The Dirty Secrets Of The Tire Industry! (Prices Going Up?!)

Here are the secrets of the tire industry! Watch today's episode of Talking Mods as Ron shares the behind the scenes TRUTH of the automotive tire industry. Stick around for a bonus towards the end of the video!
Ron gives you an insight on the tire industry from profit margins, how things work, and a more detailed look from a retailers perspective. And how YOU can get the best deals when you're looking to purchase new or used tires.
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#Tires #TireIndustry #TalkingMods
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[@Beloved1371]

Thank you for taking the time to share

[@neo8334]

wow really good info here thanks!

[@talkingmods]

Appreciate you watching Neo, just doing the best that I can to inform enthusiasts alike. Hope you enjoyed the channel enough to subscribe :)

[@ryandedobbeleer8464]

Try buying tires in Canada. Brutal

[@JerZeyFiveOh]

Thanks for that bonus info, I never knew that about tires.

[@talkingmods]

Glad to help!

[@lastboomer6164]

very good video.on tires.

[@Qharisma]

Great video .....

[@talkingmods]

Thank you, glad you liked it!

[@nintense1]

I wish American tires companies would bring more 13” 14” 15” tires which are wildly available in Europe, so we won’t have to choose between really cheap all season tires to a track day tires for our older sports cars.

[@talkingmods]

A great point Nir, however cars in the US are just far larger on average then they are in Europe, so manufacturers really look at how many are on the road and try to target for maximum sales numbers. But that's how other brands start to come up when a neglected size is missed (that's really the story of Pirelli for example they always found the odd sizes that no one made).

[@nintense1]

@@talkingmods I do have decent business connection with Pirelli, and use their tires on my newer car, but couldn’t convince them to special order a set of summer tires for my NA Miata:(

[@B1Springfield]

Crazy to think that a majority of cars, especially the big ones ran 15s. My 65 galaxie has a 235/60-275/60 r15 stagger, I’ll likely be getting those milestar street steels next go around. The white letters are hard to come by too

[@WesleyJackson-hb6cs]

I wish that you could get the nankang owl 295 50 16 in America

[@frankhernandez6524]

Nice!

[@talkingmods]

Thanks for your comment Frank, means a lot to us! :)

[@Lofi.z34]

uh... first? Dude I love this video thank you 🔥

[@talkingmods]

Appreciate the support and glad you like the video :)

[@technicalitems731]

Thanks for the video. I want to learn more about the Costco Michelin. Is it lower grade rubber?? I have bought Costco Michelins. They were good riding tires. Anyone know for sure?

[@talkingmods]

I don't believe it's inferior, often times I think it's about the same, but I think there might be a couple of slight differences.

[@arandateam100]

What about a 6 year old brand new spare tire under the vehicle or older even. How reliable are they or how often should they be replaced?

[@talkingmods]

Great question, might add it for our Q&A, so the general answer to that question from Tire Manufacturers and Consumer reports , is that for the spare tire it should be replaced after 10 years. Now, I'll say based on what I've talked to actual Tire engineers/Chemist this is a general rule of thumb, could it be longer sure, if the tire has never been used (meaning the oils in the tire have never been activated), generally the car has been kept in the shade not on heavy sun weather then you could be looking at extending that life of the spare. Check out the used tire guide video I made here: kzbin.info/www/bejne/hKaXiId7pZihaZY similar principals for inspection should be done on things like possible dry rot etc.

[@HaiNguyen-bg4yx]

What about the used tire market? based on what you are saying on this video, how does this affect the used tire industry?

[@talkingmods]

Hi just saw the question, well we aren't in the used tire business we only sell new (however I did make a video guide here on talking mods kzbin.info/www/bejne/hKaXiId7pZihaZY) I have of recent times seen more requests for used tires (I imagine more used tires are being sold then ever)

[@blainesnider9089]

Where do cooper's rate?

[@talkingmods]

Guys feel free to correct me, but from marketing I've seen, Cooper concentrates on BFGoodRich's their direct competitor. So it's value tier (middle of the pack area) where they see themselves and they compete in.

[@wesleyrodgers886]

Love the epa

[@cecilialugo6188]

Every tire place tells me Michelin tires are the most problem in wear n tear.....in one year people return with worn out Michelin tires.

[@talkingmods]

hmm in terms of performance they are top tier for sure, now are people driving them aggressively or not matching up the right tires to their vehicle that's a problem. And I don't know these places but as I mentioned Michelin's for example have no margin (or possibly they don't want to recommend those tires that no one can make money on?) Thank you for watching :)

[@ivanfromtexas5858]

Why is Pirelli so expensive?

[@talkingmods]

Pirelli is in Tier 1 class so the more expensive there, but honestly the other factor is really the amount they spend in marketing, they spend a ton in marketing from Formula 1, OE supplier to soccer team, I think they spend more then any other tire manufacturer.

[@B1Springfield]

Seems like they want to make it harder to even have a car these days.

[@talkingmods]

Javier, yeah feels like it sometimes.

[@studadams8742]

pricing is spiking due to maritime freight

[@talkingmods]

Yup multitude of reasons, new video regarding industry pricing is coming. Thanks Adams or should I say Stud

[@bigmikeyc83]

Costco isnt changing 80 sets q day pr location ur nuts im not sure what ur saying they do a day but its not 2 an hr x bays

[@talkingmods]

Don't recall if I said 80 sets a day, I know that Costco quotes 30-45 minutes a set - 12 hour days, at 4 bays minimum. With generally usage rate at 100% but can take that down a notch if you want to try and figure out how many sets they do, multiply that by the number of locations.

[@tripac3392]

Let me tell you the secret about the tire industry. All they're tires suck they all wear quickly. From $180 tire to a $400 tire don't matter