The Interest Is Up And The Harley Market Is Down? Can CEO Jochen Zeitz Recover It?

Reports show that Harley-Davidson Motorcycle shipments were down 20% in Q3 and revenue as a whole was down 9%. Now, breaking that down further, motorcycles were down 9% as were Parts and Accessories. Interestingly, Apparel was down 29% while Licensing was down 10%. And last, and most disturbing, their Operating Income was down a whopping 37%. Harley CEO and President Jochen Zeitz had some answers for the low numbers.
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