THE GOOD, THE BAD AND THE UGLY! | New Makeup Release Tag! | 2024

[@sorry-I-write-long-comments]

Wait, what did I miss with ER?? I have watched every video of yours, but I can't remember what has happened. I only remember some stuff with ND.... I'm glad you look at their success from an objective stand point, but still I love that you mentioned that you have had some issues with them! Thanks for keeping everything a hundred in your videos💯💖

[@laurielaliberte5873]

Love you, Allie! I hope your 2025 is A-MAZING! Re: new trends... I expect to see a whole lot of 90s grunge and 2016-style full glam, and I'm so here for it!

[@JosedeJezeus]

Allie, it breaks my heart to know you struggled this year! 💔 I’m so grateful to have you in my life!!!! When I struggle, you always lift me up! Your passion for makeup, your brave use of color, your humor, your honesty... You are a TALENTED KZbinr, and you constantly improve!! THANK YOU, for all of your work! Thank you for not giving up on KZbin! I wish I could show you my appreciation through financial support, because *I LOVE YOU* !!! If I ever met you in real life I would cry, ugly cry. In my opinion, you are a STAR! ⭐️ Happy New Year! ❤ I hope this new year is a dream come true! YOU TRULY DESERVE IT!

[@AllieDawson]

I'm sending you all my love!

[@AprilBabbit-ry8wi]

I started watching your channel this year and I love your raw openness and your storytelling style of grwm’s! You’re such a fantastic human and I love all your makeup looks and takes. I hope 2025 is leaps and bounds better than 2024 was for you, Allie! 🩷🩷🩷

[@joychappell3817]

A big plus of 2024 is that I found your channel!!! You are so inspiring to me! ❤ I hope your 2025 is blessed and positive.

[@AllieDawson]

Awe thank you so much!!! I hope the same for you in 2025!🧡🧡

[@julietrudgeon3433]

Allie is AWESOME!

[@MichyScents]

You are such a bright light Allie. I love your spirit and the way you do story times and just make us laugh! Happy New year honey! ❤

[@irenexxluvz873]

Happy New Year Allie! May this year bring you so many blessings. Thank you for your amazing spirit you’re truly inspiring don’t let anyone dim your light. ❤

[@jeanninet.5010]

Happy New Year Allie! You need to be very proud of the year you've had. You have held down a full time job while continuing your channel! Best of luck in 2025!🥰

[@AllieDawson]

Awe thank you! I really appreciate it!🧡

[@tiffanykennedybeauty]

I love that you still gave ER props for their color stories and formulas. I respect your personal decision not to review their products for now. I would definitely like to hear creators' opinions on some possible alternatives of similar quality. When everyone took them out of their palette rankings this year, I was like well how will I know how those palettes rank compared to others? I hope things improve on ER front, but I would like to show some other brands love in 2025 that would compare as well. Happy New Year🎉

[@AllieDawson]

I'll do my best to compare! But yes, they did live up to the hype!

[@tiffanykennedybeauty]

@AllieDawson Awesome, thank you!

[@MichyScents]

I love that she gave Ensley Reign its moment as well. We don’t have to see eye to eye with the owner or team but the product alone, by itself, as an inanimate object was good. I purchased Groovy garden, cosmic dreamer, flutter, cold moon, Underland and Light in your eyes in 2024 and every palette was perfection and gave me everything I hoped from it. So I appreciate that she gave the product its review while still disagreeing respectfully with the brands owner.

[@tiffanykennedybeauty]

@MichyScents definitely feel the same!

[@deborahdelgado3193]

Happy New Year princess Allie. I respect YOUR stand and view about the Easley Reign drama and parting away from them. Love even more that you're humble and mature to give them props for their excellent work this year. You definitely did beautiful looks with their palettes. HOWEVER, as a makeup influencer who's main job is to use and review all kinds of makeup brands, I feel that you gave in under the overwhelming pressure of the media...a bit too quickly. If I were you, I'd not have cancelled anyone based on a brand's (legal right of) supporting, liking or sharing the same opinions or views with other brands, person, group or organization, regardless of the issue. In this specific case, I don't see the relevance between the drama with the quality of their products to your job as a KZbinr to beat on or cancelling Easley Reign. Sweetheart, ultimately, NOBODY is gonna be satisfied with your heroic and good deeds. I love all my gay friends as much as I love my thirty yrs old lesbian daughter BUT, this is something I always discuss with her when I hear all these types of drama. I think that this new generation of the LGBTQIA community are too damn sensitive and in most cases disrespectful! They get hurt and offended out of the air. Instead of choosing the positive side of things they dwell and drown in their own tears. Look, not just for the gay people, NOBODY SHOULD BE ALLOWED TO GROOM OR MENTALLY ENTICE YOUNGSTERS INTO THINKING, ACTING OR BECOMING SOMEONE THAT THEY ARE NOT, PERIOD! And THAT'S precisely what the owner of ER believes and supports too. They're not personally attacking the gay community. It simply means that as much as they welcome and accept everyone, there are specific views they don't share with certain views that few ppl from the LGBTQIA community promotes. Not all but a lot of this younger gay generation wanna live their life enforcing their views and sentiments just because they're the only ones that matter. Please, grow up and chill the hell up. Everybody has the right to support or share opinions with whatever or whomever as long as it doesn't manipulate, instigate self violence, hate, environment or civil crimes, etc., etc. Darling, please don't feel disrespected by my words. You're rightfully entitled to take actions that best suits you and your channel. All I mean to say is to not let the outside noise distor your impulses. Again, you will always lose followers no matter what you say because it's impossible to please everyone BUT higher chances are that a quick trigger pull may be a lot worst. Please keep reviewing all palettes equality, no matter what beauty brand. You'll still rock it cause you're beautiful. ❤

[@AllieDawson]

Thank you for your kind words, when it comes to Ensley Reign, I'm not cancelling them...just stepping back for a while. I just want to see them take full accountability on all issues (not just the anti trans post but all the AI usages) I truly believe in giving someone grace to grow and learn and that is what I'd like to see

[@Cruzchis69]

💯

[@deborahdelgado3193]

@AllieDawson You're 💯 correct.

[@gwenrybeck3794]

Last of 2024!!🎉 Happy New Year Allie and Corey!

[@AllieDawson]

Happy new year!

[@leannesanterre]

What is on your lids?? It looks stunning 😍

[@AllieDawson]

Oh! Dose of color multistick in stardust!

[@CharliesSquishiesUk]

I am so sorry that being a good person has lost you followers, realised I wasn't subbed, so I am now! Who wants haters following them anyway, Love always Wins xx

[@AllieDawson]

Awe omg youre so sweet!!! I also watch people alot and forget to subscribe at times!

[@christahodges]

Happy New Year to you and yours! 😊🎉

[@AllieDawson]

Happy New Year to you too!

[@scottmoxie]

Happy New Year gorgeous 🥰💛

[@AllieDawson]

Happy New Year to you too! 🧡

[@lauriedaniele5967]

I would like to try fantasy cosmetics, Cosmo cosmetics, and Bella bar beauty. Happy happy new year to you your babies and your hubby. Also, your family.🙏❤️

[@AllieDawson]

Happy New Year to you too!

[@Dreambig2008]

That makes me never want to buy ND again !!!!! Thats horrible!!! You are so honest , you are one of my favorite Chanel to watch .. Any FYI you are someone and you are very important and your opinion matters.. ❤

[@AllieDawson]

Awe well I hope you still buy what makes your heart happy. Regardless of my experience I'm still going to buy from them if its something I want

[@julietrudgeon3433]

Bella Beaute Bar is my FAVORITE!!!

[@AmieBPS80]

That eye glitter is STUNNING 🤩 What is on your eyes?! I truly hope you have a Happy New Year!🎉

[@AllieDawson]

It's dose of color multistick in stardust!

[@priscillaorozcomua2632]

Happy and happy and happy New year, for 2025 better and healthier. What a 2024 but today I wish just the Best and most wonderful of the New year all the blessings 💜💜💜💜💜

[@AllieDawson]

Happy new year my love!

[@Jadee1437]

Happy New Year❤❤❤❤❤

[@AllieDawson]

Happy New Year to you too! 🧡🧡

[@ginag2176]

You are not a nobody! Ive gone right off ND, sold all my palettes, after finding cosmic brushes this year, there is no comparison! Also I bought the iconic london highlighter after you praised it, and ur bang on the money ❤ xxx

[@moriganna67ify]

She is so honest and easy to love. Yet she does not see it. That's why we love her. Her honesty is real. Have a great 2025!😊❤

[@AllieDawson]

I'm so happy you love it!! It's so so good!

[@ginag2176]

@@moriganna67ify it's like checking in with ur friend, just a comfort to watch xx

[@moriganna67ify]

@ginag2176 exactly. She tolerates my long comments. I am way too descriptive. Something I learned is details and descriptive in my paralegal courses. 😄 I can't even think of a shorter way to word things.

[@ginag2176]

@moriganna67ify I'm exactly the same, I like to make sure I've included a full description 🤣🤣! Xx

[@tonyasullivan1164]

Love your look ❤❤ especially the eyes 🎉🎉🎉

[@AllieDawson]

Thank you1

[@marybonome9279]

wishing you and your Corey Happy and healthy New Year! 🎉🎉🎉 Stay positive and know you have a lot of support around you!❤❤❤❤🎉🎉🎉

[@AllieDawson]

Happy New Year to you too! 💖💖

[@lauranjo]

Happy New Year, I hope 2025 is kind to you ❤

[@ckastillo149]

Hello beautiful , you look so beautiful , I hope that u n your beautiful little family have a great new years n let's hope that next year is full of blessing , xox ..❤

[@AllieDawson]

Awe thank you so much!! I hope the same for you and yours!🧡

[@cathvardy9720]

Happy new year hun x

[@AllieDawson]

Happy new year!!

[@lalacarroll431]

Happy New Year Allie ☺️💜✨ May 2025 brings you all the joy, happiness, peace, new opportunities and love! I’m so proud, so happy, so incredibly inspired by everything you’ve have created, shared personally, your honesty, you stick to what you personally stand for and you share if no matter if you gain subscribers or lose followers. It’s so important to do especially as a content creator in my opinion. You accomplished so much this year! Your channel, content, your editing and all the new connections and friends you have made in the Beauty Community and Owners of the different Brands! Everything has been so amazing to watch and listen to and I’ve been around way longer than this year ☺️ With all the good we’ve got to watch and listen to I know this year has been a really hard year for you personally and for Corey! The Brands that chose to pick on you for certain releases in my opinion were all BS! I hated how you were treated by a few brands especially the Natasha Denona Roxa palette. Everyone did the same exact thing you did and said in your WIBI. It just wasn’t right and definitely not fair! (In my opinion) I won’t mention the major IG makeup account that did the same thing and so many other content creators! I definitely want to but it doesn’t help you, me or anyone else. I’m so happy you did the Makeup Tag video! I have really enjoyed watching each of them. I agree with so many of your answers Allie especially the Indi Brands and products. Even ER although I don’t have the same beliefs. I really loved that you mentioned more than one product. I loved the releases you choose for the “Biggest Curve Ball” this year. My niece she’s 17 going on 30 lol no but really she’s a wonderful kid. She’s has the Rhode phone case with the lip balm, also the ones that you can buy at Target, she bought the Stanley x Elf clip on lip oil, she has the keychains that hold her lipgloss and I’m like Why Jewels tell me why this works for you. I genuinely wanted to know lol 😂 she said that it’s so convenient while in class to have your drink with your lip oil and even more convenient to have your phone with your lip balm behind it. She gave me one of hers that she got from Target. Allie I lost that lip balm somewhere in Washington so Merry Christmas and Happy New Year to whoever found it ha! I still use my Yeti’s and I have one Stanley cup. I don’t understand the craze to have so many of the Stanley cups but I also get that people are really into matching them to their outfits and that thing. It doesn’t bother me I just giggle inside when I see people wearing and holding all of these things in their hands. I’m like what if you fall down because that’s something that I would have happen if I had all that stuff to hold. The Unsung Hero Products you mentioned that I have I completely agree with you! I got one of the Milk Makeup Jelly Tints and omg I have loved it so much! I want to try the other shades. I will never forget when you were going to eat it and the following week you mentioned Milk reaching out telling you no girl don’t eat it lol I love everything I have tried and have from Milk Makeup, Fenty, Colourpop definitely One Size and fragrance! I agree and I hope that 2025 makeup returns to makeup. I want pigment, full coverage foundation and lip products like the ABH lip velvets! It’s going to be bronzers, highlighters, mascaras, fragrance is going to be HUGE In 2025! I do enjoy wearing very natural makeup but I also love full glam makeup! What a FUN video to watch Allie! Your answers were very spot on for myself. Sending you lots of love ❤ and have a wonderful New Year’s!

[@AllieDawson]

Youre niece 17 going on 30 made me laugh. Okay you have to ask her how does the phone case work with the lip gloss, can she sit on it?! And i love that she bought the stanely cup hahahahh! This was such a fun comment to read! Thank you so much! Happy new year!

[@lalacarroll431]

@ Hi beautiful Allie! Lol 😂 My niece Jewels is my go to for all these trendy things. Her and her friends are into them all for the most part. I’m glad that made you laugh, she’s an amazing, very smart, beautiful kid but she does act like she’s going on 30 years old sometimes. Oh I asked that question too! So you can’t leave the Rhode phone case with the lip balm in your pocket when you sit down or any of the other ones out there. They get too hot from your body heat or they will explode all over. See her friends also carry a little purse that goes around their chest or they also all carry a Lululemon bag lol 😂 just another thing to carry lol! She will leave her phone facing down on her lap at school or in her drivers cup in the car. When she’s home she can put it however she wants and lip balm is fine. It doesn’t make sense to me like I said in my previous comment I’m the type that would fall down holding all that stuff lol! It’s wild when she comes out of school for the day with her friends. Swear to you they all look the same! They all are dressed the same, carrying the same things and your looking 👀 at all these kids going okay which one is mine lol! Happy New Year 🎆 ❤️ Have a wonderful day and night!

[@veralynprince5871]

Want to wish you Corey and the fur babies a very happy New Year❤

[@AllieDawson]

Happy new year!

[@EricaGarcia2000]

What's on your eyes? They're so pretty and sparkly!

[@AllieDawson]

Ohh! Dose of color mulitstick in 'Stardust!

[@kayla4702]

​@AllieDawson oooo I've been wanting to try that, especially after seeing it on the lips! 😊

[@Ryanneey]

I think Danessa makes amazing base products! 😊

[@shawnhumphrey8668]

This could be your lighting, but the blush looks very RED! I'm not usually a person to say anything, but you're always so pretty in your videos.

[@AllieDawson]

Most likely the lightening!

[@scottygirl07]

I think the perfume is a dupe for Flower Bomb.

[@tenilleedwards7170]

I have the Iconic London highlighter too and also LOVE it!

[@AllieDawson]

It's so good!

[@Rowant19266]

Happy New Year🎉🎊🎆

[@AllieDawson]

Happy new year

[@beautyandmorewithrenee]

Happy New Year 😊

[@AllieDawson]

Happy new year

[@lilyflowersflying8985]

My favorite alani flavour!!

[@AllieDawson]

It's so damn good!

[@Cruzchis69]

Happy new year to you and Cory

[@AllieDawson]

Happy new year!

[@Louise_MNL]

❤❤❤

[@CarolinaM88]

❤️❤️

[@callmeclaireee]

Did anyone else’s audio go in and out or was it just my headphones? Around 6:30-7:00

[@dawnbonome9056]

My prediction…do what works best for you and what you like. I don’t listen to ANY SO CALLED INFLUENCERS as they are all on KZbin for the money and they follow and do what their influencer friends do.

[@Annie10248]

💖🙌🏼

[@tracy776]

it's funny, cuz as a very dry skin (and getting older) girl, I feel like everyone caters to oily skin. Like one size is so oily person centric, IMO, that I just avoid them as a brand. Me struggling to find foundations that don't look like doo-doo on me is a thing! I feel like that those Patrick Ta face highlighter things should have been pulled and reformulated cuz there was clearly a problem with them, whether or not the brand wants to admit it I kinda like the Colourpop Twilight colour story, but I don't want the movie picture on the palette cuz I hate that movie (liked the books better, but I still had problems with them - mainly cuz I think Bella's obsession was a bad take to aim at teenage girls as being romantic!). Also, I want a nice formula (the formula inconsistency is kind of what keeps me away from both glamlite and colourpop). Also, YES, I love my Fenty Lip Balm. I've got mine in "is it fussy' and love it! I've been so into lip balms and lip oils this year (trying to make my dry lips better). I got enough lip oils for Christmas to last me for all of 2025!! Also...Allie and everyone, Happy New Year and may your 2025 be a good one!!

[@AllieDawson]

I think I have the fussy one too! It's beautiful! Happy new year!

[@Sissy_Erin]

I still get irritated knowing what Natasha Denona did. They could have handeled that way better and been a lot nicer about it. It is dissappointing.

[@AllieDawson]

oh for sure!

[@julietrudgeon3433]

I agree, the Coke collab was terrible. I bought one of the palettes. It was hard panned and terrible quality. I decluttered it.

[@melissamorelli695]

Happy new year 🎉! God bless and protect you and yours in 2025!

[@AllieDawson]

Happy New Year to you too! 🧡

[@1BiChristianF]

Thank you for sticking to your morals

[@mariaisabelherrera224]

Well there loss and someone else’s gain I want to wish you a great and blessed new year your awesome and a kind friend and who you stand for is why I watch you and stand by you on what you say cause I’m the same way

[@AllieDawson]

Awe well thank you my friend, I truly appreciate it!

[@marshabrink2613]

Roxa palette sucked . Patchy . Worst one ever. I returned it and I have dozens of their palettes

[@veronika__asmr_]

🪩🎊 Allie time 🪩🎊