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From the streets of the Bronx to the forefront of sports apparel, check out how Gabe Stark built a custom sportswear empire by going it alone:
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Gabe Stark, hailing from the Bronx, has carved a niche in the sports apparel industry with his startup, Rare Breed BX, focusing on custom-made jerseys that blend nostalgia with modern style. After honing his marketing skills at major brands like Red Bull and Nike, Gabe leveraged the downtime during the 2020 pandemic to kickstart his own venture. His designs draw inspiration from the iconic sports and fashion cultures of the 90s, particularly New York's vibrant scene, resonating deeply with both millennials and Gen Z.
Rare Breed BX stands out with its wide array of sports jerseys, including the innovative "herzies"-a fresh take on jersey dresses. Each piece is customizable, from print types to unique personal touches like names and numbers, all crafted with superior stitching that calls back to the quality of vintage gear. Gabe's commitment to detail and quality extends to every facet of his business, including personally packaging each order.
Looking ahead, Gabe is eager to expand Rare Breed BX through strategic partnerships and collaborations, aiming to connect with other driven entrepreneurs. His story is a call to action for the younger generation, encouraging them to carve out their own paths and hustle for their dreams in the true spirit of New York.
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