The Beef That Saved Hip-Hop

[@jimmyalfonda3536]

"Hip hop is dead and we have killed it." -Streetzsche

[@dblewis1779]

Ok .. nice. I like the way you did that

[@TK-cg4ks]

Lmaooo “Streetzsche”😂

[@colonialstraits1069]

So good.

[@ProfessorCDO]

Lmao

[@Brickbrickbrickinthewall]

Beyond Biggie and Tupac. Thus spit Realgangsta.

[@NeonTwilight]

As a kpop fan, the amount of kpop fans who will dismiss american rappers of any decade but uplift watered down hip hop coming from Korea with absolutely zero black people working behind the scenes because it's less "intimidating", and they can pretend to be hard has always been one of the hardest things about being a black kpop fan. Im so grateful to have this video to articulate myself better.

[@unai49999]

As a K pop hater, you have to claim your sh back

[@trismus1]

no one into any form of korean music is hard.

[@Karsielatee]

Why are you a fan of a soulless imitation

[@Eniggma39]

This love black art, they hate black people.

[@kdpwt]

Just call them racist (they are)

[@justinharris2320]

An episode of "The Office" had a funny quote about the group The Black Eyed Peas: "They're rap for people who don't like rap, they're rock for people who don't like rock, and pop for people who don't like pop." Kind of reminds me of Drake.

[@JStack]

Ive always felt like there were the epitome of pop. No genre, just a collective of what’s gonna sell and market the best. Take a little bit from each genre the individual members were actually quite good at, but then mesh it all into a pop music chicken nugget. no fan of those genres will like it, but the generic pop consumer eating good and saying IVE GOT A FEELING to this day. I hear where is the love or PUMP IT LOUDAAA in group cardio classes to this day lol

[@Hubbletheory]

Good Ole Robert California baby. He's the fkin lizard king

[@nootnewt9323]

When he first came out I think I was in middle school or high school when he first came out so in his range of attraction. Everyone who liked Drake would always say “I don’t like rap, except for Drake.” I think it says something that your music mainly appeals to people who don’t like the genre.

[@michaela5053]

@@Hubbletheory🤣🤣

[@Cass-t4t]

the original B.E.P were pure hiphop for the essential b-boy culture found within hiphops' origin

[@nox2sweet]

Just realized your editor put a photo of “G-Eazy” when you said “Jeezy,” they are banned from the cookout and a warrant is out for their arrest until further notice

[@NoBotOW]

I stopped the video just to see if anyone else caught this in the comments 😂. That is EGREGIOUS.

[@nox2sweet]

@@NoBotOW saw that, that was WICKED! That's got to be an inside joke between bill and his editor, or else I'm going to have to put a restriction on bill's black card temporarily if he missed that

[@dangerouslydubiousdoubleda9821]

@@nox2sweet Wait he talking about Young Jeezy right not G Eazy?

[@nox2sweet]

@@dangerouslydubiousdoubleda9821 yes

[@dogsandyoga1743]

Time stamp please.

[@onemindchannel]

Say F.D... i heard your video aint droppin today 😈😂

[@dexterdahmer]

He betnot eva go to those KZbin streets 💀

[@Justlacegames]

To any editor that talk to him and they in love just make sure you keep demonitization from him.

[@NovikNikolovic]

I heard all content you get is Lil Bill's hand-me-downs And Shark3ozero be playin' with his nose now And Vaush got a weird case, why is he around? Certified activist? Certified z00phile.

[@NovikNikolovic]

I heard all content you got is Lil Bill's hand-me-downs And Shark3ozero be playin' with his nose now And Vaush got a weird case, why is he around? Certified activist? Certified z**

[@NovikNikolovic]

(KZbin stop deleting my comments!!) I heard all content you got is Lil Bill's hand-me-downs And Shark3ozero be playin' with his nose now And Vaush got a weird case, why is he around? Certified activist? Certified "homework file".

[@phoebemoon6952]

Lemme tell you as an old punk rocker that was convinced for a very long time punk was dead…. Hip hop can never die. We will always love it which means even if it goes on life support and it looks brain dead and every ones sayin pull the plug….its gonna keep breathing and eventually there will be a rebirth. Even if it never reaches mainstream success again the art won’t die as long as there are artists who love it. That being said I don’t even really think hip hops gonna get to that critical stage like punk went through for decades…. You still got many lyrical artists who are real about hip hop before anything else. Long live hip hop and long live punk. Love your work by the way.

[@Toastfacekillah87]

100% Hip-hop will never die. Real heads know.

[@nervousallday]

I'm an old school backpacker. One of my best friends, and honest to goodness one of the best roommates I ever had when I was in my 20s, is a punk head. We got along then and now for the reason. Mainly that we both respect and honor the DIY ethos in each type of music in their purest forms. Plus he took me to some of the coolest parties I've ever been in my life. Long live hip hop and long live punk.

[@leonessbutterfly8813]

Exactly hip hop is like basketball. It'll never go away.

[@nondescriptcat5620]

the Metal delegation can confirm. we were never even mainstream and we're still kicking.

[@chickenpie8016]

Hip hop is the new punk

[@willis7404]

A lot of the “hip hop is dying” old head crowd (myself included) need to just stop relying on radio and billboard charts to find their music. We live in an era of abundance, there are tons of dope lyricists that are producing new music. Rapsody just dropped a new album. Dreamville and GhettoSage both have an entire army of spitters that are worth a listen. I mostly agree with this video, but I think if real rap fans truly cared about the state of hip hop they would focus on the style they prefer and celebrate those artists more than they are condemning the pop rap artists that are popping off on social media. We too old for TikTok anyways lol

[@nervousallday]

I agree and I for one plan on doing just that. I'm 51 and I find that there is so much incredibly dope (and lyrical) new hip-hop that no one has any right to declare hip-hop dead when it is very clearly alive and well. Real heads know that real hip-hop has always been in the underground. That's nothing new. In the 90s, you had to turn off the radio and go to mixtapes (or do a lot of ordering off of Sandbox Automatic) if you really wanted to get the real underground shit. Now that shit is on KZbin for free and just waiting to be discovered and consumed.

[@willis7404]

@@nervousallday thank you! I say the same for the “they don’t make love songs anymore” and “what happened to soul music” it’s all still there, just gotta learn how to find it.

[@ReshonBryant]

I think it's a we're too old thing. I was around for the 80's and 90's dynasties. I just think n*ggas gotta learn how to move on and let go. Broaden the horizons. Listen to some different sh*t.

[@boycottactivision]

Camels: Minding They Business Nas: 😈

[@TheOnlyPersona]

I laughed at this way harder than I should’ve 😂😂😂😂

[@EOlaCasas]

​@@TheOnlyPersona Same 💀

[@ASANTEAMIN]

😂😂😂😂😂😂

[@vampiredolly]

It's ya boy nas in NYC look at that camel behind me tho scratching his neck turn up

[@Ebon_Sean]

@@TheOnlyPersona Me too 🤣

[@gcheftjgfba2655]

Akademiks is the worst kind of poser/vulture

[@coconamia]

It’s just hoodbooger gossip for chronically online birds

[@Ms.Mortician]

He’s straight 🗑️

[@dariuswilliams7509]

In a space where Vlad exist i dont mind akademiks. If we gone get rid of one get rid of the rest if not i dont really care😂

[@BigPurp9]

As someone born and raised in the UK there’s an epidemic of TrapLoreRoss’ nowadays. We’ve got posh white kids who go to private school and get straight A’s wearing balaclavas and stabbing each other trying to emulate their favourite Drill rappers😂😭

[@blazaybla22]

@@dariuswilliams7509At least Vlad does solid long form interviews with like NFL dudes, people like Big U, retired gangsters like Freeway Ricky, people behind the scenes of NWA, etc. Like there’s historical value to some of his stuff. Whereas Akademiks is just 24/7 how can I shit on conscious music and uplift ignorant nonsense

[@letranger4461]

“Where is D.A.R.E?” Probably being phased out because it taught kids who didn’t know a lot about drugs what they were and their various names and exaggerating the effects of “soft” drugs, thus making kids dismiss its warnings entirely if and when they knew about the exaggerations. -signed Zoomer who won her middle school D.A.R.E essay contest But really though, studies show the impact of D.A.R.E to be negligible to negative

[@FunkyLittlePoptart]

D.A.R.E? You mean the "free t-shirts for stoners" program from school?

[@letranger4461]

@@FunkyLittlePoptart my sister did take the shirt I won when she went back to college and I never saw it again

[@DC11GTR]

D.A.R.E really = Drugs Are Really Expensive

[@BOGOworms4sale]

I’m like the one kid D.A.R.E. worked on. That shit kept me abstinent for a good 15 years 😂

[@jakie4444]

i thought thewy beacme truth

[@NoirNameless]

Hip hop isn’t “dead”. The audience just has to stop waiting to be told what to like by TikTok and Twitter. We don’t have to take what we’re given and think that’s all that exists in the genre simply cause we don’t want to look for more. This beef definitely “unlocked” something, so to speak. Suddenly hearing people say that they like “lyrical” rap now because of it isn’t an accident, and shouldn’t just be glossed over. Now that the people who didn’t know about drake’s gimmicks as an artist are listening to people like Kendrick, Doom, etc there’s never been a better time for rappers who have deserved more attention to finally get their recognition. When I’m seeing people excited for Denzel Curry’s next album, loving Schoolboy Q’s last one, raving over Vince Staples new one, and enjoying Rapsody’s new, it’s clear that there’s a thirst for more music with substance, lyricism, and creativity being quenched here. There are really people listening to Kendrick’s music who are/were Drake fans saying, “This was here the entire time?” “Hip hop sounds like this, too?” Etc lol. But it’s up to the audience to give it all said attention. Not a label. We control who becomes huge, and who doesn’t. Not them.

[@masterchef3019]

I’m sorry g but no one tuned into this beef has started listening to DOOM 💀. The beef was a big social media event, hip hop landscape is largely the same and if you have any younger family in their teens or tweens you’d know they consider Drake and Kendrick old people shit. The kids determine what’s cool, us older people just have our own niche

[@NoirNameless]

@@masterchef3019 I’m 27, not really old and I’m telling you right now, people my age or younger definitely don’t consider Drake and Kendrick “old people shit” lol. Maybe some songs, but not them as artists. Those two and Cole have been considered the multi generational artists who move things forward for a while. Which is why people my age, and younger than me listen to them all. Also, I definitely seen people saying that they listen more to “lyrical” rap after this beef and Doom was an example I saw amongst many. Idk if you haven’t been peeping, But Doom’s Spotify numbers have been up since his death pretty consistently. So it’s not crazy to say this after hearing people talk about this.

[@Jah0413]

@@masterchef3019you’re wrong bro Ngl this beef got me listening to lyrical rap a lot more

[@NoirNameless]

@@Jah0413 Exhibit A. Lol

[@gx3079]

it’s up to the audience to do the work and not just take what the internet/ radio push

[@solomonpnq]

lil bill: sometimes you got to pop out

[@MarvelousMars]

and show 🥷🏾

[@Zpice]

Certified boogeyman, Im the one that up the score with em

[@ReshonBryant]

😂

[@gaybacond2367]

Drake saying Kendrick is tryna free the slaves as an insult is so... 💀 what's wrong with freeing the slaves?? 🤡 (more comments for the algo, the vid is almost over lol)

[@Peacekeepa317]

The answer is in the second half of the bar. He's acting like an activist and it's make believe. Malcolm X warned everyone about falling for that okie doke years ago when he said that entertainers are not leaders.When y'all keep repeating that talking point, I hope you're just being obtuse. I pray this generation isn't that game goofy.

[@EmmaWithoutOrgans]

@@Peacekeepa317Malcom X was also a midwit. Read Marx.

[@ohgoditsdave2837]

@@EmmaWithoutOrgansracist identified

[@Peacekeepa317]

@@EmmaWithoutOrgans An ad hominem attack on Malcolm X isn't an argument or a refutation of the specific idea stated. To indulge your red herring, I've read Marx. Even though that has nothing to do with entertainers not being leaders. Why would I give more power to a government that already has proven itself to be antithetical to my humanity. Do you hope to topple the bourgeoisie through pseudo-intellectual ramblings and convoluted slave morality? Can you show me an example of Marxism that has ever worked? I don't think you can.

[@KDMSHOWCASE]

@@EmmaWithoutOrgansare you serious?

[@randomcharacter6501]

Showing a picture of G-Eazy when you said "Jeezy" is nasty work😂

[@robinson45]

I have no idea how he made that mistake lol. He's still a legend tho.

[@littlepj71343]

I honestly can't tell if it was on purpose or not because the editor trolls, too.

[@drbeavis4211]

@@littlepj71343 Gotta be a troll, no one accidentally confuses the two lol.

[@faeriegraver]

I would put money on it being a joke I mean c'mon

[@LorenzDominique]

Came for the insight, stayed for the Ice Spice slander. 🙏🏽

[@celondelon351]

I realised listening to her “music” she ain’t got no bars and repeats the same lyrics on all her songs the only difference is how many times she repeats the word “like”

[@LorenzDominique]

@@celondelon351 I have only ever heard one full solo track from her that I didn’t instantly turn off. Lol.

[@SCHRODINGERS_WHORE]

That's why I only listen to hottie freestyles 🤷🏿‍♀️ Megan is in a league of her own.

[@janbonne]

I kinda like counting how many times she gonna repeat the whole “poop” metaphors.

[@LorenzDominique]

@@janbonne she makes it too easy to 💩 on her

[@neidhardt8093]

It feels like the death of an era and the birth of a new one. It'll be interesting to see the trajectory of hip-hop in the next 10 years.

[@e66iu]

I put it on my deceased raven friend, Shoebox that I was gonna watch at release. RIP Shoey, you weren't even my pet, I didn't own you. We were friends with no benefits, and I can tell you cared.

[@colonialstraits1069]

Ravens are one of the smartest animals on the planet. They have deep emotional lives. Sorry for your loss.

[@e66iu]

@@colonialstraits1069 Thank you. This hit me hard.

[@diegojimenez466]

Yuno miles is basically holding the whole hip hop world

[@smidlem1117]

Kendrick Lamar drake drake Kendrick Lamar drake Kendrick Lamar kendr

[@dial-tone892]

I agree

[@jujucrock14]

​@@smidlem1117 *Kendricl

[@jeremytitus9519]

Facts

[@Dovah_Jay]

So drill, in wrestling terms, is a shoot. They're shooters.

[@chinortega3]

Lmfao

[@GoldenPickaxe]

If Drake's shooters doing tik Tok

[@lucag.lisickza425]

lol you cannot be serious

[@lucag.lisickza425]

lol you cannot be serious

[@trevorrichard4710]

That’s a great take

[@someoneghvjvj1808]

Kdot dressed as Jesus looks high af

[@blessingo7449]

AND hot af

[@tdmidas289]

Yeah bro was goofy for that

[@Jiydiyon]

@@blessingo7449GAY

[@SCHRODINGERS_WHORE]

Jesus isn't real.

[@Super_Broly]

But he's not your savior, dresses as the savior

[@Chasi385]

‘He is blackness reduced and distilled for mass consumption.’ Thank you for this.

[@_NoHandle_]

One of the things that has really disappointed me with this battle was seeing some of the old heads that I respected, excusing ghostwriting and saying that it's OK if a rapper doesn't write their own lyrics. Combining that with the casual fans who know nothing about and don't really respect hi-hop culture, helps me understand why hip-hop is on it's last leg.

[@constipatedwonka8061]

I think I've deduced 3 categories which made old hip hop the way it is and why it can't be replicated: 1. Technicalities - Now that primarily consists of what types instrumentals were composed, what kind of flow styles were replicated or aesthetics in the way people dress or present themselves. Such technical aspects seen in the 90s already aren't commonly used today, but it is the category most easiest to replicate. Unfortunately replicating that isn't enough, as emulating only such technicalities will more often than not leave people feeling like something's missing still. 2. Philosophy - The why and the how in music. What were the rappers thinking back then, what they believed in, what they thought constituted good or bad music, how to resolve conflict or even fundamental questions like what is good or evil. Now that has changed massively already, including in smaller ways like how scandalously dressed ladies used to act as accessories to male rappers, to now dressing and appearing scandalously more commonly on their own terms. That's just one tiny example, but emulating the philosophy of 90s hip hop is *very* difficult, even many people who started out in that era are unable to replicate that same philosophy, because their views and beliefs on music and life had changed so much already. 3. The Environment - And that's the one that's essentially impossible to replicate, unless you're born in some kind of non-english speaking country where gatekeepers still hold a lot of control on what kind of artists make it. At best it can be replicated artificially, but it's still not the same experience in music creation or listening. Even if the other 2 categories are perfectly emulated, the way the current music scene is makes it so that the experience in creation and listening of such music will remain way off in comparison to how the same song would be experienced if it came out in the 90s. The pursuit of pleasing old-hats or them finding music that hits as music from the past really is like pushing Sisyphus rock. You actually have better chances in pleasing old-hats if you decide on not pleasing them at all, but just go all out on being as good at spitting a human being can reasonably be. I mean... it worked for Kendrick... and he instrumentally, aesthetically, flow-wise, philosophically and in a bunch of other ways is very unique and distinct from 90s rappers.

[@weplaydk2343]

Wow. Excellent breakdown. Would you ever go on a podcast an discuss this

[@Alien_Super_Star]

Megan is a great performer! I saw her in Philly and it was dope! I already loved her music but seeing her perform live just added another element. The future of rap is female.

[@OddWolf666]

Lmao

[@Lifeofredo]

😂😂😂 bot

[@DMaJinBuu]

I agree but that's also partly because the males suck, like come on. Lil Yatchy, Uzi, Carti, Trippie, Kodak, etc. Don't necessarily have bars either. The rap superstar is dead.

[@Alien_Super_Star]

@@DMaJinBuu trueee there really are no rap superstars out right now that a really taking it. I feel like it could be Nicki but she be too involved in the petty internet drama.

[@Alien_Super_Star]

@@Lifeofredo calling me a bot cause you don’t agree is funny. Go troll someone else

[@AndrewLawton16]

For real, though. The Pokemon soundtrack and the Space Jam soundtrack really fucked up my barometer for movie soundtracks for life. 7 year old me sitting there thinking, yeah this is what movies are supposed to sound like.

[@rahbeeuh]

I enjoyed the Josie and the Pussycats as well as the DreamGirls soundtrack. Enjoyed Pokemon soundtrack too!

[@HempBraum]

hit'em high hit'em high hit'em high

[@affgrim6449]

Digimon movie for me

[@dreamydreary]

that was memory unlocked for me, i had the pokemon movie cd, dunno if i'd remember any of it now tho lol

[@omgkthxbi]

first album i ever owned was Space Jam LOL

[@mylesjaydcuo]

Damn when you "Drake is Elvis. Drake is the Rollingstones." I agreed immediately. Well said.

[@Toastfacekillah87]

Why is it on the state of hiphop we only talk about the rappers? Hip hop ain't music. It's a culture. What about DJ'ing/production, breaking, graf?

[@smidlem1117]

this too!!! hip hop more than any other art is explicitly collaborative and community-based; it literally started out of parties and the usage of others' songs! but reducing it to rappers absolutely erases parts of the culture. t show an example of this: Latinx people formed an integral part of early hip hop culture, but were actively sidelined away from rapping and towards dancing. "[X] is dead" in general is just a brain dead take from ppl who've shut themselves down from new analysis or information

[@salj.5459]

@@smidlem1117You can't be taken seeiously if you use "Latinx"

[@uriamudeltoro5075]

It's like a band where ppl only know the front man. Those that know understand that the elements of Hip Hop feed off of each other, and still do....maybe just not as much these days...one of any of these elements can lead you to other parts of it. Bill did a brief overview of the culture as a whole...but again, those that know, knows that THERE ARE COLLEGE COURSES THAT COVER ALL OF THESE ELEMENTS FROM AN ANCIENT PERSPECTIVE. But how many Hip Hop fans understand this perspective?

[@mraaronhd]

Unfortunately, it’s the rappers who get the most attention because they’re the ones who rock the mic on the stage. And also, unfortunately, for a lot of people, hip hop is just a phase- similar to how punk rock has just become a “phase”.

[@AntiSocialExtrovert323]

This is a good point but I don’t think it really applies here bc it’s a video about the context of Kendrick, focusing on lyricism. The only person doing lyrics is the rapper.

[@Samveg]

FInally beat F.D. to it eh?

[@NamelessInternaut]

I mean FD's video is probably going to be at least 3 hours long so.

[@NotExplicable]

FD probably has multiple big projects going on at the sametime. Before Kendrick decided to shake things up.

[@kendalstokes8358]

I think Kendrick just rejuvenated HipHop single-handedly with the Exposure of Drake. There’s a Scientific/ strategic side of Hip-Hop that Drake was the face of. With the likes of Vanilla Ice & anyone else who went the “Industry Plant” Route. Then there’s the Spiritual side of Hip Hop. Kendrick, Outkast’s, & whoever didn’t let the industry play them as puppets. Kendrick’s keeping the spirt alive. HipHops not dead at all.

[@Jalenlane93]

Drake isn't a plant. He was handing out CDs and struggled to get signed. Young money/ Universal were the only ones who took a chance on him.

[@shlidgn90]

Kendrick is a hypocrite. Who created a fake beef with for his Jake Paul knockoff fans to disguise his dwindling record sales.

[@smoothsavage2870]

If Kendrick is the only one reviving the genre to you, then Hip Hop IS dead.

[@smoothsavage2870]

@@Jalenlane93 For a lot of people, "i dont like this artist's music" equates to "they're a plant".

[@kendalstokes8358]

@@smoothsavage2870 Nah I was just using him as an example cause ik folks ain’t tryna read me talk about Dreamville, JID, MAVI, MIKE, Rapsody, etc. Why u randomly feel the need to come at my rap knowledge bro 😂can’t you see I’m tapped in🤷🏿‍♂️

[@rahbeeuh]

Hip hop is a cockroach. It ain't dyin' it'll mutate for sure

[@fromlissawithlove]

To borrow a quote from the outro of GangStarr’s “Royalty” (DJ Premier) “…so while you keep on fakin’ the funk, we gonna keep on walkin’ through the darkness carrying our torches. Underground will live forever, baby: we just like roaches, never dyin’, always livin’. And on that note, let’s get back to the programme…”

[@rahbeeuh]

@@fromlissawithlove thanks for sharing that. I don't think I've heard that one or maybe I have and forgot. 😅 Going through my music history has been eye opening for me so I wouldn't be surprised if I forgot

[@adrianguinn3331]

"... more hollow than a cicada skin..." is absolute bars

[@jensendsflowers]

The audience is locked in

[@pristinedecision1877]

🔐

[@aerion4077]

13 minutes late

[@quinncillian]

are we his parasocial friends?

[@jansenart0]

"Everything that just happened in the past month undermined the script but imma keep with it."

[@luckyspurs]

99% of us are both Lil Bill and FD Signifier fans right. Their references to each other are among the most funny moments in the videos.

[@everthealtruist]

They don't need gatekeepers because they put in an automated gate. Doesn't mean the gate isn't kept, there's just no longer a human element to it.

[@nicolasnamed]

THIS

[@PCKLEZZ]

He actually popped out and showed us!!!

[@ReshonBryant]

Yeah, bro must've noticed too🥸

[@ZezeRants]

I said ain’t no way he just said Eminem 😂😂

[@Vic-ww8cg]

Nothing wrong with Em doing his thing

[@jovanreid6782]

@@Vic-ww8cg But it would be seriously concerning for a Black dude to not have gotten into hip-hop until Eminem. That would make him no different from any White boy who says crap like "I don't really like rap... but Eminem is cool..." which is a toxic fan-base that hip-hop needs to keep its distance from. (Plus Em is overrated with his best work most likely being an anomaly rather than a testament to his so-called genius, as he's probably really as wack as "Houdini" or any other release since Revival seems to suggest.) With all the greater and deeper and better artists who came before and after Eminem, there's no reason why he should ever be anyone's point of entry for hip-hop, especially a Black person, when rap is a Black art form to begin with. I hope I have broken things down enough for you to understand why it would be problematic if lil' Bill had been serious in saying Eminem.

[@Tigercam24]

​@@jovanreid6782 they not paying attention bro

[@dariuswilliams7509]

​@@jovanreid6782 Yo i remmeber the white kids telling me "Rap is crap just take the c off" 😂😂 or the "I only listen to eminem not that other stuff".😂

[@gkay8889]

EXACTLY , IM SAYING , EM IS NOT A REFERENCE POINT FOR GOOD HIP HOP and I’ve been saying that for years

[@someoneghvjvj1808]

Pokémon ost was fire you don’t need to defend that purchase.

[@kmarcol1]

There's no artist development and social media hype trends guides the industry and consumer

[@rahbeeuh]

Unfortunately.

[@Micisme86]

Social media aka the the audience wich means the inmates are running the asylum

[@rudetuesday]

Development deals are all but dead. Labels want the shortest possible wait between any sort of investment and a decent payout. It's even more difficult for artists to make contracts work for them, and it was close to impossible before.

[@salj.5459]

@@Micisme86Social media AKA the algorithms which means the prison guards are running the asylum, as normal

[@Micisme86]

@salj.5459 The sooner the public actually takes accountability for the conditions society is in, the better. We keep pointing the finger at everyone and everything but us. Corporations simply follow the money, and they see we spend it on smutt, so naturally they're going to promote what makes them money. If we spend money towards more pure and righteous things, Corporations would promote it, shuv it in our faces, and profit off it

[@VivaSepulchre]

This beef has helped out smaller channels in the algorithm I think. Anyway I just subbed. Cool and insightful video brother

[@Marina-ld3ew]

Drake is the Forever21 of Rap. And I can only hope that we as a society make the conscious decision to stop financially engaging with cheap, low quality imitations of actual art/style that are built to fall apart/lose relevance in a few months or less to keep you coming back for more, while making the industry and society as a whole worse as a result.

[@GoodgriefwithD]

We used to collect rap songs and new artist like trading cards. I swear walking around with headphones in the hallways playing music nobody heard yet felt like getting Jordan’s in a new color wave a week early.

[@ReshonBryant]

Death Grips, Lil' Darkie, MIA, and now Kim Gordon so far🌝🍿

[@thedangerwich5476]

Bro your pen game with them analogies is top tier.

[@clementinelives]

Surround Sound blowing up damn year a year after its release was such a shock for me

[@othelliusmaximus]

FD if you see this make the Tyler Perry video.

[@Fooacta]

Bruh let that man live (but forreal when that Tyler Perry?)

[@janbonne]

FD signifier have you watched Strange Loop Musical? I feel it’s an epic decades developed Tyler Perry diss track of a musical. Michael R Jackson’s expression via musical of the culture’s beef with TP is so good.

[@alim.9801]

Yesss

[@alim.9801]

​@@janbonne that musical is so good. I stg it won some Tonys and was big for a while but i never hear about it anymore :/

[@dre_withwithout]

Dmx was next after the void Big left on the east coast. Jay was always floating in the ether no pun intended then found a 19 year old Beyoncé at 31

[@milos1967]

Look all I'm saying is that jazz was born in the thirties and died in the eighties, and Rock was born in the fifties and died in the 2000's. Around 50 years each. Rap was born in the seventies.

[@TwisterTornado]

Then what happens, next? Black Country revival? Is it possible to even be that deliberate? It seems so artificial and forced.

[@smidlem1117]

jazz didn't "die" in the 80s nor rock in the 00s, consumer audiences just got lazy and didn't bother doing any searching of their own to find the acts that were continuing to make compelling music outside of the world of mega-budget music. no art form can ever truly be killed anymore and I wish more people understood that

[@Micisme86]

Thats because those genres didn't gatekeep enough and let outsiders influence them, that's why I don't get mad when country music gatekeeps, thats why they still have an identity and rap is unrecognizable today.

[@DEADSTARZ]

@@smidlem1117 lmao they really think these genres died lmaoooo

[@milos1967]

@@smidlem1117 Yeah that's pretty much what I meant by "dying." Obviously none of these genres are going to completely disapear, people are still making jazz and rock today. But they have "died" in the sense that they are no longer mainstream titans, and they probably never will be again, besides their occasional bursts of trendiness with stuff like the jazz rap/pop punk revivals.

[@JamsandTea]

As someone who just loves music, things are weird right now, but it’s undeniable that while the world feels like it’s getting shittier and shittier, it’s nice that people seem to still give a fuck about legit artistry and lyricism. I know it sounds kinda pretentious, but for the people who value that, I feel like we do run the risk of losing it if we don’t at least encourage people to do it. It’s why KZbin is the place it is for criticism in certain pockets. It just nice to all be appreciating something that’s worth appreciating.

[@2120musiclover]

HGC Apparel has a dope tee that says “They love our culture, they don’t love us” I have it. Love it

[@phataldestroyer]

The whole thing with female rappers is crazy. The flow and lyricism is insane. Ive been following snow tha product for a long time. She did a track with tech n9ne, but eventually stuck to the hispanic scene. Shes great but slept on hardcore. Her rapping is better than most pop rap today. Its almost maddening.

[@nervousallday]

It actually disturbs me that more people aren't hip to Snow the Product. I wish that she, Flo Milli, and Rapsody would jump on a track together and just go as hard as they can go.

[@ReshonBryant]

Rico Nasty is another one of them ones out on the fringes of what Rap and Hip Hop is. Not quite a female Death Grips. But, right there in a space of alternative meets trap. Anton Chigurr on the mic but possibly gender fluid too💀

[@kharisking]

BRO THE "G EAZY" PIC FOR "JEEZY" IS NASTY WORK 😂

[@nervousallday]

Thanks to this battle, my 21 year old son fell down a rabbit hole of K Dot's influences. I was proud when I walked by his room and heard him playing "Nas is Like" because K Dot said that was a record that was important to him. Now it is important to my son who aspires to be a rapper. Yes this battle was vital. It sounds highbrow, but it really was very much about the soul of hip-hop at a time when the music, like so much else in this Internet age, has made the music disposable.

[@ultravioletiris6241]

😂

[@minismalls3096]

kendrick v drake was literally hip hop v industry lol

[@nosidezero]

"the industry can hate me, fuck them all and they momma"

[@BotheredBoy]

The aftermath of 'Not Like Us' has felt like a cultural touchstone moment.

[@Shiyaku93]

First time watching one of your vids, I came from FD and I'm glad I did. This is top notch 👌

[@shanteelbelieve987]

Flo Milli be doing her thing ✨ Always enjoy your content.

[@kingklassic3522]

O love the stricture and content of these vids. Yiu got a new subscriber for sure. Im just going through these catching up lol

[@robmoney]

I finished watching the third season of Wu Tang: an American Saga the other week. Some of the topics that season goes off on is this video.

[@IsYouStillaFan]

Ah you beat FD on the video *again*

[@Spectacular66]

Not gonna lie, that Pokémon first movie sound track really was a huge bop back then... I don't blame you... I was like 9 when that movie dropped and I watched that shit on repeat

[@kylemabee8119]

I timed making my breakfast very well🙌

[@quinncillian]

right whichu! slept in and making steak and eggs for my fiancè and I rn 🍳

[@_FLWRS]

Watchin at work💯

[@SplittTwig]

Oh hey king

[@_FLWRS]

@@SplittTwig what’s good

[@Sabbathtage]

God, I love your analogies and dry delivery on jokes is perfect.

[@scottbruckner4653]

This week. "Old head yells at a cloud and proclaims Music is Dead" In other news, The War Goes On, The prices are higher, and the planet turns once more, more at 11.

[@JohnHenry629]

Battling or so-called battling in music can be seen in the evolution of jazz music with the jam session. Which overall purpose served to perfect the art form.

[@Cedsbestwife]

Megan and Lizzo be performing so hard, they make my ssa tired all the way from home, audiences appreciate an artist that obviously works hard

[@mozeztheman7925]

Great commentary! ✊🏿 well spoken, much appreciated ‼️

[@KhayJayArt]

I cant believe you compared Drake to BTS. Bro wants all the violence from the kpop fans 💀

[@cinesamproductions]

More like violence from the ARMY

[@MrTombombodil]

Man, no one else on this side is talking about this stuff with the exact same combo of historical context insight nuance and humor that you are. Keep it up 👍

[@absurdspoonful]

First, I absolutely love how this video is structured. That's such a tricky thing to nail in video essays. Second, I think there was a miscommunication between you and the editor. At 40:16 there's a photo of G-Easy when the intended reference is Young Jeezy.

[@HybridSonaHaver]

I will never question when youtube gives me content like this that I know I am not the intended demographic but, I will absolutely stay. primo video and super insightful. commenting for the usual algorithm bump and the like

[@smolcircles4495]

Did I officially get my Old-head pass toady?

[@Jundarippa]

Welcome to the club, formerly young muhphuka.

[@ReshonBryant]

My dude brought up the Sex Pistols randomly tho🤣

[@josefdawson5284]

nice video man. Your outro reminds me of hip hop saved my life somewhat.

[@TheCompleteJeff]

Billiam, thanks for the takes as usual

[@LangSmith.]

Always love learning from a Lil Bill vid, and this is no different.

[@ProjectileGrommet]

And more importantly Drake lost

[@EddieEd810]

Brought here by FD and gotta say 🔥 vid man. Just subbed too

[@rudetuesday]

Thank you for mentioning Ludacris, who is one of my top favorite rappers. In addition to having a sense of humor, his warm and engaged delivery keep me going back to his work. Blasé , cool detachment only interests me when it's wielded tactically. Kendrick does this well, and his sense of humor also shines through. I'm hoping we have more lyric-based rap at the forefront of the genre, because the culture deserves it.

[@geneyounkin6789]

Just getting around to listening to this and… 5 to 1, Baby!

[@ReeseDarknessB]

This made my Sunday my wife and kids mad I locked myself in the bedroom for a hour though so I will have to deal with those repercussions

[@MShot98]

As a hip hop fan and one that loves to learn the history of just music in general. If you did a video on the history of the diss track like you were in the beginning and did quick breakdowns of the impact of said beefs/tracks would be fantastic.

[@TheZeroDestroyer]

Hip hop can't be dead with Kendrick, Push and Coast Contra.

[@jojoadeyemi8239]

Facts. Real raps is back. Everybody dropping heat. Stay off that mainstream radio.

[@SayWhaaaaat426]

I feel like kendrick being at the top is a pretty good sign that hip-hop isn't where it used to be lol

[@Defforce1]

@@SayWhaaaaat426I feel the same way for Drake.. I rather have Kendrick and Cole on top over drake and travis

[@jojoadeyemi8239]

@@SayWhaaaaat426 You have to elaborate on that for me. How is it different because Kendrick might be at the top? Nas, AZ, Wayne...a bunch of old heads still droppin heat. The whole Griselda camp droppin heat. Conway might of dropped album of the year. West Coast rap is better than ever. Juicy J and the Memphis sound is better than ever. Atlanta always killin it. Hit Boy and Alchemist did multiple fire ass albums together Metro? Even the producers gettin it. The underground scene is crazy right now too. I dont know where people listening. KZbin drops new fire in my recommends every day.

[@DiamondD-zc1eg]

Hip hop can never die fuz Wu Tang is forever.

[@provide_r]

That Pokémon soundtrack slap crazy dawg you spittin 🗣🗣🗣🔥🔥

[@matthewroberts6833]

It's interrsting given that, before Kendrick and Slim, it was the ladies that were really dominating hip-hop for the last year or so. I hope this will lead to some growth for the genre and the art. . . even if I'm too old to be the target demo for it.

[@saintsinatra3]

Love the video, my G! Y'all got the drop order of the Nas/Jay thing off, though. "Takeover" dropped and then Nas dropped "STILLmatic Freestyle." We got "Ether" on the STILLmatic album after that. On point and game-tight (pause) on everything else, though! Big love to the channel

[@poelogan]

first 2 minutes and i’m already on the floor laughing this gon be a good one

[@devzeppilin]

“Freddie vs. Benny” being whatever it was instead of a battle on wax, was the worst disappointment in Hip Hop since Jay Electronica.

[@fourmoyle]

Voodoo man Chicken bone chicken bone

[@kaibrizbon]

These Philly artists really need to hear all of this. I've been screaming this for years!!!

[@gregorybertrand645]

5:46 Shout out to Primm's Hood Cinema, he an all star.

[@deondra9427]

😂😂🤣 new sub outta me. The way I was about to exit this video so fast when you said the Eminem joke 🤣🤣 I literally laughed out lout in the middle of work.

[@hjblacdes61]

12:52 not to discredit your point cuz its a good one but Kodak been rapping for longer than the others, i've heard a song where he mentions being 14 years old. its a pretty good one too

[@EphemeralTao]

The Sex Pistols were poseurs; and vastly overrated.

[@matthewpulama106]

Hell, Freddie Mercury dissed Sid if I recall.

[@EphemeralTao]

@@matthewpulama106 I didn't hear about that, but if true would be absolutely epic.

[@ReshonBryant]

The Clash were definitely more talented. Americans made punk a little more dangerous imo.

[@alim.9801]

​@@ReshonBryant they did?? How?? Also agreed that The Clash rock

[@ReshonBryant]

@@alim.9801 better singing, song writing, Musicianship, etc.

[@l.1586]

A fellow The Story of Adidon enjoyer, always pleasant to see. Easily one of (arguably the best) the greatest diss tracks of all time. I'm not even a big Pusha T fan like that but, my god, I will never shut up about how great that song is.

[@rashadholligan4680]

"slide right thru easier than a greased pig on Ms. B Nasty's backseat" is a wildddd thing to say 🤣🤣🤣

[@funde19]

Thanks for giving some love to Big K.R.I.T. He's not included in the convo about Atlanta enough, imho.

[@shanicelasha8495]

hmmmm all this time i thought it way “peak my interest” wow. didn’t even know pique was a word. thanks man :)

[@BBDxGAMER]

the G eazy pic instead of Jeezy got me 😂😂

[@tubulartom666]

Why is no one mentioning the fact that drakes decline in music quality coincides with his $400 million dollar deal? I think it’s 2022 (I will not look it up) when he sold his music to Lucian. It’s a 360 deal so that includes merch. Idk if it includes show money, I don’t think so, but he doesn’t own his masters or at least only owns 50% of them. Again not entirely sure, I just know he got the lump sum and now will make either nothing or way less from his own music than previously. He’s required at least 2 albums a year with this deal. I think that’s why people have been so against them. He’s phoning it in to the point that people are accusing him of using Ai on his vocals. He stopped caring about the music a while ago so why would he keep being passionate about his new works when he’s not profiting off them? I believe the deal also bought the profits from the Nike endorsements as well. You’re gonna see so much ovo, drake stuff come out at a rapid rate that is not gonna be good and will not be earnestly approved by drake. He cashed out. He got his pension early and now he’s phoning it in until he can actually retire. Hope it was worth it, pop star 😒.

[@riverofpower5659]

I nearly spit up my tea when you mentioned "the 3 pieces of hard fried chicken to go with his 40" followed shortly by the Mad Dog 20/20 and praise breakdown references. Those are some core memories right there. Hadn't laughed that hard in a minute!

[@phillipbell4394]

I think that what's difficult for me as someone who loves hip-hop (This is the obligatory "I'm Mexican" warning acknowledging that I have my own culture which is tied into and connected with black culture, but still ultimately distinct so my take may not be the most polished) is that a lot of the essential music in the genre has pretty much been scrubbed from the internet. I didn't get to experience Wayne's mixtape dominance because I'm 22, and I kind of can't because it's never going to be on streaming. It took me months to find Gucci Mane's Trap Story because once again it's never going to be on streaming. All of the album covers are super cool and I love them, but we get no context because the music is just kinda lost to time. TI is essential to southern hip-hop and the more he talks the more he alienates literally everyone from his music. One of my favorite projects ever is ATLiens because even though it came out 6 years before I was born it still genuinely sounds fresh, and unlike anything that really came before or after it. It's uniquely spacy in a way that I just don't feel was ever really replicated. The problem is that I really just will never know how many similarly unique projects are just lost to time. And also because of how money-driven the industry is when there are project like the Attrocity Exhibition, and they are seen as classics years later, but only sell 7,000 first week, artists like Danny Brown are punished for the creative risks they took. Drake makes forgettable music, but so do a lot of artists. It's just sad that he has so much control and artistic influence that it pushes out a lot of the weirder and more creative projects.