) should still be present as a form of sanity check at the very least.

[@pisacenere]

How to spot a Musk-FanBoy....

[@blackmetalden]

The edits on this video were top tier. Probably can afford the best editors with all that sponsor cash.

[@tankfighter2767]

Can speak from experience, I live on one of those fabled dirt roads in Michigan and I can wash my car almost every week and it will still be covered in mud or slush up to the doors, so a camera would be a no go unless I want a car wash indicator

[@mitchell6679]

How do you see through your windshield? ;-)

[@tatsuuuuuu]

12:28 turns out this car will be..... nothing! news just came out today that apple scrapped the whole project.

[@mondoman712]

It's funny that apple were worries about google's car only working with google's phone, when every other google product works better on iphone than it does on android. I guess since apple only make their tech work with itself, they assume others will do the same.

[@jmjedi923]

It's the classic asshole syndrome, if you think like an asshole you assume that everyone else does too

[@georgecastillo3427]

lmao i loved that steve jobs intro section

[@silentdrew7636]

They should have called it the iCar.

[@peterroberts4415]

More like the iCrash

[@rikedankeberlin]

Oh my god I love the animations in this one 😍

[@ArcadeTheatre]

Why don't we invent teleportation instead of sentient cars?

[@terig5584]

I still don’t think that there will ever be fully autonomous cars unless there is a specialized road for them or all other cars are banned. There’s just too many variables to account for and even if you do, what if there is some major systematic failure? Maybe technologically we could get there, but I think it’s a real tough sell for people to put all of their control in a machine’s hand like that, when it’s something they can already do. Maybe this will change but I think it could take generations.

[@kingofhearts3185]

Also congress in the US is filled with fossils that don’t understand what wifi is or how Facebook makes its money. This will be beyond them.

[@crackedemerald4930]

If they are gonna be driving on a closed circuit like that, then there would be little need to have the road be asphalt, and the tyres rubber. Could substitute both for steel, reduces the cost, harmful particulate, and friction.

[@kueller917]

In the earliest days of aviation there were giant concrete arrows built on the ground so pilots could follow those across the United States. The way we're trying to do self-driving cars feels like if they had tried to get aircraft autopilot to read those arrows. Instead they used radio signals and eventually GPS and go figure commercial planes have been practically flying themselves for decades while the most skilled software developers still struggle to keep self-driving cars from turning onto railroad tracks.

[@terig5584]

@@kueller917 that sort of highlights the difference though. With planes, almost everything up there is working within the same system and the traffic is exponentially smaller than with automobiles. Not to mention other random hazards like animals, pedestrians, etc. It’s basically a necessity that self driving cars have to actually read their physical environment in some way on the current roads because they’re much further away from being a closed system, which is relatively close to what we have with aviation.

[@sodapone]

With how hard it is, I think it's worth it to just reinvest in infrastructure that doesn't need all these sensors to be driven automatically, like trains. I live in Vancouver, where a network of driverless trains has been operating continuously without issue for literally 40 years-turns out it's a lot easier for a computer to automate a task when that task is just "speed up, slow down, stop, open doors" on grade-separated track. As a plus you also get economies of scale in play, and the trains don't wear down their tracks anywhere near as much as cars wear down asphalt-no more potholes.

[@ZackaryWilliams77]

So I did surveying for a little bit and I was fortunate enough to participate in LIDAR work. Our job was to basically shoot GPS points that the LIDAR was going to use as a base for their data. LIDAR is crazy, because it's basically like this. Our job entails us 'shooting' points to map out terrain, objects, roads, etc. And we used a small tablet that's attached to a measured rod to take accurate shots. You shoot a point every 10 steps or so and another until you got a bunch of points you can draw a line through. Now LIDAR is that but on crack, from what I was told They had a truck that had this device on it and it is designed to shoot MILLIONS of shots. Apparently when you would bring it up on the computer it would look like you were staring at the actual environment. That's how many shots it would take. Now granted that's all from what I was told so take it with a grain of salt. However another good example would be 'The Voidness' LIDAR Horror Game.

[@mitchell6679]

It sucks for traditional cars, it's still a rough approximation that could be done cheaply with stereo vision. You need a camera anyway for all visual cues, e.g. road signs, difference between parked cars and traffic, etc.

[@MasterBlasterXYZ]

That makes sense, all computer nerds graduate to car nerds.

[@Timmyval123]

I have worked in different levels of the auto industry. Most people have no idea the level of logistics involved with manufacturing even a single vehicle. You should see these factories, and that's just where they assemble and paint. The supply industry is the insane part. Just a single door panel mold requires a 20 ton mold, and you need 20 of them, then you need a 2500 psi injection machine to run it on top of that you need at least 2 mold so you can run 24 hours while the other mold is being serviced. That's just the investment on a door panel manufacturing. It is such an insanely intricate supply chain. Just one manufacture may have hundreds of suppliers. Making a car is no simple task at all. Also you have to deal with several unions at several different levels which complicates things exponentially. venture to guess that the BOM cost is far less, maybe 25% of what you are actually paying for your vehicle.

[@TheSeanUhTron]

7:48 - Lidar doesn't really perform that much better in poor weather than regular cameras.

[@NutsforDonuts-qc1vx]

Lol it was announced that the plug was officially plugged on this yesterday.

[@GenkiGanbare]

The Google Car is the greatest bluff ever played in business. Apple had a four of a kind in its hand in 2008 and Google bluffed having a straight flush, and Apple bought it.

[@gemstone7818]

damn you got it out at the perfect time

[@daveg.]

"Would you rather run over a bus full of children, or the woman you love?" What kind of autonomous car are you talking about that can choose to run over a bus full of children? A monster truck?

[@darksidegryphon5393]

At the rate trucks are increasing in size, yes.

[@YouW00t]

Waymo legit sounds like a made-up brand Whimsu would come up with.

[@TheMattsem]

Self-driving cars is impossible because in driving there is social signals it might work in highways but would never walk in downtown areas

[@UCannotDefeatMyShmeat]

Well I would hope it doesn’t walk, we aren’t ready for transformers. In fact we’ve had too much transformers in general.

[@flyingstonemon3564]

​@@UCannotDefeatMyShmeat Too much Michael Bay, the road can't take It...

[@khalidalnajjar1558]

There will never, ever be a fully automated car that can drive itself with zero issues. the world is a unpredictable, nothing looks the same everywhere and it is impossible to program a system to understand everything. To have a fully self driving car the car needs a references, it needs to see things it can understand with zero issues. Engineering relies heavily on redundancy and in order to do that we cannot rely on a camera seeing a STOP sign and can get confused for the smallest reason. The only option is slowly implementing things in our construction that can be dedicated for this system. How do make a STOP sign with redundancy? Add a second smaller sight with QR code, add RFID signal, have different shapes, have a network of cameras and sensors in the street that can communicate with the cars to compile information rather than relying on split second decision. If a Tesla is flying down the highway it can only react to what it can see but if it get a signal from several sources that 2 miles down the road there is an accident it wouldn't need to rely on seeing it first . if we hade roads lined with some special marker that a car can understand it wouldn't need to analyze every frame and rely on GPS only to understand that this is indeed a road that is 3 meter wide. It would use that information to calibrate and refine

[@slob5041]

The Google car is really really suspiciously close to the rumored Apple car plans

[@Cas_55]

I do appreciate you calling Tim Apple by his name which is Tim Apple.

[@NeoEsLatino]

“Vegetarianism and all those other diseases” I agree 😝

[@onsokumaru4663]

They could have used those resources in selling fruits (they already have the branding for that) instead of selling cars.

[@disasterdykeallie7922]

when the surf shark showed up, i got so excited, like that “here comes dat boi” meme

[@ekszentrik]

Your visual humor is honestly getting better and better

[@imconfused6955]

I love the art it this video. Your style is always a treat to look at

[@lordbarron3352]

3:45 implying that I don't in my Ford F150

[@Fenrisson]

4:38 - I've grown really fond of this ice fellow.

[@zxvadcsfbh]

7:53 LIDAR is really simple. It's RADAR but using lasers. That's it. It's that simple. LIDAR was the new hip technology at the time and is still widely used today to scan physical objects, especially at massive scale. Most geospatial mapping of terrain is done using LIDAR.

[@sonicmeerkat]

always hated the whole philosphising how auto cars should react in a crash, you follow the fucking road laws and slam the breaks, moving pradictably prevents further accidents, sure you might still hit them but swurving you could roll the car and cause a crash in the other lane, or for dangerous cliff or bridge roads just make the driver fall to their death. it's like when someone in a discord server said a solution to multilane pileups is for each lane to be its own speed, they already are lol, you're supposed to overtake in the inner lanes and allow breakdown cars to leave the motorway on the outerlane, be it a dedicated breakdown lane or just in the grass either side of the motorway. road laws already have this defined from the confusion from horse carraiges to motor vehicles, the issue is if you're going on a journey long enough to need to stop driving yourself, take a train or plane lol. the amount of technical leaps that need to be made just so people can get away with drunk driving is one of the most 1st world problem things i've heard lol

[@enamuossuo]

You reminded me of a time when the Apple car was a serious topic in medias focused on Apple products and rumours

[@JeffDvrx]

Great video, I swear I already watched the whole thing even if it's been up for under a minute

[@michwashington]

I use Waymo all the time in San Francisco in 2024

[@kirkkork]

The amount of times you said "Google car", this should turn into a drinking game to torture my liver!

[@user-hh5kl7np1z]

Man... your'e vids are some of the best!

[@bandombeviews6035]

*yro'ue

[@doubtingtom92]

Completely silent: *makes shark noises* Staaahhp!

[@impendio]

LOTS of chinese cars are being sold in the global south, like in the last 2 years more chinese cards have been sold in my country than non-chinese ones. This is LATAM for reference.

[@Chriscras2]

Best Jobs roast ever.

[@zangarkhan]

Making a car is harder than any consumer electronic. The logistics, supply chain, regulations, low margins, and repair ecosystem, unions, supplier relationships, factory setups, warranties, consumer buy-in all are hard to build up. The product design and software part is manageable with people; which is not the case with the supply chain. Supplies have their own loyalty towards bands and millions of trade secrets. Anyone from a FANG company will look at this will have a mental breakdown over the web of suppliers, sub parts, and margins. It's not like you can just make more databases to scale production or just source another IC chip from TI, Foxconn, or Samsung.

[@MetalchipCovers]

2:32 there's also Rivian as well, though they only sell their EV's here and around in the Tristate area (for now).

[@leagueoflags]

Ah yes, good old Tim Apples...

[@TheStickCollector]

Let's hope they improve their ar glasses before inegrating it for their car ecosystem

[@maskthefacelessone]

Does anyone know the name of the song that played during the surf shark ad? Also the outro?

[@il-dottore]

The outro's melody is "I Love You California", the state anthem of California of all things. Sadly, I couldn't find that specific rendition if it (I've looked.)

[@bosstowndynamics5488]

Something else notable about some of the new car companies like Rimac and Rivian is that they aren't market disruptors in any meaningful sense - Rivian had a huge investment from Ford before Amazon came in and pumped even more money into them, and Rimac has a substantial minority ownership by Porsche.

[@JmKrokY]

2:57 Croatia 🥶

[@jmanakajosh9354]

This whole time I thought Apple was trying to make an independent system to make any car driverless....guess they're to stupid, so sad.

[@mmmtastehify]

The animation you did and video editing = chefs kiss

[@Killallmangahaters]

so you ARE that floating cat thing!! i found that channel and thought the voice was uncannily like yours and this confirms it. you have so many channels

[@nicolamastascusa8173]

Meanwhile, Xiaomi, a way smaller smartphone maker just launched their first car.

[@kittykittybangbang9367]

link?

[@nicolamastascusa8173]

kzbin.info/www/bejne/eHatoWR8l8aXhcU@@kittykittybangbang9367

[@marvelousball]

Totally not chinese propaganda bro

[@nicolamastascusa8173]

@@marvelousball kzbin.info/www/bejne/nWXMfmSAlK2Xfqc

[@nicolamastascusa8173]

@@kittykittybangbang9367 kzbin.info/www/bejne/nWXMfmSAlK2Xfqc

[@Killerean]

One thing that baffles me is why are these companies re-inventing a car? Each time a company tries to make their own self driving car, you see a unique design that had to cost millions of dollars and thousands of engineering hours to develop. It's a complete ludicrous waste of company resources to first build a car and then try to make it self drive. Get an old piece of scrap that can drive, stick your sensors and cameras and computers on it, teach it to drive itself, THEN develop your own shell for the computer system you've created. And if you fail, the only loss you have is the man hours you spent on the thing and a value of a scrap vehicle. Sounds like common sense, but it's surprisingly uncommon.

[@ThePowerLover]

Apple is doing that.

[@hardlyworking_]

Obamna 😢

[@thishandle.wasnttaken]

SODA!!!!

[@jakelappin7969]

Waymo is everywhere in SF. So it seems that they are pretty serious

[@benmcreynolds8581]

Remember when it was illegal to use your phone while driving? Now they have built in I-pads u HAVE to use to do anything. It would be hilarious if in order to use this car you needed: a apple watch, a Mac book, an I-phone, the apple vision headset just to operate this apple car AT ALL lol I can see Apple doing that

[@alexnesta4070]

Your jokes/commentaries only appeal to a specific generation and finally that generation is me and I love it.

[@GeorgeWashingtonLaserMusket]

I like the idea of the google car in theory, and in practice I'd hack it to be able to take manual control using a hidden controller, not a wireless one for safety reasons. LMAO

[@ivanklimov7078]

the 90 seconds before the ad are wonderful. keep it up

[@DarthKain0]

Did you just turn the video off after that? :P

[@woah-dude]

I enjoy this style of video but it's kinda embarrassing to get caught looking at a poorly drawn cat with intense interest

[@Barb0nius]

What was that song you played in your surfshark ad? It was very charming

[@ethanreynolds4942]

Dude I love the surf shark and the surf shark noises.

[@ayushtiwari8870]

great animation, great content, nice and fun narration keep it up

[@evananderson1455]

I'm surprised this took a week to show up in my feed when I watch and like every single one of your videos. I hate KZbin ha

[@IsaiahAmos017]

For the issue of hitting the bus full of children or wife it's a simple answer you hit the bus full of children I was in a bus when I was a kid and a full size van ran into the rear it broke the window in the back but other than that it was hardly thud no one on the bus was injured I have seen a car plow into the side of a a bus at 45 mph and it dented the lower side of the bus and nearly killed the people in the car but nobody on the bus was hurt There's no replacement for displacement Yield to tonnage bigger things are more tougher than smaller things

[@Sabundy]

I think you are dead wrong about the Sony/Honda EV in claiming no one cares. Not based on the reactions ive seen to it.

[@jamesrobertson1675]

You should do a follow up about the Dyson car, guy makes vacuum cleaners his whole career then steals half of the British car industry’s engineers by over paying and over promising to cancel it all 6 months later

[@TreeCraftbyAndrew]

Think of the staggering amounts of money wasted on tech over the last 40 years or so 😮

[@terig5584]

Heh, is that clip of the kids getting squashed by the rolling car some stock footage? AI generated? Or from a movie or something? It’s pretty horrifyingly hilarious, as it’s not bloody at all, just flattens them.

[@patrickshaw411]

Think it’s from a car safety ad from a decade ago.

[@germanyballwork5301]

Think its from an anti phone while driving irish ad

[@kylegonewild]

@@germanyballwork5301 Yes I think that's correct. A public service announcement warning about the dangers of texting and calling while driving.

[@cursedfishtanx9087]

Wasn't there a really brief cameo of this thing in Transformers The Last Knight?

[@jasonhatt4295]

5:49 Big hero 6?

[@MrMadvillan]

it turns out that making an antisocial train for 1 is very difficult and expensive, and only tech executives can afford…

[@hobog]

7:25 trains planes and ships use a common pool of transponders and traffic control. Automous cars need this to be successful.

[@artsofthewood5748]

@7:41 goes hard lol.

[@uss_04]

I remember all those Motley Fool ads about the “Apple Car”

[@CustomStatue9]

Best surf shark add I’ve ever seen

[@didierpuzenat7280]

Many big technical inaccuracies.

[@mrpalaces]

I can't believe you would pronounce THE LAW with special emphasis, and not put Stallone's Dredd on the screen.

[@kaitlyn__L]

Funnily enough the only guy I follow who tests Tesla’s system does live in rural Michigan. So long as someone else drove on the road and left tyre tracks it’s surprisingly fine. But on pure undriven snow it does just freak out and give up.

[@telesniper2]

If I were a product development executive there I'd create something cool like the Apple Automatic Rifle. Introduce lots of neat features. Maybe a heads up reticle in the Apple Vision Pro. It could have totally innovated but proprietary and expensive caseless ammunition or something. Apple's just missing out on tons of opportunities to boldly break into new markets by not having bright lads such as myself on staff there.

[@bruhbruhhh6592]

The google car would actually just get flattened by a semi, that thing looks like a death trap 😂