Рет қаралды 466
Opening 1926, Paris: commons.wikimedia.org/wiki/Fi...
Chemise a la Reine Painting: www.metmuseum.org/art/collect...
Marie Antoinette and Her Children Painting: en.wikipedia.org/wiki/Marie_A...
Coco Chanel costume design movie reference: www.imdb.com/title/tt0022489/
Five R's (Rights): www.practicalecommerce.com/th... (Paul M. Mazur of Lehman Brothers)
Shein company: en.wikipedia.org/wiki/Shein
Summary:
In this video, we unravel the intricate dynamics of the fashion business, from the grandeur of Versailles to today's rapid-fire digital marketplaces. Witness how Marie Antoinette's portraits were utilized as tools of public perception, grasp the profound influence of Paul Mazur's 1927 Five Rights of Merchandising, and delve into Shein's meteoric rise in the sprawling $1.7 trillion fashion landscape. As the industry transforms, it not only mirrors history and politics but also charts the trajectory of global trade, design nuances, and branding strategies. Embark on this enlightening expedition to understand the business strategies, the allure of knockoffs, and the future trajectories fashion moguls might adopt in our rapidly evolving world