The Birth of Italo House & Its Impact on Music & Style

Our latest film with Diadora Looks at the birth of Italo house and its impact on music and style today. Read the story here: hsnob.co/25uid
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[@Chewy0424]

Some of the best House music ever produced came from Italy. Legendary stuff!!

[@djtricks1]

Simply FANTASTICO .."Alone - Don Carlos" 💚, one of my favorites from the early 90's ,still have my worn 12' copy :) also ..Gold Diadora Trainers (Björn Borg version)💚 from the early 80's you had to have them back in the UK,LONDON, especially ..(if you were cool!! ) Italo-disco /italo-house ..💚 ..YES YES! 😍

[@atuffrecord]

best product placement documentary

[@scullykelly5885]

opening tack at 00:00 is The uptown boys - Hot (a touch of jazz version)

[@samrose3205]

Oh you absolute legend thank you

[@stevush]

in the intro text it says: "In 1998, after a decade of italo disco dominating...". I think it should be "In 1989..." no?

[@markhypnos]

Yeah they were out by a decade 😁

[@dpalaoro]

I was wondering the same thing! 😂 All my italo house is from late 80s to 1993ish.

[@markuseden2105]

Definitely yes

[@damiengotoh]

Great !

[@10pablex]

Italo House es lo mejor de lo mejor...

[@robbiebalboa]

Diadorra only gives Roberto Baggio Vibes.

[@MrAdrien1999]

Grew up with an oye records sticket on my wall, once went to their store in Berlin when I was 15/16 and just gave me a flashback to see that guy at beginning

[@jesusfreak1700]

House music for life! 1st comment!

[@shin-kx9og]

Japanese house influenced by italo house? sounds very similar to italo house or italo disco. I'm Japanese record collector.

[@zianzam]

Italo house 😍

[@adrianroberts5192]

The music was very vibrant along with the upbeat late eighties Balearic Acid house culture Italian house music was for a young hedonistic crowd the music reminds me of the Ibiza scene it was cosmopolitan and it’s sound still sounds young and vibrant when you listen a proper Italian house track with piano strings with saxophones groove bass lines it’s awesome.I think us in uk turned it into cheesy euro pop as well as hard core kids becoming to obsessed with piano house hard core cheese but the originals we here great Lee marrow etc still love the sound of Axe corner Anita Adams etc but love the stuff that’s got a mellow child out feel to it reminds me of the Mediterranean Ibiza vibe to it when house was electronic soul music

[@Iceferno]

I wish the subtitles weren't so hard to read, but a great video regardless.

[@narutodssunny]

I thought the thumbnail had a picture of Anthony Bourdain

[@meryplays8952]

Italo-House is sometimes House, sometimes Italo-Disco, sometimes Italo-Dance and some times post 1991 Euro-Techno. It has many diverse styles and amalgamated them to sound like House for marketing purposes and this was its greatest failure. Fortunately it co-developed with the Italian branch of Eurobeat. While the "house part" left Italy and went to England to be misleadingly called Italian-House. The real maestros stayed in Italy and evolved it to classic Italo-Dance and Hyper-Techno in order to carry, with Euro(Italo)beat, the Italo-Disco well in the 90s. They created timeless classics and shaped the music for a decade, (if you count Post 1998 Italo-dance, another unfortunate terminology, for 15 years ) they dominated for the second time the dance floor. But it was unique, if you throw away the House, you hear pure talent and an innovative sound. Money and marketing were poisonous to those pioneers. Also you cannot listen to it in isolation. You have to listen it with the other Italo-Disco experiments of the time, the House-HiNRG movement in the US between 1986-1990, Hip-House and Garage-House and post 1991 it should be listened in comparison to Euro-Techno and Hyper-Techno which carried a lot of its legacy. While 1993 was the time when classic Italo-Disco and Italo-House "died", they in reality were replaced. Many Nu-disco songs these days draw inspiration, and if you pay attention you may listen to early 80s Funky disco (Post-Disco) married with the euphoric piano sounds.

[@markhypnos]

Ok

[@ColeCorp]

This Brooklyn Friday nights lol

[@transdutormusic]

I'm looking for new artist and labels of italo-house from this decade. May you all recommend something?

[@alexkutte1528]

Can recommend the "The true underground sound of Rome" series from the label Vibraphone to you. Just search it on yt:)

[@jhdrummer4815]

Just slightly sponsored documentary 😂

[@samrose3205]

Diadora everywhere haha

[@axeldevynck8489]

00:54 track id

[@eviloutionise]

track at 0:48 ?????????? please

[@keithschwefel4525]

a year late but "Karen Jones - To The Rock Groove (House Version)"

[@noahpetersenmusic5963]

track @5:30? :)

[@irmarecords]

Don Carlos - Alone (paradise version)

[@dpalaoro]

0:25 1998??😂 Italo house was happening in the late 80s to about 1993.

[@Zaqwilson1]

Italo house = Don carlos