The Fall of Kodak: Ignoring Innovation

Kodak's journey is a compelling tale of both triumph and squandered opportunity. Explore the irony of Kodak’s downfall: once an industry giant, the pioneers of digital cameras were unable to evolve in a changing market.
A change-resistant leadership team dismissed the astute foresight of their engineers and stuck to a traditional business model. This decision rooted in complacency led to Kodak’s eventual bankruptcy in 2012. Kodak serves as a reminder of the importance of innovation, adaptability, and the courage to embrace change.
This is a must-watch video for those of you interested in business strategy, technology, and the history of photography. Join us to learn more about Kodak’s journey from industry domination to downfall.